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This is a new role within the Bereavement Support Service proactively engaging bereaved families with the support service, respond to bereavement support digital enquiries, working in a team to deliver and ensure anyone seeking advice and support on bereavement is given a high-quality service in a timely way.
The aim of this post is to provide consistent, high-quality emotional support via digital channels to bereaved families who seek support from the Lullaby Trust.
Main duties and responsibilities
1. Proactively engage bereaved families with the support service, respond to bereavement support digital enquiries, working in a team to deliver and ensure anyone seeking advice and support on bereavement is given a high-quality service in a timely way.
· Assist with the setting up of new digital channels to be used by the Lullaby Trust to answer and respond to bereaved families.
· To be the primary contact for the bereavement support digital services including WhatsApp, text, webchat and other social media channels.
· Proactively engage with bereaved families through social media and other online platforms.
· Ensure any safeguarding concerns are actioned in accordance with the organisations Safeguarding policy.
· Send materials to bereaved contacts, including bereavement packs and follow up emails and ensure all documents and databases are updated with each contact in line with the department guidelines, including Raiser’s Edge, Excel databases.
· Cover and answer the bereavement support helpline and online enquiries responding within the set guidelines and KPIs for the department.
· Ensure any messages on Bereavement Support Facebook Groups are monitored and advice is given via befrienders where appropriate.
· Attend face to face events for bereaved families including family days and memorial events when needed.
· Work with Income and Engagement Team around social media bereavement support content/posts.
2. Deliver and run live bereavement themed sessions on social media
· Run monthly live sessions on social media on bereavement topics/themes, responding to comments and messages during and after the sessions, ensuring anyone seeking ongoing support is responded to and referred to relevant services .
· Work with the Engagement Team to promote live session.
· Facilitate monthly remembrance sessions.
3. Ensure the bereavement support services are promoted to those bereaved and to professionals working with bereaved families
· Assist with the recruitment and facilitation of Bereaved Families’ Panel.
· Keep up to date with the bereavement support world including joining National Bereavement Alliance, Child Bereavement Network and research around grief and bereavement.
· Attend events as required to represent the Lullaby Trust’s bereavement support services.
4. Maintain accurate records throughout all services, complying with the organisation’s recording and reporting requirements
Maintain ongoing knowledge and training on the Lullaby Trust’s advice and the scientific knowledge behind this advice.
Collate statistics, as required on areas of work within the support services team.
Assist with the services’ evaluation and impact processes.
Provide other administrative support to the team as required.
Other:
Attend and participate with external supervision sessions, managerial supervision and team and organisational meetings.
Registered Charity
21 - 50
Safer sleep for babies, Support for families
The client requests no contact from agencies or media sales.
Thank you!
Contract: Permanent
Hours: Full-time - 37 hours per week
Salary: £36,000 - £40,000 per annum (dependent on experience and qualifications)
Remote: This role is homebased (within the UK) with occasional travel for staff residentials and other events. Ideally the post-holder will live in commutable distance to our office in Leicester.
What we do
As the national body for youth work, the NYA has a dual function. We are the professional statutory and regulatory body (PSRB) responsible for qualifications, quality standards, and safeguarding for youth work and services in England. In line with our charity mission and aims, we also champion youth work through research, advocacy, campaigns, and programmes.
We work in partnership and believe in collaborative leadership, listening to youth workers and the youth work sector so that we can understand their needs and respond to the challenges they face. We are ambitious for youth work and for young people and integrate youth voice and influence across our work
About the Role
Responsibilities of the role comprise:
Campaign planning
- Lead the delivery of an ambitious and creative media and campaign strategy to bring about an improved recognition of the value and impact of youth work.
- Lead on other campaign strategy and planning, utilising a range of campaign tactics integrating media, digital media and other campaign tactics, working closely with other members of the Comms team and across Directorates.
- Oversee campaign activity for the annual Youth Work Week, to ensure the campaign engages key opinion formers and provides an opportunity for those within the sector to celebrate the impactful work they do.
- Analyse campaign effectiveness, including setting and tracking metrics across digital and traditional media.
- Ensure campaign plans are fully scoped and uploaded to the online project management system.
- Leading on strategic approaches to celebrity supporters / ambassadors and ongoing relationship management.
Press Office function
- Lead proactive media monitoring, enabling timely responses to significant developments and tracking positions on issues relating to NYA’s work.
- Develop key messages and positioning statements on issues in the youth sector and NYA’s activities, role and stance and promote consistency of messaging across NYA’s channels.
- Managing and responding to reactive media enquiries, providing statement and reactive ‘lines to take’, with the support of the Head of Communications
- Producing engaging content for various channels and audiences including press releases, blogs, opinion pieces and media briefings to elevate NYA’s profile and demonstrate our expertise and thought leadership.
- Managing the media monitoring and media database, nurturing relationships with target journalists, as well as online news outlets and thought leaders on key strategic issues.
- Confidently working with charity and corporate partners to maximise opportunities to demonstrate the impact of their support.
- Provide line management and development support to two Communication Officers.
About You
Essential competencies of the Campaigns and Media Manager:
- A self-starter brimming with creative ideas and proven experience of designing and executing high-impact campaigns that bring about a measurable change in knowledge, behaviour and / or policy.
- Strong interpersonal skills for building effective relationships with colleagues and external stakeholders, including political audiences, and confident in growing new relationships and leading meetings.
- An ability to grasp complex information and distil key messages for different audiences and crucially, which tactics and channels to use to engage them
- Have proven experience and a strong understanding of the UK media landscape, with demonstrable experience of having nurtured relationships with national and sector journalists to garner high-quality coverage.
- An understanding of how to use research and intelligence gained from listening exercises and other stakeholder insights to inform campaign messaging and metrics.
- Be skilled in developing media strategics and developing case studies and using data to create compelling new hooks
- Be proficient in evaluating campaigns and media outputs, with the ability to derive insights that inform future strategies.
- Be proficient in drafting statements and media responses at speed and in line with key messages.
- Have outstanding written and verbal communication skills, with the ability to produce and edit content to a journalistic standard across diverse audiences and channels.
- Have an understanding of how to use social media platforms to engage audiences effectively, understanding their role in broader campaign strategies.
- Be experienced in line management and fostering the NYA culture of personal growth
- Excellent project management skills - able to keep track of all the moving parts to keep tasks on track and mitigate risks. Experience of using project management platform (or similar) would be an advantage.
- An understanding of data protection and safeguarding young people.
- A passion for using effective communications to promote youth work and celebrate the achievements of young people and youth workers.
- Highly competent in all Microsoft suite and ideally have experience of Google Drive and Sharepoint.
Please refer to our Candidate Pack for more information on the role and the requirements.
Why Work for NYA?
NYA operates as a people-first organisation, prioritising the well-being and needs of its employees.
NYA offers an exceptional flexible working approach which encourages our team to balance professional responsibilities with their personal life.
A remote based team, spread across England, fostering inclusivity and diverse talent. Despite geographical distances between team members, NYA maintains a highly motivated and connected team through the optimisation of digital tools.
NYA is committed to supporting the continual personal and professional development of our team and helping them achieve their ambitions.
We provide 25 days leave plus 8 days, life assurance scheme, 5% employer pension contribution and a comprehensive Employee Assistance Programme via Spectrum.life with unlimited specialist support available to all NYA employees.
How to Apply:
Please download our applicant pack to find out more about the role and requirements
To apply, please submit the following via our online application platform by 11:59pm on Friday 13th July 2025:
A detailed CV setting out your career history, with responsibilities and achievements in line with the person specification in the About You section.
A covering letter (maximum two sides) highlighting your suitability for the role and how you meet the requirements in the About You section.
We will request data for our EEDI monitoring purposes, providing this is optional.
Please note: the covering letter is an essential part of the application process and will be assessed as part of your full application. We use AI detector software, so cover letters or CV’s with over 30% AI generated content with be disregarded. We understand that AI tools can offer support to candidates who have learning differences, which is why we will accept applications with some AI assistance. CV’s will not be accepted without a cover letter.
The National Youth Agency is an equal opportunities employer.
At NYA our inclusive culture means that we embrace individual differences and understand that we need a diverse team to achieve our organisations mission.
We wish to recruit candidates from all backgrounds to ensure our team reflects the rich diversity of the communities we serve. We encourage applications from anyone regardless of disability, ethnicity, heritage, gender, sexuality, religion, socio-economic background and political beliefs but we particularly welcome applications from global majority candidates and those from other minoritised ethnic groups in the UK as they are currently underrepresented in our team.
REF-222155
Thank you!
At Children’s University Trust, we believe every child deserves the opportunity to thrive through learning beyond the classroom. We’re a small, passionate team with bold ambitions to expand our impact – and we’re looking for an equally ambitious Business Development and Community Partnership Manager to lead the way.
This is more than just a development role. It's about building sustainable growth strategies, forging powerful partnerships, and shaping a future where opportunity is no longer defined by postcode or circumstance.
As our Business Development and Community Partnership Manager, you will take the lead in shaping and implementing visionary, data-driven growth strategies across three vital areas:
- Place-based memberships with schools, universities, councils’ departments, and third sector organisations.
- Individual “at home” subscriptions for children in areas without direct Children’s University provision or those who do not engage with traditional education.
- Strategic business partnerships with corporates and SMEs, securing vital funding and in-kind support.
You’ll be a key figure in our next phase of growth — identifying new opportunities, building meaningful relationships, and helping us scale our reach across the UK.
Key Responsibilities
- Drive new business activity and revenue growth across all three strategic areas.
- Build a strong, inclusive pipeline of potential members, partners, and funders.
- Manage and nurture relationships from first contact through to long-term collaboration.
- Use data and insight to shape decision-making and report progress to the board.
- Be a passionate ambassador for Children’s University at events, conferences, and online.
We’re Looking for Someone Who:
- Has a proven track record in income generation, partnerships or sales – all sector’s welcome!
- Is passionate about improving the lives of children and young people.
- Is a strategic thinker with the energy of a new business developer.
- Has the confidence to influence senior stakeholders and the empathy to build trust.
- Brings a creative, collaborative, and resilient mindset.
- Thrives in a fast-paced, flexible, remote-first environment.
Why Join Us?
- A unique chance to shape a growing national charity’s development strategy.
- A collaborative, driven team that values innovation and purpose.
- Flexible working, with one day a week in Manchester.
- An opportunity to truly change lives through education and opportunity.
If you’re excited by the chance to lead sustainable growth with purpose, and you want your work to matter, we want to hear from you.
Apply today and be part of a team creating a brighter future for children across the UK.
The client requests no contact from agencies or media sales.