Poppy Appeal Manager – London Poppy Day & Partnerships
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Role: Poppy Appeal Manager – London Poppy Day & Partnerships
Location: London Bridge, Hybrid 2 Days
Contract Type: Permanent
Hours: 35 hours per week
Salary: £33,622 to £36,863 per annum (Inclusive of London Supplement)
This is a standout opportunity to play a key role in delivering one of the UK’s most recognisable and impactful fundraising events. As Poppy Appeal Manager for London Poppy Day & Partnerships, you’ll take ownership of the planning and delivery of a large-scale, high-profile event that brings together volunteers, partners and supporters across the capital. You’ll be at the centre of it all turning plans into reality and ensuring the day runs seamlessly, while delivering a meaningful experience that drives both income and impact.
Come and be part of the leading Armed Forces charity, making a difference to the lives of those who have served to keep us safe and protect our way of life.
We’re looking for someone who is highly organised, detail-focused and confident managing complex projects with multiple moving parts. You’ll be comfortable overseeing logistics, suppliers, stock and stakeholder coordination, all while working to clear KPIs and timelines. Just as importantly, you’ll bring a commercial mindset using data and insight to evaluate success, identify improvements and maximise return. If you thrive in a fast-paced environment and can stay calm under pressure, this role will play to your strengths.
You’ll also be a strong relationship builder, able to engage and influence a wide range of people from internal teams and volunteers to corporate partners and suppliers. Creating a positive, well-supported experience for everyone involved will be a key part of your role, alongside developing partnerships that strengthen and grow the Poppy Appeal. This is a hands on role where no two days are the same, ideal for someone who takes ownership, enjoys problem solving and is motivated by delivering something that truly makes a difference.
You will be contracted to our Haig House hub with a minimum expectation of two days per week working in person at the hub and flexibility for working remotely/at home when not on site. This role also requires travel to our Aylesford, Kent warehouse. This will be counted as your working day in the office that week. Please be aware a full UK driving licence is required for this role.
At the Royal British Legion, we know the importance of flexibility, so we offer options like our 9-day fortnight while also considering other flexible working arrangements to suit your needs. We want you to feel supported in balancing work with life’s other joys!
Employee benefits include -
· 28 day’s paid holiday (plus bank holidays) increasing with service, with optional annual leave purchase scheme of up to 5 working days
· Generous pension contributions, with Employer contributions ranging from 6% to 10%
· Range of flexible working options may be available, depending on your role
· Employee Assistance Programme providing confidential counselling, financial and legal advice
· Range of courses delivered by learning specialists to support your development goals and objectives
· Opportunities to volunteer
· Travel loans, Cycle to Work, and more!
For more detailed information about the role, please see our Vacancy Information Pack attached to our direct advert. Our shortlisting is performed on the evidence provided in your application against the Essential and Desirable criteria in the Person Specification.
RBL is committed to creating a diverse and inclusive organisation, reflecting the diversity of the armed forces community and of wider society. We welcome applications from people of all backgrounds and personal characteristics.
We may close this vacancy early if we believe we have enough strong applications to be able to successfully fill the role(s). Interested candidates are encouraged to apply as soon as possible.
We provide lifelong support to serving and ex-serving personnel and their families. Our support starts after one day of service and continues through



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