Direct Marketing Manager Jobs in Europe
Are you looking for a role which gives you purpose?We are looking for an ambitious candidate who will have several years fundraising’ experience, particularly of increasing income and cultivating supporters. We need you to develop and implement our fundraising strategy by contributing to agreed objectives, income targets and other key performance indicators within the timeframe and budget specified while contributing to our purpose of helping vulnerable people to live in dignity and to achieve their potential.
The client requests no contact from agencies or media sales.
Purpose of the Role
The Digital Marketing Manager will implement and help develop a new digital marketing strategy, crucial to the ongoing development of ArtsEd’s profile and reputation and the successful delivery of all our programmes.
Understanding the needs of current and prospective students and pupils and their parents, and being able to identify digital plans and initiatives which will enable ArtsEd to meet both the long and short-term needs is a central aspect of the role.
The Digital Marketing Manager will lead in the planning and implementation of digitally creative and customer focused campaigns and will be responsible for the achievement of student and pupil recruitment targets. They will work closely with senior staff and the rest of the Marketing team to deliver highly effective experiences to all stakeholders and potential stakeholders.
The Digital Marketing Manager will be responsible for the continuing development of ArtsEd’s online profile amongst all of our target audiences, including high-level industry connections, potential supporters and the local community, alongside potential students, pupils and parents.
In addition, the Digital Marketing Manager will be responsible for ensuring that ArtsEd’s messaging is consistent, innovative and compelling across all platforms.
Digital Marketing
- Plan and execute digital marketing, including SEO/SEM, email, social media and display advertising campaigns in collaboration with the wider marketing team.
- Use digital marketing expertise to create effective user funnels to optimise conversion rates, tracking user behaviour in order to refine processes.
- Collaborate closely with staff across the organisation to identify storytelling opportunities to ensure a full understanding of ArtsEd’s broad range of target audiences.
- Set up digital advertising campaigns through Meta, Google Ads and other platforms
- Utilise excellent graphic design skills to collaborate with the team on the design and delivery of different digital campaigns for all stakeholder groups. This will include mass e-mails, social media posts and digital collateral as required.
- Instrument conversion points and optimize user funnels.
- Monitor social media communications (both comments on posts and direct messages) and respond in a timely and appropriate manner.
Design & Brand
- Be a guardian of the ArtsEd brand, ensuring correct and effective use of our branding and house style both internally and externally.
- Ensure all digital information is accurate, up to date and relevant.
- Ensure ArtsEd embraces and celebrates diversity and inclusion through all digital marketing touchpoints.
- Develop and manage image library including liaising with relevant staff to select images, co-ordinating in-house photography and film requirements, up-dating plasma screen and fulfilling external requests for images.
- Ensure all touchpoints communicate ArtsEd visual identity. Working with the wider Marketing team to review and implement ArtsEd brand architecture structure on digital platforms
Graphic Design
- Create print and digital advertising material using Canva or similar software.
- Design and create in-house digital signage and support the Marketing Officer where needed.
- Support the print production process, liaising with printers and publications, proof reading and adapting print collateral as required.
Recruitment
- Lead on the implementation and delivery of a robust digital marketing strategy to optimise student and pupil recruitment across the whole organisation. This will include:
- Building on existing digital activity to maximise its reach and impact against all of our target audiences, including digital and associated print advertising.
- Managing an associated programme of recruitment focused events and activities, both virtual and face-to-face, to raise our profile and to maximise our enquires, registrations, applications and acceptances across all of our activities.
- Supporting the relevant teams in the delivery of this programme, which will include existing activity e.g. Day School and Sixth Form Open Days, degree audition days and our outreach programme.
- To programme our email marketing conversion communication using software Mailer Lite/MailChimp
- Overseeing the production of all marketing collateral.
Social Media
- Overseeing the planning and delivery of a social media plan that aligns with and enhances all strands of the marketing and communications strategy
- Create engaging and content drive social media assets.
- Oversee and a schedule the delivery of day-to-day social media content
- Work with the marketing officer to Launch as short form video content strategy for all platforms with aligns with the Marketing and organisations strategy.
- Be the expert in understanding movements regarding social networks ensuring ArtsEd has a presence and brand building content on the right platforms.
- To have responsibility for all digital advertising, including social paid adverts.
Website
- Manage through line managed staff all aspects of the ArtsEd website, ensuring that it remains relevant to all users at all times. This will include:-
- Ensuring factual content is kept up-to-date, imagery and video is regularly refreshed and that the overall site reflects ArtsEd’s unique offer.
- Identifying opportunities to create and update brand focused content
- SEO
- Analytics
Market Analysis/Planning
- Review and analysis of data to identify competitor tactics, market trends, new opportunities and challenges.
- Ability to understand different audiences and relevant content to ensure successful conversion rates and enhance the student and stakeholders experience.
- Explore new methods for collection of data and how this can be used to improve recruitment processes
- Complete quarterly digital impact reports
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Implement regular surveys of students and staff, collecting quantitative and qualitative material to support marketing and communication campaigns.
- Stay up to date with the latest trends and best practices in online marketing and measurement.
- Shape outcome based on data.
Events
- Work with team on the planning and delivery on a programme of events, including Auditions, Open Evenings and Open Events.
Other
- Carry out any other duties as reasonably requested.
- Commitment to equity, inclusion and diversity
- Line management of direct report
Prospectus are delighted to be helping London’s Air Ambulance, the charity that provides advanced trauma care across the capital in their search for a Direct Marketing Officer. They operate a helicopter and rapid response vehicle service 24 hours a day, 365 days a year, carrying out critical care procedures at the scene. A global leader of rapid response and critical care, they bring the hospital to the roadside to ensure that seriously injured people receive urgent treatment immediately.
The Direct Marketing Officer will support the development, management, and optimisation of London’s Air Ambulance Lottery and Regular Giving programs which has phenomenal success via face-to-face fundraising. An exciting opportunity which will see the successful candidate working closely with the Operations Team, paramedics, doctors, and pilots to develop and deliver training to face-to-face fundraisers that brings the work of London’s Air Ambulance to life. The post holder will also work closely with external agency partners, as well as internal stakeholders and various teams within the charity.
The successful candidate will thrive on collaborative work, excel in presenting compelling narratives which inspire other fundraisers to do the same. An analytical mindset is essential, along with the ability to grasp facts and data to manage projects effectively. This role is the vital link between key internal charity stakeholders and external fundraisers, trainers, and account managers and therefore a thorough understanding of the sector and or campaign management via a similar role within the charity or private sector will be key.
At Prospectus we invest in your journey as a candidate and are committed to supporting you with your application. We welcome candidates from a diverse range of backgrounds. Please let us know if we can help you with the application process in any way. We are more than happy to make any reasonable adjustments to enable all interested candidates to apply. If you have any disability and would like assistance with completing an application then please contact Jessica Stoddart at Prospectus.
If you are interested in applying to this position, please submit your CV in the first instance. Should your experience be suitable, we will send you the full job description and will arrange for a call and/or meeting to brief you on the role. You’ll then have all the information you need to formally apply. We are looking forward to connecting with you soon.
About the role
This is a new role for Clatterbridge Cancer Charity as we look to expand our successful Individual Giving & Lottery programmes.
The post holder will deliver quality fundraising campaigns, including Cash Appeals, Regular Giving and Lottery that will grow income, supporter base and lifetime value. Putting supporters at the heart of the Charity’s work, the role includes acquisition, retention and stewardship of individual donors and lottery players to achieve a sustainable increase in income for Clatterbridge Cancer Charity.
You’ll have strong commercial knowledge, with the ability to apply this to the Charity sector; adding value to our existing fundraising activities and impact reporting.
As part of a busy and ambitious team, this role would suit a proactive and enthusiastic individual with a talent for storytelling and a knowledge of data-driven marketing. Working with the Digital Fundraising Manager and Marketing & PR Manager, they will be instrumental to the success of Individual Giving during an exciting period of growth for Clatterbridge Cancer Charity.
About the Charity
Clatterbridge Cancer Charity is an independent Charity, dedicated to supporting patients and research at The Clatterbridge Cancer Centre - one of the UK’s leading cancer hospitals.
It’s thanks to our supporters that we can achieve so much for people with cancer across Merseyside and Cheshire, which may not be possible through NHS funding alone.
This includes fund life-saving research to shape cancer care for generations to come, investing in leading technology that drive better outcomes for people with cancer, enhancing the patient environment to support health & wellbeing and enabling innovations in care for every patient, every day.
Please include a Cover Letter, alongside your CV with your application, detailing how you meet the criteria set out in the Person Specification.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Role: Digital Marketing Manager
Hours: 30 hours per week (4 days per week)
Location: Homebased within the UK with a requirement to travel to occasional meetings, mostly held in London
Reporting to: Director of Brand and Digital
Benefits: Flexible working arrangements, 28 days of annual leave (FTE pro rata for part-time) + 1 day for your birthday, pension scheme
Key relationships: Managing external relationships with key agencies and partners
Salary: £40,000 per annum (FTE pro rata for part-time)
Contract: Fixed term with the potential to extend
About Overcoming MS
Are you a digital marketing expert, looking to make an impact at the world’s leading multiple sclerosis healthy lifestyle charity?
At Overcoming MS, we are here for everyone with MS who wants to take control of their health and wellbeing. We provide clear, practical actions for people to take and a supportive community to help people living with MS. The Overcoming MS Program uses substantial scientific evidence to show how lifestyle choices, alongside medication, benefit physical and mental health.
Knowing people with MS can reduce their risk of disease progression through lifestyle choices gives hope to us all. Our vision is a world in which living a full and healthy life with MS is possible for everyone.
Once people with MS know about the potential impact of a healthy lifestyle, they need to feel that the information is coming from a reliable source, in order to believe in it and adopt the key changes. The Overcoming MS Program is based on broad-based, high-quality scientific evidence, and lifestyle is an area that has growing interest and development.
About the role
We’re recruiting for an experienced Digital Marketing Manager to steer us in the next stage of our journey. This is an exciting development of an existing role at Overcoming MS and will allow the successful candidate to make the position their own.
The Digital Marketing Manager will be responsible for delivering an innovative new digital marketing approach, through the innovation, creation and delivery of projects and activities which increase leads, donations and engagement for Overcoming MS charity.
Key Responsibilities
The Digital Marketing Manager will work across several areas, including:
1. Conversion optimisation
· Increasing our donations and data capture - to enable us to continue the dialogue and create donations from a greater percentage of those who visit our website, or interact with other digital channels.
· Working with our agency partner to optimise key landing pages and signposting for conversion.
2. User journey optimisation
· Helping people find the right content based on data optimisations so that more people find what they need and understand what else the charity could offer them. Using HotJar for insights.
· Automated email journeys - Building customer journeys to support the Program pillars to build deeper relationships with people in our community.
3. Increasing reach and traffic generation
· Testing different low-cost digital reach opportunities.
· Including paid social, referral activities, calls to action across our channels, YouTube SEO and SEM. Working with an agency to optimise journeys from Google Grant, leading to clearly articulated actions (eg donations, sign-ups, click-throughs).
4. Testing to improve results continually
· Email AB testing - Deliver AB testing to inform future email AB tests.
· Plan AB testing for email marketing projects, for the website, and other projects as needed to improve conversion rates.
5. Digital project management
· Testing new digital versions of courses and tools. Project management of website updates.
6. Campaign support
· Leading, innovating and supporting advocacy, communications and fundraising campaigns as needed to increase reach, engagement and conversions.
7. Gathering community feedback
· Continue the plan to access regular community feedback to influence Hub improvements and other digital channel improvements.
8. Supplier collaboration
· Working with our suppliers to optimise collaboration, reduce cost and increase impact.
About you
Strong digital skills
• A proven track record of managing digital products/projects/programmes which create value for end-users.
• Strong working knowledge and experience in digital solutions.
• Experience in evaluating and improving existing digital programs.
• Significant experience working with 3rd party digital providers to create solutions that work for the target audience.
• Confident in Google Analytics and Google Search Console.
• Excellent understanding of AB testing to maximise conversion rates.
• Experience in using tools like HotJar (preferred).
• Strong analysis skills.
Project management skills
• Excellent organisational, planning, prioritisation and time management skills with an ability to work to deadlines and change priorities when needed.
• Expertise in using and implementing relevant project management methodologies and tools.
• Ability to proactively mitigate risks and overcome barriers to implementing solutions.
High work quality and passion for innovation
• Excellent eye for detail, works to deliver high-quality work.
• A passion for innovation, an open mind, and a willingness to learn and grow.
Strong interpersonal skills
• Excellent communication skills, energetic and passionate.
• Demonstrable track record of building lasting professional relationships.
Charity interest
• An understanding of the charity sector or an interest in charities would be a bonus.
• Knowledge of digital fundraising, digital income generation opportunities and digital conversion.
Working location
You are comfortable working remotely as part of a small team, and happy to travel occasionally to London or other central locations for meetings.
What can we offer you?
Our staff benefits include:
• 28 days annual leave (FTE - pro rata for part-time) plus a day off for your birthday and bank holidays
• Flexible working
• Remote working
• Pension
• Employee Assistance Programme
How to apply
Please send your CV and a covering letter.
In your application, please let us know:
- Your current salary and desired salary (if you are successful in getting the role)
- Your notice period
- Your current location.
Please respond ASAP, as we will start screening candidates as soon as we receive applications.
We are an equal opportunities employer, committed to diversity and inclusion in the workplace. We make hiring decisions based on merit. If you fill most or all of the requirements, please apply.
No agency contact, please.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Role: Supporter Development Manager
Location: Southwark, Haig House Hybrid
Contract Type: Fixed Term Contract, 12 Months Maternity Cover
Hours: Full Time, Monday to Friday
Salary: £41,172 to £42,192 per annum (Inclusive of London Supplement)
Can you drive the execution of complex supporter development campaigns whilst fostering a culture of collaboration at The Royal British Legion?
We’re looking for a passionate and experienced direct marketing professional that thrives on leading, delivering and overseeing multi-channel campaigns and projects.
Come and be part of the leading Armed Forces charity, making a difference to the lives of those who have served to keep us safe and protect our way of life.
As a Supporter Development Manager, you’ll have a crucial role in engaging and developing our existing supporter-base through a range of activity. As well as being a confident project manager, you’ll need to be a strong communicator to engage with a diverse range of internal and external stakeholders to ensure our campaigns hit deadlines and deliver targets.
Understanding your budgets and campaign performance is also a vital part of this role as you’ll play an important part in budget development and management. Our programme is always focussed on further developing and growing our supporter engagement and financial support, so this role requires strong knowledge of audience segmentation, planning in a supporter-centric way and campaign KPIs. It’s also important to understand how we’re compliant and working within all regulations and as well as best practise processes.
With the protection and growth of individual giving and legacies being two of the ‘Three Giants’, this is an especially exciting time for us. You’ll be joining a re-energised team ready to embark on a new focused direction to serve the thousands of beneficiaries who need our help every single day.
We’re looking for a dedicated and enthusiastic team member that will help us drive forward continuous improvement and look for opportunities for our programme. We look forward to hearing from you!
Specialism: This role will primarily lead in our engagement and development of our raffle and prize draw programme. (Find out more here: Raffle | Royal British Legion)
You will be contracted to our London Hub, Haig House. Under our Future Working framework, there will be some flexibility for working remotely/at home, using our collaboration tools to work with but with a minimum expectation of two days/week connecting directly face-to-face with colleagues at the hub.
RBL is committed to creating a diverse and inclusive organisation, reflecting the diversity of the armed forces community and of wider society. We welcome applications from people of all backgrounds and personal characteristics.
Closing Date: 12th May 2024
We may close this vacancy early if we believe we have enough strong applications to be able to successfully fill the role(s). Interested candidates are encouraged to apply as soon as possible.
Events Manager
Location: WWT London Wetland Centre, SW13 9WT
Contract: Permanent
Salary: £38,119 per annum
This is a full time role working 5 days out of 7 including weekends and bank holidays.
We are looking for an Events Manager to lead and grow our corporate and private events business at WWT London Wetland Centre. You will lead this department to be a successful, profitable operation, consistently delivering events at the highest standards for our clients.
You will maximise revenue through existing and new opportunities, building our reputation with a commercial focus. You will lead the events team and collaborate with others across London Wetland Centre and externally, in delivering the following:
- Corporate hire - meetings, networking events
- Corporate days – team building, work parties on reserve & grounds
- Private events - birthday parties, wakes, memorials
- Venue hire
- Networking events for like-minded organisations
- Partnership/marketing events
London Wetland Centre has a key role to realise our strategy and the new Events Manager will make an important contribution to our goals.
About You
To join as our Events Manager, you will bring:
- Extensive experience in creating new business and delivery in private events, corporate hire and functions
- Successful leadership qualities of leading high performing teams to deliver consistent, high-quality events for our clients
- Robust commercial acumen to ensure we are running a profitable events business at London Wetland Centre
- Experience of developing collaborative partnerships with clients where a mutually beneficial relationship can support the aims of the organisation
The ideal candidate will have a good understanding of planning and delivering private events, functions and corporate hire. They will have sound business acumen with a commercial mindset whilst maintaining a good eye for detail in the standards and service we deliver across the business.
We would welcome applications from the commercial events sector, hospitality, or the wider service industry.
About Us
We’re WWT, and we’re on a mission to restore the super-powered ecosystems we call wetlands. There’s never been a more important moment for our work, and we’ve got some phenomenal people on the case.
Whether they’re taking a new visitor under their wing, or conducting ground-breaking research further afield, our team are second to none. And there’s nothing we love more than watching them soar.
Whatever you do here, you’ll be helping to restore wetlands and unlock their power. So, the only question left is, what role will you play?
Why you’ll love working at WWT
- Wake up every day knowing your work is helping to restore wetlands, and our world
- Be surrounded and inspired by our team of passionate, dedicated people
- 33 days annual leave (which goes up to 38 days after 5 years of service) – this includes bank holidays and you have flexibility to take those days whenever you want
- Free entry to all our wetland centres, including your family
- Free car parking and secure bike storage areas
- Colleague discount on shopping and memberships
- Cycle to work scheme
- Contributory pension scheme
- Life Assurance of three times your salary, for peace of mind for your loved ones
- Independent personal, workplace and financial advice from Care first
Closing Date: 21st May 2024
Interested?
If you would like to find out more, please click the apply button. You will be directed to our website to complete your application for this position.
WWT is an equal opportunities employer and all applications will be considered solely on merit.
No agencies please.
Do you want to make a difference and be part of a vibrant and inclusive organisation that has been helping save lives for more than a century? As one of the country’s best-loved charities, St John Ambulance played a pivotal role in responding to the pandemic as well as everyday health emergencies, training, supporting communities, and improving young people’s lives.
Supporting the Direct Marketing Manager in delivering growth in income through St John Ambulance’s direct marketing Retention programme via a range of campaigns. You will focus on supporting the Retention strategy which includes using data and insight to deliver across a variety of channels including digital, email, social media, direct mail, telemarketing and SMS.
You will either be able to work in a hybrid way working between home and 2 days per week at our London office or remotely working from home with a requirement to attend our London office for a team anchor day once a month.
We pride ourselves in being a great place to work, providing a supportive culture with opportunities to grow and develop your career, achieve a healthy work life balance and to be recognised for the great work you do. The role benefits from a competitive salary, generous pension, hybrid, flexible working, 33 days holiday (inclusive of bank holidays) - increasing to 38 days over 5 years, options to buy and sell holiday, free first/mental aid first aider courses, Blue Light and NHS online shopping discounts, cycle to work scheme, life assurance, flu jab, eye care, mental health and wellbeing tools and volunteering days.
About You:
Having worked in a third sector direct marketing role previously, you will have experience running effective national and regional campaigns using a variety of fundraising channels including digital, email, social media, direct mail, and telemarketing. With your good organisational and time management skills you’ll be able to meet deadlines and manage conflicting priorities under pressure.
You will have knowledge of usability testing, user research methods and conversion rate optimisation as well as an understanding of fundraising regulator guidance, gambling commission compliance and GDPR.
About The Role
- Manage the delivery of all Retention campaigns from concept through to evaluation, using data and insight to drive creative and production, drawing up schedules, and managing the approval processes
- Work collaboratively with data teams to ensure effective use of supporter profiling for delivery across a range of Retention campaigns
- Manage relationships with external agencies including media houses, designers and printers; to negotiate costs and relevant performance reviews
- Responsibility for collation of all KPI tracking, trend analysis and activity results that feed into the team’s reporting and performance structure
- Work alongside the Content team to research and develop strong cases for support to appeal to existing donors. To gather information, case studies and photos for use in all direct marketing campaigns. Where appropriate, to liaise with external agencies such as designers and copywriters
Please see the job description for more detail
About Us:
St John Ambulance is committed to increasing the diversity of our team and making sure we best reflect the diversity of the communities we serve. At St John, everyone is valued and supported to thrive; we have several networks including the Armed Forces Multi Culture, Disability and Accessibility, Pride, Family and Carers and Women’s groups. We do not tolerate any form of discrimination and engender a sense of belonging for all, by creating an environment of mutual respect, where we value unique differences and demonstrate authentic allyship. We believe passionately in equity, diversity and inclusion.
We reserve the right to close this vacancy early if we receive a high volume of applications for the role. Therefore, if you are interested, please submit your application as early as possible.
Marketing Manager (Supporter Activation)
Contract: Permanent, Full time, 35 Hours per week
Salary : £43,668 - £45,851with excellent benefits
Location: London, UK
Hybrid Working: A minimum of 40% of working time is spent face to face, either in the London office, or as a result of external engagement or travel for WaterAid. WaterAid is located at Canary Wharf, London and this will be your location and contract base. In order to apply for this post, you must be able to demonstrate your eligibility to work in the UK.
About WaterAid:
Want to use your skills in Fundraising to play a vital role in making clean water, decent toilets and good hygiene normal for everyone everywhere?
We need passionate, creative and dedicated people. In return, you will be encouraged and empowered to be yourself at your very best. Together, we will make a bigger difference. Join WaterAid as Marketing Manager in Supporter Activation to change normal for millions of people so they can unlock their potential, break free from poverty and change their lives for good.
About the Team:
The WaterAid Supporter Activation team sits within the Mass Engagement Department. The team is responsible for building understanding and consideration for WaterAid amongst potential supporters, as well as driving the recruitment of new regular and cash supporters.
The team works closely with other teams within Mass Engagement, in particular the Supporter Engagement and Legacy teams as well as teams across the organisation such as the Strategic Partnerships and Performance & Insight to identify new opportunities and work collaboratively to achieve our mutual objectives.
About the Role:
As an experienced and innovative Marketing Manager, you will have the chance to challenge and develop key channels to drive continued success in attracting new supporters to WaterAid.
The role is to project lead the day-to-day development, management and delivery of a number of fundraising campaigns across channels such as DRTV, inserts and door drops. Overseeing the creative and delivery of campaigns from initial brief through to post campaign analysis, contributing to and ensuring the Supporter Activation team meets agreed objectives and income targets.
Key to this role will be to lead on the management and development of the DRTV programme (from creative to planning) which plays a significant part in the activation programme.
You'll also:
- Lead on the management, delivery and development of all aspects of the DRTV programme. Taking particular responsibility for creative development and innovation, media planning and campaign analysis.
- Support the Senior Marketing Manager (Supporter Activation) in the strategy and innovation of the DRTV programme to drive growth in this pivotal channel.
- Support the Senior Marketing Manager and working closely with the Marketing Officers to manage, deliver and develop the other channels in the extensive activation portfolio such as inserts, door drop and integrated media and creative campaigns, taking particular responsibility for media planning, buying and analysis.
- Support the Senior Marketing Manager in the management, delivery and development of campaigns within the Brand Consideration programme. Including collaboration with a wide number of internal teams and external colleagues to create integrated creative campaigns utilising multiple channels.
- Lead media and creative agency relationships at a strategic level; including taking a lead on pitching and appointing new agencies, including contract management. Act as first point of contact for external partners where required, taking responsibility for resolving queries, trafficking all stages of projects, escalation of potential problems and performance reviews.
- Lead on creative development; contribute to the overall strategy for the Individual Giving & Engagement Team, make decisions on creative strategy, approach, copy and design, working closely with Communications Team to accurately reflect the brand.
- Develop, plan and manage complex income and expenditure budgets for a portfolio of activities, some with six figure budgets and targets; including using complex reforecasting models to provide projections for income and expenditure.
- Ensure that all communications are carried out within FRSB, DPA and Charity Commission guidelines.
About You:
- Substantial proven experience of working in a similar fundraising and/or customer marketing role managing an expenditure budget to deliver campaigns using a wide range of media.
- Proven experience of managing DRTV campaigns, working closely with media, creative and production agencies.
- A track record of developing and implementing successful direct marketing strategies working in a complex direct marketing role / team. Including experience of strategic planning and executing multi-faceted activation campaigns for both below and above the line channels.
- Proven experience of managing large volume media campaigns including media planning, buying and analysis.
- Significant project management experience including identifying new fundraising opportunities and developing a framework for implementation.
- Experience of developing and managing complex budgets, using relevant monitoring and evaluating tools.
- Ability to develop, monitor and adapt DM strategies for the implementation of fundraising channels; including advising on the direction of the overarching direct marketing programme.
- Experience of successfully developing high level relationships with senior staff and stakeholders both internally and externally.
- Experience of leading a team and line management of one or more team members.
- Excellent written and numeracy skills with attention to detail and the ability to use spreadsheets to formulate and analyse complex budgets and make informed decisions.
- Excellent negotiation skills, and communication skills including experience of presenting to internal and external stakeholders.
- A good understanding of fundraising principles.
Closing date: Applications will close at 23:59 on Sunday 12th May 2024. Availability for an interview is required the week commencing 20th May 2024.
How to Apply: To see the full job pack, please click 'Apply'. Please apply by submitting your CV and a cover letter in one document in either Word Document or PDF format.
Pre-employment screening: To apply for this post, you must be able to demonstrate your eligibility to work in the UK. All our vacancies require a basic Disclosure and Barring Service (DBS) check to comply with our Safer Recruitment policy.
Our Benefits:
- 36 days' holiday (including 8 Bank Holidays)
- Option to buy an extra 5 days annual leave
- We offer a generous pension plan with employer contribution of up to 10%
- Wide range of flexible and agile-working arrangement
- Season Ticket Loan
- Free annual eye tests
- Pay as You Give charitable giving scheme
- Enhanced Maternity and Adoption/Surrogacy pay, Shared Parental Leave and Paternity Leave
- Sabbaticals
- Volunteer Day
Our Commitment
Our People Promise:
We will work with passion and focus to ensure safe and sustainable water, toilets and hygiene are available to everyone, everywhere. WaterAid is a place of purpose - where people have a real commitment and shared responsibility for the impact we have. We are a global community with diverse backgrounds and perspectives, motivated by inspiring, stimulating work. We are determined to put the wellbeing of our people first, to be a place where people feel safe and able to contribute their voice and truly live our values.
Equal opportunities:
We are an equal opportunity, disability-confident employer and are dedicated to achieving the highest standards of diversity, equity and inclusion. We welcome applications from people of all backgrounds, beliefs, customs, traditions and ways of life. This includes, but is not limited to, race, gender, disability, age, sexual orientation, religion, national or social origin, health status, and economic or social situation.
Safeguarding:
We are also committed to protecting everyone we come into contact with. We have a zero-tolerance approach to abuse of power, privilege or trust across our global work, and any form of inappropriate behaviour, discrimination, abuse, bullying, harassment, or exploitation. Safeguarding the people and communities we work with, our staff, volunteers and anyone working on our behalf is our top priority, and we take our responsibilities extremely seriously.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Job description
We're seeking a talented and motivated Campaigns and Marketing Manager to lead and execute innovative marketing campaigns and strategies aimed at increasing awareness, engagement, and support for Southampton Hospitals Charity. This role will involve developing and implementing compelling campaigns across various channels to drive donations, event participation, and community involvement.
About the Charity
We are a leading healthcare charity dedicated to enhancing patient care and experience at University Hospital Southampton NHS Foundation Trust by providing vital funding for innovative projects, state-of-the-art equipment, and cutting-edge research. Our work is made possible through the generosity of individuals, businesses, and community groups who share our vision of exceptional healthcare.
Main Responsibilities:
Campaign Development and Management:
- Lead the development and execution of integrated marketing campaigns that align with the Charity's objectives and resonate with our target audience.
- Conduct thorough research to understand audience demographics, preferences, and behaviors.
- Collaborate with internal stakeholders to identify key messages and stories.
- Develop creative concepts, visuals, and messaging.
- Oversee the production of marketing materials.
- Evaluate campaign performance and effectiveness, identifying areas for improvement and optimisation
Digital Marketing and Content Creation:
- Develop and implement digital marketing strategies across various platforms, including social media, email marketing, website, and digital advertising, to maximise reach and engagement.
- Design and execute email marketing and donor campaigns.
- Optimise website content and user experience.
- Implement digital advertising campaigns across platforms.
- Generate compelling stories, testimonials, and case studies.
- Develop multimedia content and write persuasive copy for marketing materials, fundraising appeals, event promotions, and donor communications.
Brand Management, Data Analysis, and Reporting:
- Develop and maintain brand guidelines, ensuring consistency in messaging, tone, and visual identity across all channels and materials.
- Monitor brand mentions and sentiment online.
- Conduct periodic brand audits.
- Champion the Charity's brand values and mission.
- Set up tracking mechanisms and analytics tools to monitor campaign performance.
- Analyse data to assess campaign effectiveness and audience engagement.
- Prepare regular reports and dashboards summarising campaign results, trends, and insights for internal stakeholders.
Please submit your CV and a Cover Letter. Your Cover Letter should be no more than 2 pages and should include a summary of your reasons for applying for the position. You should also include details of how your skills and experience meet those necessary for the role, as listed in the Job Description and Person Specification.
We are a leading healthcare charity dedicated to enhancing patient care and experience at University Hospital Southampton
The client requests no contact from agencies or media sales.
Do you want to make a difference and be part of a vibrant and inclusive organisation that has been helping save lives for more than a century? As one of the country’s best-loved charities, St John Ambulance played a pivotal role in responding to the pandemic as well as everyday health emergencies, training, supporting communities, and improving young people’s lives.
Supporting the Direct Marketing Manager, you'll play a key role in generating voluntary income across various channels with a particular focus on regular giving, improving our current products and growing our digital offering to enable us to meet our ambitious targets. Products include Value Exchange and our Lottery, alongside two exciting new products we are looking to introduce this year. You’ll also be responsible for the development, implementation, day to day management, evaluation, and delivery of our acquisition portfolio.
You will either be able to work in a hybrid way working between home and 2 days per week at our London office or remotely working from home with a requirement to attend our London office for a team anchor day once a month.
We pride ourselves in being a great place to work, providing a supportive culture with opportunities to grow and develop your career, achieve a healthy work life balance and to be recognised for the great work you do. The role benefits from a competitive salary, generous pension, hybrid, flexible working, 33 days holiday (inclusive of bank holidays) - increasing to 38 days over 5 years, options to buy and sell holiday, free first/mental aid first aider courses, Blue Light and NHS online shopping discounts, cycle to work scheme, life assurance, flu jab, eye care, mental health and wellbeing tools and volunteering days.
About You:
You will have experience of running effective national and regional campaigns using a variety of fundraising channels including digital, email, social media, direct mail, and telemarketing. With your good organisational and time management skills you’ll be able to meet deadlines and manage conflicting priorities under pressure.
You will have knowledge of google analytics as well as an understanding of fundraising regulator guidance, gambling commission compliance and GDPR.
About The Role
- Manage the delivery of acquisition campaigns from concept through to evaluation, using data and insight to drive creative and production, drawing up schedules, and managing the approval processes.
- Work alongside the Content team to research and develop acquisition products, journeys and communications, gathering information, case studies and photos for use in all direct marketing campaigns.
- Manage relationships with external agencies including media houses, designers and printers; to negotiate costs and monitor performance
- Working collaboratively with a number of internal teams to ensure effective use of supporter profiling for delivery across a range of annual acquisition campaigns.
Please see the job description for more detail
About Us:
St John Ambulance is committed to increasing the diversity of our team and making sure we best reflect the diversity of the communities we serve. At St John, everyone is valued and supported to thrive; we have several networks including the Armed Forces Multi Culture, Disability and Accessibility, Pride, Family and Carers and Women’s groups. We do not tolerate any form of discrimination and engender a sense of belonging for all, by creating an environment of mutual respect, where we value unique differences and demonstrate authentic allyship. We believe passionately in equity, diversity and inclusion.
We reserve the right to close this vacancy early if we receive a high volume of applications for the role. Therefore, if you are interested, please submit your application as early as possible.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Direct Marketing Officer (F2F Campaigns), joining a known specialist London Charity, who provide a crucial medical response service within the Capital.
- Hybrid Working; a min of 2 days a week office based.
- Salary: £30K to £35K per annum + benefits, based on experience.
With an extremely committed supporter base and ambitious growth plans across Individual Giving, along with working for a fantastic team with a great working culture, it’s a great time to join.
As the Direct Marketing Officer (F2F Campaigns), you will work closely with the Direct Marketing Manager, providing support with the development, management of the Lottery and Regular Giving programs through Face to Face (F2F) fundraising. You will;
- Work with and be a contact for F2F and Direct Dialogue agencies and campaign activity across Private Site, Door to Door and Telemarketing. Cultivating strong relationships with all agencies, ensuring they operate to the highest standards, meeting their contractual obligations.
- Assist on the development of strategic and operational plans for multiple Direct Dialogue fundraising campaigns.
- Assist with analysing results to ensure ROI is delivered and action where required.
- Facilitate the smooth running of F2F campaigns, ensuring donor recruitment targets are met and to a high standard.
- Responsible for Fundraiser Training; Induction, Enhanced and Quarterly Refreshers to date and relevant content.
As the Direct Marketing Officer (F2F campaigns), you’ll have ideally previous skills and experience in either a campaign management role within Direct Marketing, Individual Giving OR have worked in a fundraising and gained transferable skills in the areas below:
- Working with or managing external agencies and internal stakeholders to deliver successful campaigns or projects.
- Presenting to others, and/or creating and delivering training programmes to inspire and motivate others to achieve targets and deliver objectives.
- Monitoring, planning projects and/or campaigns to agreed deadlines.
- Managing data with an excellent command of MS Excel.
- An understanding of fundraising compliance, data protection and best practice.
Please note: This role is being recruited on a rolling basis. If of interest, please apply asap.
Based on the rolling recruitment process, the client reserves the right to close the role when required.
'Angela Mann Recruitment' is a specialist Charity & NFP Recruitment Agency, with extensive experience and knowledge of working within the sector. We match individuals to roles based on the required skills and experiences requested to fulfil a position, regardless of age, disability, gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Fundraising Development Manager
Fixed-Term, (Maternity Cover) Part-Time, Term-Time only
15 hours per week (flexible)
Pay Scale : H8, point 23 to H9, point 28 (dependent on experience)
Required : April / May 2024
We are seeking a knowledgeable individual to oversee the Fundraising Development Manager position for a fixed-term, covering maternity leave. The successful applicant will have some professional experience of fundraising and/or education development, together with experience of developing good working relationships with a wide range of internal and external stakeholders.
If you have enthusiasm for fundraising and would like to be involved in helping us in continuing this important work for our school, please get in touch.
We have an exciting opportunity for an Events Manager to join our life-saving Charity.
Events Manager
Location: Norwich - Hybrid Working*
Hours: Full-time, 37.5 hrs per week**
Contract: Permanent
Annual Salary: £34,990 - £44,478 per annum
*This role will be worked 3 days a week from our Norwich office and 2 days a week from home. The exact days worked in the office will be agreed with the successful candidate, but you must live within a 40 mile radius of our Norwich office or be willing to relocate.** Request for part time hours will be considered, minimum 30 hours per week.
Specialising in fundraising initiatives and as the manager of our dynamic events team you will lead on the budget management and strategy of the events portfolio; ensuring every event aligns with our fundraising objectives. If you thrive in a fast-paced environment and excel at team collaboration we’d love to hear from you.
East Anglian Air Ambulance (EAAA) is a regional Charity that provides life-saving care across Bedfordshire, Cambridgeshire, Norfolk, Suffolk and beyond. With two state of the art helicopters and a fleet of rapid response vehicles taking our crew of critical care paramedics and doctors to the scene of the incident, to provide advanced pre-hospital emergency medical care (PHEM).
Recently named in 2023 as one of the ‘Best Places to Work’ in The Sunday Times national awards, you will be joining a truly inspirational organisation. EAAA not only operates with total patient focus but provides a supportive working environment where everyone can develop and make a difference – Together We Save Lives.
About the role:
You will manage and lead our professional and enthusiastic events team to ensure every participant has an exciting, fun and ultimately great experience taking part in an event for East Anglian Air Ambulance (EAAA) from sign up, through to on the day, and beyond.
You will lead on the creation, development and implementation of an events strategy for all mass participation and flagship events (sporting and non-sporting) for EAAA. You will consult with key colleagues from across the charity to set clear long-term and short-term objectives, with measures and KPIs based engagement and acquisition targets, providing regular reports to the Head of Community, Corporate and Events.
You will be responsible for the overall events team budget, setting, monitoring and reporting on income and expenditure for all events and the team. Taking proactive action to address any shortfalls in income, manage resources and capitalise on opportunities and work to minimise expenditure, to ensure you achieve budget.
You will lead the team’s activity in managing our existing flagship challenges and non-sporting mass participation events, securing opportunities for supporters to access a diverse events portfolio, offering an inclusive and bespoke range of events including places in some of the most sort after regional and national events including; the London Marathon and Norfolk Marathon.
You will lead on ensuring all participants experience an effective and active stewardship plan, ensuring all event participants maximise their fundraising potential and lifetime value for the Charity.
You will oversee and manage effective relationships with existing and new third-party event suppliers including monitoring the fundraising events environment for competitor analysis and building a useful network of supplier and sector contacts to assist with event delivery and develop and manage an effective tendering process for all third-party event suppliers.
You’ll work with the corporate fundraising team to manage new and existing corporate relationships to secure support for EAAA and sponsorship for events and ensure they are developed and built on for the future. You will ensure that they are representing the values of EAAA and we are supporting their objectives.
About you:
Through your exceptional planning and with the Charity’s reputation at the forefront of your decisions, you will ensure all our event participants always have an outstanding experience supporting EAAA.
You will have experience managing events income and expenditure budget, target setting and reporting. Experience of developing business cases for events and insight led event development, utilising data and market analysis skills.
You will be highly organised and have excellent communication skills. Equally comfortable in line management, negotiating with suppliers, managing a tendering process, negotiating contracts, and experience of being accountable for risk management and health and safety at events.
You will be able to drive and due to the nature of the events, you will need to have a flexible approach to work so you can support out of hours work, including weekends. Time off in lieu is offered for additional hours worked.
You will live within our region, have a great knowledge of the area and believe in the work of East Anglian Air Ambulance.
Closing Date: Wednesday 15th May (9am)
Interview date: Thursday 23rd May
Interested?
If you would like to find out more, please click the apply button. You will be directed to our website to complete your application for this position.
No agencies please.
Using Anonymous Recruitment
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Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
The Eve Appeal, working together with the Department of Health and Social Care, is delivering a groundbreaking programme on gynaecological health to small and medium sized enterprises (SMEs) in London and beyond.
We are entering the final year of the programme and pivotal to its success will be bringing new SMEs on board so that we can deliver our health information to their staff. Up until March 31st 2025 there is no charge for SMEs to join the programme.
As Sales & Marketing Executive you will lead on researching and approaching new SMEs to joint the programme, complete all necessary contracts, lead on overall project management and co-ordination of the program, liaise with our external evaluators on monitoring and evaluation and other administrative tasks as directed.
This role will also line manage the Programme Leads – our staff who visit SMEs and deliver our health information talks.
No formal qualifications are needed for this role, nor is previous charity sector experience. What is important are the skills, experiences and potential you bring.
*Please note that due to the time sensitivity in filling this role, we are conducting rolling recruitment and will be interviewing suitable candidates as and when applications are received. We encourage you to apply early if you are interested in the position*
Please submit an up-to-date CV and a cover letter, of no more than two A4 pages, detailing your suitability for the role. Please note only applications including a CV and cover letter will be considered.
The client requests no contact from agencies or media sales.