Marketing & Sales Coordinator

PECT is an independent charity creating sustainable places by supporting the reduction of resource use, enhancing the natural environment, educating on the changes needed and improving the health and wellbeing of communities that we work with.

Based at the entrance to a beautiful country park on the outskirts of Peterborough, PECT offers a dynamic and enjoyable working environment. Our impact is tangible, and our work is guided by strong values centred on our team, partners, and the communities we work with

Due to continued growth of Investors in the Environment (iiE), we are seeking a proactive and commercially minded individual to support the expansion of the iiE membership base nationally. This role is ideal for someone with 2–3 years’ experience in sales, marketing or business development who enjoys building relationships, closing opportunities and working in a purpose-driven organisation.

Purpose of role:

iiE is a national environmental accreditation scheme designed to help businesses reduce their impact on the environment through practical, engaging measures.

The successful applicant will be responsible for driving membership growth through proactive sales activity, targeted marketing campaigns and strong relationship management. The role combines strategic marketing delivery with confident prospect engagement,  moving organisations from initial enquiry through to membership sign-up and onboarding.

Working collaboratively across the iiE team, the role holder will help generate a strong and consistent sales funnel, guide prospective members through their on boarding journey, and contribute directly to the growth of the scheme.

Based: Two days per week based at Ham Lane House, Ham Lane, Peterborough, PE2 5UU, with flexible home working available depending on organisational and role requirements.

Interview Date: Ongoing - PECT will shortlist suitable candidates for interview on an ongoing basis until the position is filled.

Start Date: ASAP.

Hours/Week: 37 hours (although part time hours will be considered).

Work outside normal hours: Occasional evening and weekend work may be required, typically for events or training.

Reports to: Marketing and Communications Manager

Key responsibilities:

• Work proactively with the PECT Marketing Manager to design and deliver inspiring, targeted marketing campaigns that generate high-quality leads and grow the iiE sales funnel.
• Take ownership of campaign activity across email, website, social media and partnerships to attract new prospective members.
• Develop compelling marketing content including newsletters, sector-specific collateral, case studies, graphics and digital content that clearly communicate the benefits of iiE.
• Identify press, partnership and promotional opportunities that raise iiE’s profile and bring new organisations into the pipeline.
• Track campaign performance and recommend improvements to increase engagement and lead conversion.
• Support the sales process by following up leads generated through campaigns, events and initial calls undertaken by other members of the team.
• Confidently guide prospective members through the accreditation process, clearly articulating the practical, financial and reputational benefits of iiE.
• Maintain accurate and up-to-date records within the CRM system, tracking pipeline progress and conversion data.
• Work proactively to improve and automate the member journey within the CRM system.
• Contribute ideas to streamline internal processes and enhance the customer experience.
• Represent iiE confidently at events, exhibitions and networking opportunities.
• Support planning, promotion and delivery of iiE events and webinars.

Person specification

We value diversity and inclusion, and we welcome applicants from all backgrounds and experiences. You don't have to meet all the criteria listed below to apply. If you have the skills and passion for this role, we would love to hear from you.

Essential criteria:

• Minimum 2 years’ experience in a sales, marketing or business development role.
• Demonstrable experience of managing leads and converting prospects.
• Confident communicator with strong telephone and face-to-face engagement skills.
• Experience delivering digital marketing campaigns (email, social media, website).
• Ability to build relationships with a wide range of stakeholders.
• Strong organisational skills and ability to manage multiple priorities.
• Experience using CRM systems, particularly HubSpot.
• IT literate, particularly Microsoft Office and marketing tools.
• Self-motivated, target-driven and resilient.

Desirable:

• Experience in a membership-based or accreditation scheme.
• Understanding of sustainability or environmental issues.
• Experience editing video or creating digital marketing collateral.
• Knowledge of marketing automation tools.
• Experience with paid social advertising in particularly LinkedIn.
• Experience supporting or managing paid digital advertising campaigns, particularly LinkedIn and Google Ads (including Google Ad Grants).

To apply:

Please send a covering letter and CV demonstrating how you meet the criteria set out in the person specification.

We prefer to receive applications electronically; however, we understand not everyone has access to the internet, therefore you can also post your application to the following address;

PECT, Ham Lane House, Ham Lane, Peterborough PE2 5UU

We are not a home office sponsored organisation and are not able to offer employment unless the person already has the right to work in the UK via a passport or a visa that they have already obtained.   We are not able to sponsor individuals.  

All candidates must ensure they indicate in their CV or covering letter that they have the right to work in the UK.

You may be contacted for a brief telephone interview before the formal interviews. If shortlisted for interview you will be required to prepare a presentation or complete a brief task, relevant to the role, as part of the interview.