The Campaign and Digital Communications Senior Manager (CDCSM) develops the marketing, communications and digital strategic plan and is responsible for the design and implementation of the operational plans for the global awareness campaign Rare Disease Day. The CDCSM will also drive the decision process for the messaging, co‐created with the 60 national patient organisation partners leveraging the analysis from a recent strategic campaign review. The CDCSM will achieve a more robust outreach and engagement, coupled with new media relation reaching more than 300 million people living with a rare disease globally. Finally, working with the international advocacy team, the CDCSM will produce advocacy toolkits and materials aimed to inform and capacity build patient advocates.
Motivated to work at an NGO and committed to our cause, the CDCSM will also contribute to marketing, international media and digital strategy across the organisations’ websites, events, programs, social media and publications, working closely with the Communications Senior Manager and the Web Technology Manager.
The CDCSM reports to the Strategic Communications and Marketing Director and is part of the larger Awareness, Public Engagement and Events team.
The position is recruited for EURORDIS’ Paris Office (Brussels and Barcelona offices to be considered).

EURORDIS‐Rare Diseases Europe is a unique, non‐profit alliance of over 900 rare disease patient organisations from over 70 countries that work together to improve the lives of the 30 million people living with a rare disease in Europe. By connecting patients, families and patient groups, as well as by bringing together all stakeholders and mobilising the rare disease community, EURORDIS strengthens the patient voice and shapes research, policies and patient services.

Since 2008, EURORDIS has led patients and patient groups globally to raise awareness for people living with a rare disease and their families via the communications campaign for Rare Disease Day (the last day of February each year). Up from 16 countries participating in 2008, 2020’s edition saw thousands of events taking place in over 100 countries. EURORDIS coordinates national partners to determine campaign core messaging, to translate and disseminate the campaign. EURORDIS is responsible for producing adaptable visuals and videos which are freely accessed by thousands of patient groups and other stakeholders interested in improving the lives of people living with a rare disease.

The outreach campaign has the ambition to trigger change for people living with a rare disease and to link to the broader advocacy efforts of rare disease patients emphasising equity in human and social rights alongside healthcare needs for people living with a rare disease and their families.

The campaign benefits from public, patient association and private funding.This position comes at an exciting time with potentially new funding for the program which would enable us to scale up the Rare Disease Day. A key component of this role will be implementing any new grant objectives.

Key tasks and responsibilities

Awareness campaign, social media and digital marketing

Patient advocacy capacity building tools

Campaign outreach and communications​

EURORDIS communications

See the attached job description for full details.

Skills and experience

• Minimum Bachelor’s degree and 6‐8 years’ professional experience in communications and marketing for a global organisation or brand (within the health, public affairs or NGO sector a plus).
• Experience building and executing international or global marketing campaigns, communications plans, measurement tools and digital strategies in a complex ecosystem.
• Experience working with a major international awareness campaign highly desirable
• Experience in community and public engagement, engaging participation of multiple partners and actors
• Experience managing communication or campaign budgets and suppliers including marketing agencies and graphic designers.
• Creative with a passion for creating visual elements. Experience in producing video campaign elements a plus
• Autonomous, proactive and highly driven
• Sensitive to working for a cause and with genuine interest in understanding the challenges of people living with a rare disease and their families.
• Enthusiastic and flexible team player with skills including: managing meetings, presenting, reporting to management, co‐creating with national partners, strategic planning, verbal and written communication, organisational and time management abilities
• Ability to work with several operational team members and patient organisation partners with varying backgrounds and levels of English understanding.
• Proficiency in Microsoft office suite but also well‐trained in photoshop, video software and other graphic design or photo tools.
• Fluent English speaker with excellent written and oral communication skills in English is a must (excelling in persuasive and influential writing)
• Good level in French desirable; other European language(s) a plus

Summary

We are looking for a talented Content Producer to play a vital role in our mission to support more people with and at risk of diabetes to live better and more confidently.

Your focus will be to produce audience-first content across multiple touchpoints to support people affected by diabetes to be physically active. As a key member of the Live Well, Move More cross-charity project group, you will use audience insights to plan, produce and evaluate high-quality content for our digital platforms, in print, and across our social media channels. You won't just be writing excellent copy - you'll be involved in video, photography, graphic and audio content too. This content will form the basis of social, email and paid ad content, signposting those audiences to more detailed website content and a print toolkit. An expert in content marketing, you'll know how to increase the reach and engagement of your content, and how to build excellent customer journeys to drive conversions.

This role will harness the power of great storytelling with great content design, helping the user to understand the role physical activity plays in a healthy lifestyle. You will ensure that all content created is reflective of our brand essence, and always embodies our tone of voice characteristics: authentic, inspiring, frank, confident and human.

You will expertly leverage the use of Search Engine Optimisation, Google Analytics and other analytic tools to make informed and timely decisions. And you will have experience with content management systems and offer support on best practice to devolved web editors across the organisation.

Interview Date: 20 July 2020

We would consider flexibility on where this role could be based

Package

What we can offer you:

• Generous annual leave starting at 25 days plus bank holidays
• A Cash Healthcare Plan (giving you up to £1,500 towards a range of out of pocket health expenses like new glasses, dentist, chiropractor or osteopath appointments)
• Early finish Friday and flexible working as part of our approach to activity based working
• Discounts on gym membership
• Employee assistance programme to give you support on any issues that come up in life
• Annual season ticket loan (on completion of your probation period)
• Very active social scene including sport teams, gardening and other activities
• Generous pension provision, life assurance and income protection insurance
• Cycle to work scheme (eligible for scheme if contract is permanent or longer than 12 months)

*Some benefits aren't available until you've passed your probation period and are dependent on the length of contract.

Main Responsibilities

• Work as part of a Live Well, Move More cross-charity project team, proactively keeping the group updated with clear and collaborative communication.
• Use personas and marketing segmentation to identify target audiences and user needs across various content formats, helping stakeholders understand the process.
• Customer journey mapping across the wider wellness content ecosystem, including physical activity content, Learning Zone behaviour change platform, physical challenge events and healthy lifestyle content.
• Plan, write, commission digital and print content - including editing existing content - in line with priority areas of work and organisation strategic objectives.

Ideal Candidate

• An excellent content designer - adept in editing, writing, commissioning and reviewing content across all digital and print mediums.
• A clear and collaborative communicator who can build strong and effective relationships with internal and external stakeholders.
• Audience and insight focussed - using data and expert knowledge to inform decisions.

Jubilee Debt Campaign is recruiting a Digital Campaigner to lead our digital campaigning and communications work.

This is a key role in the organisation and crucial to the success of our campaigns. You’d be joining at a time when debt is gaining in prominence as an issue, and it’s crucial we campaign for a just response in the midst of the Covid-19 crisis.

Working across all of our campaigns, from the global south debt crisis to the UK’s growing household debt trap, you’ll be writing accessible, punchy and inspiring copy; overseeing our social media channels; building webpages, actions and emails; commissioning on and offline communications products; and ensuring we have the digital systems in place to recruit, engage and retain supporters and measure impact. This is a big job in a small but highly effective and growing team.

We’re looking for someone with a background in digital organising, who has a range of experience and a passion for social justice. This is a broad role, with a lot of scope to develop different projects and campaigns. We’re not expecting you to be expert in everything, but you’ll need the skills and experience to produce engaging content and to champion digital engagement within the organisation. This is a great time to join and a fantastic role for a skilled digital campaigner.

We strongly value diversity and welcome applications from applicants from all backgrounds. We particularly encourage applications from people with a Black, Asian or minority ethnic (BAME) background.

For more information including how to apply, see the attached recruitment pack or visit our website.

The deadline for applications is 9am on Monday 13 July. Interviews will be on Tuesday 28 July.