Copywriting executive jobs in Newcastle

The Charity and Our Vision.  

For over 15 years, Scotty's Little Soldiers has been supporting children and young people who have been bereaved of a parent who served in the British Armed Forces.We are about to embark on an exciting journey which will see the charity evolve to support anyone affected by a military-connected bereavement and ultimately empower a community of more than 25,000 bereaved individuals and their families by 2035. 

Founded in 2010 by Nikki Scott following the death of her husband, Corporal Lee Scott, the charity currently offers a unique blend of emotional, practical, and educational support to over 750 young people.  

We are proud of our vibrant, non-traditional culture, which puts the needs of bereaved children and young people at the heart of everything we do. We embrace innovative approaches, are committed to creating smiles and believe in the power of community, resilience, and connection.   

Role Mission. 

As part of a newly created Outreach squad focused on reaching and engaging with the bereaved military community, you will use digital marketing skills to help us develop a thriving online community. 

You’ll take full ownership of our day-to-day social media activity across platforms like Facebook, Instagram, LinkedIn, and TikTok. From scheduling content and managing the calendar, to engaging with our audience and contributing to campaign ideas.You’ll also help deliver key marketing tasks that support outreach, engagement and growth, connecting families to the services we offer.

It all starts here – we can’t support families if they don’t know we exist.

The key responsibilities of this role are:  

Social Media (Core Accountability) 

Planning & Scheduling 

• Own and manage the social media content calendar, ensuring consistent, relevant output aligned to Outreach priorities. 

• Schedule and publish content across platforms including Facebook, Instagram, LinkedIn, and TikTok using agreed tools. 

• Work closely with the Head of Outreach to refine platform focus, tone, and audience segmentation. 

Content & Campaign Support 

• Suggest and implement social-first content ideas that support campaigns, service launches, and ongoing outreach to beneficiaries. 

• Create simple, on-brand social content where required (e.g. Canva graphics, polls, text-based posts, evergreen content). 

• Work closely with the in-coming Content Creator to ensure video and visual content is used effectively and repurposed across channels. 

Community Engagement 

• Actively monitor and respond to comments, messages, and enquiries across social platforms, with particular sensitivity to bereavement-related conversations. 

• Engage appropriately with the wider military, veteran, and bereavement community online to help maintain visibility and connection. 

• Escalate sensitive, safeguarding, or service-related enquiries to the appropriate team in line with agreed processes. 

Monitoring & Insight 

• Track and report on key social media metrics (e.g. reach, engagement, follower growth, link clicks). 

• Use insights to recommend improvements and help the Outreach Squad learn what content resonates. 

• Keep up to date with platform changes, trends, and best practice. 

Marketing Execution (Additional Responsibilities) 

Email Marketing 

• Own the creation, scheduling, and sending of regular email updates to bereaved families using agreed platforms. 

• Maintain email lists in line with data protection requirements and agreed segmentation. 

• Track basic performance metrics (open rates, click-throughs) and share insights with the Head of Outreach. 

Website Content Support 

• Upload and maintain marketing content on the website, including news articles, blogs, and impact updates. 

• Ensure content is accurate, on-brand, and correctly formatted. 

• Work with the Head of Outreach to ensure content is published in a timely and coordinated way. 

General Marketing Support 

• Support the delivery of wider marketing and outreach activity as required (e.g. campaign roll-outs, asset updates, coordination tasks). 

• Assist with keeping marketing materials organised, up to date, and accessible for the wider team. 

• Contribute to continuous improvement of how marketing activity is delivered across the Outreach Squad. 

The 30-day goals for this role are: 

• Built a deep understanding of Scotty’s mission, our audience, the services we provide, and strategic direction. 

• With support from the Head of Outreach, conducted a full audit of all the charity’s social channels.  

• Taken ownership of social channels and scheduling calendar/tools.

• Agreed key performance measures and personal success measures with Head of Outreach. 

• Demonstrates a clear grasp of the Scotty’s tone and marketing philosophy. 

• Understands the current beneficiary email journeys and how the existing process works.  

The 60-day goals for this role are: 

• Publishing consistently across key social channels in-line with priorities agreed with the Head of Outreach.

• Set early baseline performance within agreed key metrics. 

• Taken responsibility for creating and sending the weekly Children & young people (CYP) email, Springboarder (young adult) email, and monthly Community updates email. 

• Showing effective working practices with the Content Creator leading to engaging social content demonstrated by meeting agreed metrics. 

• Proactively supporting the Head of Outreach in other digital outreach activities. 

The 90-day goals for this role are: 

• Independently running day-to-day social media activity maintaining consistency in quality, tone and frequency.

• Recognised internally as the go-to person for day-to-day social media and email marketing delivery. 

• Demonstrating clear improvements in at least 2-3 agreed metrics (such as engagement rates, click throughs, open rates etc). 

• Using insights to optimising content mix, timing and formats to improve effectiveness.

• Working with the Head of Outreach and Content Creator, we already have the best social engagement rates of any UK military charity!

What You’ll Need to Succeed 

Must Have 

• Practical experience managing professional social media accounts across platforms such as Facebook, Instagram, LinkedIn, and TikTok. 

• Strong written communication skills, with the ability to adapt tone and messaging for different audiences and platforms. 

• Confidence using social media scheduling tools and basic design platforms such as Canva. 

• High emotional intelligence and the ability to communicate with empathy and professionalism, particularly around sensitive topics such as bereavement. 

• Strong organisational skills, attention to detail, and the ability to manage multiple priorities in a fast-moving environment. 

• A genuine belief in Scotty’s mission and a commitment to representing the charity thoughtfully and responsibly online. 

Nice to Have 

• Experience uploading and managing content on a CMS (e.g. WordPress or similar). 

• Familiarity with interpreting basic performance data (social insights, email open and click-through rates) to inform improvements. 

• Experience of the UK military community. 

• An interest in community-building and using digital channels to create connection, not just visibility.

• Experience delivering or supporting email marketing campaigns, including writing copy and sending campaigns. 

Additional Information

• The role may require occasional evening or weekend work

• Enhanced DBS check required

• Travel will be required to events and team training days

The Scotty’s Way

At Scotty’s, our personal performance is only 50% of what success looks like. Our culture is equally important. When you join our team, you sign up to The Scotty’s Way, rooted in our four core values:

1. Families Come First

2. Everyone a Supporter, Every Supporter a VIP

3. Love What You Do

4. Remember, Every Day

Our values are further supported by our four non-negotiable behaviours of Show Respect, Speak Up, Take Ownership and Actively Collaborate. We are looking for an individual who embodies these values and behaviours.

Closing date: Friday 13th March.

Important Information:  

Feedback 

Due to resource and time constraints, we are unfortunately unable to provide feedback for every application received, and only candidates shortlisted for an interview will be contacted via email. 

Location 

We will only consider applications from candidates located within 2 hours of central Cambridge.  

We're a remote-first organisation and our day-to-day work is extremely effective with our team based at home.However, some of the most important work we do, innovation, collaboration, problem-solving, and strategic thinking, benefits hugely from being in the same room, and those moments don't always come with months of notice.That's why we're currently looking for team members who are within a 2-hour travel time of Cambridge. 

Thank you for your interest in joining our team, we are an equal opportunities employer, we are committed to creating a diverse and inclusive workplace where all employees are treated with respect and given equal opportunities for employment and advancement.

We do not discriminate based on race, colour, religion, gender, sexual orientation, age, disability or any other protected characteristic.

We encourage all qualified individuals to apply for employment within our charity, and we provide a fair and inclusive recruitment process for all candidates.

This is a senior, hands-on delivery role at the heart of our ambition. We are looking for someone who is results-oriented, able to think strategically, and translate ideas at pace into high-quality, impactful delivery. You will turn strategy into action, coordinate complex activity across partners, and ensure programmes deliver tangible outcomes.

Strategic Project Delivery Manager

Salary: c. £55,000
Contract: 12-month fixed term
Hours: 36.5 hours per week (part-time considered)
Location: Remote (UK-based), with occasional travel (mainly London)
Reports to: COO
Right to work in the UK required

About FutureDotNow

FutureDotNow is a charity uniting business to close the UK workforce’s essential digital skills gap. We are the leading authority on workforce essential digital skills, with over 230 organisations signed up to the Workforce Digital Skills Charter and direct reach to more than 2 million people. Yet over 22 million working-age adults still lack at least some digital basics. Closing that gap requires coordinated, high-quality delivery at scale.

FutureDotNow is bringing focus to the digital upskilling needs of working age adults, raising awareness and bringing specificity to the action required whatever sector or role people might work in.We work with business and government to surface and solve systemic issues and provide scalable solutions every organisation can use. 

Why this role matters

FutureDotNow is entering a new phase of growth and delivery. Our priorities are to engage more businesses and provide practical tools and solutions that help organisations take action on workforce digital skills.

This is a senior, hands-on delivery role at the heart of that ambition. We are looking for someone who is results-oriented, able to think strategically, and translate ideas at pace into high-quality, impactful delivery. You will turn strategy into action, coordinate complex activity across partners, and ensure programmes deliver tangible outcomes.

You will work across a cross-sector delivery community including organisations such as the NHS, Accenture, Salesforce, Amey and Gateway Qualifications. With around 50 external contributors involved in each Sprint, clarity, pace and strong delivery discipline are essential.

For the right prson, this is a defining opportunity to strengthen FutureDotNow’s delivery capability and accelerate progress towards closing the UK’s workforce digital skills gap.

What you will do

Lead delivery across our Sprint programme and delivery community

FutureDotNow runs three 10-week Sprints each year. You will lead end-to-end delivery of the Sprint programme, ensuring activity is well structured, well-coordinated and delivers real outcomes.

You will:

· Plan and deliver Sprints end to end, including kick-offs, check-ins and in-person workshops developing agendas, content and facilitation materials

· Coordinate the setting of sprint and year-end goals, milestones and priorities aligned to FutureDotNow’s strategy

· Track actions, risks and interdependencies across sprint teams, maintaining momentum and resolving blockers

· Grow and energise the delivery community, fostering collaboration and accountability

· Produce core delivery outputs such as plans, dashboards, reports and briefings

· Update the Membership Growth and Marketing Manager on new insights, tools and solutions being created through the Sprint programme, which may form part of the FutureDotNow member offer

Lead delivery of our sector strategy to engage more businesses and drive action

Working with Marsh (our sector strategy sponsor) and sector leads, you will help turn engagement strategies into practical action across sectors.

You will:

· Support the onboarding, development and coordination of sector leads and the delivery of clear action plans

· Drive delivery against agreed sector plans and milestones

· Track progress against growth and engagement measures, including Charter signatories and membership

· Ensure sector activity connects into FutureDotNow’s wider programme, so learning is shared and amplified

Lead delivery of the Workforce Digital Skills Summit

You will play a central role in delivering FutureDotNow’s flagship annual event, bringing together around 200 senior leaders from business, government and civil society.

You will:

• Lead development and delivery of the Summit programme and content
• Work with the CEO to shape the agenda and speaker line-up
• Brief and support speakers, facilitators and contributors
• Oversee on-the-day delivery, ensuring a high-quality participant experience
• Ensure strong post-event outputs that extend impact beyond the event

Content development and commissioning

Where workstreams are led by FutureDotNow (rather than partners), you will play a key role in content creation. Working closely with the COO, you will be involved in developing core content for deliverables, which may involve analysing data from partners, producing reports, or creating tools/resources.

You will:

· Draft, shape or edit content, such as guidance, tools, playbooks and insights, using templates, existing material or raw inputs from partners

· Commission and manage suppliers where specialist expertise is needed

· Lead and coordinate delivery through a clear milestone plan, ensuring alignment of output delivery with events and campaigning activity

· Maintain high standards of quality, consistency, evidence and accessibility ensuring all content meets FutureDotNow’s brand and tone.

· Design and run pilot activity to test and refine tools before wider rollout

Skills, experience and attributes

 Essential

· Proven experience delivering complex projects in multi-stakeholder or cross-sector environments

· Strong end-to-end project delivery skills, including planning, risk management and reporting

· Excellent written communication, with the ability to turn complexity into clear, practical outputs

· Experience designing and coordinating workshops, events or programmes

· Confidence working with senior external stakeholders and partners

· Ability to manage multiple workstreams and priorities

· Comfortable working in a small, fast-paced organisation with evolving priorities

· Strong digital capability and confidence using collaboration and CRM tools

Desirable

· Understanding of the digital skills landscape or related policy areas

· Experience of coalition, membership or not-for-profit environments

· Familiarity with employer engagement, sector bodies or government

Values and mindset

· Purpose-driven, collaborative and action-centred

· Strongly results-oriented, with the ability to translate strategy into high-quality delivery at pace

· Comfortable taking ownership and solving problems independently

· Values clarity, structure and high-quality delivery

· Motivated by FutureDotNow’s mission and improving outcomes for working-age adults

Application Process

Our application process is designed to be straightforward and proportionate, while giving candidates a clear opportunity to demonstrate their skills.

· Stage 1: Submit a CV and short cover note outlining your interest in the role and relevant experience.

· Stage 2: Shortlisted candidates will be invited to a short initial interview.

· Stage 3: Candidates progressing from the first interview will be asked to complete a short practical task, reflecting the type of work involved in the role.

· Stage 4: A final shortlist will be invited to a final interview.

We aim to keep the process clear, fair and respectful of candidates’ time.

To apply:

Please send the below information 

· Your CV, and

· Short supporting statement (max 500 words) covering:

• Why you are interested in the role
• A brief example of delivering a complex project or programme across multiple stakeholders
• Experience producing or shaping content (not just managing it) for example analysing data producing reports, or creating tools/resources

The closing date for applications is 27 March 2026.

We are keen to fill the role as soon as possible, so applications will be reviewed as they are received and shortlisted candidates may be contacted before the closing date. We reserve the right to close the vacancy early if a suitable candidate is identified.

Phases Social Enterprise is developing a project to inspire more people in Brighton & Hove to make sustainable choices. The initial stage of the project has been the development of an App which straddles the worlds of consumerism, citizenship and activism.

The App is nearing the end of the development phase and we need someone to help with the final stages of content creation and collation. This will include ensuring that the App is accessible and useful to all demographics. It is anticipated that this stage will take up to 3 months, following which the chosen candidate will be ideally placed to apply for further roles as the project scales up to develop a network of sustainability-focussed organisations.

You will work largely on a remote basis with occasional meetings with our CEO. However you must be located in the Brighton & Hove area or thereabouts as this is the focus of the project going forwards.

You will have good research skills with an attention to detail. You should also have excellent communication skills. An interest in sustainability is indispensible.

What we're building

Level Water exists to solve a problem that shouldn’t exist: too many disabled children are still missing out on high-quality swimming lessons. 

Last year, our swimmers raised over £1m. This year we’ve sold out events in minutes and want to double the fundraising. We’re on the path to exponential growth and we need someone who can help us get there.

We're Level Water, a founder-led charity solving learn-to-swim for disabled children. We're not your typical charity. We own our events and run them like a business. We move fast, test everything, and we're building something that doesn't exist anywhere else. Our events are uniquely profitable, and we reinvest in quality and growth. 

We've just brought in a new Fundraising Director, and this Marketing role is a cornerstone of the team we're building. If you want to help define how a modern charity grows and does marketing, this is your chance.

The opportunity

This isn't a "post on social and send a newsletter" role. This is a “build something exceptional, then grow it” role. Marketing is at the heart of our flywheel, which means you’ll be integral to everything we are doing at Level Water. 

You'll own marketing strategy and execution across our entire operation: our iconic events, our life-changing swimming programmes, and our reputation as a charity. You'll drive growth, tell stories that matter, and build genuine communities that scale.

You'll have the freedom to experiment. Want to test a new channel? Launch a content series? Build a creator programme? Run paid campaigns that actually convert? Brilliant. Build the business case and let's do it.

You'll work with real impact. Children with disabilities are learning to swim because of us. Families are transformed by our lessons. Volunteers and incredible teachers make it happen. These are stories that deserve to be told brilliantly, and you'll be the one telling them.

This role is 80% growth and 20% impact storytelling, but the two are inseparable. We’re product-led and we launch and test often. Great stories fuel growth. Growth creates more stories. You'll understand that tension and thrive in it.

You'll work closely with our Fundraising Director and CEO to scale marketing as our most powerful growth lever. You'll also manage a network of brilliant freelancers (photographers, videographers, copywriters, designers) to help you execute at the highest level.

And you'll grow with us. We're scaling fast, and we need people who can scale with us. 

This is a mission-critical role in driving Level Water's growth. Every event you sell out, every story you tell, every audience you build helps unlock more funded swimming lessons, bringing us closer to a future where every disabled child can have a great swimming lesson with a confident, qualified teacher.

Marketing at Level Water isn’t just about selling events - it’s a core delivery mechanism in our Theory of Change. This role exists to move the levers that unlock more lessons, faster progression, stronger outcomes, and a sustainable income engine that funds it all.

This is the most exciting marketing job in the charity sector for the right person.

What you'll actually do

This role owns marketing as a growth engine. You'll set strategy, drive execution across multiple channels, and be accountable for how marketing translates into event sign-ups, fundraising growth, profile, and impact. You'll work closely with the Fundraising Director to shape priorities, influence decisions, and build something that scales.

Drive growth marketing that converts

• Own end-to-end marketing for our events portfolio: from launch campaigns to sell-out.

• Build and execute multi-channel campaigns across social, email, paid ads, PR, partnerships, and whatever else works.

• Test everything. Audiences, messages, creative, channels. Find what works, double down, and scale it.

• Use data to spot opportunities: which channels are converting? Where are we leaving growth on the table? What could we do differently?

• Manage our digital advertising and paid social strategy with a ruthless focus on ROI.

• Grow our email database and social audiences with intent, not just for vanity metrics.

• Be trusted to repeatedly turn £1 into £5 or £10. 

• Define and unleash our audiences: help them share their stories in a way that turns experiences into future sales, and makes everything that Level Water does easier.

• Build and manage our captain and ambassador programmes as genuine growth engines - nurturing relationships, setting expectations, and turning influence into measurable impact.

• Proactively convert interest into action. This includes direct outreach (e.g. picking up the phone to captains, engaging top fundraisers, activating ambassadors) to ensure intent turns into ticket sales and fundraising.

Tell stories that build belief

• Find, shape, and share the stories that show our impact: the children, the families, the teachers, the moments that matter.

• Build and curate a library of content (video, photography, case studies, testimonials) that we can use everywhere.

• Work with freelance photographers and videographers to capture our events and programmes at their best.

• Create content that our supporters, partners, and prospects actually want to engage with, not just content that ticks a box.

• Manage our website (fundraising, events, and programmes pages) to ensure it's always up to date, compelling, and optimised for conversion.

• Ensure our impact reporting to donors is rich with content about our work.

• Use storytelling internally to build shared understanding, momentum and belief across the charity as we scale.

Build our profile and partnerships

• Position Level Water as a leader in accessible swimming and outdoor challenge events.

• Build and leverage relationships with press, influencers, local authorities, and stakeholders.

• Identify partnership and sponsorship opportunities that align with our mission and drive growth.

• Amplify examples of inclusion within our pools, making them known and also making inclusive practice visible.

• Promote our swimming pool partners and recognise their contribution to our work.

Manage, measure, and improve

• Own the marketing budget and get maximum value from every pound spent.

• Manage our freelance network: scope projects, review proposals, and ensure quality work on time and on budget.

• Report regularly on what's working and what's not: campaign performance, audience growth, conversion rates, ROI.

• Stay ahead of the curve: what are the best organisations doing? What can we learn and adapt?

Who we're looking for

We care much more about how you work than where you've worked. You don't need charity sector experience .

People who thrive here have:

• Hustle and drive. You take ownership. You spot opportunities and go after them. You don't wait to be told what to do.

• A commercial approach. You think in terms of audiences, funnels, conversion, and scale. You understand what drives growth and you know how to execute it.

• Copywriting chops. You can really write. Headlines that stop the scroll. Emails people actually read. Stories that land. You know that words matter.

• A data brain. You can look at campaign performance and spot the story. You know that "CTR is up 18%" means something, and you know how to act on it.

• A bias for action. You test things. You move fast. You're comfortable with uncertainty and you learn by doing.

• Creative thinking. You generate ideas. You see opportunities others miss. You're not afraid to try something different.

• Organisation. Strong attention to detail, with the ability to run 12 products, 40 email journeys and 100 web pages without dropping anything.

• An entrepreneurial mindset. You think like an owner. If this were your business, how would you grow it?

Bonus points if:

• You've worked in a startup, scale-up, or high-growth environment.

• You've built audiences from scratch or scaled marketing profitably.

• You've led paid campaigns that actually delivered ROI.

• You've worked across multiple channels and understand how they work together.

• You love being outdoors (swimming, hiking, wild camping, anything that gets you outside). 

Why Level Water?

Our values: Bold, Driven, Personal, and Joyful are at the heart of this role. You'll be expected to bring ambition, move with purpose, care deeply about impact, and help create marketing that feels genuinely joyful to be part of.

Bold. This isn't a "follow the playbook" role. We want your ideas. We want you to challenge us. We want you to help us build something better.

Driven. We're growing fast and we need people who can scale with us. If you're ambitious, there's a huge opportunity here.

Personal. We're a small, founder-led team. We move fast, we debate hard, we test everything, and we care deeply about what we do.

Joyful. You'll work on some of the most iconic outdoor swims in the UK. You'll help tell stories that change lives. You'll be part of creating something people remember forever.

Practical details

• Flexible working: remote, hybrid, or (even better) office-based in Tunbridge Wells or Exeter, your choice.

• You'll attend weekend events throughout the summer (with time off in lieu).

• Salary: £30k–£45k depending on experience.

How to apply

We want to hear from you in whatever way best shows us who you are and how you think.

Get creative. It’s a marketing job so sell us on your personality and style. A traditional CV and cover letter? Absolutely fine. A video introduction? Great. A presentation deck? Bring it on. Whatever format helps you shine and show us who you are.

Here's what we'd love to know:

1. How you'd approach marketing growth:
Imagine we want to double sign-ups for one of our summer events (currently sitting at 500 swimmers). Walk us through your approach: which channels would you use, what would your messaging be, how would you measure success, and what would you test first?

2. What excites you about this role:
Tell us why this opportunity appeals to you specifically.

3. Something you're proud of:
Share one thing you've built, grown, or improved. Doesn't have to be in charity or even at work, it could be anything that shows your drive and ability to make things happen.

Before you apply

If you've got questions about the role, the team, or whether this might be right for you, please reach out. I'm Andy Punter, Fundraising Director at Level Water, and I'd genuinely love to chat.​

Deadline

20th March 2026

We're excited to meet you. Let's build something brilliant together.

An excellent opportunity has arisen to join the Pancreatic Cancer Action team as our new Digital Marketing Lead! We’re looking for an experienced, data-driven digital marketer who is a creative thinker and keen to innovate and continually grow and develop our digital channels. As a small team, we need someone who thinks strategically and thrives with a hands-on, operational role.

Pancreatic Cancer Action is a national charity, dedicated to saving lives through early diagnosis. This post has a pivotal role to play in delivering our mission by increasing brand visibility, raising awareness amongst all our audiences and supporting the generation of income across the UK.

This exciting role will lead all our digital marketing channels and activities, with responsibility for delivering high-quality, creative and engaging content to our digital audiences. You will continually analyse and review channel and campaign performance, optimising content and developing activity as necessary.

Our new Digital Marketing Lead needs to be proficient in website management and development, managing social media marketing, content marketing, email marketing, with a big emphasis on delivering results through paid media, SEO, SEM, and PPC.

This is a fantastic opportunity to become part of a small but dynamic and fun team, really making a difference to an expanding charity.

Main responsibilities

• Lead all our digital marketing channels and activities with responsibility for delivering high-quality, creative and engaging content to our digital audiences.
• Communicate Pancreatic Cancer Action’s strategic objectives - and all the activities that underpin them - to UK audiences. These include:
  • Raising public awareness and knowledge of pancreatic cancer and its symptoms.
  • Education, awareness and training for the medical and healthcare communities.
  • Funding research specifically into early diagnosis of pancreatic cancer.
  • Providing high-quality health information and publications.
• Manage, develop and update the Pancreatic Cancer Action website. You will also oversee the ongoing technical management of our website (alongside our external agency).
• You will deliver results through paid media advertising, SEO, SEO, SEM, and PPC.
• Contribute to the creation and implementation of a digital and social media strategy.
• You will support Pancreatic Cancer Action’s mission by increasing brand visibility, raising awareness amongst all of our audiences and supporting the generation of income across the UK.
• You will continually analyse and review channel and campaign performance, optimising content and developing activity as necessary.
• You will lead our social media marketing, content marketing, email marketing, website management and development.
• Be responsible for designing and creating engaging and relevant content for all our channels.
• Monitor the financial spend of agreed areas of responsibility, working within agreed budgets.

Website management

• Manage, develop and update the Pancreatic Cancer Action website.
• Working alongside our external agency, you will oversee the ongoing technical management of our website. Having Django CMS experience would be an advantage.
• You will ensure compliance with best practice and focus on continually improving users’ experience.
• Ensure Pancreatic Cancer Action benefits from integrating our CRM and other software into the website.
• Ensure that content is regularly reviewed and updated, and new content is added to the site regularly (blogs, news etc.).

SEO

• Develop and implement SEO strategies to improve organic search rankings and drive website traffic.
• Conduct keyword research, on-page optimisation and technical SEO audits.
• Monitor, analyse and report on SEO performance.

Paid Media

• This is a vital and rapidly growing area for the charity, and this role will manage all paid-for digital marketing, including lead generation and acquisition (Meta, Google, etc.).
• Create advertising campaigns and ensure effective tracking, monitoring, improvements, evaluation, and reporting of campaigns.
• Oversee our Google Ads grant (PPC) and (CRO) Google Tag Manager.
• Manage our main Google Ads account and launch Search, Display, and YouTube advertising for our digital-first Pancreatic Cancer Awareness Month campaign.
• Deliver detailed advertising reporting using Looker Studio or other similar digital dashboards.

Digital content

• Manage and maintain the content calendar, including planning and scheduling content that aligns to both Pancreatic Cancer Action and project objectives.
• Create and manage the sourcing of high-quality content for blogs, website pages, social media posts, email content and for all other digital channels.
• Write, edit and proofread content to ensure clarity, accuracy, and alignment to Pancreatic Cancer Action’s Text and Brand Guidelines.
• Create engaging design assets for use across all digital channels, including video and animation.
• Responsibility for pixels and unique identifiers for analytics.

Social media

• Work with the Head of Marketing and Communications to develop a social media strategy and set goals to increase brand awareness and engagement.
• To be responsible for all Pancreatic Cancer Action social media channels, including design and content development, scheduling, optimising, and reporting.
• Work with our Marketing and Communications Executive to manage social media channels on a day-to day-basis, engaging with Pancreatic Cancer Action audiences by responding to comments and queries and being proactive to find out more and nurture relationships.
• Plan social media campaigns in line with other marketing and communications or charity-wide activities.
• Use social media analytics to generate regular reports, using results to inform future day-to-day work and campaigns.
• Spot social media trends and industry best practice, advising on best social media content, tactics, and new technologies.
• Form relationships with key social media influencers to help grow our reach.

Email marketing

• Create and distribute monthly e-newsletters to Pancreatic Cancer Action segmented subscribers.
• Create and distribute email campaigns to segmented audiences.
• Develop email schedules for awareness and acquisition campaigns.
• Create and manage automated email sequences.
• Segment email lists and ensure personalised messaging for targeted audiences.
• Support ongoing CRM project work to ensure we maximise the data held and its ability to drive campaign and activity success.

Working as part of a team

• Be an integral part of the Marketing and Communications team, including a Marketing and Communications Executive, a PR and Communications Lead and the Head of Marketing and Communications.
• Support the Marketing and Communications team and help cover their areas when needed.
• Provide Digital Marketing expertise to the whole PCA team.

Other duties

• Be a brand ambassador, providing advice on the consistent use of Pancreatic Cancer Action’s brand.
• Travel across the UK to attend meetings, events and activities when needed.
• Deputise for the Head of Marketing and Communications when needed.
• Any other duty that the Head of Marketing and Communication considers appropriate.

While every effort has been made to outline all the main duties and responsibilities of the post, a document such as this does not permit every item to be specified in detail.

*** Shortlisting will be aligned to the Person Specification for this role. Please ensure you read the supporting document ***

Hours of Work: 35 hours per week

Reports to: Head of Marketing and Communications

Salary: £30,000 - £32,000, dependent on experience

Location: Home-based
 

Closing Date: Sunday 8th March 2026 (midnight)

Interview Date: Wednesday 18th March 2026

The Charity and Our Vision.  

For over 15 years, Scotty's Little Soldiers has been supporting children and young people who have been bereaved of a parent who served in the British Armed Forces.We are about to embark on an exciting journey which will see the charity evolve to support anyone affected by a military-connected bereavement and ultimately empower a community of more than 25,000 bereaved individuals and their families by 2035. 

Founded in 2010 by Nikki Scott following the death of her husband, Corporal Lee Scott, the charity currently offers a unique blend of emotional, practical, and educational support to over 750 young people.  

We are proud of our vibrant, non-traditional culture, which puts the needs of bereaved children and young people at the heart of everything we do. We embrace innovative approaches, are committed to creating smiles and believe in the power of community, resilience, and connection.   

Role Mission. 

We’re on a mission to connect with thousands more bereaved military families and that starts with storytelling.We believe that ‘social’ media is in the past and what is needed today is ‘interest’ media – great content that engages its target audience has the potential to reach more people than a high follow count.As Content Creator, you’ll be our expert in creating great content, capturing the emotion, personality, and purpose behind everything we do. 

This is a fast-paced, highly proactive role focused on creating short-form video and photo content for social media. You’ll attend events, follow team members in action, and use your creative instincts to turn everyday moments into compelling content that resonates with our unique audience. We’re not looking for slick corporate videos, we want quick-turnaround, on-brand, authentic content that stops the scroll and builds trust. 

The key responsibilities of this role are:  

Content Creation 

• Film and edit short-form video content (e.g. Instagram Reels, TikToks, Stories etc) for use across Scotty’s social channels. 

• Capture and edit photography when needed, particularly from in-person events and outreach activity, often on the go. 

• Work proactively to identify and attend opportunities to film team members and events (e.g. corporate talks, family days, community activity). 

• Jump on relevant trends and moments, adapting them to fit the tone, audience, and sensitivity of our cause. 

• Create great content which will educate or entertain our target audiences (within the bereaved military community). 

Editing & Tools 

• Use tools like CapCut, Canva, InShot, Adobe Premiere Rush, or iPhone editing apps to deliver content quickly and efficiently. 

• Add subtitles, basic transitions, music, and graphics where appropriate, always with accessibility and brand in mind. 

• Maintain an organised archive of content and assets for reuse across campaigns. 

• Work closely with the Social Media & Marketing Exec to provide platform-ready content.

Planning & Collaboration 

• Collaborate with the Head of Outreach and Social Media & Marketing Executive to contribute to the content calendar and plan campaigns inline with goals. 

• Bring creative ideas to the table and take initiative in spotting content opportunities. 

• Work to brand guidelines while retaining creative flexibility, balancing tone, authenticity, and audience sensitivity. 

The 30-day goals for this role are: 

• Built a deep understanding of Scotty’s mission, our audience, the services we provide, and strategic direction. 

• Conduct a full audit of the charities existing assets, tools and equipment.  

• Alongside the Head of Outreach and the Social Media & Marketing Exec demonstrate a strong understanding of the Scotty’s tone of voice and our marketing philosophy.

• Agreed key performance measures and personal success measures with Head of Outreach. 

• Attend and capture at least one live in-person event or activity and turn it into usable, on-brand content. 

The 60-day goals for this role are: 

• Delivering consistent, high-quality, creative content reflecting Scotty’s mission and resonating with our target audiences.

• Actively contribute to creative campaign ideas and planning. 

• Effectively repurposing existing content to meet current needs. 

• Working confidently on the go, managing own calendar and movements to capture relevant content across the team. 

• Maintaining an organised archive and has ownership of all video content at the charity. 

The 90-day goals for this role are: 

• Recognised as the go-to team member for on-brand, authentic, video or photo content.

• Demonstrating impact through content, using key performance metrics to evidence success in collaboration with the Social Media & Marketing Exec. 

• Balancing creativity with sensitivity by consistently exercising good judgement around tone, storytelling, and safeguarding. 

• Working with the Head of Outreach and Content Creator, we already have the best social engagement rates of any UK military charity!

What You’ll Need to Succeed 

Must Have 

• A strong portfolio or clear examples of short-form social content (video and/or photography), with clear results. 

• Proven ability to create mobile-first content using tools such as CapCut, Canva, InShot, or similar. 

• Confidence working independently and proactively, capturing content without needing detailed briefs. 

• Strong visual judgement and understanding of what works on platforms such as TikTok, Instagram, Facebook, and LinkedIn. 

• High emotional intelligence and the ability to work sensitively and respectfully with content involving bereavement and military families. 

• Willingness and ability to travel within the UK for events and activities (with flexibility around occasional evenings or weekends). 

• A genuine passion for Scotty’s mission and a desire to tell real, human stories that matter. 

Nice to Have 

• Familiarity with accessibility best practice (e.g. subtitles, clear visuals, inclusive framing). 

• Experience capturing content in live or fast-moving environments (events, community settings). 

• Basic understanding of how content performance is assessed on social platforms. 

• An interest in community-building and storytelling beyond polished or corporate content. 

Additional Information

• The role may require occasional evening or weekend work

• Enhanced DBS check required

• Travel will be required to events and team training days

The Scotty’s Way

At Scotty’s, our personal performance is only 50% of what success looks like. Our culture is equally important. When you join our team, you sign up to The Scotty’s Way, rooted in our four core values:

1. Families Come First

2. Everyone a Supporter, Every Supporter a VIP

3. Love What You Do

4. Remember, Every Day

Our values are further supported by our four non-negotiable behaviours of Show Respect, Speak Up, Take Ownership and Actively Collaborate. We are looking for an individual who embodies these values and behaviours.

Closing date: Friday 13th March.

Important Information:  

Feedback 

Due to resource and time constraints, we are unfortunately unable to provide feedback for every application received, and only candidates shortlisted for an interview will be contacted via email. 

Location 

We will only consider applications from candidates located within 2 hours of central Cambridge.  

We're a remote-first organisation and our day-to-day work is extremely effective with our team based at home.However, some of the most important work we do, innovation, collaboration, problem-solving, and strategic thinking, benefits hugely from being in the same room, and those moments don't always come with months of notice.That's why we're currently looking for team members who are within a 2-hour travel time of Cambridge. 

Thank you for your interest in joining our team, we are an equal opportunities employer, we are committed to creating a diverse and inclusive workplace where all employees are treated with respect and given equal opportunities for employment and advancement.

We do not discriminate based on race, colour, religion, gender, sexual orientation, age, disability or any other protected characteristic.

We encourage all qualified individuals to apply for employment within our charity, and we provide a fair and inclusive recruitment process for all candidates.