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Alzheimers Society
Remote
£31,018 - £34,464 Per Annum
Permanent
Job description
About The Role
We’re looking for a Marketing Officer to join our thriving Events Marketing team. If you enjoy creating meaningful marketing campaigns, working collaboratively, and using data to make a difference, we would love to hear from you.
In this role, you’ll help plan and deliver primarily digital, multi-channel marketing campaigns that inspire people to take part in our sports, challenge, and mass participation events. Your work will play a direct part in growing our community of supporters and increasing the impact we can have for people affected by dementia.
About the team
You’ll be part of a close-knit team made up of a Senior Marketing Manager, two Event Marketing Campaign Managers, and three Marketing Officers. You’ll report to one of the Marketing Managers and work alongside colleagues across the wider Events team and Income and Engagement directorate.
Your marketing campaigns will bring new participants to our events, and you’ll also be involved in retention strategies to cross-sell our supporters into other fundraising products to build lasting relationships and help them discover other ways to get involved.
What you’ll be doing
You’ll collaborate with teams across the organisation, as well as with our media agency and external partners, to plan, brief, optimise and evaluate marketing campaigns. You’ll keep a close eye on performance and organise evaluations to make sure that we learn as much as possible from every campaign and continuously improve what we do.
You’ll take ownership of your campaign budgets, including setting and tracking spend carefully and working with colleagues to make the most of every pound we spend. You’ll share updates on performance and flag any opportunities or challenges early, helping the team stay on track and maximising the return on investment wherever possible.
Creativity is a big part of the role too. You’ll write engaging marketing copy, research ideas for campaign creative, and work with designers to bring those ideas to life. After each campaign, you’ll pull together insights and recommendations to help shape future activity.
About you
- You have experience delivering multi-channel marketing campaigns, ideally with a digital focus
- You are confident managing budgets and tracking performance
- You are organised and able to manage your time across different projects
- You enjoy working with others and building positive relationships
- You like testing new ideas and learning from results
- You care about making a difference and feel motivated by our cause
Interviews for this position are scheduled to take place on the 20th & 21st April via MS Teams
Our commitment to Equity, Diversity, Inclusion & Belonging
We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as Black, Asian or from another minority ethnic background, as these groups are currently under-represented at Alzheimer's Society.
We want everyone we work with, as a colleague, volunteer, supporter, or someone we support, to feel included and that they belong at Alzheimer's Society.
Our Equity, Diversity and Inclusion Strategy here along with our internal employee forum and Employee Lived Experience network groups help us promote inclusion and belonging, becoming an engaged and inclusive organisation for all our people.
Our hiring process
During your recruitment process we want to make sure that you bring your whole self and can be at your best. We are working hard to ensure our recruitment process is as inclusive as possible, so please do inform us of your experience and anything you think we could do better by completing our candidate survey when you apply. Please also contact Alzheimer's Society Talent Acquisition Team via [email protected] for application support or any adjustments you might need.
To ensure fairness and consistency to select the best candidate for this role, all our applications are anonymised up until an interview has been confirmed. We recognise the benefits of AI, but if you're considering using it to submit your application, we encourage you to reflect on the value it truly adds. AI tools often lack the personal touch and authenticity that set candidates apart. We want to hear your unique perspective, experiences, and skills, so we encourage you to showcase them in your own voice.
We try to avoid closing roles early where possible, however if we receive a high volume of applications, we may close earlier than the advertised closing date. Should this occur, we will aim to provide you with at least 48 hours' notice.
We are committed to safer recruitment and ensuring the welfare of those we work with, due to the nature of some of our roles, we might need to carry out a Criminal Record Check at the relevant level. You can read more information via our Website.
Giving back to you
Our employees work hard every day to make a true difference in people's lives. We are proud to support them with a range of benefits, recognition and many options for working agilely, all contributing to a strong work life balance. We also have various learning programmes to support you in your development and help you grow to realise your potential and shape a career with Alzheimer's Society.
You can also visit our Working for Us pages, which give you more information about what it's like to be an employee at the Society.
We’re looking for a Marketing Officer to join our thriving Events Marketing team. If you enjoy creating meaningful marketing campaigns, working collaboratively, and using data to make a difference, we would love to hear from you.
In this role, you’ll help plan and deliver primarily digital, multi-channel marketing campaigns that inspire people to take part in our sports, challenge, and mass participation events. Your work will play a direct part in growing our community of supporters and increasing the impact we can have for people affected by dementia.
About the team
You’ll be part of a close-knit team made up of a Senior Marketing Manager, two Event Marketing Campaign Managers, and three Marketing Officers. You’ll report to one of the Marketing Managers and work alongside colleagues across the wider Events team and Income and Engagement directorate.
Your marketing campaigns will bring new participants to our events, and you’ll also be involved in retention strategies to cross-sell our supporters into other fundraising products to build lasting relationships and help them discover other ways to get involved.
What you’ll be doing
You’ll collaborate with teams across the organisation, as well as with our media agency and external partners, to plan, brief, optimise and evaluate marketing campaigns. You’ll keep a close eye on performance and organise evaluations to make sure that we learn as much as possible from every campaign and continuously improve what we do.
You’ll take ownership of your campaign budgets, including setting and tracking spend carefully and working with colleagues to make the most of every pound we spend. You’ll share updates on performance and flag any opportunities or challenges early, helping the team stay on track and maximising the return on investment wherever possible.
Creativity is a big part of the role too. You’ll write engaging marketing copy, research ideas for campaign creative, and work with designers to bring those ideas to life. After each campaign, you’ll pull together insights and recommendations to help shape future activity.
About you
- You have experience delivering multi-channel marketing campaigns, ideally with a digital focus
- You are confident managing budgets and tracking performance
- You are organised and able to manage your time across different projects
- You enjoy working with others and building positive relationships
- You like testing new ideas and learning from results
- You care about making a difference and feel motivated by our cause
Interviews for this position are scheduled to take place on the 20th & 21st April via MS Teams
Our commitment to Equity, Diversity, Inclusion & Belonging
We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as Black, Asian or from another minority ethnic background, as these groups are currently under-represented at Alzheimer's Society.
We want everyone we work with, as a colleague, volunteer, supporter, or someone we support, to feel included and that they belong at Alzheimer's Society.
Our Equity, Diversity and Inclusion Strategy here along with our internal employee forum and Employee Lived Experience network groups help us promote inclusion and belonging, becoming an engaged and inclusive organisation for all our people.
Our hiring process
During your recruitment process we want to make sure that you bring your whole self and can be at your best. We are working hard to ensure our recruitment process is as inclusive as possible, so please do inform us of your experience and anything you think we could do better by completing our candidate survey when you apply. Please also contact Alzheimer's Society Talent Acquisition Team via [email protected] for application support or any adjustments you might need.
To ensure fairness and consistency to select the best candidate for this role, all our applications are anonymised up until an interview has been confirmed. We recognise the benefits of AI, but if you're considering using it to submit your application, we encourage you to reflect on the value it truly adds. AI tools often lack the personal touch and authenticity that set candidates apart. We want to hear your unique perspective, experiences, and skills, so we encourage you to showcase them in your own voice.
We try to avoid closing roles early where possible, however if we receive a high volume of applications, we may close earlier than the advertised closing date. Should this occur, we will aim to provide you with at least 48 hours' notice.
We are committed to safer recruitment and ensuring the welfare of those we work with, due to the nature of some of our roles, we might need to carry out a Criminal Record Check at the relevant level. You can read more information via our Website.
Giving back to you
Our employees work hard every day to make a true difference in people's lives. We are proud to support them with a range of benefits, recognition and many options for working agilely, all contributing to a strong work life balance. We also have various learning programmes to support you in your development and help you grow to realise your potential and shape a career with Alzheimer's Society.
You can also visit our Working for Us pages, which give you more information about what it's like to be an employee at the Society.
Posted on: 27 March 2026
Closing date: 11 April 2026 at 01:00
Job ref: 3701 (8290)
Tags: Marketing
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Remote
£80,000 - £90,000 per year
Full-time
Contract (9-12 months)
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Job description
The Interim Director of Fundraising & Engagement will provide strategic and operational leadership to support the development of sustainable income growth during a pivotal transitional period as the charity begins delivery of its organisational strategy to 2030.
Job Title: Interim Director of Fundraising & Engagement (9–12 months)
Organisation: Ben – Motor & Allied Trades Benevolent Fund (The Automotive Industry Charity)
Location: Remote, with UK travel as required
Contract: Fixed-term contract, 9–12 months
Salary: c£90,000
Reports to: Chief Executive Officer
Direct Reports: Fundraising, Supporter Engagement and Awareness & Experience function
This role is primarily focused on strengthening and scaling voluntary income, leading a fundraising function, and building a robust, future-proofed income engine across the UK automotive community.
Marketing & Communications will play a critical supporting responsibility, ensuring strong brand positioning, audience engagement, and compelling storytelling that underpins fundraising success.
The postholder will also shape the future fundraising operating model and support a smooth transition to a permanent Director.
Key Responsibilities
Fundraising Strategy & Income Growth
- Lead the development of an ambitious, income-led Fundraising Strategy aligned to the 2030 organisational strategy
- Drive growth across a diversified voluntary income portfolio, including:
- Individual & Regular Giving
- Legacy fundraising
- Corporate partnerships across the UK automotive sector
- Community fundraising and events
- Digital fundraising and supporter journeys
- Build and scale compelling fundraising propositions tailored to the automotive community
- Strengthen income pipelines, forecasting, and KPI frameworks, ensuring clarity on short, medium, and long-term revenue generation
- Embed a culture of performance, accountability, and income optimisation, using data and insight to drive decision-making
- Identify and unlock new income opportunities, partnerships, and funding streams.
Supporter Engagement & Income Enablement
- Lead the development of end-to-end supporter journeys that drive acquisition, retention, and lifetime value
- Ensure audience insight and segmentation are embedded across all fundraising activity
- Strengthen supporter stewardship, ensuring high-quality engagement that translates into long-term income growth
- Foster innovation, testing, and continuous improvement across fundraising channels
Marketing & Communications
- Work with senior leaders and managers to refine and document insight-led marketing and communications delivery plans to increase awareness and engagement
- Strengthen digital reach across the UK automotive workforce and retired community
- Enhance brand positioning, messaging, and storytelling to grow both service uptake and supporter engagement
- Oversee audience segmentation and insight to inform engagement and behaviour change
- Ensure high-quality campaigns and content across digital, PR, social, and partnership channels.
Cross-Organisational Leadership
- Model collaborative, high-performance leadership aligned to organisational values
- Work closely with Impact and Service teams to ensure engagement activity reflects real community needs and insight
- Contribute to organisation-wide planning, budgeting, and transformation.
Team Leadership & Capacity Building
- Lead and support Fundraising, Supporter Engagement and Awareness & Experience teams through a period of transition and change
- Identify capability gaps and implement solutions (training, reshaping, recruitment)
- Strengthen systems, processes, and performance reporting to support long-term sustainability and growth.
Key Deliverables (9–12 Months)
- A costed, income-led Fundraising Strategy aligned to the 2030 organisational strategy
- Scalable supporter and beneficiary engagement journeys reaching tens of thousands annually
- Clear recommendations for future team structure, roles, and investment
- Strengthened income pipelines and improved forecasting accuracy
- Enhanced brand visibility and digital engagement within the automotive community
- Smooth transition to a permanent Director with strong foundations, documentation, and operational frameworks in place
Person Specification
Experience
- Significant senior leadership experience in Fundraising and MarComms within the charity sector
- Proven track record delivering fundraising strategies and measurable income and engagement outcomes
- Demonstrable success across individual giving, corporate partnerships, and digital fundraising
- Strong experience in brand, marketing, and digital engagement
- Experience leading teams through organisational change or transition
- Experience building and leading high-performing, multidisciplinary teams
- Ideally, experience engaging large communities, workforce-based audiences, or membership groups.
Knowledge & Understanding
- Strong understanding of supporter engagement, audience insight, and behaviour change
- Knowledge of multi-channel fundraising and modern marketing approaches
- Understanding of charity sector strategy, governance, and income models (desirable)
- Appreciation of the health and wellbeing challenges affecting working people and communities.
Skills & Capabilities
- Strategic thinker able to translate long-term ambition into practical delivery
- Strong leadership and team development capability, particularly during change
- Commercially and analytically minded with strong planning and forecasting skills
- Excellent communication, stakeholder engagement, and influencing skills
- Able to build clarity, confidence, and momentum within teams
- Collaborative and cross-organisational in approach.
Personal Attributes
- Calm, supportive, and steady leadership style suited to transitional environments.
- High emotional intelligence and strong interpersonal skills.
- Resilient, adaptable, and delivery focused.
- Purpose-driven with commitment to improving the wellbeing of the UK automotive community.
Success Measures
- Delivery of a clear, Board-approved Fundraising & MarComms Strategy aligned to 2030 goals
- Stronger, more sustainable voluntary income pipelines
- Increased brand reach, engagement, and supporter growth
- Improved supporter and beneficiary journeys and experience
- Clear future organisational design and capability roadmap
- Effective and smooth transition to permanent leadership.
Organisation
BEN - Motor and Allied Trades Benevolent Fund
View profile
Registered Charity
51 - 100
Registered Charity
51 - 100
To make a positive difference to people's lives within the automotive industry.
Posted on: 26 March 2026
Closing date: 25 April 2026 at 15:43
Tags: Fundraising, Marketing, Project Management, Business Development, Engagement / Outreach, Monitoring and Evaluation, Partnerships, Social Media, Community Fundraising, Corporate Fundraising, Events / Activities, Individual Giving, Regional Fundraising, Digital Fundraising
The client requests no contact from agencies or media sales.
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