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Page 4 of 10
GL2, Gloucester (Hybrid)
£31,680 per annum
Full-time
Permanent
Job description

Marketing Officer
Location:
WWT Slimbridge, GL2
Salary: £31,680.00 per annum
Contract: Permanent
Working pattern: Full-Time, 37.5 hours a week – 5 days in 7 with a minimum of 3 days a week on site, on a rota basis
Function: Marketing, Communications and Campaigns

About The Role

We are looking for a dynamic and creative Marketing Officer to play a key role in driving visitor growth at Slimbridge Wetland Centre, one of the most unique and inspiring wildlife destinations in the UK.

In this exciting role, you’ll lead on the delivery of both year-round and event-specific marketing campaigns, working across a range of channels to attract, engage, and inspire new and returning audiences. You'll be part of a passionate team dedicated to conservation, education, and unforgettable visitor experiences.

Key responsibilities:

  • Drive footfall and awareness through targeted marketing and communications campaigns.
  • Deliver high-impact PR strategies to raise the profile of Slimbridge Wetland Centre locally and nationally.
  • Create engaging, high-quality content for digital and print platforms, aligning with WWT brand guidelines.
  • Collaborate with internal teams—including learning, visitor experience, and fundraising—to support cross-organisational goals.
  • Evaluate campaign performance and visitor insights to continually improve marketing effectiveness.

About You

The ideal candidate will be

  • Qualified to a degree level and have proven experience in marketing, communications or PR—ideally in a visitor attraction, tourism, or conservation setting.
  • Possess strong copywriting, storytelling, and content creation skills.
  • A strategic thinker with a hands-on approach and a creative eye.
  • Confident working across multiple channels including social media, email marketing, and traditional media.
  • Passionate about visitor marketing and connecting people with the natural world.

About Us

We’re WWT, and we’re on a mission to restore the super-powered ecosystems we call wetlands. There’s never been a more important moment for our work, and we’ve got some phenomenal people on the case.

Whether they’re taking a new visitor under their wing, or conducting ground-breaking research further afield, our team are second to none. And there’s nothing we love more than watching them soar.

Whatever you do here, you’ll be helping to restore wetlands and unlock their power. So, the only question left is, what role will you play?

Why you’ll love working at WWT

  • Wake up every day knowing your work is helping to restore wetlands, and our world
  • Be surrounded and inspired by our team of passionate, dedicated people
  • 33 days annual leave (which goes up to 38 days after 5 years of service) – this includes bank holidays and you have flexibility to take those days whenever you want
  • Free entry to all our wetland centres, including your family
  • Free car parking and secure bike storage areas
  • Colleague discount on shopping and memberships
  • Cycle to work scheme
  • Contributory pension scheme
  • Life Assurance of three times your salary, for peace of mind for your loved ones
  • Independent personal, workplace and financial advice from our Employee Assistance Programme

This is a full time position working 37.5 hours a week, 5 days in 7 with a minimum of 3 days a week on site, on a rota basis. There will be some weekend working required (approximately 1 in every 4 as part of the Duty Management Rota)

Closing Date: 31st August 2025

Interested?

If you would like to find out more, please click the apply button. You will be directed to our website to complete your application for this position.

WWT is an equal opportunities employer and all applications will be considered solely on merit.

No agencies please.

Posted by
Wildfowl and Wetlands Trust View profile Organisation type Registered Charity Company size 101 - 500

Restore Wetlands and Unlock their Power

Wildfowl and Wetlands Trust logo Play
RS55194_WWT_240202_0003_scr.jpgRS26822_WWT_140927_0257_lpr (1).jpgRS42977_WWT_190126_1441_hpr.jpgRS42688_WWT_180615_0006_lpr.jpg
Posted on: 13 August 2025
Closing date: 31 August 2025 at 23:30
Job ref: 167497_WW
Tags: Campaigns, Communications, Marketing, Customer Service, Operations, Digital, Brand, Conservation, Culture, Delivery, Engagement / Outreach, Insights, Monitoring and Evaluation, Museum, Partnerships, Programme Management, Public Relations, Strategy, Sustainability, Wildlife