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International Direct Marketing Creative Coordinator
Role Summary:
To work with the International Direct Marketing Manager to implement direct mail programmes that target existing and prospective donors across different PETA entities. This role is pivotal in driving innovation through data analysis, multi-channel integration, and creativity to enhance campaign development and fundraising income.
Position objective:
- To coordinate and deliver high-performing direct marketing campaigns across international markets, driving donor engagement and income growth
- To use data, testing, and creative thinking to continuously optimise campaigns and strengthen PETA’s fundraising programme
Term of employment:
Full-time, 12-month fixed-term (with hope to extend)
Location:
Remote in mainland UK
Salary:
£30,000 - £32,000
Reports To:
International Direct Marketing Manager
Primary Duties and Responsibilities:
- Act as the primary team member for managing and developing a comprehensive lapsed donor programme across PETA and other PETA entities
- Coordinate the direct marketing appeal delivery and selected appeals, including research, briefing, data selection, supplier liaison, and proofreading by using AI-supported tools
- Build and maintain integrated project schedules, ensuring all suppliers and colleagues are informed of timelines and deadlines
- Collaborate with print suppliers to identify cost-saving opportunities and share creative ideas early in the briefing process
- Liaise with the online team to strategically support mail appeals through coordinated email and social media campaigns
- Process invoices in line with agreed budgets and produce appeal cost reports
- Coordinate file storage and archival
- Analyse appeal data and response rates to generate insights and propose innovative, data-driven appeal ideas
- Development of non-specific appeal ideas, exploring opportunities in channels like the Vegan City Guides and our various Newsletters
- Support the production of performance reports to aid in strategic decision-making
- Develop and manage the welcome programme, with a strategic focus on improving long-term donor retention
- Proactively explore ways to use AI tools to improve efficiency, consistency, and speed in campaign delivery
- Build and maintain a comprehensive library of other charities' fundraising work across all channels
- Maintain campaign logs, departmental archives, and mailing samples
- Manage document storage and stock control
- Perform any other duties assigned by the supervisor
Required Skills and Qualifications:
- Advanced working knowledge of Microsoft Office, particularly Excel
- Proficiency in using a CRM systems (experience with Raiser’s Edge is highly desirable)
- Strong analytical skills with the ability to interpret data, analyse response rates, and translate findings into actionable recommendations
- Excellent organisational and project coordination skills with impeccable attention to detail
- Effective written and verbal communication skills, with experience in proofreading and briefing stakeholders
- Ability to prioritise a heavy workload, meet multiple deadlines, and work well under pressure
- A creative and innovative mindset with a passion for testing new ideas and strategies across different channels
- Demonstrated ability to take initiative, work with minimal supervision, and build effective relationships with internal teams and external suppliers
- Ability and willingness to work with AI tools, including ability to review, refine, and appropriately apply AI-generated outputs
- Willingness and ability to work on weekends occasionally to meet campaign deadlines
- Commitment to the objectives of the organisation
- Adherence to a vegan lifestyle strongly preferred
The client requests no contact from agencies or media sales.
Using Anonymous Recruitment
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About Chapter One
Chapter One is a growing charity, working to ensure that every child has 1:1 reading support at the time they need it most.
Our unique Online Reading Volunteer programme currently supports about 3,500 children a year. It pairs disadvantaged, struggling five to eight-year old (KS1) readers with reading support volunteers who come from over 180 local and national businesses. The volunteer task is very focused: readers commit 30 minutes a week to read with a child using a bespoke digital platform for an entire academic year. The results are transformative, boosting children's reading confidence and ability.
We have set ourselves ambitious targets and want to support 3,900 children by 2026/27, so this role, with responsibility for communicating and maintaining relationships with our existing corporate partners, will be crucial to ensuring that we have sufficient volunteers and support to achieve this target.
For more information about our programmes please visit our website. Please also take some time to visit our social media channels and watch our videos.
About the Role
Chapter One is seeking a proactive, organised and enthusiastic Corporate Partnerships Communications Officer, reporting to our Marketing & Communications Manager, to support the delivery of excellent communications and content for our growing portfolio of corporate partners. Working closely with the Corporate Partnerships and Marketing & Communications teams, you will coordinate partner communications activity, managing workflows, timelines, approvals and follow-up to ensure a smooth and positive partner experience.
You will build strong relationships with corporate partners across our partnership tiers, acting as a key point of contact where appropriate and helping to identify and develop engaging stories, case studies and content opportunities. You will create tailored communications for partners, including internal announcements, intranet content and employee-facing materials, ensuring messaging is aligned with partner needs and Chapter One’s mission.
This is a new role within Chapter One and is an opportunity for an early career professional to learn about charity partnership communications in a dynamic charity which is flexible and agile.
Key Responsibilities
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Act as the primary coordinator for corporate partnership communications and content, managing workflow, timelines, follow-up and sign-off.
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Build and maintain effective relationships with corporate partners across the Platinum, Gold, Silver and other partnership tiers, acting as their main point of contact where appropriate.
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Proactively identify, gather, and develop stories, case studies, and other content opportunities from across the corporate partnership base.
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Draft bespoke content for individual corporate partners on request — for example, internal announcements, intranet copy, or employee-facing campaign materials.
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Work closely with the Marketing & Communications and Corporate Partnerships teams to ensure content is aligned with the corporate partner journey and that sign-off processes run smoothly.
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Support the production of corporate partner impact reports, award entries, and a content and asset library relevant to corporate partners.
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Maintain accurate records of corporate partner activity, approvals, preferences and key communications.
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Contribute to improving processes, workflows and consistency across corporate partnership communications activity.
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Represent Chapter One professionally in all partner interactions.
General Responsibilities
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Attend online and in-person meetings and relevant team sessions to support collaboration, communication and delivery of Chapter One’s activities.
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Provide general administrative support to the Marketing & Communication and Corporate Partnerships teams as required.
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Manage multiple priorities and deadlines, ensuring content requests, approvals and partner communications are delivered in a timely and organised way.
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Support the maintenance and organisation of corporate partnership resources, including content libraries, assets and shared team materials.
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Represent Chapter One professionally at meetings, events and partner interactions, demonstrating commitment to the organisation’s mission and values.
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Undertake other duties as required to support the delivery of Chapter One’s objectives.
We are looking for applicants with the following essential qualities:
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Strong relationship-builder, confident working with a range of partners and stakeholders.
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Highly organised, with excellent attention to detail and a reliable approach to follow-up and record-keeping.
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A clear and adaptable communicator, able to write well for different audiences and channels.
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Proactive and self-starting, with an eye for stories, content opportunities and ways to improve how things work.
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Process-minded and comfortable managing multiple priorities and deadlines simultaneously.
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A collaborative team player, happy working across teams and with shared sign-off processes.
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Calm and flexible under pressure, able to exercise good judgement and handle sensitive information with discretion.
How to Apply
Please send your CV (maximum 2 A4 sides) and a covering letter via Charity Jobs. Your covering letter (maximum 1 side of A4) should:
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Detail your relevant experience, including clear examples.
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Tell us about a specific example of a piece of work you were responsible for - a relationship, a project, a piece of content - that wasn't going as planned. What did you do, and what would you do differently? We will expect you to talk about this at the interview.
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Tell us about how our organisational mission is in line with your values.
Applications that fail to meet these criteria will automatically be discounted. We understand that you may use AI to help craft your application, but do remember that we will be looking for individuals who write a covering letter that stands out. We want you to have every opportunity to shine and to show us your talents - please let us know if there is anything we can do to make sure the assessment process works for you.
Chapter One is an Equal Opportunity Employer. We value and celebrate diversity in backgrounds and experience and are deliberate about the kind of inclusive teams we are building. Literacy is a universal concern, and we need people from all backgrounds to maximise our innovation, creativity and impact. We especially welcome applications from persons who have experienced disadvantage and/or from those who are of Black, Asian and Minority Ethnic communities who are currently underrepresented in the organisation.
Chapter One is committed to safeguarding children and young people. All post holders are subject to a satisfactory enhanced Disclosure and Barring Service disclosure. Copies of our Safeguarding Policy and Safer Recruitment Policy are available on request.
N.B. Shortlisting is likely to take place from 29/06/2026. Stage 1 interviews are planned for 08/07/2026 and 09/07/2026 with successful applicants being invited to a second interview between 15/07/2026 - 16/07/2026. These dates have been scheduled based on the recruiting team’s availability, however we will make every effort to accommodate alternative requests where possible.
At Chapter One, we want to create a world where all children have the literacy skills needed to thrive.


