Digital acquisition officer jobs in Edinburgh

Ronald McDonald House Charities UK is seeking a proactive and creative Mass Participation Events Manager to lead the delivery and growth of our mass participation portfolio. The role will lead on the strategy, performance and delivery of our challenge events programme, ensuring events achieve agreed income and participation targets and work closely with the Head of Mass Engagement to shape and test future Ronald McDonald House Charities UK owned mass participation events, supporting sustainable, diversified income growth.

Key Responsibilities:

Event Strategy & Planning

• Develop and deliver a clear strategy for challenge and mass participation events, aligned to fundraising targets and audience engagement objectives.
• Identify and assess new event opportunities, including third party and bespoke challenges, to diversify and grow income.
• To play a key role in developing new events, taking them to market and adopting a test and learn approach in collaboration with the Head of Mass Engagement & wider Engagement Directorate.

Event Delivery & Logistics

• Support the Senior Event Fundraiser to lead the end-to-end management of events, including budgeting, planning, supplier coordination, risk management, and on-the-day execution.
• Ensure all events are delivered to a high standard, providing an exceptional experience for supporters.

Supporter Engagement & Stewardship

• Build strong relationships with event participants, providing excellent supporter experience and tailored stewardship journeys.
• Support the development, delivery of and evaluation of effective supporter journeys across the events portfolio, focused on maximising net return and supporter retention.
• Create and develop engaging communications and materials to inspire fundraising and deepen supporters’ connections to the charity.

Marketing & Promotion

• Lead the delivery of an audience and insight led events marketing programme, working closely with the Brand, Communications and Digital team to maximise participation and net return.
• Keep abreast of income and data trends across the sector to help inform future activities and events fundraising programmes.

Monitoring & Evaluation

• Agree and deliver against ambitious income and acquisition targets, maintaining costs within agreed budgets.
• Set, manage and report against budgets, milestones and KPIs across the events portfolio, demonstrating accountability for performance.
• Use data and insight to evaluate event performance, inform decision making and continuously improve participant experience.
• Produce regular performance reports and insights for internal stakeholders

Collaboration & Partnership

• Work closely with senior managers and colleagues across the department to maximise opportunities for collaboration and integrated delivery.
• Build and maintain effective relationships with key stakeholders, including but not limited to - McDonald’s Relationship Team, House teams, fundraising partners, suppliers and third party event organisers.

Skills & Experience

Essential

• A proven track record of excellent management of an event portfolio to meet income and acquisition targets.
• Experience of delivering data and insight led marketing and stewardship programmes to drive acquisition and net income.
• Experience of managing multiple projects with complex budgets, multiple stakeholders and stretching KPIs.
• Line management and team development experience.
• Knowledge of health and safety, risk management in event delivery & fundraising compliance.

Desirable

• Experience of virtual fundraising and development of new events.
• Ability to plan, prioritise and balance a busy and varied workload.
• Familiarity with digital fundraising platforms and MS Dynamics.
• Experience supporting innovation or new product development, working with agencies to deliver new fundraising products.

About The Role
Every day, people affected by dementia face questions about what’s next. For many, taking part in clinical research offers hope, purpose, and a chance to shape the future of dementia care. But finding the right trial, understanding what it involves, and knowing how to take part can be confusing.
At Alzheimer’s Society, we are committed to breaking down these barriers. The Alzheimer’s Society UK Dementia Trials Network (UKDTN) Trial Finder is an open-access platform that connects people living with mild cognitive impairment or dementia, their families, and healthcare professionals, with research opportunities across the UK. It empowers people to make informed decisions about taking part in clinical trials, wherever they live.
We are looking for a Clinical Trial Finder Officer who can ensure this platform is accurate, accessible, and meaningful. By raising awareness of, and widening access to, clinical trial opportunities, your work will help more people to take part in clinical trials and feel more in control of their journey.
You will work closely with colleagues across the Alzheimer’s Society UKDTN Research Nurse Programme, Research Communications team, Data and Digital teams, Participation team, and with a range of external partners to maintain the Trial Finder, respond to enquiries, and ensure that the platform is reliable, culturally informed and inclusive. Your attention to detail, organisational skills, and passion for supporting people affected by dementia will help make a tangible difference in people’s lives.
About the role

- Oversee the day-to-day operation of the Trial Finder, keeping it reliable, user-friendly, and up-to-date.
- Maintain accurate, accessible, and approved study listings, ensuring clarity for all users.
- Implement and manage quality control processes, including version control, audit trails, and regular review of trial entries.
- Monitor user feedback and enquiries, resolving gaps and escalating technical issues while driving continuous improvement based on insights.
- Liaise with clinicians, NHS teams, study sponsors, and external stakeholders to verify trial details and maintain accurate contact and site information.
- Work collaboratively across Alzheimer’s Society teams, UKDTN patient workstream and wider dementia research stakeholders to coordinate updates, maintain consistency, and respond to queries.
- Track, report, and analyse key metrics on Trial Finder usage, reach, and impact, and support wider communications activity.
- Ensure compliance with ethical, governance, and accessibility standards, embedding inclusion by design.

About you

- You have experience managing public-facing research databases, platforms, or similar systems, and are committed to making information clear, accurate, and accessible for everyone.
- You are organised and confident in balancing multiple priorities, while ensuring your work is thorough, reliable, and inclusive.
- You build positive, collaborative relationships with colleagues and partners, actively listening to, and valuing, different perspectives and experiences.
- You communicate with empathy and sensitivity, supporting people affected by dementia, their families, and carers in ways that are respectful and inclusive.
- You are driven by purpose, embrace inclusion in all aspects of your work, and are passionate about helping more people access and engage with dementia research.

This role is more than coordination; it’s about creating meaningful access to research opportunities. You will make information approachable, break down barriers, and help people engage with clinical trials that could change lives.
You’ll join a collaborative, supportive environment that values inclusion, continuous learning, and making a tangible difference. Your skills will directly support people living with dementia and their families, and you’ll play a key role in advancing research that matters.
Our commitment to Equity, Diversity, Inclusion & Belonging
We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as Black, Asian or from another minority ethnic background, as these groups are currently under-represented at Alzheimer's Society.  
We want everyone we work with, as a colleague, volunteer, supporter, or someone we support, to feel included and that they belong at Alzheimer's Society. 
Our Equity, Diversity and Inclusion Strategy here along with our internal employee forum and Employee Lived Experience network groups help us promote inclusion and belonging, becoming an engaged and inclusive organisation for all our people. 
Our hiring process
During your recruitment process we want to make sure that you bring your whole self and can be at your best. We are working hard to ensure our recruitment process is as inclusive as possible, so please do inform us of your experience and anything you think we could do better by completing our candidate survey when you apply.  Please also contact Alzheimer's Society Talent Acquisition Team via [email protected] for application support or any adjustments you might need.
To ensure fairness and consistency to select the best candidate for this role, all our applications are anonymised up until an interview has been confirmed. We recognise the benefits of AI, but if you're considering using it to submit your application, we encourage you to reflect on the value it truly adds. AI tools often lack the personal touch and authenticity that set candidates apart. We want to hear your unique perspective, experiences, and skills, so we encourage you to showcase them in your own voice.
We try to avoid closing roles early where possible, however if we receive a high volume of applications, we may close earlier than the advertised closing date. Should this occur, we will aim to provide you with at least 48 hours' notice.
We are committed to safer recruitment and ensuring the welfare of those we work with, due to the nature of some of our roles, we might need to carry out a Criminal Record Check at the relevant level. You can read more information via our Website.