Job description
Do you have demonstrable experience of utilising propositions for a high value audience? Are you able to produce engaging and persuasive written copy that can inspire an audience?
About the role
We are recruiting for a Proposition Development Manager to join on a permanent contract. The full-time working hours for this role are 35 hours per week, however we are open to receiving applications from people who would like part-time hours with a minimum of 21 hours per week required (0.6 FTE). This is a home-based role, with occasional travel required for in-person team meetings and events.
As Proposition Development Manager, you will develop compelling and engaging propositions that will strengthen our ability to reach ambitious income and growth targets. This role will work collaboratively with the Senior Proposition Development Manager to meet with teams across the Society to understand key plans, impact models and budgets for our future work.
By utilising good copywriting skills, you will craft these propositions into compelling narratives for high value fundraising. You will work in collaboration with other teams, including working closely with fundraisers from across Corporate Partnerships and Philanthropy to support their aims.
Additionally, you will spearhead key projects that improve the rigour and effectiveness of our teams, whilst working closely with the Corporate, Philanthropy and Development teams, alongside Research and Service teams, to drive meaningful propositions that inspire support.
Interviews for this role have been provisionally scheduled to take place via MS Teams on Wednesday 24th June.
About you
Joining us, you’ll have demonstrable experience of utilising propositions for a high value audience, in addition to a track record of producing engaging and persuasive written copy that can inspire an audience. You’ll have demonstrated an understanding of the needs of high value audiences, including corporate partners, philanthropists, trusts, foundations and legacy supporters.
Crucially, you’ll be an effective problem-solver with the ability to use your organisational and prioritisation skills to manage projects effectively. You’ll have experience of proactively building relationships with stakeholders across different teams to ensure effective collaboration, with the ability to influence and negotiate to achieve required outcomes.
What you’ll focus on:
- Working closely with the Senior Proposition Development Manager to develop a range of compelling funding propositions that support the income and growth ambitions of the High Value Partnerships and Legacies Directorate.
- Utilising supporter data and information to create compelling fundraising propositions, spotting gaps and opportunities to write up current activity into inspiring communications, as well as leading on resources for newly launched projects.
- Building internal networks to allow you to translate Alzheimer’s Society’s activity into compelling resources that articulate the need, solution, budget and impact of our work.
- Proactively sharing information about ‘priority propositions’ in a range of formats, including by facilitating working groups and on team-wide webinars.
- Building relationships with key stakeholders across the organisation, including in Research, Dementia Support and Partnerships (Services) and Campaigns and Influencing, to understand priorities and work closely with key stakeholders to decide how activity can be packaged up.
- Working collaboratively with Corporate, Philanthropy and Legacy teams to understand supporter needs and the role propositions can play in enabling Alzheimer’s Society to reach our ambitious income goals.
About Alzheimer's Society - who are we and what’s our mission?
Dementia is the UK’s biggest killer. One in three people born in the UK today will develop dementia in their lifetime.
At Alzheimer’s Society, we’re the UK’s leading dementia charity and the only one to tackle all aspects of dementia by giving help and hope to people living with dementia today and in the future. We give vital support to people facing the most frightening times of their lives, while also funding ground-breaking research and campaigning to make dementia the priority it should be.
Together with our supporters, we’re working towards a world where dementia no longer devastates lives. Our values make sure that our focus is clear for the challenges and opportunities ahead and remind us of what we all stand for.
Our commitment to Equity, Diversity, Inclusion & Belonging
We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as part of a minority ethnic background, as these groups are currently under-represented at Alzheimer's Society.
Our hiring process
We want you to bring your whole self to the process. Applications are anonymised until interview stage, and we’re happy to support any adjustments. Share your feedback via our candidate survey when applying to help us improve. We may close early if we receive high interest (with 48 hours’ notice). Some roles may require a DBS check as part of our safer recruitment commitment. Thinking about using AI during the recruitment process? We know this can be helpful in many ways but remember to include your personal and authentic self too. Your voice and experience are what really set you apart.
Giving back to you
At Alzheimer’s Society, we value our people and take a total reward approach to pay and benefits. You’ll enjoy a generous double-matched pension scheme, 27 days’ annual leave (plus bank holidays and wellbeing days), and access to a free Health Shield Cash Plan, 24/7 EAP, Thrive mental wellbeing support, and virtual GP services. Our Society Plus platform offers exclusive discounts, wellbeing resources, and recognition schemes, while our flexible working, family-friendly policies, and life assurance provide peace of mind and work/life balance. We also offer a free Will-writing service and long service awards to recognise your ongoing commitment.
About the role
We are recruiting for a Proposition Development Manager to join on a permanent contract. The full-time working hours for this role are 35 hours per week, however we are open to receiving applications from people who would like part-time hours with a minimum of 21 hours per week required (0.6 FTE). This is a home-based role, with occasional travel required for in-person team meetings and events.
As Proposition Development Manager, you will develop compelling and engaging propositions that will strengthen our ability to reach ambitious income and growth targets. This role will work collaboratively with the Senior Proposition Development Manager to meet with teams across the Society to understand key plans, impact models and budgets for our future work.
By utilising good copywriting skills, you will craft these propositions into compelling narratives for high value fundraising. You will work in collaboration with other teams, including working closely with fundraisers from across Corporate Partnerships and Philanthropy to support their aims.
Additionally, you will spearhead key projects that improve the rigour and effectiveness of our teams, whilst working closely with the Corporate, Philanthropy and Development teams, alongside Research and Service teams, to drive meaningful propositions that inspire support.
Interviews for this role have been provisionally scheduled to take place via MS Teams on Wednesday 24th June.
About you
Joining us, you’ll have demonstrable experience of utilising propositions for a high value audience, in addition to a track record of producing engaging and persuasive written copy that can inspire an audience. You’ll have demonstrated an understanding of the needs of high value audiences, including corporate partners, philanthropists, trusts, foundations and legacy supporters.
Crucially, you’ll be an effective problem-solver with the ability to use your organisational and prioritisation skills to manage projects effectively. You’ll have experience of proactively building relationships with stakeholders across different teams to ensure effective collaboration, with the ability to influence and negotiate to achieve required outcomes.
What you’ll focus on:
- Working closely with the Senior Proposition Development Manager to develop a range of compelling funding propositions that support the income and growth ambitions of the High Value Partnerships and Legacies Directorate.
- Utilising supporter data and information to create compelling fundraising propositions, spotting gaps and opportunities to write up current activity into inspiring communications, as well as leading on resources for newly launched projects.
- Building internal networks to allow you to translate Alzheimer’s Society’s activity into compelling resources that articulate the need, solution, budget and impact of our work.
- Proactively sharing information about ‘priority propositions’ in a range of formats, including by facilitating working groups and on team-wide webinars.
- Building relationships with key stakeholders across the organisation, including in Research, Dementia Support and Partnerships (Services) and Campaigns and Influencing, to understand priorities and work closely with key stakeholders to decide how activity can be packaged up.
- Working collaboratively with Corporate, Philanthropy and Legacy teams to understand supporter needs and the role propositions can play in enabling Alzheimer’s Society to reach our ambitious income goals.
About Alzheimer's Society - who are we and what’s our mission?
Dementia is the UK’s biggest killer. One in three people born in the UK today will develop dementia in their lifetime.
At Alzheimer’s Society, we’re the UK’s leading dementia charity and the only one to tackle all aspects of dementia by giving help and hope to people living with dementia today and in the future. We give vital support to people facing the most frightening times of their lives, while also funding ground-breaking research and campaigning to make dementia the priority it should be.
Together with our supporters, we’re working towards a world where dementia no longer devastates lives. Our values make sure that our focus is clear for the challenges and opportunities ahead and remind us of what we all stand for.
Our commitment to Equity, Diversity, Inclusion & Belonging
We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as part of a minority ethnic background, as these groups are currently under-represented at Alzheimer's Society.
Our hiring process
We want you to bring your whole self to the process. Applications are anonymised until interview stage, and we’re happy to support any adjustments. Share your feedback via our candidate survey when applying to help us improve. We may close early if we receive high interest (with 48 hours’ notice). Some roles may require a DBS check as part of our safer recruitment commitment. Thinking about using AI during the recruitment process? We know this can be helpful in many ways but remember to include your personal and authentic self too. Your voice and experience are what really set you apart.
Giving back to you
At Alzheimer’s Society, we value our people and take a total reward approach to pay and benefits. You’ll enjoy a generous double-matched pension scheme, 27 days’ annual leave (plus bank holidays and wellbeing days), and access to a free Health Shield Cash Plan, 24/7 EAP, Thrive mental wellbeing support, and virtual GP services. Our Society Plus platform offers exclusive discounts, wellbeing resources, and recognition schemes, while our flexible working, family-friendly policies, and life assurance provide peace of mind and work/life balance. We also offer a free Will-writing service and long service awards to recognise your ongoing commitment.
Posted on: 02 June 2026
Closing date: 10 June 2026 at 01:00
Job ref: 3776 (8405)
Tags: Marketing