Digital optimisation specialist jobs in Cardiff, wales
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Use your digital marketing skills to deliver record-breaking campaigns that raise millions for great causes at a multi-award winning digital agency.
8Cats Digital is on a mission to create the most effective, creative, and accountable digital marketing campaigns in the sector and we’re looking for an ambitious Digital Marketing Executive to join us.
You’ll play a key role in shaping and delivering digital campaigns that have real-world impact - from bringing in leads for legacy campaigns to raising seven figures for individual giving. You’ll take a client brief and lead it through every stage: creative ideation, execution, optimisation, and analysis.
If you're someone who thrives in a fast-paced agency setting, loves solving problems, and wants your work to make a difference, this is your chance to grow with us.
What You’ll Do:
- Take briefs from major charity clients and translate them into outstanding multichannel digital strategies
- Oversee campaigns from start to finish: from creative briefing to real-time optimisation to final reporting.
- Work across a diverse range of causes and channels, leading on paid media and collaborating with specialists on delivery.
- Write clear, actionable briefs for our in-house team (designers, media buyers, copywriters).
- Monitor live campaigns using Meta Ads, Google Ads, and GA4 - spotting trends, fixing problems, and seizing opportunities.
- Deliver post-campaign insights that go beyond the numbers - and explains the 'why'.
- Support the senior team on key accounts, and lead others independently.
- Contribute to our long-term mission to raise £100m for our clients' causes by 2035. A target we're well on our way to achieving.
What You’ll Bring:
- 2-3 years' experience in a digital marketing role (agency or in-house) working with charities or non-profits.
- Proficiency with Meta Ads, Google Ads, and GA4
- Ability to manage campaigns from brief through to post-campaign insights.
- Strong data skills, able to review performance and draw actionable conclusions
- Experience creating post-campaign reports and communicating impact
- Comfortable working across multiple clients and causes simultaneously
- Charity sector experience or knowledge of fundraising campaign types (desirable)
- Familiarity with other paid digital channels such as YouTube, TikTok, Reddit or offline channels like DOOH or TV (desirable)
Why join the 8Cats Digital team?
- Mission-led: We’re working to raise £100,000,000 for charity by 2035 — and we’re well on our way with £35,000,000 raised so far.
- High-impact work: You’ll shape campaigns for causes including cancer, environmental, humanitarian, social justice, mental health, housing and homelessness plus a range of other health causes.
- Supportive team: Small, experienced, and invested in your growth.
- Creative freedom: You’ll be trusted to find new angles, test new tactics, and help redefine best practice in the sector.
- Early opportunity: Join us at a pivotal time and grow with the agency.
The Details:
- Location: Remote (UK-based), with travel to London for client meetings or team meetups
- Hours: We're looking for full-time, part-time or contract and can be flexible around your home life
- Salary: £30,000 - £35,000 depending on experience.
Ready to Apply?
Send your CV and a short cover note that tells us:
- Why you think you'd be a great addition to the 8Cats Digital team
- Why does this role and the sector excite you
- A campaign you’ve worked on and your contribution to its success
We’re interviewing on a rolling basis, so get in touch if this sounds like your next role.
No agencies, please.
Please don't use AI in your applications. We want to hear from you, not ChatGPT.
Harris Hill is thrilled to partner with Christian Aid, to hire their new Web Optimisation Manager, to work in either London, Cardiff, Edinburgh or Warrington. You will play a key role in understanding user behaviour and improving performance across our digital ecosystem. You will lead insight-driven optimisation of user journeys, enhancing conversion rates, user experience and platform effectiveness in support of their fundraising and advocacy goals.
By combining strong SEO leadership, CRO and UX expertise, and advanced analytics, you will identify performance issues, diagnose barriers to engagement, and deliver measurable improvements — always putting users first and aligning with Christian Aid’s values.
The Web Optimisation Manager is a strategic, user-focused digital optimisation specialist with strong experience in SEO, CRO and UX on large or complex websites. You are confident using data and insight to diagnose issues, test improvements and demonstrate impact — particularly in fundraising or purpose-led environments.
Key responsibilities:
- Develop and implement technical SEO, AEO, and site architecture strategies to improve platform health and attract relevant traffic.
- Deliver key technical SEO projects (crawlability, indexation, schema, site performance), alongside audits, keyword and competitor research, and backlink analysis.
- Lead tag management, server-side tagging and customer data platform integration to ensure accurate tracking.
- Review and optimise user journeys, UX and CRO, identifying conversion barriers and using behavioural insights, A/B testing and technical improvements to maximise impact.
- Line manage and support a Digital Performance Advisor, fostering a high-performing, insight-led team
Essential experience and skills
- Strong experience in technical SEO, CRO and UX, with a proven track record of improving user journeys and conversion
- Highly proficient in Google Analytics 4, SEMrush (or equivalent), Google Tag Manager, Hotjar or Contentsquare, Power BI and Looker Studio
- Experience developing and delivering CRO strategies, including A/B and multivariate testing
- Working knowledge of CMS platforms such as Drupal, with basic HTML and CSS understanding
- Confident people manager with experience leading and coaching specialists
At interview, you’ll be asked to discuss a real example of improving user experience on a large or complex website — including how you diagnosed issues, the actions you took, and the measurable results achieved.
- Salary and location- £48,937 in London (Waterloo). £44,056 in Cardiff, Edinburgh, Warrington.
- Hybrid working- 2 days in the office, 3 days working from home.
- Full-time, permanent.
- Snapshot of their benefits- 25 days holiday, plus bank holidays, increasing with length of service. Career break after 2 years of service.
Firm closing date- 9am Wednesday 21st January. However, please apply today, to start the conversation and have time to work on a tailored application.
- 1st interviews, online 27th, 28th, 29th January
- 2nd interviews, in person, 3rd, 4th and 5th February.
As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
A new and exciting opportunity has arisen for a Digital Marketing Officer (0.6 FTE / 22.5hrs per week) with strong digital marketing skills and passion for engaging content.
You’ll be joining the only independent charity in the UK dedicated to improving the nation’s numeracy. It’s a fantastic opportunity within a small but ambitious and dynamic organisation making a real difference to people’s lives and livelihoods.
Working closely with the External Relations team on our award-winning campaigns, communications, content and marketing, you will deliver paid and organic social media campaigns - creating strategies, planning execution, optimisation, and reporting. You will also collaborate on SEO, web content and email marketing.
We are looking for someone with solid marketing and copywriting skills, a focus on using data to find out ‘what works’, bags of enthusiasm and the ability to work with initiative and attention to detail. Previous experience in the charity sector is not necessary.
National Numeracy is based in Brighton, and while office-based work is available, we also offer remote, hybrid and flexible working. This role will include occasional UK travel.
Empowering people to thrive by using numeracy to open up opportunities and access brighter futures.
The client requests no contact from agencies or media sales.
Harris Hill is thrilled to partner with Christian Aid, to hire their new Digital Performance Advisor, to work in either London, Cardiff, Edinburgh or Warrington. The Digital Performance Advisor will be the driving force behind understanding and improving their online performance. This role is central to how they use data and insight to make impactful decisions across digital, fundraising, campaigning and supporter engagement.
You will strengthen Christian Aid’s digital measurement, analytics and reporting capability, enabling colleagues to ask questions, understand user behaviour and act on clear, actionable insights. This role focuses on analysis, interpretation and strategic advice — ensuring digital activity is informed by robust evidence and aligned with organisational values and goals.
This is a specialist analyst role and the organisation’s subject matter expert in Google Analytics 4 (GA4).
About you:
You are an experienced digital analyst with deep expertise in Google Analytics 4. You specialise in analytics, insight and performance measurement, and you enjoy making sense of complex data to answer real organisational questions.
You are confident explaining how GA4 works, how funnels and lifecycles are structured, and how campaign activity translates into meaningful outcomes.
Essential skills and experience:
- Proven expertise in digital analysis and insight, with experience producing data-driven reports and actionable recommendations
- Advanced GA4 knowledge, including funnels, segmentation, lifecycle reporting and (where relevant) e-commerce tracking. Strong understanding of the transition from Universal Analytics (GA3) to GA4 and its implications
- Experience using tools such as Looker Studio, Power BI, and behavioural analytics tools (e.g. Hotjar, Contentsquare)
- Ability to interpret A/B testing and experimentation results to inform optimisation decisions
- Experience managing tracking requirements, tag management and integrating digital data with CRM systems
Why this role is unique:
- True GA4 ownership: You will be Christian Aid’s subject matter expert in Google Analytics 4, with real responsibility for how GA4 is used, developed and embedded across the organisation. This is not a shared or junior analytics role — your expertise will shape best practice.
- Strategy over button-pushing: This role focuses on insight, interpretation and influence, not day-to-day campaign optimisation. You’ll answer the “why” behind performance and help teams make better decisions, rather than simply reporting metrics.
- Built, not starting from scratch: GA4 is already implemented, giving you a strong foundation to improve structure, governance and reporting, and to unlock deeper value from existing data.
Do you want a voice at the table? Your analysis will directly inform strategic decisions, helping colleagues across the organisation understand users, test improvements and optimise digital experiences.
- Salary and location- £46,666 - £54,527 in London (Waterloo). £41,783- £49,644 in Cardiff, Edinburgh, Warrington.
- Hybrid working- 2 days in the office, 3 days working from home.
- Full-time, permanent.
- Snapshot of their benefits- 25 days holiday, plus bank holidays, increasing with length of service. Career break after 2 years of service.
Firm closing date- 9am Wednesday 21st January. However, please apply today, to start the conversation and have time to work on a tailored application.
- 1st interviews, online 27th, 28th, 29th January
- 2nd interviews, in person, 3rd, 4th and 5th February.
As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.
Harris Hill is thrilled to partner with Christian Aid, to hire their new Digital Acquisition Advisor, to work in either London, Cardiff, Edinburgh or Warrington. As Digital Acquisition Advisor you will lead the delivery of high-impact paid digital campaigns that grow the charity’s supporter base and generate income.
This is a hands-on, fast-paced role with significant budgets, multiple campaigns and the freedom to test, learn and innovate. You’ll manage most activity in-house while working closely with agencies on larger campaigns, maintaining strong oversight and strategic direction.
What you’ll do
- Lead paid search (Google & Microsoft, including Google Grants) and paid social campaigns (Meta, TikTok, YouTube, affiliates)
- Acquire new supporters and generate income through targeted campaigns, effective budget management and performance analysis
- Set KPIs and deliver measurable results, maximising ROI across all acquisition activity
- Manage a blended delivery model, building strong relationships and confidently challenging when needed
- Collaborate with fundraising teams to support different products and audiences, including regular giving, individual giving and legacy
- Develop and optimise acquisition journeys across Christian Aid’s digital platforms, improving conversion and retention
About you
You’re an experienced digital acquisition specialist with 3+ years’ experience running paid campaigns, within fundraising or a purpose-led organisation. You’re confident managing agencies, comfortable with large budgets, and motivated by delivering results that make a real difference.
- Strong hands-on experience in paid search and paid social campaign delivery
- Proven experience managing Google Grants accounts
- Experience working with and managing digital agencies and stakeholders
- Strong understanding of fundraising conversion and supporter journeys
- Confident in ads creation, optimisation and performance analysis
- Data-driven, proactive and excited by testing, experimentation and scale
Digital investment at Christian Aid is growing, with ambitious acquisition plans, multiple agencies, and real freedom to shape strategy and delivery. This is a rare opportunity to get stuck in, work at scale, and see your expertise directly support life-changing work around the world.
- Salary and location- £50,614 in London (Waterloo). £45,732 in Cardiff, Edinburgh, Warrington.
- Hybrid working- 2 days in the office, 3 days working from home.
- Full-time, permanent.
- Snapshot of their benefits- 25 days holiday, plus bank holidays, increasing with length of service. Career break after 2 years of service.
Firm closing date- 9am Wednesday 21st January. However, please apply today, to start the conversation and have time to work on a tailored application.
- 1st interviews, online 27th, 28th, 29th January
- 2nd interviews, in person, 3rd, 4th and 5th February.
As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.