Digital content producer jobs

Our stories are the heartbeat of our mission, and we’re looking for someone to help us shape them.
From heart-warming tales of dogs finding their forever homes, to compelling case studies of the impact of support services, we’re looking for a Stories Manager to scope stories on the ground and produce compelling content that brings our brand to life.

What does this role do?
As Stories Manager, you’ll:

• shape Dogs Trust’s approach to case studies, ensuring our stories are effective, powerful and available to all our teams who need them,
• manage a team of case study producers, supporting them to source and develop emotive stories that exemplify the work we do,
• develop a year-round case study plan that aligns with our key messages and campaigns, monitoring audience engagement and the impact of stories to build on success,
• collaborate with colleagues to identify opportunities to develop case studies relevant to their work, and build our centralised story database

Interviews for this role are provisionally scheduled for Friday 6th February 2026, and will take place on Teams.

Could this be you?
To be successful in this role, you’ll be a seasoned writer, with experience in storytelling, journalism or a similar role, with excellent editing skills and a flair for writing emotive, powerful copy. You’ll have experience of managing a team, combined with excellent communication skills to build trust with stakeholders and motivate your team to succeed. You’ll have a strong understanding of multi-media storytelling, with an open-minded, creative mindset. A passion for dogs, and the work we do for them and their owners, is essential. 

To apply for this position please click the APPLY NOW button. Our application process requires you submit a personal statement explaining your interest and suitability for the role.
 
Dogs are incredibly diverse, much like the humans that love them! At Dogs Trust we value diversity, and we're committed to fostering an inclusive culture. We actively encourage applications from people of all backgrounds, abilities, and cultures and believe that a diverse workforce helps us to achieve our mission. Our colleague networks give our people a voice, acting as vehicles for real and meaningful change within Dogs Trust. We truly want to see every candidate shine throughout the entire job application process, interview stages, and during their time with us. If there's anything on your mind or any adjustments you may need, don't hesitate to reach out to us. We're here to support you every step of the way.

About the role

Since 2010 Positive Money has been raising awareness of the power, injustices, and impacts of our broken money and banking system - from inequality to climate change and unaffordable housing - and campaigning for and winning reform. Building and mobilising our supporter network with digital campaigns and donations is a central part of our strategy. 

Reporting to our Head of Campaigns and Communications, this new role will grow, diversify, mobilise, and empower Positive Money’s supporter community, and build our individual giving programme, in order to achieve lasting systemic change. Regular donation drives, reactive petitions, viral videos, crowd-funded newspaper adverts, protests outside the Bank of England, hard-hitting emails that drive people to action - our toolbox is always growing and our willingness to experiment is strong. Our team is small but ambitious and we often work in coalition and collaboration with other organisations in the new economy movement. With an e-mailing list of over 20,000, and a following of ~150,000 across social channels, this is an exciting time to join the Positive Money team and take our campaigns and individual giving work to the next level.

About you

This is an opportunity for an individual giving fundraiser and campaigner with experience running individual giving programmes and creating donation journeys, alongside experience and/or interest in running digital actions to mobilise the public with people-powered campaigns that have impact. You don’t need a background in or knowledge of money, banking or finance, but rather a passion for empowering people to radically change our economic system towards our values, a strategic approach and learning mindset, experience of digital fundraising and content creation, strong communication, and project management skills. 

You understand that the financial system is rooted in a wider system of structural inequalities, oppression, power imbalances and ideologies; that systems change is complex and multi-faceted, and absolutely necessary to achieve our vision. You will be excited to try out new strategies and tactics to run fundraisers and campaigns that stand out from the crowd. You share our commitment to an inclusive and diverse team, and our culture of being open-minded, ambitious, respectful and self-aware.

ACCOUNTABILITIES

Strategy

• Develop and implement Positive Money’s individual supporter fundraising strategy, as part of the campaigns strategy

• Support the development and implementation of Positive Money’s wider campaign programme strategy and communication strategy

Delivery

Individual Giving:

• Develop and lead Positive Money’s supporter engagement and individual giving work

• Grow our supporter base and increase income from new and existing donors

• Create and embed new processes, and write compelling fundraising content, to develop this income stream

• Lead on digital fundraising appeals, exploring new channels and approaches, such as legacy donations, evolve our email programme, and send regular fundraising correspondence to new and potential donors

• Work closely with campaigns and communications colleagues to develop audience journeys, messaging and materials to support donations

• Support colleagues with grant applications when required and raise the profile of fundraising across the organisation

• Manage all one off and monthly donations through various giving platforms, monitoring donor activity and working closely with the Finance team to ensure all Individual Income is identified and processed accurately

• Maintain accurate and up-to-date donor records, ensuring Data Protection compliance. Report on and make recommendations on how to maximise the potential of this data

Campaigns:

• Enact Positive Money’s people-powered campaigns for economic systems change by delivering public-facing campaign outputs including digital actions, mobilisation emails, and organising in-person actions and events where appropriate

• Maintain a general (non-expert) understanding of Positive Money key campaigns, proposals and messages, and translate them into accessible and engaging reactive and proactive content for social media

• Create videos; drafting scripts, filming and editing independently, internally with other team members, or by supervising external producers

• Interact with and respond to audiences and donors across social platforms, email, and be the main point of contact and support for Positive Money’s 5 local groups 

• Amplify organisations and individuals with lived experience of oppression and those who are disproportionately negatively impacted by the economic system

• Lead digital advertising work and monitor the digital advertising budget

• Manage the blog; oversee production from across the Positive Money team to ensure timely and relevant blogs are posted regularly, write campaigns-related blogs, seek out and supervise external authors, and ensure blogs have the necessary accompanying visuals

• Organise ad hoc events such as webinar series and workshops, and manage project-related budgets

• Conduct regular monitoring, evaluation and risk analysis across our campaigns and supporter engagement, and regularly report to the wider team 

People

• Collaborate with other members of the team on supporter fundraising and campaigns, and encourage teamwork and collaboration between staff

• Proactively support others to excel in their roles

• Plan, facilitate and review group discussions with team-members or other stakeholders on fundraising and campaigns work

• Potentially line manage a junior member of staff in future

External

• Manage relationships with external campaign partners and stakeholders

• Represent Positive Money externally – to a range of different audiences and stakeholders, in particular with our supporter network and with campaign and coalition partners

• Keep up to date with development and best practise in supporter fundraising and campaigns

• Engage external voices and expertise in our supporter fundraising and campaigns work

Culture

• Ensure that anti-oppression concepts and practices are integrated into our supporter fundraising and campaigns work

• Develop self-awareness and self-reflection.  Seek out opportunities and activities to develop personal strengths, weaknesses, and behaviours and implement change.

• Demonstrate organisational culture principles (summarised below) and encourage these amongst colleagues.

• Proactively support others to excel in their roles.

• Take personal responsibility for projects you are leading on.

This role is open nationwide, if you are not based in London but can still trvel to one of our 14 Houses or two offices please feel free to apply. 

Key Responsibilities:

Video Production

• Lead end-to-end video production: from creative development and storyboarding to filming, editing and delivery:
• Planning and pre-production: Develop the project’s vision, create scripts, manage casting, scout locations, and secure necessary equipment and crew.
• Production: Manage the on-set activities, including the work of the camera crew, sound, and other staff, to ensure the shoot runs smoothly and on schedule.
• Post-production: Edit the footage and deliver the final video, ensuring it aligns with the project's goals and is delivered in the correct format, on time. 
• Film on location at our Houses and events, capturing interviews, b-roll and live action.
• Edit content using Adobe Premiere Pro and other relevant tools (e.g. After Effects, Audition, Photoshop).
• Produce multiple versions of content tailored for different platforms: social media, YouTube, email, website, paid ads.
• Maintain a consistent visual style and tone across all video content, making sure all produced video content is on brand and follows content accessibility best practice.
• Continuously explore new video formats and trends to maximise reach and engagement.
• Work with colleagues in marketing, social media and digital content to help track video performance and apply learnings to future content.
• Use audience insights and performance data to inform video concepts and optimise content for engagement and fundraising outcomes.
• Act as an internal video content expert, own the video production priority schedule, and, using insights, interrogate internal briefs with confidence, where needed, to recommend the best approach.

Project Management

• Own the video production schedule, ensuring timely delivery of all projects.
• Scope, plan and manage multiple projects simultaneously, balancing priorities and deadlines.
• Maintain a clear archive of raw footage, project files and final assets.
• Show good stewardship and take good care of all equipment. Take responsibility for the insurance renewals, equipment storage, footage archiving and document all existing footage. 

Photography

• Manage internal photography requests: commission freelance photography and curate content for our owned and paid channels.
• In some cases, be able to deliver events and case studies photography. 

Content Management

• Managing the development and implementation of our digital asset manager, Canto, including uploading and categorising content, quality control and producing portals for external access to content, as well as encouraging colleagues from across the Charity to use all it has to offer.
• Permissions and tracking: ensuring all content is tracked, including where last used, any restrictions for use, and consent from the content subjects.
• Maintaining all ‘expiry dates’ of materials, copyright restrictions, etc., and making sure content is removed from channels on applicable dates if appropriate.
• Have ownership of our assets management system, making sure all content is clearly tagged, linked to consent forms, well-organised and searchable. 

Stakeholder Engagement

• Collaborate with internal teams to understand briefs, shape ideas and deliver video content that meets objectives.
• Build strong relationships with families, House teams and hospital partners to sensitively and authentically tell their stories.
• Manage approvals and feedback loops with internal stakeholders.

External Partners

• Brief and manage freelance videographers, editors, photographers and production agencies as needed.
• Oversee the production process, making sure the videos are delivered on brief, on time and on budget.
• Oversee quality control and ensure external work aligns with our brand and standards. 

Content Strategy & Channel Adaption

• Spot storytelling opportunities and proactively plan video content aligned with our organisational objectives.
• Work with relevant colleagues to align video content with campaign and channel strategies: social media, paid ads, email, website.
• Optimise content for each platform, ensuring technical specifications and audience expectations are met.
• Support SEO and accessibility best practice in video content. 

Budget & Production Management

• Plan and manage the video production budget, ensuring cost-effective delivery.
• Track spend, process invoices and report on budget usage.

This is a senior, trusted role at the heart of the organisation, responsible for the smooth running of the CEO and Executive Office and for providing high quality governance and administrative support to our Boards and committees. Working closely with the Co Chief Executives, the role supports strategic delivery, organisational planning and cross organisational projects, while also playing an important part in shaping how we work together as a values led organisation.

Based in Covent Garden, the role would suit someone with experience of working within a senior executive or private office environment who brings sound judgement, discretion and a collaborative approach. A background in theatre is not essential, but an appreciation of the social and cultural value of the arts and a commitment to equality, diversity and inclusion are important.

For full details of the role, please see the job pack.