Social Media Manager/ Rheolwr Cyfryngau Cymdeithasol

Belfast, Belfast (Hybrid)
Birmingham, West Midlands
Cardiff, Cardiff
Glasgow, Glasgow City
National: £36,000 - £43,000, London: £40,000 - £45,000
Full-time
Contract (FTC until 6th April 2028)
Job description

Social Media Manager - FTC until 6 April 2028

Are you a social media professional looking for a new challenge?  

We are looking for a proactive, energetic and creative Social Media Manager to join our busy media team on a fixed term basis. 

You will be part of a team bringing to life the story of National Lottery funding, telling impactful stories of how our grant funding supports amazing community-led projects that strengthen society and improve lives across the UK.

As our social media manager, you will be responsible for our social media channel strategies and footprint across the UK.  You will work closely with colleagues across the media, communications strategy and marketing teams and the wider Fund, to ensure the delivery of powerful storytelling, engaging content and integrated campaigns across our social media channels.  You will provide expert advice to colleagues and senior leaders across the Fund, advising on outputs, trends and insights.

You will have a strong understanding of current and emerging social media platforms, with sound knowledge of good practice trends in content creation and distribution.  You will be a strong storyteller and a skilled content creator, with experience of delivering multi-channel social media campaigns.

You will be well-versed in using analytics and social listening tools to assess and continuously improve performance of our content and to ensure we are reaching our target audiences effectively. You will have experience of working in a matrix organisation, and of building relationships to deliver projects. 

We have a hybrid approach to working. Work pattern and location will be agreed with the successful candidate. The role can be partly based at any of our UK offices: Belfast, Birmingham, Cardiff, Exeter, Glasgow, Leeds, London, Manchester, Newcastle, and Newtown.

Our teams are based across the UK and reasonably regular travel will be required to attend meetings or spend time with Fund colleagues.

Interview details:

  • Date: w/c 27th April 2026 (tbc)
  • Format: Virtual

We will be hosting a briefing session on: Friday 27th March at 13:00 – 13:45pm. To register or ask any questions, please email us.

For any other questions about the recruitment process contact us.

How to apply:

Upload your CV in word format and write a supporting statement (1000 words) with the following criteria, we will use this to score your application.

Essential Criteria:

  • Deep understanding of social media platforms with demonstrable knowledge of good practice and trends in content creation and distribution.
  • Proven experience in planning and executing multi-channel campaigns aligned to organisational strategy, ideally in the public sector.
  • Strong content creation and storytelling skills in digital-first formats.
  • Demonstrable success in using social media analytics and audience insight to drive engagement.
  • Experience of people management.
  • Project management skills – confident working in a matrixed organisation with competing deadlines.
  • Demonstrable experience of continuous professional development.

Desirable Criteria:

  • Understanding of the voluntary, community and social enterprise sector.

Equity, Diversity and Inclusion 

Communities in the UK come in all shapes and sizes. National Lottery funding is for everyone – therefore, we are committed to equity, diversity and inclusion and we work hard to ensure our funding reaches where it is needed.  

We also believe our people should represent the communities, organisations and individuals we work with. That’s why The National Lottery Community Fund is committed to being an inclusive employer and a great place to work. We recognise and celebrate the fact that our people come from diverse backgrounds. We positively welcome applications from people from ethnic minority backgrounds, people with disabilities or longstanding health conditions, people who are LGBTQ+, and people from different socio-economic and educational backgrounds, as well as people of all ages. 

As a Disability Confident Employer, we take a proactive approach in making reasonable adjustments, if needed, throughout the recruitment process and during employment. (This can be related to a physical and mental health condition.) 

Application resources
Organisation
The National Lottery Community Fund View profile Organisation type Non Charity Employer Company size 501 - 1000

It starts with community.

Posted on: 19 March 2026
Closing date: 31 March 2026 at 23:30
Job ref: FSCI-460
Tags: Engagement / Outreach, Insights, Internal communication, Social Media

The client requests no contact from agencies or media sales.