Job Title: Digital Marketing and Brand Communications Manager
Reports to: Director
Direct Reports: None
Location: Remote
Contract: Permanent, Full Time, 37.5 hours
Salary: £27,000 to £30,000 per annum
Freedom for Animals is seeking an experienced Digital Marketing and Brand Communications Manager to work with the Campaigns and Fundraising functions to develop and grow our digital channels. The successful candidate will be a passionate and creative individual with excellent knowledge of creating and disseminating key messages about our work to a range of audiences as well as strong brand skills to communicate the brand values of the organisation across all marketing activity.
Purpose of Role:
To work with the Director, other staff and the Board of Trustees to develop and deliver an effective digital marketing and branded communications strategy to ensure Freedom for Animals is able to deliver its campaign objectives and build its brand and ensure brand loyalty.
Key Responsibilities
● To ensure all material adheres to the brand values, identity and marketing strategy, aligning this with the strategic plan for the organisation
● Plan, develop and schedule creative and innovative social media content to reach Freedom for Animals’ key audiences across a range of social media platforms including Facebook, Twitter, Instagram and TikTok
● Work with Fundraising Manager and Campaigns Manager to produce high quality content for website, e-newsletters, e-zines including key messages and high quality infographics
● Monitor and analyse Freedom for Animals social media platforms and create a set of metrics to measure social media success
● Maximise Search Engine Optimisation to ensure our key messages reach as wide an audience as possible
● Oversee brand compliance, ensuring all staff adhere to brand guidelines
● Develop a branded marketing plan with Fundraising with oversight on Campaigns activity looking for opportunities for promoting the organisation and its fundraising
● Be responsible for the design and production of all FFA printed materials, ensuring they create brand engagement, are compelling to read, working alongside Fundraising, Campaigns and other key staff
● Develop, manage and deliver the Charity’s digital strategy, aligning this with key brand values and ensuring FFA has a strong branded presence on all digital media channels
● Lead on website management, supported by Fundraising and Campaigns, ensuring all content is up to date and accurate across the FFA websites (Main, SEA LIES and mobile zoos)
● Lead on content production such as blogs and web articles, supported by Campaign staff and volunteers
● Develop key stories to be used across channels that communicate the brand values, aims and objectives of the Charity
● Work with Fundraising Manager and Campaigns Manager on the delivery of a monthly e-news update
● Work with Fundraising Manager and Campaigns Manager on the delivery of Release, Freedom for Animals’ biannual Newsletter
● Work with Fundraising to develop and promote a range of branded promotional materials and merchandise
● With the Campaigns Manager, contribute to maintaining the media contacts database and an archive of press releases (online/offline)
● Ensure that Freedom for Animals has a strong branded presence at relevant events to promote campaign and fundraising initiatives
● Represent Freedom for Animals and promote our campaigns and fundraising where appropriate
● Ensure Freedom for Animals always complies with Marketing best practice and any relevant legislation
Data Management
● Work with other staff to ensure that data is kept in line with current legislation GDPR/Data Protection and that details are promptly updated when required
Finance
● Work within allocated budget
Strategic Planning
● Contribute to Operational and Strategic Plans alongside the Director and other team members, in consultation with the Board of Trustees
● Attend planning meetings and other meetings as required with the Board of Trustees
● Monitor and report on progress against relevant Operational and Strategic Plans
Human Resources
● Manage volunteers as required
● Co-ordinate and chair staff/volunteer meetings as required
Other
● Work within the policy framework of Freedom for Animals and adhere to the terms laid out in the employee handbook.
This task list is not exhaustive and the post holder will be expected to carry out any activity that is commensurate with the role of Digital Marketing & Branded Communications Manager within a small charitable organisation.
Person Specification
Essential
● Supportive of Freedom for Animals ethos, mission, vision and charitable objectives
● Broad experience of brand and delivering branding strategy and its application across all activity
● Excellent knowledge of social media channels and how to use them effectively
● Excellent communication and interpersonal skills
● Excellent editorial and copywriting skills
● Good understanding of Search Engine Optimisation
● Team player with strong interpersonal skills and a proven ability to build effective relationships with colleagues, volunteers, supporters and external stakeholders
● Ability to take the initiative and bring new, innovative and creative ideas to the table
● Ability to multi-task, manage time and manage changing priorities effectively
● Ability to travel as required, work flexible hours, including some weekend and evening work
● Ability to plan workload but also to react quickly to emerging issues when required
Desirable
● Degree or vocational qualification in Digital Marketing / Communications
● Knowledge of animal protection issues relating to animals in captivity including zoos, mobile zoos, aquariums, bird of prey centres, circuses, exotic pet trade and the use of animals in television, film and other media
● Experience of working with a grassroots supporter base
Freedom for Animals is committed to being an equal opportunities employer and is committed to creating a diverse, equal and inclusive working environment.
Please submit a covering letter and CV. In the covering letter briefly outline how your skills, knowledge and experience match the key responsibilities of the role and also the essential and desirable criteria listed in the person specification
The client requests no contact from agencies or media sales.
WHO WE ARE
Animal Equality is an international organisation working with society, governments and companies to end cruelty to farmed animals. Animal Equality has offices in the United Kingdom, United States, Germany, Italy, Spain, Mexico, Brazil and India.
Animal Equality UK’s current key campaigns include:
ABOUT THE ROLE
Animal Equality’s campaigns have driven Parliamentary debates, legal victories, policy shifts, corporate commitments, mainstream media coverage, and inspired thousands of individuals to change their diets.
We are seeking a creative, driven, and strategic Campaigns Coordinator to deliver our current high-impact campaigns with a view to exposing the cruel animal agriculture industries, influencing decision-makers, and mobilising the public to create lasting change for farmed animals.
Working closely with team members, the Campaigns Coordinator will design and deliver imaginative campaigns while working in alignment with the organisation’s wider mission: to end factory farming. The role requires initiative, creativity, tenacity, and a solutions-focused mindset, as well as the discipline to execute projects effectively and professionally.
The Campaigns Coordinator will report to the Executive Director and work closely with others across our UK and international teams. The appointee will play a key role in coordinating and inspiring volunteers and external stakeholders.
The Campaigns Coordinator will have opportunities to travel across the UK and internationally to organise and lead peaceful demonstrations, ensuring Animal Equality maintains a visible, strategic, and compelling presence at key decision-making moments. While not common, occasional evening or weekend work may be necessary to support campaigning activities. Any additional hours worked and agreed with your Manager can be reclaimed as TOIL.
ABOUT YOU
You are a professional, confident, and resilient campaigner who thrives in a fast-paced environment and is committed to Animal Equality’s objectives. You are adaptable, with excellent interpersonal skills, and a positive outlook. You are curious, creative, and agile, able to think outside the box and solve problems. You can move seamlessly between big-picture strategy and on-the-ground delivery, bringing fresh ideas and relentless energy to every project.
You actively seek constructive feedback and use it to continuously improve your work. You show ownership and a growth mindset that is focused on improving the world for farmed animals. Knowledge of farmed animal issues and alignment with Animal Equality’s mission is a must, as is professionalism, adaptability, and discretion.
You must have a minimum of three years’ experience in campaigning, advocacy, or directly related fields, with a proven ability to design and deliver successful campaigns.
Benefits:
Position Location: Remote, in the UK. Candidates should be prepared to travel to London once a month for in-person team meet-ups. Please note that travel for these routine office visits is self-funded. Occasional travel to Animal Equality events may be required, with all associated expenses fully covered.
APPLY NOW
To read the full job description and apply, please visit our careers page.
Closing date: Wednesday, 1 April 2026.
The interview process comprises a multiple-stage interview and skills test. The appointment process will run throughout March, with Animal Equality UK making an offer to the successful candidate shortly after.
Registered Charity
6 - 10
Animal Equality’s vision is a world in which all animals are respected and protected.
Join our dedicated Reproduction Team and bring your veterinary expertise to a programme built on ethics, compassion and exceptional welfare standards. This is your chance to play a vital role in ensuring every puppy begins life with the very best foundations.
As our Canine Reproduction Specialist, you’ll work hand‑in‑hand with our Veterinary Surgeon to support successful, welfare‑focused breeding outcomes. Your insight and care will help maximise conception rates and litter sizes, while safeguarding the physical and emotional wellbeing of every breeding dog.
You’ll champion best‑practice reproductive care, influence high‑quality decision‑making, and help ensure that long‑term comfort, health and happiness remain at the heart of every breeding choice we make.
Based at our National Breeding Centre near Leamington Spa, you’ll work 35 hours per week between 8am and 6pm, Monday–Friday. You’ll also participate in a 1 in 4 weekend rota, ensuring continuous, outstanding care for our dogs.
If you’re passionate about canine welfare and want your work to have a lasting, positive impact, we’d love to hear from you!
What You’ll Do
What You’ll Bring
What We Offer
No two people with sight loss are the same — and none of our people are either. That’s why we’re proud to offer a range of person‑centred benefits designed to support each member of staff in the ways that matter most.
Our flexible benefits package includes a generous holiday allowance, a matched contributory pension scheme and access to discounts and cashback, giving you the freedom to choose the options that work best for you. It’s our way of showing how much our people mean to us and helping you feel supported both in and outside of work.
About Us
How to apply
Further details on the full role are attached below. When you are ready to apply, submit an online application form via this page.
If you would like to have an informal conversation about the role before applying, or require any accessibility support to apply, our friendly recruitment team is ready and waiting to help.
As part of your application ensure you provide evidence and examples of how your skills & experience meet the criteria as set out in the attached job description. You will also be asked to complete a few job-specific questions as part of this application process, so please be prepared to write your answers to these questions.
If you want to know more about the teams who work at Guide Dogs, you can find it on our Careers Page
Our Commitment to Diversity and Inclusion
Guide Dogs welcomes applications from all sections of the community and actively encourages diversity to maximise achievements, creativity and good practice. We positively welcome and seek to ensure we achieve diversity in our workforce and that all job applicants and employees receive equal and fair treatment, regardless of age, race, gender, religion, sexual orientation, disability or nationality.
As a Disability Confident Employer, we are proud, whenever possible, to offer an interview to all candidates that meet our selection criteria, and who indicate they wish their application to be considered under our Disability Confident interview commitment. For more details, visit our careers site.
If you are successful you will need to provide evidence of your right to work in the UK via our digital ID checking supplier; in addition, we cannot offer visa sponsorship at this time.
Safeguarding
Guide Dogs is committed to safeguarding and promoting the welfare of all children, young people and adults at risk of harm with whom we work. We expect all our employees and volunteers to fully share this commitment.
At Guide Dogs, we believe in fair and equitable hiring practices. A criminal record will not automatically disqualify an applicant from consideration for a position. Each case will be evaluated individually, taking into account the nature of the offense, its relevance to the role, and the time that has passed since the incident. We encourage all candidates to disclose relevant information, and we assure you that it will be handled confidentially and fairly.
Guide Dogs follow Safer Recruitment practices to ensure we are safeguarding the vulnerable people we work with. As part of this, we require a full work history with any gaps accounted for & a minimum of 2 professional referee details fully covering the past 5 years. If you are applying for a disclosure role, please note that you will be required to undergo an enhanced DBS check and sign up to the DBS update service.
For high volumes of applications, we reserve the right to close adverts earlier than advertised.
Registered Charity
More than 1000
The client requests no contact from agencies or media sales.
Are you a visionary leader who can help shape the next stage of our work to protect, create and restore Scotland’s woodlands?
We are looking for our next Chief Executive, someone who can lead the charity into an exciting period of growth and change.
FWS is a Scottish charity working to create a Scotland where trees and native woodlands are thriving for our wildlife, communities and climate. Our mission is to protect, create and restore these vital habitats through knowledge, partnership and practical action.
Founded in 2012 to support innovative thinking for trees and native woodlands, we have grown into an organisation delivering practical action at scale. Today, our work stretches from city spaces to wild places — supporting farmers and landowners to create or restore native woodlands, strengthening local nurseries, building sector skills, and bringing trees into everyday landscapes across Scotland.
The organisation has grown rapidly over the past three years, and now operates as a team of seven delivering national programmes across Scotland.
About the role
This is a rare opportunity to shape a small, ambitious and high‑performing charity at a time of growth and increasing national influence.
As Chief Executive, you will report to and work closely with our Board of Trustees, providing strategic leadership and acting as the organisation’s senior representative. You will:
You will bring strategic clarity, a collaborative leadership style, and the ability to build strong, trusted relationships across sectors and with funders.
Location
This role is Scotland-based, working from home with travel across Scotland to meetings. Our current team is spread across Dumfries & Galloway, Lothian, Central Scotland and Aberdeenshire.
Contract and salary
How to apply
Before applying, please read the Candidate Pack for full details of the role, responsibilities and the application process. You can find it on our website.
Invitations are invited from suitably qualified people and applications should consist of a CV and covering letter. The covering letter should explain how you meet the essential skills set out in the Candidate Pack and what you would bring to Future Woodlands Scotland.
If you would like an informal chat about the role, please contact Shireen Chambers to arrange a call (details in Candidate Pack).
Key dates:
The client requests no contact from agencies or media sales.
