We are looking for a passionate and creative Head of Brand, Communications & Marketing to lead the next stage of our journey.
This is an exciting, strategic and hands‑on leadership role for someone who can confidently amplify our brand in the public sphere, drive meaningful engagement, and increase both supporter and beneficiary acquisition.
What You’ll Do
Reporting to the Director of Income Generation & Marketing and leading a small, high‑performing team, you will:
Brand, Communications & PR
- Lead and evolve Life’s brand strategy, ensuring clarity and consistency across all channels.
- Raise Life’s visibility with powerful campaigns that engage beneficiaries, supporters, volunteers and the public.
- Oversee media relations, PR activity, reputation management and crisis communications.
- Support and strengthen internal communications across the organisation.
Marketing Leadership
- Develop innovative marketing strategies that grow reach, impact and sustainability.
- Drive supporter and beneficiary acquisition through targeted, insight‑led campaigns.
- Use data, analytics and performance metrics to continuously improve marketing effectiveness.
- Provide inspiring leadership and development to the Marketing & Comms Team.
Digital Strategy
- Lead Life’s digital marketing approach, including SEO, paid social, PPC, email, content and inbound marketing.
- Create effective user journeys and optimise conversion rates through testing and analytics.
- Oversee engaging social media content and paid advertising campaigns.
- Ensure high‑quality digital design, content, and brand guardianship.
Website & Content
- Support the development of Life’s website, focusing on optimisation, content quality and user experience.
- Oversee high‑quality storytelling that reflects Life’s values and mission.
About You
You’ll be a confident, creative and strategic leader who brings:
- At least 5 years’ experience in digital marketing, communications or brand roles (charity sector experience desirable).
- Proven experience developing and delivering brand, digital and communications strategies.
- Strong understanding of digital marketing trends, analytics and audience insight.
- Excellent written and verbal communication skills.
- Experience managing budgets and leading a team.
- A warm, values‑driven approach aligned with Life’s mission of humanity, solidarity, community and compassion.
About Life:
Life is a national pregnancy support charity that helps over 60,000 people a year. Through our services, we help people – whoever they are – to meet pregnancy or pregnancy loss with courage and dignity so they can flourish.
Our services include:
- Supported housing and community support
- Counselling and skilled listening
- Free pregnancy tests and baby supplies
Our values :
All our work is underpinned by the following universal human values:
- Humanity – All people are special and equal
- Solidarity – We’re with you and for you
- Community – We’re better together
- Charity – Doing good for one another
- Common good – Building a better world
Information about the role:
For further information, please see the attached job description.
Salary: £40,000 – £44,000 per annum
Hours: 35 hours per week (part time considered)
Location: Remote
Benefits:
At Life we are passionate about providing our employees with a supportive and engaging environment. As well as ongoing development and training, we offer our:
- Generous holiday allowance, starting at 25 days per year, plus 8 Bank Holidays (pro rata for part time hours)
- Birthday Leave (applicable after 1 years service)
- Additional annual leave for long term service
- Company Pension Scheme
- Signed member of the Menopause Workplace Pledge
Safeguarding and Equality:
Life is committed to protecting all staff, volunteers and service users from harm of any kind. Life expects all staff and volunteers to share this commitment through our code of conduct.
We are committed to ensuring diversity and equality within our organisation by encouraging applications from all backgrounds.
All offers of employment will be subject to satisfactory references and appropriate screening checks. Life takes its obligation to protect the rights of children and vulnerable people very seriously; therefore, the successful candidate for this post will be also subject to extensive background checking, including an enhanced Disclosure and Barring Service check (DBS) which is paid for by the Charity.
The client requests no contact from agencies or media sales.
Thank you!
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Head of Face to Face Fundraising
Reference: MAR20265489
Location: Home-based, Flexible in UK + Regular UK Travel
Contract: Permanent
Hours: Full-Time, 37.5 hours per week
Salary: £70,490.00 - £75,275.00 Per Annum
Benefits: Pension Scheme, Life Assurance Scheme, 26 days' Annual Leave
The Head of Face-to-Face Fundraising provides strategic leadership and operational oversight of the RSPB’s face-to-face fundraising programme across the UK.
This role is responsible for delivering significant annual supporter acquisition volumes, ensuring an exceptional supporter experience, maintaining sector-leading compliance and safeguarding standards, and building high-performing in-house fundraising teams.
As a senior leader within Fundraising, you will shape the future of the RSPB’s acquisition strategy, drive innovation within the face-to-face channel, and ensure sustainable long-term growth in regular giving and lead generation to support our mission of creating a world richer in nature.
Key Duties:
- Develop and implement an ambitious multi-year Face-to-Face strategy that drives sustainable acquisition growth and contributes to long-term supporter value.
- Lead budgeting, investment planning and forecasting for all F2F channels, ensuring accountability for ROI, cost-effectiveness, and delivery against income and acquisition targets.
- Lead the evolution of F2F propositions, messaging and materials to ensure they are insight-led, compliant, and aligned with the RSPB’s brand and fundraising strategies.
- Champion innovation across the programme, introducing new approaches to optimise ROI and reach new audiences.
- Monitor market trends, regulatory changes and competitor activity to ensure the programme remains compliant, competitive and forward-thinking.
- Act as the organisational lead for face-to-face fundraising compliance, ensuring all activity adheres to the Fundraising Regulator Code, Charity Commission guidelines and data protection legislation.
- Lead, develop and inspire a multi-disciplinary F2F team by fostering a culture of excellence, accountability, continuous improvement and supporter-centred behaviour.
- Work closely with insight teams to analyse performance data, supporter quality, attrition levels and long-term value across channels.
- Develop KPIs and reporting frameworks to provide senior leadership with clear visibility of performance, risks and opportunities.
- Build strong relationships with internal stakeholders including fundraising, digital, data and technology, communications, brand, marketing and marketing operations, finance and UK country teams to deliver integrated acquisition strategies.
- Champion the role of Face-to-Face fundraising within the RSPB, working with senior leaders and cross-functional teams to increase its prominence and ensure strategic alignment.
- Work closely with the Head of Membership Marketing & Retention to ensure seamless integration between acquisition, onboarding and stewardship journeys.
- Oversee procurement, contract management and ongoing performance of external delivery partners to ensure alignment with organisational goals.
- Lead relationships with external partners, suppliers and agencies, ensuring high-quality delivery, strong return on investment and value for money.
Essential Criteria:
- Able to design and deliver a UK-wide face-to-face or high-volume acquisition programme that achieves agreed supporter and income targets.
- Able to lead and develop regionally dispersed, field-based teams, including setting objectives, monitoring performance and holding managers accountable for results.
- Able to analyse performance data (e.g. conversion, attrition, ROI and quality metrics) and use insight to optimise programme performance.
- Able to manage and monitor programme budgets, including forecasting expenditure and assessing return on investment.
- Able to communicate strategic plans, performance outcomes and risk clearly in written reports and verbal presentations to senior stakeholders.
- Able to work collaboratively with internal teams and external partners to align acquisition activity with organisational strategy.
- Able to travel regularly across the UK to support field operations (by public transport or other means)
- Knowledge of Fundraising Regulator guidance, safeguarding requirements and quality assurance processes relevant to face-to-face fundraising.
- Experience of leading large-scale, multi-site face-to-face fundraising or high-volume acquisition activity in a charity or commercial environment.
- Experience of managing external agencies or suppliers and implementing operational processes that improve performance, compliance and supporter experience.
Additional Information
- This is a home-based role with regular travel across the UK to support teams, partners and operational activity.
- This is a Permanent role for 37.5 hours per week.
- A full, valid UK driving licence is required as the role involves frequent travel to remote locations across all four countries.
Closing date: 23:59, Sunday 29th March 2026
We reserve the right to close this advert once sufficient applications have been received.
We are looking to conduct interviews for this position from 6th April.
Interested?
If you would like to find out more, please click the apply button. You will be directed to our recruitment partner's website to complete your application for this position.
The RSPB is an equal opportunities employer. This role is covered by the Rehabilitation of Offenders Act 1974.
The RSPB is a licenced sponsor. This role is not eligible for UK Visa Sponsorship - the successful applicant will need to have a pre-existing Right to Work in the UK in order to be offered an employment contract.
As part of this application process you will be asked to provide a copy of your CV and complete an application form including evidence on how you meet the skills, knowledge, and experience listed above.
No agencies please.
Registered Charity
More than 1000
The RSPB brings people together – people like you – to protect the things that matter to us all.
Thank you!
Job Title: Assistant Director of Philanthropy & Strategic Partnership
Reporting To: Deputy CEO/Director of Fundraising and Communications
Manages: Head of Trusts and Foundations, Head of Corporate Partnerships
Contract: Permanent
Hours: Full time (36 hours per week, flexible)
Salary band: £58,000 - £66,000 per annum
N.B. To ensure fairness and consistency across Home-Start UK, new colleagues usually join at the first point of the pay band for their role. This helps us maintain a clear and equitable approach to pay for everyone joining our team.
Location: Remote – with regular travel to meetings with donors, for events and to our central office in Leicester for collaborative meetings and team activities.
About Home-Start UK
Home-Start is a federated charity consisting of a central national office – Home-Start UK - and over 170 geographically dispersed local Home-Start organisations, all working together under the same identity.
We recognise that being a parent has never been easy. Every Home-Start volunteer is trained to work alongside parents to overcome the challenges they are facing. We work with parents to build on their strengths and give them the support that they tell us they need. We offer no judgement – just compassionate, confidential help and expert support. This peer-to-peer support is key to the difference Home-Start makes and often our volunteers have lived experience of the challenges their families are facing themselves.
About The Role
This is an important moment for us and for the families we support. Parents of babies and young children are facing huge pressures, and strong, values-driven partnerships matter more than ever. We’re looking for a senior leader who can help us meet this moment with confidence and ambition.
As Assistant Director of Philanthropy & Strategic Partnerships, you will help shape the future of our national work and support our federation of 170+ local Home-Starts working in communities across the UK. You will lead a talented team, build long-lasting relationships, and help make sure Home-Start has the funding, partnerships, and influence it needs to give every child the best possible start in life. This role will suit someone who is motivated by purpose, who values people and relationships, and who is comfortable working across a large and varied network.
We are looking for someone with a strong track record, someone who has already delivered high-value fundraising and partnerships at a senior level and is ready to take on a role with significant national influence. With responsibility for an annual income portfolio of circa £4 Million – with strong potential to grow this over the next 3-5 years to between £6Million-£8Million plus, you will work with a supportive Leadership Team and Board, who have already engaged external philanthropy expertise to develop a strategy and roadmap that you can build on. You’ll need to be confident working with high-value supporters: able to build trust, communicate clearly, and nurture long-term relationships with people who want to invest in families and early years support. You’ll bring the skills and confidence to grow a portfolio that is already strong and take it further, along with the ability to work well with others in a fast-moving environment.
You will be joining a warm, collaborative organisation that believes in the power of community, the strength of families, and the importance of early help. If you feel excited by the chance to make a national difference, to build partnerships based on trust and shared purpose, and to help shape the next chapter of Home-Start’s impact, we would be delighted to hear from you.
The people at Home-Start are its most important resource. Home-Start UK has been accredited with Investors in People since March 2005, which recognises the commitment we give to developing our staff.
Benefits of working for Home-Start
- Flexible working
- Family friendly policy
- PayCare health cash plan
- Enhanced employer contribution pension
- Learning and development
- DAS Employee Assistance
If it sounds like your type of challenge, we would be delighted to hear from you.
The closing date for applications is Friday 27th March at 4pm.
As part of our recruitment process, shortlisted candidates will be invited to participate in a full-day assessment centre at our Leicester office on Tuesday 14th April.
The assessment centre will include a mix of individual and group activities designed to understand your strategic thinking, relational approach, and leadership style.
Interested?
If you would like to find out more, please click the apply button. You will be directed to our website to complete your application for this position.
Home-Start UK is committed to Equality of Opportunity and Diversity. We wish to encourage applications from all parts of the community irrespective of gender, race, colour, age, sexual orientation or disability.
No agencies please.
