Copywriter jobs in birmingham, west midlands
This role at Relate - Family Action
Relate at Family Action is here to promote safe, supportive relationships for all and support everyone to strengthen the relationships that mean the most to them.
For over 150 years Family Action has seen first-hand the power of family to shape lives, for better and worse. That's why we speak up for the importance of family in national and local policymaking, amplify family voices and represent the changing needs of families in the UK today. Whatever family means or looks like to us, ultimately, it's relationships that matter – and the quality of our relationships affects the quality of all our lives.
This is a pivotal role responsible for crafting and executing strategies and campaigns that promote both the Relate brand image and overall marketing efforts to support the achievement of sales targets across a range of counselling services (both B2C and B2B), training products, charity retail outlets and other income streams.
We are looking for a marcomms ‘all-rounder’: someone who can take a strategic view as well as being ‘hands-on’ in the delivery of marketing support to the wider Relate team.
Family Action is an award-winning national charity working from the heart of local communities across England and Wales.




The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Use your digital marketing skills to deliver record-breaking campaigns that raise millions for great causes at a multi-award winning digital agency.
8Cats Digital is on a mission to create the most effective, creative, and accountable digital marketing campaigns in the sector and we’re looking for an ambitious Digital Marketing Executive to join us.
You’ll play a key role in shaping and delivering digital campaigns that have real-world impact - from bringing in leads for legacy campaigns to raising seven figures for individual giving. You’ll take a client brief and lead it through every stage: creative ideation, execution, optimisation, and analysis.
If you're someone who thrives in a fast-paced agency setting, loves solving problems, and wants your work to make a difference, this is your chance to grow with us.
What You’ll Do:
- Take briefs from major charity clients and translate them into outstanding multichannel digital strategies
- Oversee campaigns from start to finish: from creative briefing to real-time optimisation to final reporting.
- Work across a diverse range of causes and channels, leading on paid media and collaborating with specialists on delivery.
- Write clear, actionable briefs for our in-house team (designers, ad buyers, copywriters).
- Monitor live campaigns using Meta Ads, Google Ads, and GA4 - spotting trends, fixing problems, and seizing opportunities.
- Deliver post-campaign insights that go beyond the numbers - and explains the 'why'.
- Support the senior team on key accounts, and lead others independently.
- Contribute to our long-term mission to raise £100m for our clients' causes by 2035. A target we're well on our way to achieving.
What You’ll Bring:
- 2-3 years' experience in a digital marketing role (agency or in-house) working with charities or non-profits.
- Proficiency with Meta Ads, Google Ads, and GA4
- Ability to manage campaigns from brief through to post-campaign insights.
- Strong data skills, able to review performance and draw actionable conclusions
- Experience creating post-campaign reports and communicating impact
- Comfortable working across multiple clients and causes simultaneously
- Charity sector experience or knowledge of fundraising campaign types (desirable)
- Familiarity with other paid digital channels such as YouTube, TikTok, Reddit or offline channels like DOOH or TV (desirable)
Why join the 8Cats Digital team?
- Mission-led: We’re working to raise £100,000,000 for charity by 2035 — and we’re well on our way with £35,000,000 raised so far.
- High-impact work: You’ll shape campaigns for causes including cancer, environmental, humanitarian, social justice, mental health, housing and homelessness plus a range of other health causes.
- Supportive team: Small, experienced, and invested in your growth.
- Creative freedom: You’ll be trusted to find new angles, test new tactics, and help redefine best practice in the sector.
- Early opportunity: Join us at a pivotal time and grow with the agency.
The Details:
- Location: Remote (UK-based), with travel to London for client meetings or team meetups
- Hours: We're looking for full-time, part-time or contract and can be flexible around your home life
- Salary: £28,000 - £35,000 depending on experience
Ready to Apply?
Send your CV and a short cover note that tells us:
- Why you think you'd be a great addition to the 8Cats Digital team
- Why does this role and the sector excite you
- A campaign you’ve worked on and your contribution to its success
We’re interviewing on a rolling basis, so get in touch if this sounds like your next role.
No agencies, please.