We are seeking a highly skilled and strategic Centenary Communications & Digital Marketing Lead with a passion for storytelling, a sharp editorial eye and strong understanding of digital channels.
Communications & Digital Marketing Lead
Job ref: CDML
Contract: This is a fixed-term role to December 2026
Hours: This is a full-time role, but applicants interested in working part-time (four days a week) will be considered
Salary: £48,000 (London office) or £43,000 (home-based)
Location: Old Street, N1 7NH. Most office-based staff work hybrid, working part of the time in the office and part of the time at home.
About Us
We are CPRE, the countryside charity. We want a thriving, beautiful countryside for everyone.
We believe in countryside and green spaces that are accessible to all, rich in nature and playing a crucial role in responding to the climate emergency.
About the Role
CPRE is proud to be approaching our 100th year anniversary – a century of being a voice for the Countryside. As we look to celebrate this incredible milestone, we’re planning a year-long programme of inspiring events, campaigns and storytelling moments that reflect on our past, showcase our present, and shape our future.
This new role is critical to the success of our Centenary Year, a unique moment in CPRE’s long history. Working across the organisation, and with key external stakeholders, you will be the driving force behind our Centenary communications, maximising our reach and impact. Success in this role will rely on someone with high energy, confidence and significant experience of producing impactful content and digital engagement.
The key focus will be:
- Content creation & copywriting: write, edit and oversee the production of high-impact Centenary content across all channels
- Digital communications: Lead the development and optimisation of digital content strategies, ensuring consistent messaging.
- Digital marketing & promotion: develop an integrated digital marketing plan to build excitement and reach for key Centenary activity.
- Strategic Communications: bring to life the strategic comms plan, driving the development of key tools to ensure widest engagement
- Stakeholder engagement: work closely with key internal and external stakeholders to build strong understanding and engagement
We are committed to developing an inclusive and diverse CPRE in which everyone feels supported, valued, and always able to be themselves at work, because we recognise that a diverse and inclusive workforce is important in achieving our vision of a thriving, beautiful countryside for everyone. We therefore welcome applications from people of all backgrounds. People from ethnic minority backgrounds and disabled people are currently underrepresented across the environment, climate, sustainability, and conservation sectors. If you identify as a person of ethnic minority background and/or disabled, we are particularly interested in receiving your application.
Closing date: Midday on Thursday 10 July 2025
Interviews: 1st interview Tuesday 22 July, 2nd interview Tuesday 29 July
Interested?
If you would like to find out more, please click the apply button. You will be directed to our website to complete your application for this position.
CPRE is an equal opportunities employer.
Please note that we only accept applications from candidates with the right to work in the UK for the intended duration of the appointment.
No agencies please.
At The National Lottery Community Fund we are passionate about strengthening communities and improving lives. We are driven by our strategy, ‘It starts with community’ and its four community-led missions, as well as our equity-based approach to tackling poverty, discrimination and disadvantage. As part of our commitment to being more than a funder, we are serious about enabling collaboration, sharing best practice, amplifying the impact of our grantholders and influencing future policy making.
We are now seeking to appoint a Head of Policy Engagement to lead our engagement with policymakers and senior sectoral stakeholders under our four community-led missions and lead our customer support offer. Using your deep understanding of the political and social environment in which our grantholders operate, you will explore the context for new funding initiatives, including potential partnerships, ensuring that we are making the greatest impact possible.
You will already have well established relationships with Welsh Government Departments, other funders and the voluntary and community sector and you will use this to share learning and insight from our funding, lead consultations and identify opportunities for future collaboration. You will convene both grantholder and stakeholder networks to inform our analysis and ensure that community voice is at the heart of our decision-making.
Working with our Funding Team you will ensure we provide first class customer support leading our advice service and working closely in support of our outreach work, ensuring an appropriate level of general and targeting applicant and customer support.
You will be part of a policy and practice network across the Fund, working collaboratively with colleagues across the UK to develop One-Fund approaches to our missions.
We’re looking for someone who is values-driven, passionate about the Fund’s purpose and deeply committed to equity, diversity and inclusion and environmental responsibility. You will have a strong track record of influencing at a senior level and be able to articulate strategic ambitions clearly and effectively. You will also have a nuanced understanding of the role of a non-Departmental Public Body in the policy landscape and experience of working collaboratively across organisational boundaries. As a member of the Wales Leadership Team, you will provide inspiring leadership and strategic direction to the wider team.
Regular travel around Wales is expected, as well as some travel to other parts of the UK to connect with colleagues. We offer a flexible and supportive working environment and an excellent all-round benefits package.
Interview Date: Week commencing 4th August
Location: Wales. Our offices are in Cardiff and Newtown. We have a flexible, hybrid approach to working.
On application, please align your supporting statement to the criteria below
Essential Criteria
- Deep understanding of Welsh communities. Knowledge of the context for the third sector, the funding landscape, public policy and the people and organisations who are influential in these areas.
- Demonstrable experience in high-level engagement, influencing and senior relationship management, internally and externally.
- Experience of managing customer facing support services.
- Excellent communication skills and the ability to articulate strategic ambitions, positioning the organisation in the funding landscape and social policy debates.
- Passionate about the Fund’s purpose, evidencing a deep understanding of equity, diversity and inclusion and related best practice.
- Proven leadership skills, including the ability to inspire colleagues and work collaboratively in matrix structures.
- Strong planning and analytical skills, with expertise in research and consultation.
- Proven commitment to continuous improvement, self-reflection and personal development.
Desirable Criteria
- Clear understanding of the role of a UK-wide non-Departmental Public Body and the implications for policy and influencing.
- The ability to speak and write in Welsh.
Equity, Diversity and Inclusion
Communities in the UK come in all shapes and sizes. National Lottery funding is for everyone – therefore, we are committed to equity, diversity and inclusion and we work hard to ensure our funding reaches where it is needed.
We also believe our people should represent the communities, organisations and individuals we work with. That’s why The National Lottery Community Fund is committed to being an inclusive employer and a great place to work. We recognise and celebrate the fact that our people come from diverse backgrounds. We positively welcome applications from people from ethnic minority backgrounds, people with disabilities or longstanding health conditions, people who are LGBTQ+, and people from different socio-economic and educational backgrounds, as well as people of all ages.
As a Disability Confident Employer, we take a proactive approach in making reasonable adjustments, if needed, throughout the recruitment process and during employment. (This can be related to a physical and mental health condition.)
It starts with community.
The client requests no contact from agencies or media sales.