Head of Income Generation & Engagement
We are looking for a Head of Income Generation & Engagement to lead the creation and delivery of a new, integrated strategy, with scope to innovate across individual and major giving, retail, digital engagement and emerging income streams.
The Charity
A close knit, collaborative animal welfare charity based in Surrey looking for full time office working.
The Role
Working with the Chief Executive and others, to develop a multi-disciplinary team covering income generation, marketing, communications and engagement to rasie c£2m income.
Review income generation, marketing and communications trends, approaches and evaluation frameworks. Conduct further research and evaluation as required and set against sector comparators.
Conduct analysis of the charitys audiences, both existing and potential, with a view to maximising opportunities for engagement, influence, giving and volunteering.
Create an integrated brand, marketing and income generation strategy, with clear delivery plans and evaluation frameworks.
Review and lead development of the individual giving programme, both traditional and digital, including membership, friends schemes and mid-level giving programme as a funnel to major gifts and legacies.
The Candidate
Track record at senior level with demonstrable experience across income generation, marketing and communications disciplines.
Demonstrable experience of building, implementing and evaluating income generation and engagement strategies.
Demonstrable experience of integrating brand, marketing and income generation strategies and the teams delivering them to achieve both financial and wider organisational targets (e.g. homing, influence etc.).
Budgetary understanding and experience; able to understand corporate budgets and management accounts, build and manage
annual budgets and accurately forecast both income and expenditure.
Significant experience of line management and team development, setting objectives and goals and holding regular supervision and one to-one meetings.
IMPORTANT NOTE
Our aim is to respond to all successful applications within 5 days. If you havent been contacted within 5 days your application has been unsuccessful, but we positively encourage you to apply for any other positions that you may see in the future.
We apologise that we cannot contact everybody in person but thank you in advance for your interest.
Third Solutions encourages applications from individuals of all ages & backgrounds. Appointment will be made on merit alone but candidates must be able to demonstrate their ability to work in the UK. Third Solutions acts as an employment agency for permanent recruitment & an employment business for temporary recruitment as defined by the Conduct of Employment Agencies & Employment Business Regulations 2003.