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Location: Hybrid working between the Aldgate, London office and home
An exciting opportunity has arisen for a talented Digital Product Insights Analyst to join our Digital Product Team. You will play a key role in strengthening how we use data, insight and experimentation to improve user experience, grow fundraising performance and support people affected by lung conditions.
Asthma + Lung UK is the only charity in the UK fighting for everyone with a lung condition, aiming for a world where everyone can breathe with healthy lungs. We fund cutting-edge research, provide advice and support for the 12 million people who will get a lung condition during their lifetime. We also campaign for clean air and for better NHS diagnosis and treatment.
In this role, you will lead on web analytics and insight across our digital journeys, ensuring accurate tracking, high-quality data and clear performance reporting. You will work closely with colleagues across Fundraising + Engagement, Data + Insight and Health Advice to ensure consistent, high-quality reporting and insight across digital platforms. You will identify optimisation opportunities, shape experimentation roadmaps and support the design and evaluation of A/B testing activity. You will also contribute to strengthening our in-house SEO capability and embedding best practice in digital measurement.
You will have strong technical expertise in tools such as Google Analytics 4 and Google Tag Manager, alongside experience in testing and optimisation. You will be highly organised, confident presenting data stories to stakeholders and comfortable collaborating across teams and with external partners. A proactive, data-driven mindset and the ability to translate complex information into practical recommendations are essential.
As well as a competitive salary, you’ll enjoy a range of benefits including 30 days annual leave (plus bank holidays), membership of a health cash plan, employee assistance programme, cycle-to-work scheme, interest-free annual season Travelcard loan and pension scheme. This is a fantastic opportunity to join an organisation committed to being the driving force behind the transformation of lung health.
Thank you!
Insight Analyst
We are looking for an Insight Analyst to join the team in this fantastic hybrid working role. You will be someone who sees beyond the numbers and see the story they tell. You will be driven by curiosity and motivated by the opportunity to turn data into meaningful insight that shapes real change for students. If you are excited by the challenge of influencing practice across higher education through clear and credible evidence, we would encourage you to submit an application.
Position: Insight Analyst
Location: Reading/Hybrid
Hours: Full time, 35 hours per week (open to part time, a minimum 28 hours a week)
Salary: Starting £40,583, with progression to £46,669 (Pay award pending)
Contract: Permanent
Benefits include:
- Generous holiday entitlement of 28 days (rising to 33 days) plus bank holidays
- Contribution to Gym membership (on completion of probation)
- Attractive defined benefit pension scheme
- Enhanced maternity and paternity pay
Closing Date: 30th March 2026 – 10:00
Interviews: Week commencing 13th April 2026 or week commencing 20th April 2026
About the Organisation
Join an organisation with a vision where students are always treated fairly and where the team work towards this by resolving complaints from students, sharing learning from complaints to help improve policies and practices at higher education providers, and working with other organisations in the higher education sector and beyond.
About the Role
The Outreach and Insight team plays a key role in identifying emerging issues and trends in what matters most to students. We transform a wide range of data and information about our casework and the sector into insights and learning. We also play a central role in using this learning to develop and deliver specific and targeted outreach to providers, student representative bodies (SRBs) and students.
The Insight Analyst is responsible for conducting data and information gathering and analysis on a wide variety of topics related to this work. You will be tasked with the creation and updating of Power BI reporting, dashboards and other data visualisation for internal use.
This important role involves collecting and analysing information from inside and outside the organisation with the purpose of generating insight to ensure that the overall outreach, engagement and communication strategies are evidence-based.
Once the need for analysis of particular information is established, the Insight Analyst works to deliver this in an appropriate and comprehensible format. This role has responsibility for ensuring a very high level of accuracy and clarity, ensuring that colleagues can rely upon what is presented.
About You
You will have:
- Experience of conducting analysis of qualitative and quantitative data in an employment setting or in education
- Experience in drawing and presenting conclusions from multiple data sources, and from partial or unreliable data
- Understanding of Equality, Diversity and Inclusion issues, particularly in carrying out analysis about customers’ personal characteristics
- Curiosity – to ask not just “how many?” or “what kind?” but also “why is that?”
- Ability to think about information in creative and novel ways
We welcome applications from candidates from all backgrounds, in particular, we welcome applicants from black, Asian, and minority ethnic backgrounds. Applications for full-time or part-time working will be considered.
Qualifications
Given our client’s mission and purpose, we will consider any higher education qualifications, degree subjects or demonstrable interest/commitment to higher education in all its forms.
You may also have experience in roles such as Data, Insights, Data Insights, Data Analyst, Insights Analyst, Data Insights Analyst, Impact, Impact and Insights, Data and Insights. #INDNFP
This role is advertised by the recruitment agency acting for the client – Not For Profit People.
Thank you!
We are looking a skilled Insights Analyst to transform our fundraising and supporter data into clear, meaningful insights that guide fundraising strategy. You will lead the development of our reporting suite, collaborate with teams across the charity, and help embed strong evaluation practices.
You will design dashboards, build KPIs, analyse trends, and support teams to make evidence-based decisions. This role is ideal for someone who enjoys combining technical expertise with partnership working and strategic thinking.
Contract
- £40,000 - £45,000 per annum plus benefits
- Full Time (35hrs per week)
- Fixed Term (18 months)
- Hybrid working with link to Ewell office
- In-person working: Meeting in person and working collaboratively are things we value. We work in person around 2 days or more per month.
- We are passionate about flexible working, talk to us about your preferences
What You’ll Do
- Build and maintain Power BI dashboards and KPIs
- Evaluate the performance and effectiveness of fundraising campaigns
- Analyse income trends and present insights to technical and non‑technical audiences
- Support teams to evaluate activities and embed data‑led decision‑making
- Work with stakeholders to understand insight needs and improve reporting processes
What You’ll Bring
- Strong Power BI skills (DAX, data modelling, Power Query)
- Knowledge of data modelling best practice
- Ability to turn complex data into clear, meaningful insights
- Experience with evaluation methods and KPIs, ideally in fundraising
- Excellent communication skills and attention to detail
- Ability to manage multiple priorities and document reporting processes
- Experience with fundraising CRMs (desirable)
- Strong SQL skills (desirable)
- Financial modelling or online performance evaluation experience (desirable)
Full Job Description and Person Specification below
Why Samaritans?
At Samaritans, you’ll be part of a people-first organisation deeply committed to inclusion, compassion and learning. You’ll contribute to a team where your voice matters, your expertise makes a difference, and your work helps save lives.
We welcome applications from individuals with lived experience and encourage those from underrepresented communities to apply. We are committed to creating an environment where all our people feel seen, heard and supported.
You’ll join a values-led organisation with a powerful mission and a collaborative culture. We offer flexible hybrid working, excellent benefits, and the chance to make a tangible difference in suicide prevention across the UK and Ireland.
For further information about Samaritans, including our charity structure, values, employee benefits, and application process, please read our recruitment brochure available below. You can also visit our careers website to access this.
We recognise the enormous benefits and the social justice imperatives of ensuring diversity at every level of our organisation. Samaritans is wholly committed to inclusion and diversity and to building a culture and environment where everyone is appreciated for the unique person they are. To ensure Samaritans is representative of those we support and who support us, we particularly welcome applications from disabled, racialised minority and LGBTQ+ candidates, as these people are under-represented at Samaritans.
Apply now
If this sounds like the opportunity for you, please apply. You will be asked to some answer short application questions and to upload your CV.
We kindly ask that you don’t rely on AI tools for your application answers, or to generate interview answers. We want to see your own unique ideas and writing skills. We want your application to stand out from the rest and showcase your own strengths.
Applications close: Monday 16 March 2026 at 09:00am
Interviews: w/c 23 March onwards
Registered Charity
101 - 500
We prevent suicide through the power of human connection. Connecting people in crisis with trained volunteers who will always listen.
