Brand And Communications Officer Jobs in Liverpool, Merseyside
Location: Flexible – remote or London hybrid
We're the UK’s leading bowel cancer charity. We’re determined to save lives and improve the quality of life of everyone affected by bowel cancer. We support and fund targeted research, provide expert information and support to patients and their families, educate the public and professionals about the disease and campaign for early diagnosis and access to best treatment and care.
We currently have around 90 staff based in England, Wales Scotland and Northern Ireland. Thanks to the generosity of our community, we’re in a privileged position to be able to grow our staff team to deliver our ambitious strategy, On a Mission. There are huge challenges facing bowel cancer patients across the UK and our community needs us now more than ever. We’re building a strong and united team to bring us closer to a future where nobody dies of bowel cancer.
We’re looking for a Senior Digital Engagement Manager to head up our Digital Team, taking the lead on driving forward the organisation’s digital marketing and communications. You’ll work with the Head of Marketing and Communications to develop and deliver the digital elements of the wider marketing and communications strategy, and line manage senior officers who lead the operations and development of our website, social media, email marketing and paid advertising activities.
You’ll play a lead role in maximising digital marketing opportunities, raising the profile of the organisation, communicating information, services and campaigns to new and existing supporters, and using insights and data to drive engagement and growth across the organisation. You’ll be the go-to expert for major initiatives that require digital support, from communication campaigns to change projects. You’ll also bring insights into the latest trends and developments in the digital marketing landscape.
You’ll be a digital all-rounder with enough hands-on knowledge and experience to support your operational leads, and the ability to think strategically, guiding the team and driving forward new ideas and initiatives.
Please apply by sending your CV accompanied by a cover letter (no more than two A4 pages). Your cover letter should show your suitability for the role by explaining why you're applying and addressing the key points from the person specification.
If you'd like an informal chat about this role please contact Nicolette Barton, Head of Marketing and Communications.
The client requests no contact from agencies or media sales.
About the role
This is a new role for Clatterbridge Cancer Charity as we look to expand our successful Individual Giving & Lottery programmes.
The post holder will deliver quality fundraising campaigns, including Cash Appeals, Regular Giving and Lottery that will grow income, supporter base and lifetime value. Putting supporters at the heart of the Charity’s work, the role includes acquisition, retention and stewardship of individual donors and lottery players to achieve a sustainable increase in income for Clatterbridge Cancer Charity.
You’ll have strong commercial knowledge, with the ability to apply this to the Charity sector; adding value to our existing fundraising activities and impact reporting.
As part of a busy and ambitious team, this role would suit a proactive and enthusiastic individual with a talent for storytelling and a knowledge of data-driven marketing. Working with the Digital Fundraising Manager and Marketing & PR Manager, they will be instrumental to the success of Individual Giving during an exciting period of growth for Clatterbridge Cancer Charity.
About the Charity
Clatterbridge Cancer Charity is an independent Charity, dedicated to supporting patients and research at The Clatterbridge Cancer Centre - one of the UK’s leading cancer hospitals.
It’s thanks to our supporters that we can achieve so much for people with cancer across Merseyside and Cheshire, which may not be possible through NHS funding alone.
This includes fund life-saving research to shape cancer care for generations to come, investing in leading technology that drive better outcomes for people with cancer, enhancing the patient environment to support health & wellbeing and enabling innovations in care for every patient, every day.
Please include a Cover Letter, alongside your CV with your application, detailing how you meet the criteria set out in the Person Specification.
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Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
We are seeking a highly experienced Trusts and Foundations fundraising consultant to spearhead the Trusts programme at Dreams Come True. As an excellent communicator, influencer, and relationship builder, you will have a proven track record of successful fundraising in this area: ideally securing between 6 and 7-figure gifts.
The successful individual must clearly understand what is meant by a strong brand / charity proposition and have clear evidence of creating and delivering compelling cases for support, with strong examples of this resulting in successful grants to the value of £50-£100k.
Building upon the current small programme, you will lead on initiating conversations with new funders; quickly building rapport and submitting compelling funding proposals and writing timely reports as necessary. This is the sole Trusts based role within the Fundraising team but works closely with senior stakeholders across the organisation to develop funding projects and applications.
This is a fantastic opportunity for an ambitious and passionate individual to make a real difference to children with high needs living in the highest areas of deprivation in the country.
This role reports into the Head of Fundraising and sits within our small Fundraising Department.
This is a part time, very flexible role, of around 4-6 days per month.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Role: Digital Marketing Manager
Hours: 30 hours per week (4 days per week)
Location: Homebased within the UK with a requirement to travel to occasional meetings, mostly held in London
Reporting to: Director of Brand and Digital
Benefits: Flexible working arrangements, 28 days of annual leave (FTE pro rata for part-time) + 1 day for your birthday, pension scheme
Key relationships: Managing external relationships with key agencies and partners
Salary: £40,000 per annum (FTE pro rata for part-time)
Contract: Fixed term with the potential to extend
About Overcoming MS
Are you a digital marketing expert, looking to make an impact at the world’s leading multiple sclerosis healthy lifestyle charity?
At Overcoming MS, we are here for everyone with MS who wants to take control of their health and wellbeing. We provide clear, practical actions for people to take and a supportive community to help people living with MS. The Overcoming MS Program uses substantial scientific evidence to show how lifestyle choices, alongside medication, benefit physical and mental health.
Knowing people with MS can reduce their risk of disease progression through lifestyle choices gives hope to us all. Our vision is a world in which living a full and healthy life with MS is possible for everyone.
Once people with MS know about the potential impact of a healthy lifestyle, they need to feel that the information is coming from a reliable source, in order to believe in it and adopt the key changes. The Overcoming MS Program is based on broad-based, high-quality scientific evidence, and lifestyle is an area that has growing interest and development.
About the role
We’re recruiting for an experienced Digital Marketing Manager to steer us in the next stage of our journey. This is an exciting development of an existing role at Overcoming MS and will allow the successful candidate to make the position their own.
The Digital Marketing Manager will be responsible for delivering an innovative new digital marketing approach, through the innovation, creation and delivery of projects and activities which increase leads, donations and engagement for Overcoming MS charity.
Key Responsibilities
The Digital Marketing Manager will work across several areas, including:
1. Conversion optimisation
· Increasing our donations and data capture - to enable us to continue the dialogue and create donations from a greater percentage of those who visit our website, or interact with other digital channels.
· Working with our agency partner to optimise key landing pages and signposting for conversion.
2. User journey optimisation
· Helping people find the right content based on data optimisations so that more people find what they need and understand what else the charity could offer them. Using HotJar for insights.
· Automated email journeys - Building customer journeys to support the Program pillars to build deeper relationships with people in our community.
3. Increasing reach and traffic generation
· Testing different low-cost digital reach opportunities.
· Including paid social, referral activities, calls to action across our channels, YouTube SEO and SEM. Working with an agency to optimise journeys from Google Grant, leading to clearly articulated actions (eg donations, sign-ups, click-throughs).
4. Testing to improve results continually
· Email AB testing - Deliver AB testing to inform future email AB tests.
· Plan AB testing for email marketing projects, for the website, and other projects as needed to improve conversion rates.
5. Digital project management
· Testing new digital versions of courses and tools. Project management of website updates.
6. Campaign support
· Leading, innovating and supporting advocacy, communications and fundraising campaigns as needed to increase reach, engagement and conversions.
7. Gathering community feedback
· Continue the plan to access regular community feedback to influence Hub improvements and other digital channel improvements.
8. Supplier collaboration
· Working with our suppliers to optimise collaboration, reduce cost and increase impact.
About you
Strong digital skills
• A proven track record of managing digital products/projects/programmes which create value for end-users.
• Strong working knowledge and experience in digital solutions.
• Experience in evaluating and improving existing digital programs.
• Significant experience working with 3rd party digital providers to create solutions that work for the target audience.
• Confident in Google Analytics and Google Search Console.
• Excellent understanding of AB testing to maximise conversion rates.
• Experience in using tools like HotJar (preferred).
• Strong analysis skills.
Project management skills
• Excellent organisational, planning, prioritisation and time management skills with an ability to work to deadlines and change priorities when needed.
• Expertise in using and implementing relevant project management methodologies and tools.
• Ability to proactively mitigate risks and overcome barriers to implementing solutions.
High work quality and passion for innovation
• Excellent eye for detail, works to deliver high-quality work.
• A passion for innovation, an open mind, and a willingness to learn and grow.
Strong interpersonal skills
• Excellent communication skills, energetic and passionate.
• Demonstrable track record of building lasting professional relationships.
Charity interest
• An understanding of the charity sector or an interest in charities would be a bonus.
• Knowledge of digital fundraising, digital income generation opportunities and digital conversion.
Working location
You are comfortable working remotely as part of a small team, and happy to travel occasionally to London or other central locations for meetings.
What can we offer you?
Our staff benefits include:
• 28 days annual leave (FTE - pro rata for part-time) plus a day off for your birthday and bank holidays
• Flexible working
• Remote working
• Pension
• Employee Assistance Programme
How to apply
Please send your CV and a covering letter.
In your application, please let us know:
- Your current salary and desired salary (if you are successful in getting the role)
- Your notice period
- Your current location.
Please respond ASAP, as we will start screening candidates as soon as we receive applications.
We are an equal opportunities employer, committed to diversity and inclusion in the workplace. We make hiring decisions based on merit. If you fill most or all of the requirements, please apply.
No agency contact, please.
The client requests no contact from agencies or media sales.
Key Information:
Hours: 37.5 hours per week
Position: Marketing and Fundraising Manager
Contract: Permanent (up to two days from home per week)
Pay: £35,000-£38,000
Location: St Nicholas House, Old Churchyard, Liverpool, L2 8TX
Reports to: Chief Executive Officer
Closing date for applications: 26th April 2024
Interview date: 10th May 2024
Start Date: ASAP
About Options
At Options for Supported Living we support people with learning disabilities, autism and acquired brain injuries to live their lives to the full.
We work hard to create a better world where people with disabilities contribute to their communities as unique and valued members. Through the support we give, we enable people to make decisions for themselves and live lives full of friends, family, people they love, community, health, and purpose. The same as anyone.
And we don’t stop there. We’re committed to speaking out about the things that matter most within social care. Through our community we give people a voice, working together to create a lasting impact.
The role
It’s an exciting time to join Options as we focus on income generation to drive sustainable growth for the future. Working through a team, the Marketing & Fundraising Manager is instrumental in supporting Options vision and mission through clear strategic marketing, fundraising delivery as well as monitoring and reporting on its impact.
Key responsibilities
1.Ensure the development of a clear marketing and fundraising plan aligned with our strategic objectives and target audience to drive brand awareness, engagement, and income.
2.Work alongside agency partners to plan, execute and monitor integrated marketing and fundraising campaigns across on and offline channels.
3.Ensure brand consistency and integrity, including tone of voice across all marketing materials and communications.
4.Create engaging and compelling content including articles, blogs, videos, and graphics to promote our support and expertise and raise awareness of key campaigning topics.
5.Maintain a database of supporter, donors, and potential funders, maintaining accurate records that are kept up to date and information handled in accordance with the Data Protection Act and GDPR regulations.
6.Ensure donor effective stewardship journeys are followed.
7.Maintain online fundraising platforms, social media feeds and associated communications tools alongside the Marketing Officer.
8.Lead, motivate and support the marketing team: Marketing Officer, Fundraising Coordinator, and Social Media Apprentice.
9.Oversee website content management ensuring, blogs, stories, and events are relevant and in line with our marketing and fundraising strategy.
10.Work alongside other departments such as the Community, Recruitment, and Finance Team to ensure the organisation runs smoothly.
11.Collect feedback from people we support, families and staff to ensure the continued development of the marketing and fundraising strategy.
12.Look for opportunities to increase our network of contacts, stakeholders, and volunteers.
13.Support the Leadership Team in improving internal communication and brand alignment of all staff and people associated with Options.
14.Working alongside the leadership team to ensure that one-off projects are completed on time and accurately.
15.Remain up to date with current marketing trends to influence and remain relevant in a widely competitive third-sector market.
16.Prepare reports for the leadership team and Options trustees on project targets and outcomes.
17.Attend relevant meetings and work within Options, values and beliefs, policies, and procedures.
18.Represent Options at events as required.
Experience
1.Experience of professional fundraising, or similar experience in a marketing, sales, or business development environment.
2.Track record of setting and achieving income targets.
3.Experience of managing people.
Qualifications
It is desirable to have a relevant professional qualification – Chartered Institute of Marketing (CIM) or Chartered Institute of Fundraising (IoF) - or working towards.
Skills
·Working within the values of Options.
·Accessible language skills – it is essential that you have strong verbal and written communication skills and that our communication is accessible for the people we support and the general population; an understanding Easy Read guidance and inclusive language would be preferred.
·Relevant and up-to-date IT skills, knowledge of digital channels and how they can be used to gain and promote social care and the third sector.
·Have a good eye for design.
·Have excellent attention to detail.
·Confident and capable organiser.
·Good networking skills.
·Delegator and able to prioritise.
·Have a positive attitude and integrity.
·Able to work confidently when required.
·Have a desire to get things done proactively and purposefully.
Summary of Terms:
Salary
£35,000
Working hours
37.5 hours (with up to two days working from home)
Contract Type
Hybrid, Permanent
Annual leave
33 days (inclusive of bank holidays)
Sickness
5 days (one calendar week) full pay per year (after the first 6 months of service) and after a waiting period of 3 days.
Car
40p per mile (when additional travel is required to carry out work for Options)
Training
Options will support the post holder in pursuing their development.
Pension
5% Subject to eligibility, we will automatically enrol you into our nominated pension scheme after you have worked for us for three months. You can opt-out if you do not wish to be in Scheme. If you do not opt out, we will deduct your contributions to the pension scheme from what we pay you. Current details of the Scheme and your rights relating to it, and of your and our contributions, will be provided to you separately.
Based at
St Nicholas House, Old Churchyard, Liverpool, L2 8TX
Benefits:
- Blue Light Discount & reimbursement
- Arriva Travel Club
- Cycle to work
- Fix your bike voucher
- Learn to drive
- Health Assured (Employee Assistance Programme)
- Company pension
- Referral programme
- Sick pay
- Casual dress
- Company events
- Training paid for
- 02 Open
- Medicash
- £250 refer a friend scheme
- Company events
- Training & development
How to apply:
If you are interested in joining our team, please hit the apply button. We look forward to hearing from you!
Kindly provide a cover letter illustrating the alignment of our values with your own. Additionally, share insights into a successful campaign you've been part of, highlighting your role and impact.
All successful applicants are subject to a DBS and pre-employment checks.
We currently do not hold a sponsorship licence, therefore are not able to offer sponsorship of employment at this time.
The client requests no contact from agencies or media sales.