Digital And Publications Officer Jobs in Newcastle
It's a Penatly are looking for an outstanding Communications & Marketing Manager who will support the communications and strategic objectives of our anti-trafficking & exploitation global campaigns during major global sporting events which have an average reach of 180 million, and our CommonProtect (legal reform for child protection in the Commonwealth) and Student Ambassador (Universities) programmes. You will act as brand manager for all It’s a Penalty’s communication output, including campaign and marketing collateral, social and digital media, and programme promotional materials.
With a deep understanding of effective marketing campaigns through a variety of media and a passion for marketing and strategy, you will act as contact for journalists and media outlets, work across all teams, advising and supporting the production of new materials and content, supporting the communications aspects of all our programmes, ensuring they meet the needs of our audiences.
The client requests no contact from agencies or media sales.
DUTIES AND RESPONSIBILITIES
Programme Coordination and Project Delivery
- To work closely with the Director of Strategy and Programmes to coordinate and support the delivery of all our programmes to achieve the outputs and outcomes agreed with our funders.
- To support with event management both online and face to face including providing technical support to participants on platforms for online training, including driving all courses hosted on Zoom, and providing excellent customer service to all engaging with our work.
- To support evaluations through providing and analysing data to use in reporting to funders and stakeholders.
- To lead on programme administration and funder updates, including tracking key data on platforms including Arts Council Annual Survey, Julie’s Bicycle, Illuminate and Salesforce.
- To support with the administration of programme activity by attending and writing minutes for key meetings, drawing up programme contracts, aiding with diary management, filing, liaising with key personnel, and conducting phone or zoom conversations as needed.
- To support with the financial administration of our programmes through invoicing and managing participant expenses.
- To take part in training and attending any networking events as required, including potential out-of-hours events such as our 3-day residentials, to represent Cause4 externally when required.
- To contribute to Cause4’s overall business development when required, and being pro-active in terms of personal development, working alongside the line-manager to build key objectives for growth within Cause4.
Marketing and Communications
- To oversee and manage the day-to-day communications of our programmes, including managing our dedicated programme inboxes, liaising with participants, trainers and partners as needed.
- To set-up and publicise key events, projects and training opportunities on all programme websites and relevant platforms, including Eventbrite.
- To support the Programmes team to achieve public-facing training sales targets for our programmes through implementation of the marketing plan.
- To support with communications and marketing by curating social media content (SmarterQueue), programme newsletters (Mailchimp), graphics (Canva), and blogs.
- To support updating the website on a regular basis with support from the web designer and to be a coordinating lead and contributor in writing for key publications such as the digital Now, New and Next publication.
- To research and develop our audiences and networks, in line with our priority areas, regularly updating our databased to ensure key contacts are in place.
- To lead on the analytics of our marketing data, collating vital information from SmarterQueue, Twitter, LinkedIn and Google Analytics.
This is a remote (home) working role, with opportunities to meet with the Cause4 team at regular events throughout the year in London, Cambridge, and other locations.
PERSON SPECIFICATION
To deliver the role, we’d expect you to have the following skills and experience:
- Some existing project management experience in the arts, heritage or culture sectors, or an equivalent role where your skills can be transferred to the above responsibilities.
- Demonstrable commitment to Cause4’s values.
- A broad understanding and interest in the arts, culture and heritage sectors in England.
- A thorough approach to research and attention to detail and exceptional writing skills with the ability to write in different forms and styles.
- The ability to manage budgets and a track record of achieving targets.
- An ambitious individual that is keen to develop knowledge and skills for future leadership roles in the cultural sector.
- IT literate with experience of working with Microsoft applications including Word, Excel, PowerPoint.
- Experience of database administration is also desirable, as is confidence in managing online platforms such as Zoom or Teams.
- Thrives on working to tight deadlines, and able to turn work around within a short time span where demands are liable to change at short notice.
- Excellent social skills, able to operate with diplomacy, tact and empathy.
- Outwardly focussed and interested in new developments and sector trends,
- Ability to think laterally to maximise opportunities to promote the work of the organisation, with a commitment to tackling multiple priorities.
- Conscientious, positive ‘can-do’ attitude, and a team player who is also able to work independently and show initiative.
- Passionate commitment to the work of charities, and a strong awareness of sector potential in a challenging funding context.
The client requests no contact from agencies or media sales.
As CTA's Business Development Manager, your role involves increasing the uptake of MiDAS training and growing CTA membership. To do this you will need to have/develop an in-depth knowledge of the sector, be able to conduct your own research, develop relationships with our key stakeholders, and track performance metrics.
Responsibilities
Promoting CTA services, increasing uptake, and retention.
- Build and maintain strong relationships with existing members, ensuring their satisfaction and engagement to retain our existing membership.
- Develop and foster relationships with local authorities, umbrella organisations, charities, voluntary organisations and other stakeholders across the UK to promote CTA membership offerings.
- This will include creating a promotional package for CTA membership to be delivered to organisations across the UK.
- Develop and implement a comprehensive marketing and outreach strategy to promote MiDAS training courses.
- You will do this by collaboratively working with MiDAS customers, training providers, local authorities, and community organisations to raise awareness of MiDAS and its benefits. This will include running workshops, webinars, and information sessions to educate potential clients on MiDAS standards and certification that encourage participation in MiDAS training.
- Build and maintain connections with commercial organisations affiliated with CTA, ensuring strong relationships, and the offers are relevant adding value to CTA membership.
- Identify and pursue new business opportunities, including creating focused campaigns to attract new members and boost membership sales. This will include collaborating with CTA’s Country Directors and Development Officers to share these campaigns and involve them in the process.
- Using available internal MiDAS sales and participation data, develop a thorough understanding of who purchases and uses the product and how this can be leveraged to increase participation in the training programme and drive its income.
- Responsible for contributing to the MiDAS / Training newsletter
- Make the best use of social media, including content creation, to promote CTA membership and training offering.
- Work with senior leadership group to develop our sales systems and processes.
- Provide excellent customer service to address inquiries, resolve issues, and encourage membership renewals.
Research, analysis and reporting
- Develop and implement strategies to identify trends within the Community Transport sector and beyond. In doing so you will identify potential new stakeholders, potential threats, opportunities and areas for growth.
- Monitor developments within the wider voluntary and transport sector and adjust strategies accordingly.
- Use these insights to regularly provide feedback to the leadership group and make recommendations for growth.
- Track and report on key performance indicators related to MiDAS training and CTA membership. Including providing regular updates to management on progress, challenges, and opportunities.
Person Specification
Essential
Experience & Qualifications
- Extensive experience in business development and/or sales roles, including the creation of metrics for setting targets and measuring success.
- Experience and understanding of the community & voluntary sector.
- Experience of building strong working relationships with colleagues, partners and external stakeholders at all levels (including senior leaders) to deliver results on behalf of an organisation.
- Experience leading and participating in collaborative endeavors with other organisations through partnerships and alliance building.
- A qualification or experience relevant to the role and evidence of continual professional development.
- Experienced in creating marketing packs, promotional material, and presenting that material in varying formats.
- Experience working at both regional and national level.
- Ability to harness opportunities and develop campaigns to promote and sell services.
Desirable:
- Experience working within a community transport, membership organisation, transport, or community and voluntary organisation; ideally in a business development/sales position.
Knowledge, Skills & Abilities
Essential
- Excellent interpersonal and organisational skills, with an emphasis on collaboration and working well in a team.
- Strong communication and negotiation skills, including confidence to speak and present to different audiences.
- Ability to collect and interpret data and use it to drive planning and delivery of strategy. Highly motivated to deliver success.
- Excellent written and verbal communication skills.
- Willingness to challenge the status quo and received wisdom to find more effective ways of delivering outcomes.
- Strong IT and digital skills – including MS Office and digital communication tools.
- The ability to work on your own initiative and prioritize workload.
- Strong attention to detail.
Values & Attitude
Essential:
- A demonstrable commitment to our organisation’s values.
- Strong commitment to, and understanding of the principles of equality, diversity and inclusion.
Full job pack available on the Jobs section of the Community Transport Association UK website.
Your application should include the following two things:
- A personal statement that’s no longer than two sides of A4. Share your motivation for applying for the role and how you meet the essential requirements from the knowledge, skills and abilities section of the Person Specification. An up-to-date, detailed CV including all relevant employment history and key achievements in your most recent role(s).
- Please also ensure your CV has your email address, phone number including names and contact details of two people who can provide references, one of whom should be your most recent employer. We will only request references once we have chosen an applicant we wish to appoint. Also, ensure your CV does not contain personal data such as DOB, gender, nationality, etc.
The client requests no contact from agencies or media sales.