New product development manager jobs

Charity People is delighted to be partnering with The Salvation Army to lead the search for an interim Assistant Head of Digital Marketing and Fundraising who will join the team on a maternity cover contract during a crucial time of continued digital expansion.

A vibrant, mission-driven church and one of the UK's largest charities, The Salvation Army works across communities large and small with compassion, empathy, and hope. This is a senior post reporting to the Head of Digital with responsibility for a team of eight, including two direct reports. You'll work collaboratively across internal departments and teams alongside three further Assistant Heads, with a focus on generating and driving a significant step change in brand campaigns, digital marketing, email marketing, and digital fundraising.

Interim Assistant Head of Digital Marketing and Fundraising

Contract: One-year fixed term maternity cover contract, until end of 2026

Salary: £53,952

Location: Hybrid between home and London office with a minimum of two days per week (or 40% of month) in the office

Hours: Full-time, 35 hours per week with flexible working options fully supported, including condensed hours and job sharing

Closing date for applications: Monday 17th November

Interviews: First stage interviews will be held remotely during the week commencing 24th November with second round interviews held in person during week commencing 1st December

Core responsibilities within your role will be to:

• Develop and implement digital advertising, email marketing and lead generation strategies to raise awareness, generate leads and grow income through digital channels, with responsibility for supporter journeys and improving conversion
• deputise for the Head of Digital as needed
• Lead and manage the Digital Marketing & Fundraising team ensuring that objectives are successfully delivered; embedding a high performing team culture; and ensuring that employee wellbeing is at the top of your agenda
• Operate as a senior leader across the organisation, supporting the delivery of the digital strategy, driving change and identifying opportunities for cross-team growth
• Provide digital fundraising expertise and advice to fundraising teams that will support the growth of fundraising income by fully integrating digital operations into all relevant fundraising income streams
• Appoint and manage digital agencies and suppliers as appropriate, such as Dotdigital (email marketing), Fundraise Up (donations), and JAA (Digital advertising agency) and lead your team in assisting and supporting wider teams and departments via an internal agency model with digital expertise and best practice
• Be responsible for managing the digital marketing and fundraising budget including setting, monitoring, forecasting, and providing financial reporting as required
• Be responsible for the £1,000,000 income target for the team through the website, enewsletter, and organic and paid search income channels
• Working to maintain a culture of continual and disciplined learning and improvement; driving the use of digital analysis tools, data, results and the deployment of this in all aspects of digital development

If you are an innovative digital leader with significant experience of managing high profile digital marketing campaigns, as well as top level internal stakeholder relationship ability, this is an excellent opportunity to add your expertise to one of the most ambitious digital teams in the sector, and to have real impact within your role.

We would love to hear from you if you have the following skills and experience:

• Extensive expertise in all aspects of digital marketing and fundraising, including detailed knowledge of how best to maximise a broad range of channels, including digital advertising and email marketing
• Proven strong experience in successful strategic planning, management and implementation of digital strategies; including experience of analysing complex data sets, identifying trends and reporting on findings to support decision-making processes
• Significant experience of managing high profile digital marketing campaigns that achieve reach and brand objectives as well as income generation objectives
• Extensive experience in stakeholder management and excellent interpersonal skills with the ability to influence at a senior level, and to develop strong, successful, collaborative and influential working relationships at all levels of seniority within an organisation
• In-depth understanding of digital technologies, infrastructure, industry best practice, innovation and compliance requirements, with experience of identifying opportunities and implementing change successfully
• Significant experience of implementing new products or offers which have successfully driven high levels of new supporters
• Substantial financial management skills with previous experience of managing budgets, developing spending plans, and delivering financial reporting as required
• Excellent leadership and people management skills with proven experience of managing and building high-performing teams, as well as of successfully managing suppliers such as digital agencies, and internal service providers
• Exceptional project management skills with the ability to be highly organised and to work across simultaneous complex projects with a wide variety of stakeholders and prioritise their own workload effectively
• The ability and willingness to work within and be empathic with the Christian ethos and values of The Salvation Army Mission

If you're interested in hearing more about this opportunity, please send your CV to Alice at Charity People in the first instance. 

Charity People is a forward thinking, inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We know organisations thrive when inclusion is at the forefront. We evidence our commitment by matching charity needs with the skills and experience of candidates irrespective of background e.g. age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we believe that greater diversity leads to greater results for the charities we work with.