About the opportunity
As our Digital Marketing Officer, you will play a pivotal role in supporting the Marketing Manager and broader team in volunteer and school recruitment efforts, while managing our social media presence. Your primary responsibilities will include managing and curating content for Action Tutoring's social media platforms, including Facebook, Instagram, LinkedIn, Twitter, and TikTok.
In addition to social media management, you will contribute to the creation of diverse content, such as graphics, videos, and photography, with occasional visits to our school programmes and events. You will also monitor and report on the impact of our social media campaigns, staying abreast of industry trends to optimise our digital presence.
If you're creative, passionate about education, and thrive in community engagement, we'd love to have you on board.
Closing date: Sunday 19th May 2024
Interviews: 28th and 29th May 2024
Start date: June 2024
Location: This role is remote. The candidate can be based anywhere in the UK. Occasional travel to London is required.
We use anonymised applications for our shortlisting process.
Duties and responsibilities
• Responsibility for managing Action Tutoring’s social media channels (Facebook, Instagram, LinkedIn, X, TikTok and YouTube). Plan content (in collaboration with wider Marketing and Communications team) in line with the charity’s wider campaigns, volunteer recruitment rounds and key messages, ensuring regular diverse posting.
• Work with the Marketing Manager to develop engaging content which encourages the recruitment of high quality volunteer tutors, enquiries from potential partner schools and raises awareness of the charity to potential fundraisers, donors and employees.
• Promote the breadth of Action Tutoring’s activities and projects on social media, working across the whole team to gather content to raise brand awareness (including Programme, Philanthropy, Operations, Policy and Impact).
• Contribute to the development of content for social media channels including graphics, video and photography, with the occasional visit to school programmes and other charity events.
• Regularly analyse and report on the impact of Action Tutoring’s social media content through weekly analysis, quarterly reporting and campaign analysis.
• Monitor social media trends and industry developments to ensure we’re maximising content across all channels.
• Lead on blogger, influencer and community outreach (e.g. Facebook community groups, Next Door) to help raise awareness of Action Tutoring's volunteering opportunities and encourage applications.
• Manage our national digital adverts (such as Indeed, CharityJobs, Do-It). Respond to any direct enquiries sent through these and other digital platforms, including the Volunteer Facebook Group and Google business.
• Identify national digital advertising opportunities for volunteer and school marketing, and support with content for regional adverts. Work with the Marketing Manager to analyse impact and decide where our budget is best spent.
• Support the day to day management of Action Tutoring’s website, editing content with updates upon request. Support with creating high quality, engaging content for the Action Tutoring website to ensure it’s optimised.
• Create external marketing materials on request and support with ad-hoc visual design work.
• Support with the attendance at volunteering promotion events, mainly university fairs.
• Any other duties deemed reasonable by the Chief Executive Officer.
Person specification
Qualifications criteria:
• Right to work in the UK.
We are looking for some of the following attributes, though you might be more experienced in some areas than others:
• Excellent knowledge of social media platforms such as Facebook, Instagram, LinkedIn, Twitter and TikTok.
• Copywriting skills: able to interact with a range of audiences and have outstanding verbal and written communication skills. The role involves representing our brand on various channels and you will need to be able to adapt your communication style to different audiences and inspire them to engage with the charity.
• Able to work independently and use initiative in a range of situations.
• Able to think creatively and generate content to effectively convey messages and motivate audiences.
• Adaptable and open to learning. You will need to be willing to adapt and to grow and develop with the organisation.
• Efficient and able to work under pressure when required, able to multi-task and juggle a varied workload.
• Committed to equality, diversity and inclusion.
• Committed to the mission and values of Action Tutoring.
• Committed to promoting and safeguarding the welfare of children.
The client requests no contact from agencies or media sales.
Job Title: Ecologist
Advertised Salary: £32,427
Base Location: Home-based with requirements for national travel.
We're the charity who look after and bring to life 2,000 miles of waterways across England and Wales, because we believe that life is better by water. Every role across the Trust plays its part in transforming our canals and rivers into spaces where local people want to spend time and feel better, bringing wellbeing benefits to millions.
We currently have an opportunity for an experienced Ecologist to join our Environment and Climate action team within the S&I Directorate and is responsible for delivering the Trust’s strategy and policy on all environment and climate related sustainability issues, including environmental compliance as a minimum, improvement of our protected sites and achieving a net gain in biodiversity across our canal network.
The Ecologist will be responsible for providing professional technical input into the Trust’s strategic activities around nature recovery. This includes collecting and analysing information and data to support a long-term action plan to move more of our protected sites towards favourable condition and support projects that increase biodiversity and the abundance of protected species across the network.
The Canal & River Trust is in an ideal position, as a large landowner with blue and green corridors connecting habitats across the landscape, to carry out environmental enhancements using our local volunteer workforce to ensure that we improve habitats and support biodiversity. Planting the right trees in the right places, reconnecting old hedgerows and restoring or creating wildflower meadows and linear species-rich grasslands to provide a safe haven for wildlife and a destination for people to retreat to from the hustle and bustle of everyday life. Reconnecting people with the nature on their doorstep and offering them opportunities to get involved in looking after ‘their patch’ through guided walks and talks.
Our aim is to support the work of the Trust as a whole, while conserving and enhancing the environment of the inland waterway network. Finding simple and innovative solutions/methods of work to ensure that the modern-day use of the waterways, their historical importance, the Trust’s legal obligations and strategic priorities are met through sustainable development, conservation and enhancement of the natural environment.
Location
The role will be based working from home, with the expectation to attend main regional hubs either at Milton Keynes, Birmingham, or Little Venice (Paddington), for collaborative working. This is a national role, requiring collaboration with teams in all six of the Trust’s regions. There will be an expectation that the successful candidate will be able travel to attend meetings or fieldwork throughout the regional waterway network.
Knowledge, Skills/Qualifications & Experience
Key accountabilities:
- Provide ecological technical advice as requested. This includes input into Trust EMS standards and tools and nature recovery projects.
- Contribute to the Trust’s Nature Recovery Strategy and associated sustainability initiatives, with a view to increasing biodiversity across the Trust’s network
- Contribute to national programmes of engagement with customers, volunteers, stakeholders and the general public to promote the value of waterways and the work of the Trust to increase the Trust’s reputation and influence and secure additional resources for our work, focusing on our key sustainability priorities.
- Work with regional ecology teams to implement relevant inspection/monitoring and maintenance programmes for environmental/soft estate assets within their geographical remit, (re-)prioritising work to suit available resources and within delegated authority levels.
- Contribute to the implementation of an environmental management system (EMS; including associated processes & standards) especially with responsibility for monitoring national uptake
- Collaboration with regional teams to maintain ecology and nature recovery performance data (e.g. GIS layers, ecological baseline and species location data)
- Assist in the development of environmental training & competency
- Contribute to corporate targets on raising public awareness of and support for the Trust especially through interest in our environmental assets.
- Contribute to external engagement and fundraising nationally to secure additional resources for the Trust, especially through interest in our environmental assets
- Displaying the Trust values and behaviours at all times
- Ensuring that diversity and inclusion are integrated into all aspects of Trust life and promoting inclusion by challenging behaviour, practices, actions, or decisions that are counter to the objectives of the Trust’s policies and values
Knowledge, Skills & experience
- Degree or equivalent in relevant discipline.
- Associate member of relevant professional institution, e.g. CIEEM, CIWEM, CIWM, IEMA, etc
- Proven postgraduate experience in application of technical knowledge within a business environment.
- Able to negotiate effectively with internal and external contacts to achieve desired outcomes for the Trust.
- Able to support other areas of the Trust’s business in an appropriate manner, taking account of overall business priorities.
- Knowledge of, and practical experience of operating within, UK & European environmental policy and regulatory frameworks
- Experience of operating within a customer service environment
- Understanding of Trust governance, financial controls and systems of compliance
We reserve the right to close this vacancy early if we receive sufficient suitable applications for the role. Therefore, if you are interested, please submit your application as early as possible.
What We Offer
Compensation is made up as follows: £32,427. Additionally, we also offer a competitive contributory DC Pension scheme arrangement, great holiday entitlement (increasing with years of service) and numerous other employee benefits.
- 25 days paid holiday, increasing to 27 days after 3 years.
- Competitive contributory DC Pension scheme arrangement, where we will double your contribution to a maximum of 10%.
- Annual £200 personal learning & growth award to spend on any learning related activity – hobbies; aspirations etc.
- Free access to specialist counselling on a range of issues – health; financial; lifestyle; well-being; domestic & neighbourly matters.
- Access to a range of employee benefits including – store discounts; boating holiday discounts; holiday purchase scheme.
- Expansive maternity/paternity provisions.
- Progressive access to learning tools and CPD.
- 2 days paid volunteering leave, volunteering for local community project work.
At the Trust we care passionately for our waterways, and as importantly, for those who look after and use them. We strongly believe that a diverse workforce brings with it a diversity of ideas, thinking and ways of working which enhances what we do as a Trust. We are striving to represent the diverse communities that we are a part of. All candidates will be treated on the basis of their merits, skills and abilities and solely by being assessed against the requirements for the job.
We believe that continuous personal & professional development are important, and through many Trust internal & externally supported development programmes we are pleased to support your ongoing growth and development in this role.
The client requests no contact from agencies or media sales.