Direct Marketing Manager Jobs
Closing Date: 15 May 2024
Ref 6704
Save the Children UK has an exciting opportunity for a Marketing Executive (Loyalty), with direct marketing experience, who is keen to deliver effective retention and income growth marketing campaigns, to join our Public Income and Engagement team.
Please note: This role is London based with an expectation to be in our Farringdon office once a week on a Thursday, with other in person days planned throughout the year.
About Us
Save the Children UK believes every child deserves a future. In the UK and around the world, we work every day to give children a healthy start in life, the opportunity to learn and protection from harm. When crisis strikes, and children are most vulnerable, we are always among the first to respond and the last to leave. We ensure children's unique needs are met and their voices are heard. We deliver lasting results for millions of children, including those hardest to reach.
About you
As our Marketing Executive (Loyalty) in our Loyalty Squad you will play an important role in driving brilliant supporter-centric marketing campaigns to raise crucial support for Save the Children UK. Working closely with Marketing Managers, you will contribute to the development and execution of effective retention and income growth activity. Your focus will be on fostering deep connections with our supporters, prompting action, and driving income by increasing both donor volume and value.
In this role, you will:
- Collaborate with Marketing Managers to deliver compelling multi-channel campaigns that drive income and retention targets.
- Utilise various marketing channels, including Direct Mail, Email, Telemarketing and SME to create engaging communication journeys for donors.
- Take ownership of specific aspects of the supporter experience to enhance engagement and drive long-term value.
- Contribute to the creation and delivery of key marketing materials across multiple channels and propositions.
- Liaise with external suppliers to ensure smooth campaign delivery and optimise results while prioritising a positive supporter experience.
- Maintain accurate records of campaign activity and performance, generating regular performance reports.
- Incorporate customer supporter insight and data analysis into marketing strategies, utilising a test-and-learn approach to continually improve acquisition outputs.
To be successful, it is important that you have:
- Previous experience in customer/supporter loyalty and retention marketing.
- Experience working on fundraising cash appeals or other income generating campaigns.
- Proficiency in delivering marketing initiatives across various channels, most notably Direct Mail, Email, Digital.
- Some experience with Telemarketing and SMS would be desirable but not essential.
- Demonstrated ability to grow existing supporter value through communication journeys, supporter experience enhancements, or donor care initiatives.
- Project management skills with a track record of supporting the delivery of complex projects on time and within budget.
- Experience collaborating with external partners, such as creative agencies, fulfilment houses, or telemarketing agencies.
- Familiarity with developing and delivering fundraising and marketing assets both online and offline, with knowledge of both data and print processes for direct marketing.
- Ability to utilise data and insights to inform marketing strategies, track results, manage budgets, and make data-driven decisions.
What we offer you:
- Working for a charity provides one of the best benefits there is – a sense of purpose and reward for helping others. However, we understand the importance of giving back to our employees to ensure a happy and healthy working environment and work/life balance.
- To have the best (and happiest) employees we focus on flexibility, inclusion, collaboration, health, and wellbeing both in and outside of work.
- We provide a wide range of benefits which will reward your hard work, motivate you, and inspire you to work to improve the lives of children every day.
Closing date: May 15th 2024
Please note: To avoid disappointment, you are advised to submit your application as soon as possible as we reserve the right to close the vacancy early if a high volume of applications are received. This is to ensure that we can manage application levels whilst maintaining a positive candidate experience. Unfortunately once a vacancy has closed, we are unable to consider further applications.
Ways of Working:
The majority of our roles can be performed remotely in the UK, but there are likely to be times when you will be required to come to your contracted office (up to 2-4 days per month or 6-8 days per quarter). This will be agreed with your Line Manager and team and is intended to be time spent on collaborating with colleagues and relationship building.
Please note: travel costs to your contracted office will be at your own expense.
Flexible Working - We are happy to discuss flexible working options at interview.
Commitment to Diversity & Inclusion:
Save the Children UK believes in a world that is fair, inclusive and equitable where all children have the opportunity to change their world. We apply this to our workforce and we are committed to developing and supporting a diverse, equitable, and inclusive organisation where all employees have a sense of belonging and feel that they can be "Free to Be Me". We are not looking for just one type of person - we want to recruit people who can add fresh perspectives, innovative ideas or challenge that disrupts the risk of group think.
We are especially interested in people whose childhood experiences - of life on a low income, of migration, of being in a racialised community, of the care system, of being LGBT+ or in an LGBT+ family or living with (or with someone with) a disability - help us to see things we might otherwise miss. Whatever your story is we want to hear it because we know that different voices, ideas, perspectives and knowledge, working together will enable us to better the lives of children around the world. This is the reason why we are all here.
Using Anonymous Recruitment
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The Smallpiece Trust is on the cusp of something truly remarkable, and we want you to be a part of it As we approach our 60th Anniversary, we are fuelled by a newfound energy, armed with a freshly created fundraising strategy, and led by a dynamic senior leadership team.
Our passion for nurturing young minds in STEM (Science, Technology, Engineering, Maths) knows no bounds, and now we are broadening our horizons to explore exciting new avenues for young people to flourish in STEM disciplines. That is why we are in search of an exceptional Fundraising Manager who can craft compelling narratives, leveraging their deep understanding of the fundraising landscape to champion The Smallpeice Trust and propel us toward our future goals.
Join our tight-knit, supportive team, and together, we will shape the future of STEM education for generations to come.
About you: Are you driven, innovative, and hungry to not just meet but surpass targets? If so, we want you on our team. We need someone with a flair for creativity and a knack for achieving results.
Your people skills will be key as you collaborate seamlessly across teams to secure vital funding. Armed with a robust pipeline of opportunities and strategic partner organisations, you will excel in bid writing, and have an excellent and established understanding of fundraising operations.
Joining our Fundraising team, you will take the helm in spearheading funding initiatives, nurturing crucial relationships with key stakeholders, and expanding our network of supporters. This role is not just about bolstering our organisation; it's about shaping our reputation as a powerhouse in STEM skills development and paving the way for the next generation of talent in the STEM industry.
If you are ready to make a tangible impact and drive meaningful change, then this is the opportunity you've been waiting for.
Summary of Principal Responsibilities (please see JD for full details):
New Partners and Funders:
· Identify and cultivate opportunities for new partnerships and funding streams.
· Develop compelling proposals for new partners in line with bid rules.
· Represent the organisation at events, leveraging networking opportunities to promote our mission.
Fundraising Development:
· Contribute to the ongoing development of the fundraising strategy.
· Create presentations to attract new funders.
· Generate leads and support the fundraising team in achieving their goals.
Account Management:
· Manage a portfolio of partners, ensuring effective communication and stewardship.
· Build strong, long-lasting relationships that advance the organisation's goals.
· Prepare and submit funding applications and reports in a timely manner.
· Collaborate with internal teams to ensure project delivery and reporting.
Person Specification (please see JD for full details):
Essential:
· Proven experience in fundraising management, including bid writing and account management.
· Ability to work independently, meet deadlines, and achieve KPIs.
· Strong interpersonal skills with a collaborative approach.
· Proficiency in data analysis and financial management.
Desirable:
· Sector expertise in STEM, engineering, or computer science.
· Previous experience working in a charity fundraising role.
· Familiarity with contract management.
How to Apply: If you are excited about the opportunity to make a meaningful impact, please submit your CV and a cover letter outlining your relevant experience and why you are interested in joining us via the Quick Apply button. If you would like an informal discussion before applying, then please contact us at the HR email address on the role description document.
The Smallpeice Trust is an equal opportunity employer and welcomes applications from individuals of all backgrounds.
Deadline for Applications: 12pm on Friday 24th May. Interviews will take place w/c 3 June. Early applications are encouraged as we will be reviewing on a rolling basis and roles may closer earlier than initially indicated.
The Smallpeice Trust gives young people the support they need to bring their big ideas to life through science, technology, engineering, and maths.
Salary: £47,950 Pro Rata
Location: London
Job Type: Freelance - 9 months
WANTED! Senior direct marketing manager for a busy global charity.
THE COMPANY
Our client is a much loved and admired global youth charity that helps transform communities, ensuring all young people have a sense of belonging and a place where they can thrive.
THE ROLE
As the Senior Direct Marketing Manager (Retention) you're responsible for driving the retention strategies including the cash appeal and stewardship programmes. You'll also manage the major donor and mid level retention programmes.
On a day-to-day basis you will
- develop and deliver direct marketing campaigns for a range of direct marketing campaigns
- optimise the mix of direct marketing channels, appeals/ products and audiences
- manage a team of 4
YOU
You be successful in the job of Senior Direct Marketing Manager you MUST have
- an in-depth experience of direct marketing or individual giving
- a proven track record of developing and delivering direct marketing campaigns
- significant experience of devising and managing large income and expenditure budgets
- experience of line management
- native level English skills
Apply Now!
Salary: £47,950 Pro Rata
Location: London
Job Type: Freelance - 9 months
NB: You must be eligible to work in the UK
If this role isn't what you are looking for, don't worry. At Stopgap we cover a wider range of freelance and permanent positions with dedicated sector specialists. It is worth checking our website for all our latest jobs and registering to receive job alerts so you are the first to know about a new opportunity.
Marketing, Digital and Creative Recruitment
Stopgap - Talent With A Spark
Do you want to make a difference and be part of a vibrant and inclusive organisation that has been helping save lives for more than a century? As one of the country’s best-loved charities, St John Ambulance played a pivotal role in responding to the pandemic as well as everyday health emergencies, training, supporting communities, and improving young people’s lives.
Supporting the Direct Marketing Manager in delivering growth in income through St John Ambulance’s direct marketing Retention programme via a range of campaigns. You will focus on supporting the Retention strategy which includes using data and insight to deliver across a variety of channels including digital, email, social media, direct mail, telemarketing and SMS.
You will either be able to work in a hybrid way working between home and 2 days per week at our London office or remotely working from home with a requirement to attend our London office for a team anchor day once a month.
We pride ourselves in being a great place to work, providing a supportive culture with opportunities to grow and develop your career, achieve a healthy work life balance and to be recognised for the great work you do. The role benefits from a competitive salary, generous pension, hybrid, flexible working, 33 days holiday (inclusive of bank holidays) - increasing to 38 days over 5 years, options to buy and sell holiday, free first/mental aid first aider courses, Blue Light and NHS online shopping discounts, cycle to work scheme, life assurance, flu jab, eye care, mental health and wellbeing tools and volunteering days.
About You:
Having worked in a third sector direct marketing role previously, you will have experience running effective national and regional campaigns using a variety of fundraising channels including digital, email, social media, direct mail, and telemarketing. With your good organisational and time management skills you’ll be able to meet deadlines and manage conflicting priorities under pressure.
You will have knowledge of usability testing, user research methods and conversion rate optimisation as well as an understanding of fundraising regulator guidance, gambling commission compliance and GDPR.
About The Role
- Manage the delivery of all Retention campaigns from concept through to evaluation, using data and insight to drive creative and production, drawing up schedules, and managing the approval processes
- Work collaboratively with data teams to ensure effective use of supporter profiling for delivery across a range of Retention campaigns
- Manage relationships with external agencies including media houses, designers and printers; to negotiate costs and relevant performance reviews
- Responsibility for collation of all KPI tracking, trend analysis and activity results that feed into the team’s reporting and performance structure
- Work alongside the Content team to research and develop strong cases for support to appeal to existing donors. To gather information, case studies and photos for use in all direct marketing campaigns. Where appropriate, to liaise with external agencies such as designers and copywriters
Please see the job description for more detail
About Us:
St John Ambulance is committed to increasing the diversity of our team and making sure we best reflect the diversity of the communities we serve. At St John, everyone is valued and supported to thrive; we have several networks including the Armed Forces Multi Culture, Disability and Accessibility, Pride, Family and Carers and Women’s groups. We do not tolerate any form of discrimination and engender a sense of belonging for all, by creating an environment of mutual respect, where we value unique differences and demonstrate authentic allyship. We believe passionately in equity, diversity and inclusion.
We reserve the right to close this vacancy early if we receive a high volume of applications for the role. Therefore, if you are interested, please submit your application as early as possible.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Role: Digital Marketing Manager
Hours: 30 hours per week (4 days per week)
Location: Homebased within the UK with a requirement to travel to occasional meetings, mostly held in London
Reporting to: Director of Brand and Digital
Benefits: Flexible working arrangements, 28 days of annual leave (FTE pro rata for part-time) + 1 day for your birthday, pension scheme
Key relationships: Managing external relationships with key agencies and partners
Salary: £40,000 per annum (FTE pro rata for part-time)
Contract: Fixed term with the potential to extend
About Overcoming MS
Are you a digital marketing expert, looking to make an impact at the world’s leading multiple sclerosis healthy lifestyle charity?
At Overcoming MS, we are here for everyone with MS who wants to take control of their health and wellbeing. We provide clear, practical actions for people to take and a supportive community to help people living with MS. The Overcoming MS Program uses substantial scientific evidence to show how lifestyle choices, alongside medication, benefit physical and mental health.
Knowing people with MS can reduce their risk of disease progression through lifestyle choices gives hope to us all. Our vision is a world in which living a full and healthy life with MS is possible for everyone.
Once people with MS know about the potential impact of a healthy lifestyle, they need to feel that the information is coming from a reliable source, in order to believe in it and adopt the key changes. The Overcoming MS Program is based on broad-based, high-quality scientific evidence, and lifestyle is an area that has growing interest and development.
About the role
We’re recruiting for an experienced Digital Marketing Manager to steer us in the next stage of our journey. This is an exciting development of an existing role at Overcoming MS and will allow the successful candidate to make the position their own.
The Digital Marketing Manager will be responsible for delivering an innovative new digital marketing approach, through the innovation, creation and delivery of projects and activities which increase leads, donations and engagement for Overcoming MS charity.
Key Responsibilities
The Digital Marketing Manager will work across several areas, including:
1. Conversion optimisation
· Increasing our donations and data capture - to enable us to continue the dialogue and create donations from a greater percentage of those who visit our website, or interact with other digital channels.
· Working with our agency partner to optimise key landing pages and signposting for conversion.
2. User journey optimisation
· Helping people find the right content based on data optimisations so that more people find what they need and understand what else the charity could offer them. Using HotJar for insights.
· Automated email journeys - Building customer journeys to support the Program pillars to build deeper relationships with people in our community.
3. Increasing reach and traffic generation
· Testing different low-cost digital reach opportunities.
· Including paid social, referral activities, calls to action across our channels, YouTube SEO and SEM. Working with an agency to optimise journeys from Google Grant, leading to clearly articulated actions (eg donations, sign-ups, click-throughs).
4. Testing to improve results continually
· Email AB testing - Deliver AB testing to inform future email AB tests.
· Plan AB testing for email marketing projects, for the website, and other projects as needed to improve conversion rates.
5. Digital project management
· Testing new digital versions of courses and tools. Project management of website updates.
6. Campaign support
· Leading, innovating and supporting advocacy, communications and fundraising campaigns as needed to increase reach, engagement and conversions.
7. Gathering community feedback
· Continue the plan to access regular community feedback to influence Hub improvements and other digital channel improvements.
8. Supplier collaboration
· Working with our suppliers to optimise collaboration, reduce cost and increase impact.
About you
Strong digital skills
• A proven track record of managing digital products/projects/programmes which create value for end-users.
• Strong working knowledge and experience in digital solutions.
• Experience in evaluating and improving existing digital programs.
• Significant experience working with 3rd party digital providers to create solutions that work for the target audience.
• Confident in Google Analytics and Google Search Console.
• Excellent understanding of AB testing to maximise conversion rates.
• Experience in using tools like HotJar (preferred).
• Strong analysis skills.
Project management skills
• Excellent organisational, planning, prioritisation and time management skills with an ability to work to deadlines and change priorities when needed.
• Expertise in using and implementing relevant project management methodologies and tools.
• Ability to proactively mitigate risks and overcome barriers to implementing solutions.
High work quality and passion for innovation
• Excellent eye for detail, works to deliver high-quality work.
• A passion for innovation, an open mind, and a willingness to learn and grow.
Strong interpersonal skills
• Excellent communication skills, energetic and passionate.
• Demonstrable track record of building lasting professional relationships.
Charity interest
• An understanding of the charity sector or an interest in charities would be a bonus.
• Knowledge of digital fundraising, digital income generation opportunities and digital conversion.
Working location
You are comfortable working remotely as part of a small team, and happy to travel occasionally to London or other central locations for meetings.
What can we offer you?
Our staff benefits include:
• 28 days annual leave (FTE - pro rata for part-time) plus a day off for your birthday and bank holidays
• Flexible working
• Remote working
• Pension
• Employee Assistance Programme
How to apply
Please send your CV and a covering letter.
In your application, please let us know:
- Your current salary and desired salary (if you are successful in getting the role)
- Your notice period
- Your current location.
Please respond ASAP, as we will start screening candidates as soon as we receive applications.
We are an equal opportunities employer, committed to diversity and inclusion in the workplace. We make hiring decisions based on merit. If you fill most or all of the requirements, please apply.
No agency contact, please.
The client requests no contact from agencies or media sales.
Do you want to make a difference and be part of a vibrant and inclusive organisation that has been helping save lives for more than a century? As one of the country’s best-loved charities, St John Ambulance played a pivotal role in responding to the pandemic as well as everyday health emergencies, training, supporting communities, and improving young people’s lives.
Supporting the Direct Marketing Manager, you'll play a key role in generating voluntary income across various channels with a particular focus on regular giving, improving our current products and growing our digital offering to enable us to meet our ambitious targets. Products include Value Exchange and our Lottery, alongside two exciting new products we are looking to introduce this year. You’ll also be responsible for the development, implementation, day to day management, evaluation, and delivery of our acquisition portfolio.
You will either be able to work in a hybrid way working between home and 2 days per week at our London office or remotely working from home with a requirement to attend our London office for a team anchor day once a month.
We pride ourselves in being a great place to work, providing a supportive culture with opportunities to grow and develop your career, achieve a healthy work life balance and to be recognised for the great work you do. The role benefits from a competitive salary, generous pension, hybrid, flexible working, 33 days holiday (inclusive of bank holidays) - increasing to 38 days over 5 years, options to buy and sell holiday, free first/mental aid first aider courses, Blue Light and NHS online shopping discounts, cycle to work scheme, life assurance, flu jab, eye care, mental health and wellbeing tools and volunteering days.
About You:
You will have experience of running effective national and regional campaigns using a variety of fundraising channels including digital, email, social media, direct mail, and telemarketing. With your good organisational and time management skills you’ll be able to meet deadlines and manage conflicting priorities under pressure.
You will have knowledge of google analytics as well as an understanding of fundraising regulator guidance, gambling commission compliance and GDPR.
About The Role
- Manage the delivery of acquisition campaigns from concept through to evaluation, using data and insight to drive creative and production, drawing up schedules, and managing the approval processes.
- Work alongside the Content team to research and develop acquisition products, journeys and communications, gathering information, case studies and photos for use in all direct marketing campaigns.
- Manage relationships with external agencies including media houses, designers and printers; to negotiate costs and monitor performance
- Working collaboratively with a number of internal teams to ensure effective use of supporter profiling for delivery across a range of annual acquisition campaigns.
Please see the job description for more detail
About Us:
St John Ambulance is committed to increasing the diversity of our team and making sure we best reflect the diversity of the communities we serve. At St John, everyone is valued and supported to thrive; we have several networks including the Armed Forces Multi Culture, Disability and Accessibility, Pride, Family and Carers and Women’s groups. We do not tolerate any form of discrimination and engender a sense of belonging for all, by creating an environment of mutual respect, where we value unique differences and demonstrate authentic allyship. We believe passionately in equity, diversity and inclusion.
We reserve the right to close this vacancy early if we receive a high volume of applications for the role. Therefore, if you are interested, please submit your application as early as possible.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Job description
We're seeking a talented and motivated Campaigns and Marketing Manager to lead and execute innovative marketing campaigns and strategies aimed at increasing awareness, engagement, and support for Southampton Hospitals Charity. This role will involve developing and implementing compelling campaigns across various channels to drive donations, event participation, and community involvement.
About the Charity
We are a leading healthcare charity dedicated to enhancing patient care and experience at University Hospital Southampton NHS Foundation Trust by providing vital funding for innovative projects, state-of-the-art equipment, and cutting-edge research. Our work is made possible through the generosity of individuals, businesses, and community groups who share our vision of exceptional healthcare.
Main Responsibilities:
Campaign Development and Management:
- Lead the development and execution of integrated marketing campaigns that align with the Charity's objectives and resonate with our target audience.
- Conduct thorough research to understand audience demographics, preferences, and behaviors.
- Collaborate with internal stakeholders to identify key messages and stories.
- Develop creative concepts, visuals, and messaging.
- Oversee the production of marketing materials.
- Evaluate campaign performance and effectiveness, identifying areas for improvement and optimisation
Digital Marketing and Content Creation:
- Develop and implement digital marketing strategies across various platforms, including social media, email marketing, website, and digital advertising, to maximise reach and engagement.
- Design and execute email marketing and donor campaigns.
- Optimise website content and user experience.
- Implement digital advertising campaigns across platforms.
- Generate compelling stories, testimonials, and case studies.
- Develop multimedia content and write persuasive copy for marketing materials, fundraising appeals, event promotions, and donor communications.
Brand Management, Data Analysis, and Reporting:
- Develop and maintain brand guidelines, ensuring consistency in messaging, tone, and visual identity across all channels and materials.
- Monitor brand mentions and sentiment online.
- Conduct periodic brand audits.
- Champion the Charity's brand values and mission.
- Set up tracking mechanisms and analytics tools to monitor campaign performance.
- Analyse data to assess campaign effectiveness and audience engagement.
- Prepare regular reports and dashboards summarising campaign results, trends, and insights for internal stakeholders.
Please submit your CV and a Cover Letter. Your Cover Letter should be no more than 2 pages and should include a summary of your reasons for applying for the position. You should also include details of how your skills and experience meet those necessary for the role, as listed in the Job Description and Person Specification.
We are a leading healthcare charity dedicated to enhancing patient care and experience at University Hospital Southampton
The client requests no contact from agencies or media sales.
Purpose of the Role
The Digital Marketing Manager will implement and help develop a new digital marketing strategy, crucial to the ongoing development of ArtsEd’s profile and reputation and the successful delivery of all our programmes.
Understanding the needs of current and prospective students and pupils and their parents, and being able to identify digital plans and initiatives which will enable ArtsEd to meet both the long and short-term needs is a central aspect of the role.
The Digital Marketing Manager will lead in the planning and implementation of digitally creative and customer focused campaigns and will be responsible for the achievement of student and pupil recruitment targets. They will work closely with senior staff and the rest of the Marketing team to deliver highly effective experiences to all stakeholders and potential stakeholders.
The Digital Marketing Manager will be responsible for the continuing development of ArtsEd’s online profile amongst all of our target audiences, including high-level industry connections, potential supporters and the local community, alongside potential students, pupils and parents.
In addition, the Digital Marketing Manager will be responsible for ensuring that ArtsEd’s messaging is consistent, innovative and compelling across all platforms.
Digital Marketing
- Plan and execute digital marketing, including SEO/SEM, email, social media and display advertising campaigns in collaboration with the wider marketing team.
- Use digital marketing expertise to create effective user funnels to optimise conversion rates, tracking user behaviour in order to refine processes.
- Collaborate closely with staff across the organisation to identify storytelling opportunities to ensure a full understanding of ArtsEd’s broad range of target audiences.
- Set up digital advertising campaigns through Meta, Google Ads and other platforms
- Utilise excellent graphic design skills to collaborate with the team on the design and delivery of different digital campaigns for all stakeholder groups. This will include mass e-mails, social media posts and digital collateral as required.
- Instrument conversion points and optimize user funnels.
- Monitor social media communications (both comments on posts and direct messages) and respond in a timely and appropriate manner.
Design & Brand
- Be a guardian of the ArtsEd brand, ensuring correct and effective use of our branding and house style both internally and externally.
- Ensure all digital information is accurate, up to date and relevant.
- Ensure ArtsEd embraces and celebrates diversity and inclusion through all digital marketing touchpoints.
- Develop and manage image library including liaising with relevant staff to select images, co-ordinating in-house photography and film requirements, up-dating plasma screen and fulfilling external requests for images.
- Ensure all touchpoints communicate ArtsEd visual identity. Working with the wider Marketing team to review and implement ArtsEd brand architecture structure on digital platforms
Graphic Design
- Create print and digital advertising material using Canva or similar software.
- Design and create in-house digital signage and support the Marketing Officer where needed.
- Support the print production process, liaising with printers and publications, proof reading and adapting print collateral as required.
Recruitment
- Lead on the implementation and delivery of a robust digital marketing strategy to optimise student and pupil recruitment across the whole organisation. This will include:
- Building on existing digital activity to maximise its reach and impact against all of our target audiences, including digital and associated print advertising.
- Managing an associated programme of recruitment focused events and activities, both virtual and face-to-face, to raise our profile and to maximise our enquires, registrations, applications and acceptances across all of our activities.
- Supporting the relevant teams in the delivery of this programme, which will include existing activity e.g. Day School and Sixth Form Open Days, degree audition days and our outreach programme.
- To programme our email marketing conversion communication using software Mailer Lite/MailChimp
- Overseeing the production of all marketing collateral.
Social Media
- Overseeing the planning and delivery of a social media plan that aligns with and enhances all strands of the marketing and communications strategy
- Create engaging and content drive social media assets.
- Oversee and a schedule the delivery of day-to-day social media content
- Work with the marketing officer to Launch as short form video content strategy for all platforms with aligns with the Marketing and organisations strategy.
- Be the expert in understanding movements regarding social networks ensuring ArtsEd has a presence and brand building content on the right platforms.
- To have responsibility for all digital advertising, including social paid adverts.
Website
- Manage through line managed staff all aspects of the ArtsEd website, ensuring that it remains relevant to all users at all times. This will include:-
- Ensuring factual content is kept up-to-date, imagery and video is regularly refreshed and that the overall site reflects ArtsEd’s unique offer.
- Identifying opportunities to create and update brand focused content
- SEO
- Analytics
Market Analysis/Planning
- Review and analysis of data to identify competitor tactics, market trends, new opportunities and challenges.
- Ability to understand different audiences and relevant content to ensure successful conversion rates and enhance the student and stakeholders experience.
- Explore new methods for collection of data and how this can be used to improve recruitment processes
- Complete quarterly digital impact reports
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Implement regular surveys of students and staff, collecting quantitative and qualitative material to support marketing and communication campaigns.
- Stay up to date with the latest trends and best practices in online marketing and measurement.
- Shape outcome based on data.
Events
- Work with team on the planning and delivery on a programme of events, including Auditions, Open Evenings and Open Events.
Other
- Carry out any other duties as reasonably requested.
- Commitment to equity, inclusion and diversity
- Line management of direct report
We are looking for a confident and driven marketer who is eager to join a hard-working and ambitious direct marketing team. As the fastest growing medical research charity in the UK, we’re proud that the direct marketing team is continuing to produce highly successful campaigns, driving income and acquiring the most engaged new supporters.
Working with different teams across the charity, you’ll be planning, managing and delivering direct marketing campaigns across a range of media including digital and print. You’ll also work with external agencies on our face-to-face fundraising campaigns. Activities in the acquisition portfolio are diverse; from developing the donor’s online user journey to delivering motivational training to fundraisers across the country, your campaigns will drive income and attract new, engaged supporters to the charity.
As well as running the day-to-day campaign activity, the post holder will be responsible for compiling regular reports, across a range of financial and non-financial KPIs. Alongside this, they will ensure compliance and adherence to the most recent regulations and codes of practice is top of the agenda.
The successful candidate will have a desire to learn and develop, as well as the confidence to whole-heartedly launch themselves into an energetic team with ambitious goals.
You’ll be part of a team that works across a multitude of channels; speaking to range of audiences with one theme in common – compelling people to support our work and bring about life-changing dementia treatments.
Main duties and responsibilities of the role:
Campaign Management
· Plan, manage and deliver successful campaigns across a range of channels including face-to-face, digital and print.
· Successful management of fundraising agencies and suppliers; ensuring relationships are effective and productive.
· Deliver motivational fundraiser training and develop engaging fundraiser materials with agency stakeholders to ensure high-quality fundraising.
· Ensure compliance and adherence to regulation and codes of practice is considered in all campaign activities, to include mystery shopping and call listening.
· Work closely with Data and Digital teams to ensure effective processes are worked to and full campaign evaluation is possible.
· Donation page monitoring, reporting and development, to include looking at ways in which to improve the donor’s online user journey.
· Continuous improvement through test and learn principles across all activities.
· Integration of campaigns across the charity to drive maximum value.
· Development of compelling communications and materials to support all activities.
Planning and Budgeting
· KPI tracking, trend analysis and interrogation of results at all levels.
· Live programme optimisation to ensure targets are met.
· Input to annual planning and development of individual giving campaigns.
· Assist Direct Marketing Manager with compilation of detailed income and expenditure campaign budgets.
· Work with Direct Marketing Manager in developing the Acquisition programme and strategy.
· Input to monthly forecasting and regular reporting across a range of financial and non-financial KPI’s.
Finance and Reporting
· Ensure daily campaign tracking and reporting.
· Routine end of campaign reviews and analysis.
· Ongoing reporting on long-term success measures such as attrition and ROI.
· Invoice reconciliation and processing for timely payment.
· Non-financial KPI trend reporting - such as opt-in rates and quality scoring.
What we are looking for:
· Reporting and ability to understand complex data sets.
· Understanding of compliance in fundraising.
· Campaign management.
· Briefing and working with external suppliers.
· Direct marketing across a range of media and routes to market.
· Copy writing and proof reading.
· Good organisational skills and the ability to prioritise workload.
· Focus on results and continuous improvement.
· Excellent attention to detail.
· Excellent written and verbal communication skills and the confidence to communicate with people of all levels.
· Agency management skills.
· Use of CRM or database systems.
· Strong team player and self-motivator.
· Flexibility to work some unsocial hours and willingness to travel independently.
Additional Information:
Ways of working: As part of our Agile ways of working you will be required to work approximately 2 days a week from the office, which is subject to the requirements of the role and the business needs. Flexibility on where you work can be split between working from home and our office.
Roles that are classed as part of the Agile ways of working are not able to claim any costs for Mileage/Travel on Public Transport, Accommodation and/or Meals. This includes when attending the office for various meetings/events.
Our Office: Our office is at 3 Riverside, Granta Park, Great Abington, Cambridge, CB21 6AD.
Salary: Circa £29,000 per annum, plus benefits
Please download the Vacancy Pack for more information.
The closing date for applications is the 6th May 2024, with interviews likely to be held week commencing the 13th May 2024. We would encourage you to submit your application at the earliest opportunity as the closing date may be brought forward at any time. Please indicate in your covering letter if you are unable to attend an interview on a certain date.
We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential. We actively encourage applications from people of all backgrounds and cultures, in particular those from ethnic minority backgrounds who are currently under-represented. Any offer of employment is however subject to you having the right to work in the UK.
As part of our commitment to be an inclusive employer and ensure fairness and consistency in selecting the best candidate for this role, your CV will be anonymised as part of the selection process. Should you need any adjustments at either the application or interview stage, then please do contact us via our website.
How to apply:
Please create an online account using our Online Recruitment Platform which can be accessed through our Job Vacancies page. You will be able to attach your CV to your application and track the status of your application.
About Alzheimer’s Research UK:
Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure. Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope.
There has never been a more important and exciting time in dementia research. With promising new drugs in clinical trials that slow the progression of the diseases that cause it, and revolutionary new ways to diagnose them on the horizon, we are now at a tipping point. Working with the smartest minds globally and across the UK, with industry and academia, Alzheimer’s Research UK is uniquely placed to invest in the very best research identifying barriers to a cure and knocking them down so that there are more and better treatments for everyone with dementia. For the first time in history, we can see a future where people with dementia can get a swift and accurate diagnosis, and effective treatments that could slow or even stop their disease. We stand for everyone affected by dementia. We stand for a cure.
In 2022, we were incredibly proud to be awarded a 3-star accreditation by Best Companies which recognises ‘World Class’ levels of workplace engagement and were also listed in the prestigious Best Companies lists:
• 48th in the 100 Best Large Companies to Work For in the UK.
• 19th in the 100 Best Companies to Work For in the East of England.
• 3rd in the 50 Best Companies to Work For in the Charity Sector.
In addition, we were also shortlisted for a special award recognising the work undertaken on reducing our environmental impact.
In 2021, we were awarded the HR Management award by The Charity Times for our Wellbeing initiatives throughout the pandemic.
In 2020, we demonstrated our commitment to changing the way we think and act about mental health in the workplace and signed the Time to Change Employer Pledge.
ARUK really does look after its people, where you will be able to add value and make a difference.
To view further details about working for us and the benefits we offer, please visit Alzheimer’s Research UK
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Our vision is for a world where epilepsy is irrelevant and people with epilepsy lead the lives they want to lead. We are the UK’s only charity transforming the lives of people with epilepsy through world leading research, advocacy and care. We put people at the heart of everything that we do.
It is an exciting time to join us as we embark on our strategy to raise £5m for people living with epilepsy by 2025. Epilepsy Society is an ambitious and passionate place to work. We hope you will be inspired by what we do and recognise our potential to do even more.
The role of the Senior Digital Marketing Executive is to ensure we provide a great supporter experience to any person, company or organisation who donates to the Epilepsy Society and to help the fundraising and marketing teams increase our number of supporters and fundraisers through digital acquisition.
As part of the Charity’s in-house marketing agency, you will support in responding to briefs from other departments and work closely with their teams to create and deliver marketing plans which deliver on revenue and strategic priorities. You will also work closely with multiple stakeholders, including our digital agency and the other teams within the Fundraising and Marketing Department and the wider organisation.
This role involves supporting various digital marketing initiatives, including SEO, SEM, social media marketing, email marketing, content creation, and data analytics. The postholder will be responsible for a range of tasks to support the efficient and effective running of a fundraising and marketing team dealing directly with donors at all levels to ensure they have the best donor experience. We need someone to help us to reach new people online, drive income and build an enhanced online supporter experience.
There is flexibility within the role; with a hybrid working approach of 3 days in the office and 2 days working from home. We offer a generous holiday allowance as well and training and development opportunities. There is plenty of free on-site car parking, a Café and beautiful grounds to work in and be surrounded by. We have a generous group pension scheme, an employee assistant programme (with confidential helpline with any support you might need) and Purple Rewards, a reward scheme with money-off benefits on a number of high street products and services.
The post-holder should demonstrate our people values of CAIRO (Caring, Accountable, Improving, respectful and Open).
If you have the right skills and experience and are inspired to apply, please do so by attaching your CV and covering letter detailing how you meet the person specification.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
JOIN THE TEAM AT HAVEN HOUSE CHILDREN’S HOSPICE
We are hiring an experienced Digital Fundraising & Marketing Manager to help us grow our fundraising and supporters and improve our brand presence in the areas we deliver our care. We want someone to join us who loves being part of a hardworking and collaborative team.
If you are dedicated and ambitious, Haven House Children's Hospice is an excellent place to grow your career. Don't hesitate to apply.
Responsibilities:
- To work with the team to collate an overall digital fundraising plan, communication channels, and measures of success
- Develop, create and implement multichannel digital fundraising campaigns, working with the relevant fundraising team
- To monitor new digital fundraising opportunities, agreeing tests with managers subject to budgets, and reporting on performance
- Evaluate, assess and adjust campaigns against digital fundraising and marketing key goals
- Help improve the website as a tool for fundraising and supporter engagement, focusing on the creation and development of landing pages, donation forms, and supporter actions
- Create engaging, impactful, and creative content to support fundraising and marketing campaigns for paid and organic digital and social media activity maximising engagement levels and income growth whenever possible.
- To lead ongoing strategic and operations testing across emails and digital fundraising to optimise fundraising for Haven House
- Produce high-quality, timely and inspiring emails for donors and supporters, to increase income and engagement
- Devise and manage innovative social media campaigns to increase social engagement, ensuring suitable mechanisms are in place to effectively evaluate their success
- Work with website developers to implement Google Analytics and Facebook tracking across the website and third-party tools
- Experience with creating and producing newsletters and appeals within an email service provider and experience with building campaigns through social media tools like Facebook Ad Manager within the software packages
At Haven House the focus within the Income Generation and Marketing Team is to put the supporter and donor at the centre of everything we do, ensuring they feel inspired by our work and the children and families we support; engaged and committed to our cause and ultimately make a commitment to do something amazing.
If this role sounds right for you and you have the right skills and experience, please do download the job description and apply by returning the application form to Resourcing.
Benefits:
- As an employee you will be entitled to the following range of benefits:
- Hybrid office/home arrangement (3 days in the office)
- 27 days' annual leave
- Pension scheme (company matches contribution up to 7%
- Free onsite parking
- Employee Assistance Programme
- Eye care voucher scheme
- Cycle to work scheme
- Life Cover
We are committed to safeguarding and promoting the welfare of children and young people and expect all our staff to share this commitment.
Employment is subject to receipt of satisfactory references and a DBS check.
Closing date: 30 May 2024
Interview: w/c 6 June 2024
Please note, we reserve the right to interview on a rolling basis so this role may close before the above date if we find a successful candidate.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Marketing Operations Officer
Harrogate, North Yorkshire
We offer hybrid working and we are committed to paying the Real Living Wage.
About Us
Yorkshire Cancer Research is the largest independent regional cancer charity in England. With an ambitious goal of saving 2000 lives a year, it is an exciting time to be joining the charity. Every week in Yorkshire almost 600 people are told they have cancer, by working for Yorkshire Cancer Research you are helping to protect and save these lives.
Yorkshire is big, beautiful and diverse and, as an inclusive employer, our aim is that our workforce reflects the rich diversity of our region. We believe a diverse workforce is central to us achieving our strategic goal of saving more lives in our region. We offer equal opportunities regardless of race, religion or belief, age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, marriage and civil partnerships.
Yorkshire Cancer Research is entering an exciting period in its development. As part of this we are expanding our team at our Head Office and a number of new roles are being created. As such, we are now looking for a Marketing Operations Officer to support our Brand and Relationships team.
The Benefits
We offer all our employees a wide range of benefits including an enhanced contributory pension scheme, 25 days annual leave plus Bank Holidays (increasing to 30 days after 5 years’ service), flexible working arrangements, private medical insurance, enhanced maternity leave, career progression, learning and development, wellbeing initiatives, offices within walking distance of Hornbeam Park train station, free onsite parking and a whole lot more.
The Role
As our Marketing Operations Officer your role will be to build brand awareness, helping to ensure the Yorkshire Cancer Research brand is accurately and consistently presented across all marketing touchpoints, including branded merchandise and printed collateral.
Supporting the Marketing Manager, you will extend the charity’s reach across Yorkshire and support the marketing team to deliver effective marketing campaigns that engage supporters and help raise the profile of the charity.
Specifically, you will:
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Work with stakeholders across the charity to define requirements for branded items and marketing products / services (e.g. branded merchandise / clothing, printed collateral, branded display items).
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Manage the relationship with external marketing suppliers (e.g. printers, merchandise suppliers, signage companies etc.) to source marketing products and services.
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Identify suppliers, make product recommendations, obtain samples / quotes and evaluate which products/services represent overall best value for the charity and formulate recommendations for approval.
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Manage the procurement of marketing products/services in line with the charity’s procurement processes/policies.
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Be responsible for stock management for branded items/collateral across the charity.
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Develop a preferred-supplier framework for marketing products/services in partnership with the Finance and Corporate Services department.
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Manage the marketing budget for branded collateral and merchandise, ensuring team and charity processes are adhered to.
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Lead the Photo Permissions Process on behalf of the marketing team and ensuring appropriate permissions are in place for all images used in the charity’s marketing, ensuring that permissions are recorded appropriately on the supporter database.
About You
To be considered for this role, you will need:
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To have a degree or relevant qualification and or work experience (e.g. apprenticeship / further education).
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To have experience of working in or with a marketing team.
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To have knowledgeable about the different types of products and/or services required to fulfil marketing campaigns.
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To have experience of working with external partners and suppliers to deliver projects and campaigns.
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To have excellent project management and organisational skills.
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To have good working knowledge of matters relating to procurement, e.g. processes / value for money / wider considerations (e.g. sustainability).
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To have customer service experience.
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To have good collaboration skills and confidence in working with external suppliers and internal stakeholders.
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To have a commitment to continuous improvement, an enthusiasm for marketing and a passion for excellence.
Application
Before applying, please visit our Careers Page to view the full role profile and find out more about working for Yorkshire Cancer Research.
To apply please submit a CV and cover letter outlining your suitability for the role to Claire Wooldridge, Head of People, before 13 May 2024. Please read our privacy notice before applying.
The charity is a responsible and flexible employer. We welcome any discussion for flexible working at the interview/offer stage where we will consider an individual’s circumstances against the needs of the charity.
We positively encourage applications from suitably qualified and eligible candidates from all backgrounds. If we can make any reasonable adjustments to support your application, please contact us via our website.
The client requests no contact from agencies or media sales.
Are you a developing marketing or fundraising professional looking for a new challenge? Join Samaritans to help make sure we can be there, always, for people who need us in the future.
Samaritans is looking for a Marketing and Fundraising Officer to join their Donor Engagement team on a fixed term contract covering maternity leave. This role raises vital funds for the future by organising marketing campaigns and managing key fundraising products to grow income from gifts in Wills and in memory giving.
Why this role at Samaritans
You’ll build relationships with supporters in person and remotely, ranging from individual supporters to large scale campaigns, across different channels. Join our team as we are growing our work and testing creative new approaches.
Internally this role is called Legacy and In Memory Marketing Officer. Our small team is friendly, ambitious and collaborative. You’ll get to learn what legacy and in-memory is all about, as part of a supportive team.
• £32,000 per annum
• 12 month fixed term contract
• Full time (35 hours) hours or Part time (a minimum of 28 hours) considered
• Happy to discuss work pattern at interview
• Start date around 24 June 2024
• Hybrid, linked to our Ewell (Surrey) office. Due to the requirements of the role, you’ll need to work in the office around 2 times per month.
• We are passionate about flexible working, talk to us about your preferences.
Skills and experience you’ll bring
We’d welcome applications from candidates either in or outside of the charity sector. There are many other roles with great transferable skills for example around managing marketing campaigns, fundraising products, or other customer facing roles.
Key skills you’ll need
• Great organisational skills which will help you to manage projects and develop supporter journeys.
• Relationship building skills which will help supporters to feel connected to our cause, and inspired to support Samaritans.
• Interpersonal skills for working well with colleagues, suppliers and volunteers.
• Data analysis skills so that you can assess and report on how activities are performing, and optimise your approaches.
• Knowledge of gifts in wills and in-memory giving (or a willingness to learn).
Job Description is here
What’s in it for you – our benefits
So, you want to work for us? Good choice. We like it here too. We offer competitive salaries, flexible and hybrid working to suit your needs, family-friendly policies, 28 days annual leave inclusive of wellbeing days and a matched pension contribution up to 5%. You’ll have a structured induction and ongoing projects, secondments & learning opportunities. We also have colleague-led affinity groups made up of people with shared identities.
Your health and wellbeing is our priority. We have a staff community of Mental Health First Aiders, a Health Cash Plan and an Employee Assistance Programme. You’ll have free subscriptions to Headspace (your personal guide to mindfulness, sleep, focus, movement, and more) & Perkbox (an employee benefits platform with online exercise classes). That’s not all. We listen to your ideas and have staff forum and social committee networks.
Hybrid and flexible working
We are a flexible organisation, and we embrace hybrid working – a mix of connecting in person and remotely. We’re aware that the world is changing, and we all want and need different things from our work and home lives. So, if you need to walk the dog, go to the gym, or have commitments outside of work, we’re open to talking through flexible working options that work for you and us.
Being Inclusive
We recognise the enormous benefits and the social justice imperatives of ensuring diversity at every level of our organisation. Samaritans is wholly committed to inclusion and diversity and to building a culture and environment where everyone is appreciated for the unique person they are. To ensure Samaritans is representative of those we support and who support us, we particularly welcome applications from Disabled, BAME and LGBTQ+ candidates, as these people are under-represented at Samaritans.
If this sounds like the opportunity for you, apply. You’ll be asked to upload your CV and a 1 page cover letter, outlining your motivations for applying, transferable skills and why you’re interested in this role at Samaritans. Applications close for applications at 9 am on Monday 13 May.
If you're itching to put your fundraising skills to good use and be part of something truly meaningful, then what are you waiting for? Apply today!
We are looking for a Senior Direct Marketing Officer with an incredible social welfare charity to join a thriving, ambitious team and deliver acquisition campaigns through a variety of different media channels.
This is hybrid role with 2 days a week in the London office.
The Charity
An incredible charity dedicated to providing people with support and life skills to assist with finding education, training and employment. You'd be joining a passionate and welcoming team, that prioritises inclusivity and diversity with a healthy working culture. They offer great company benefits, including 25 days of annual leave, private medical insurance, competitive employer pension contributions, flexible working opportunities and the opportunity to apply for a sabbatical, as well a much more!
The Role
To join a friendly, open team and support the Acquisition Manager and work alongside another Senior DM Officer.
Develop and deliver the media acquisition strategy, taking ownership of multiple campaigns across DRTV, Press, inserts and outdoor.
Deliver annual portfolio of acquisition campaigns, all the way from proposal and concept stage to evaluation, across a range of media. Budget managing campaigns ranging from £40-100k budgets.
Breathe innovation throughout your campiagns and proactively support the curlture of learning and development.
Monitor data requirements for acquisition campaigns ensuring that logistically campaigns run smoothly and are analysed continually to improve ROI and LTV.
The Candidate
1 years+ experience in one of the channels DRTV, Press, Inserts or outdoor.
Proven experience of DM campaign management ideally including developing new creative approaches, and sourcing, managing,negotiating and liaising with suppliers.
Experience of writing fundraising/direct marketing copy.
Experience of managing large expenditure budgets.
IMPORTANT NOTE
Please note this charity will be reviewing CVs and interviewing on a rolling basis, so please get in touch ASAP to find out more.
Our aim is to respond to all successful applications within 5 days. If you havent been contacted within 5 days your application has been unsuccessful and your details will not be held further but we positively encourage you to apply for any other positions that you may see in the future.
We apologise that we cannot contact everybody in person but thank you in advance for your interest.
Third Solutions encourages applications from individuals of all ages & backgrounds. Appointment will be made on merit alone but candidates must be able to demonstrate their ability to work in the UK. Third Solutions acts as an employment agency for permanent recruitment & an employment business for temporary recruitment as defined by the Conduct of Employment Agencies & Employment Business Regulations 2003.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
London’s Air Ambulance Charity continues to develop a supportive and enabling environment that gets the best out of our people. We promote a culture of progression and professional advancement offering a range of learning and development opportunities. In addition we offer flexible working options, wellbeing packages and family friendly employment policies.
It’s an exciting time at the Charity – we have over 125,000 supporters who support our work through regular giving and lottery, and we actively recruit around 40,000 new Lottery players and Regular Givers each year.
This role supports the development, management and optimisation of our Lottery and Regular Giving programmes through Face to Face fundraising. You’ll be working with our fantastic face to face fundraisers cultivating our relationships with our external agency partners as well as supporting training, day-to-day management and monitoring of third-party fundraisers.
If you’re passionate about inspiring and motivating others, have experience of managing projects or campaigns and enjoy working with a broad range of stakeholders and agency partners, as well as delivering training programmes then this is the role for you!
Apply today or contact us for more information.
We pride ourselves on our dedication to being an employer that values diversity, we firmly believe that each team member can provide a unique perspective and valuable contribution to the lives of the people we serve, applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.
The client requests no contact from agencies or media sales.