Pr and social media coordinator jobs

We are looking for a Communications and Digital Campaigns Coordinator/Lead to work with Feeding Liverpool’s Food Alliance partners and staff team to increase the reach and collective impact of our work through communications, digital campaigns and storytelling.

The role will enable the food alliance in Liverpool to embrace and promote the voices and perspectives of Liverpool’s communities and partners - an essential step in creating a more equitable food system for everybody in the city.

We are open to hearing from candidates with diverse experiences about their ideas detailing how they would take this work forward.

This is an exciting time to join our organisation. We have a creative and dynamic staff team, a strong trustee board and a fantastically committed group of partners and member organisations. Furthermore, Liverpool’s Food Alliance is about to launch phase two of the city’s Good Food Plan, setting out our vision for the future of the partnership and the city. Liverpool is full of inspirational people who are active in building a city where everybody has access to good food.

Our work is led by their voices; therefore it is essential that the successful candidate is able to work collaboratively within our city-wide partnership. It is equally important that the post-holder is able to develop relationships within national networks, seeking inspiration and guidance from other parts of the country, to support Feeding Liverpool’s role in leading the Good Food Plan, and to act as a conduit for resources and inform work in Liverpool.

We have developed a detailed job description and person specification, which outlines the character and competencies needed for the role. We would refer potential candidates to our website for stories, reports and strategies that outline our approach.

The Communications and Digital Campaigns Coordinator/Lead will need to be hands-on and active within our communities. Feeding Liverpool aims to work flexibly with employees, and there will be the opportunity to work from home. However, given the nature of the role it is important that you will be able to commute to the office in Liverpool City Centre, and meetings across the city, on a regular basis.

Main Purpose of the Role

● To increase the reach, visibility and influence of Feeding Liverpool and the Good Food Plan, through strategic communications and integrated digital campaigns that engage key audiences and stakeholders.

● To ensure values-led storytelling across all channels, translating activity and impact into clear narratives that strengthen understanding, support and action.

● To drive engagement and demonstrate impact, using data, insights and partner collaboration to mobilise communities and evidence progress against shared goals.

Key Responsibilities

General Responsibilities

● Lead and deliver Feeding Liverpool’s communications and digital engagement to amplify the Good Food Plan, demonstrate impact, share resources, and strengthen collaboration.

● Work with partners across the Liverpool Food Alliance to amplify their activity, messaging and contributions to achieving shared goals.

● Develop and deliver communications strategies and campaign plans that are aligned with the Good Food Plan.

● Manage and develop Feeding Liverpool's digital presence through the effective use of content management systems, search engine optimisation (SEO) and digital communications best practice.

● Support the promotion of Feeding Liverpool’s programme of events, including pre- and post-event communications and engagement.

● To support the fundraising efforts of the organisation.

Copywriting and Content Creation

● Lead the creation of clear, engaging and accessible written content for a range of audiences and platforms.

● Create digital assets and marketing materials for social media, websites, reports, presentations and campaigns.

● Produce content including (but not limited to): case studies, reports, newsletters, website content, social media content, quotes, speeches, and campaign materials.

● Lead the creation of high-quality visual content, including photography, videography and short-form video content, to support Feeding Liverpool's communications, campaigns and events.

● Plan, film, edit and publish engaging multimedia content across digital channels, ensuring content is accessible, inclusive and aligned with organisational brand guidelines.

Media and PR

● Develop and maintain positive relationships with local, regional and sector media

● Identify opportunities to generate media coverage and proactively place stories

● Produce press releases, media briefings and other content for external publication

● Support the management of effective and timely communications

● Ensure consistent messaging across media and public-facing communications

Website

● Lead the development, maintenance and ongoing improvement of Feeding Liverpool’s website and the Good Food Plan digital presence

● Create and curate website content, working with team members and partners as required

● Regularly update key resources, including online maps, directories and information pages

Digital Campaigns

● Create and deliver digital campaigns that build narrative around key issues, initiatives and policy interventions to support the development of a fairer, healthier local food system.

● Utilise Feeding Liverpool’s digital platforms to build and maintain momentum on campaign issues through supporter mobilisation.

● Gather stories and insights from communities and partners across the network to inform communications.

● Identify and respond to political, social and media developments through timely, engaging communications and campaigns.

Monitoring and Analysis

● Monitor, analyse and report on website and social media performance, using insights to inform content planning and audience engagement strategies.

● Gather and analyse data that contributes to the monitoring of specific projects, initiatives and commissioned work.

● Lead the development of Feeding Liverpool’s annual impact report and individual project reports that demonstrate progress against the Good Food Plan.

The Communications Co-ordinator plays an important role in helping MindOut communicate its impact, services, campaigns and community voice to a wide range of stakeholders. Working closely with the Charity Director, Heritage Project Manager, staff team, volunteers and external partners, the postholder will ensure MindOut's communications remain engaging, accessible, inclusive and reflective of LGBTQ+ lived experiences. 

While supporting with our communications for the charity, the role has a particular focus on supporting communications for MindOut's National Lottery Heritage Fund project, Speaking Our Minds: MindOut 25+ Years and LGBTQ Mental Health, helping to capture and share the stories, achievements and learning from the project while increasing engagement with LGBTQ communities, funders and supporters. 

This opportunity would suit a creative and organised communications professional who enjoys producing content, managing digital platforms, engaging with audiences and supporting community-focused projects. 

Role description 

You will bring the skills, experience, creativity and confidence to support all aspects of MindOut's communications, marketing and public profile, helping to promote our services, campaigns, community engagement activities and heritage work. 

Main Tasks 

Communications & Content Creation 

• Develop and deliver engaging communications across MindOut's social media, website, newsletters and other communication channels. 

• Create accessible and inclusive content that reflects the diversity of LGBTQ+ communities. 

• Write articles, blogs, case studies, impact stories, promotional materials and project updates. 

• Support the development of a consistent organisational voice and communication style. 

• Gather and manage photographs, testimonials, quotes, video content and community stories, ensuring appropriate consent and permissions are obtained. 

Social Media & Digital Engagement 

• Lead on the day-to-day management of MindOut's social media platforms. 

• Plan and schedule content using appropriate digital tools. 

• Monitor engagement, respond appropriately to enquiries and identify opportunities to increase reach and engagement. 

• Track performance and provide regular reports on communications activity and impact. 

• Keep up to date with relevant trends, campaigns and issues affecting LGBTQ+ communities and mental health. 

Heritage Project Communications 

• Lead communications activity for Speaking Our Minds: MindOut 25+ Years and LGBTQ Mental Health. 

• Promote project activities including oral history interviews, workshops, exhibitions, volunteer opportunities and public events. 

• Support the development and promotion of online heritage content and digital exhibitions. 

• Work alongside volunteers, participants and partners to showcase project outcomes and achievements. 

• Assist with gathering project evidence, feedback and impact stories required for funder reporting. 

Events & Community Engagement 

• Support the promotion and delivery of community events, awareness campaigns and stakeholder engagement activities. 

• Produce event marketing materials and communications. 

• Coordinate communications before, during and after events. 

• Support relationships with community groups, partners, funders and stakeholders. 

Website & Email Communications 

• Maintain and update website content. 

• Produce and distribute newsletters and email communications using appropriate digital platforms. 

• Support audience development and mailing list management in line with GDPR requirements. 

• Monitor website and email performance and identify opportunities for improvement. 

Media & Public Relations 

• Draft press releases, media statements and promotional content. 

• Build relationships with local, regional and LGBTQ+ media contacts. 

• Support media opportunities that raise awareness of MindOut's work and impact. 

• Assist senior staff with communications relating to public campaigns and organisational announcements. 

Administration & Monitoring 

• Maintain accurate communications records, image libraries and consent documentation. 

• Support monitoring and evaluation of communications activities. 

• Ensure compliance with GDPR, confidentiality and organisational policies. 

• Produce reports on communications activity for funders, management and trustees as required. 

For full details and person specifciation please view attached job description.

Interviews to be held 26th & 27th August.

INTRODUCTION TO THE ROLE

iniva is seeking an experienced, thoughtful and collaborative Website & Communications Manager to join our team at a pivotal moment for the organisation. The role sits at the heart of Living Legacies: Collaboration, Community and Radicality, a four-year National Lottery Heritage Fund project that activates iniva’s archive and connects it with communities through exhibitions, events, podcasts, oral histories and digital resources. Working at iniva is dynamic, creative and purpose driven. As a small organisation, we value people who can work confidently on their own initiative while collaborating closely with colleagues, freelancers and partners. This part-time role (3 days per week) is offered as a fixed-term contract over four years, with responsibilities evolving across the project lifecycle — from strategy and planning in the early stages to website redevelopment, major public programmes and legacy outputs in later phases. The Website & Communications Manager will work closely with the Project Manager and wider team to support clear communication, shared understanding and joined-up audience engagement. The role plays a key part in shaping how audiences encounter Living Legacies and iniva more broadly, ensuring communications are inclusive, accessible and grounded in the organisation’s values. We’re looking for someone who cares about creating more equitable cultural spaces and enjoys sharing stories that connect artists, archives, and communities.

IDEAL CANDIDATE

This role would suit a practical and organised communications professional with strong writing and digital skills. You will be a confident and clear communicator, able to produce engaging, accessible content for a range of audiences across web, email and social media. You will have experience working with websites, including contributing to or supporting a WordPress (or similar CMS) website redevelopment, and be comfortable collaborating with website developers to deliver user-friendly, accessible digital experiences. You will bring the ability to plan and coordinate work across multiple projects, managing timelines, contributors and priorities effectively. Experience supporting or overseeing freelancers such as PR consultants, graphic designers, photographers, videographers etc or external partners is helpful, alongside a collaborative approach and good organisational skills. We are particularly interested in candidates who bring transferable skills from other sectors, along with curiosity, initiative and a willingness to learn. You should be motivated by working in a small, purpose-driven team and be committed to inclusive, accessible communication. This role supports a multi-year heritage project focused on the histories and practices of Black and Global Majority artists. We particularly welcome applicants with lived experience and/or a strong interest in these areas, and a commitment to inclusive, anti-racist and accessible communication practices. We know that no one will meet every requirement. If you meet most of the criteria and feel excited by the role, we encourage you to apply

Role Purpose

The Website & Communications Manager will lead iniva’s communications for a four-year fixed-term
project (3 days per week), with responsibilities evolving across the project — from setting up systems
and plans in Year 1 to delivering public activity, website redevelopment and legacy outputs in later
phases.

Focusing on Living Legacies, the postholder will lead communications activity to grow and diversify
audiences while maintaining strong engagement with existing audiences. They will manage a small
communications team, including the Communications Coordinator, and coordinate different
freelancers over the life of the project, such as a PR Consultant, Website Developer and Podcast
Producer to deliver clear, consistent and values-led communication across the organisation.
Working closely with a freelance Website Developer and internal teams, the postholder will oversee
the redevelopment of iniva’s website, ensuring it is accessible, user-friendly and supports the
project’s digital content and long-term needs. They will also work collaboratively with the Senior
Fundraising Manager, Project Manager and Project Curator to ensure joined-up, timely storytelling that
reflects the aims of the project and supports audience engagement.

Project Specific Duties

The duties below reflect the role across its four-year term. Activity in Years 1–2 will focus on
communications planning, audience development, team coordination and early digital work. Website
redevelopment (Years 2–3) and press activity for exhibitions (Years 3–4) will increase in later phases.
Not all responsibilities will be active at the same time.

Communications Strategy, Planning and Audience Development

• To review, refine and deliver the Living Legacies Communications Plan in collaboration with the wider project team, ensuring alignment with audience development goals, legacy planning and funder expectations.
• To lead audience development activity for Living Legacies, balancing growth and diversification with the retention of iniva’s existing audiences.
• To ensure consistent application of iniva and Living Legacies brand, tone of voice and values across all communications outputs.
• To establish and maintain communications systems, workflows and standards to support effective delivery across the team and with external contributors.
• To manage marketing, communications and documentation budgets ensuring activity is delivered within agreed resources for the organisation.

Website Redevelopment & Digital Experience

• To provide oversight of the redevelopment of iniva’s website (2027-2028), working closely with the Website Developer and internal stakeholders to ensure the site meets accessibility standards, audience engagement objectives and digital preservation needs.
• To manage the Website Developer and relevant budget lines to deliver a user-friendly, accessible website that supports archival access, digital outputs and the wider public programme.
• To ensure the website reflects the interpretive aims of Living Legacies and supports long-term access to project outputs, including oral histories, exhibitions and archival content.
• To gather and commission content from project partners and programme leads to ensure inclusive, participant-led storytelling is reflected across digital platforms.

Content, Campaigns & Creative Management

•  To oversee the creation, scheduling and publication of engaging digital content for Living Legacies, working with the Communications Coordinator across social media, email newsletters and website updates to raise awareness of the project, grow and engage existing and new audiences, and share stories, opportunities and project milestones.
• To commission and manage promotional materials, including digital and print assets, working with graphic designers, photographers, videographers and other freelance creatives to create compelling content that reflects the project's values and reaches diverse audiences.
•  To provide clear briefs, quality control and sign-off for commissioned content, ensuring outputs are on brand, accessible, high quality and delivered on schedule, and support meaningful engagement with participants, partners and audiences.
• To coordinate the promotion of project events and exhibitions, including digital and print listings, invitations, ticketing and on-site communications logistics, helping to maximise attendance, participation and the visibility of Living Legacies across communities and partner networks.

Monitoring, Evaluation & Reporting

• To oversee monitoring and evaluation of communications activity for Living Legacies, drawing on digital engagement data across web, email and social media platforms to understand audience reach, engagement and impact.
• To lead on communications-related reporting for senior management, the Board and funders, working with the Communications Coordinator to collate insights, data and evidence that demonstrate impact, learning and audience development.
• To use evaluation findings to inform ongoing communications strategy, audience development activity and project learning.

Collaboration & Internal Coordination

• To work collaboratively with the Project Manager, Project Curator, Senior Fundraising Manager and wider iniva team to ensure consistent messaging, joined-up communications and coordinated project delivery across all strands.
• To support shared understanding of communications priorities across exhibitions, podcasts, oral histories and community engagement activity, ensuring coherence of messaging and audience experience.
• To contribute to a culture of knowledge sharing, collective responsibility and values-led working across the organisation.

Press & Public Relations

•  To provide oversight and be the main point of contact for press and media activity for LivingLegacies, setting priorities, approving messaging and coordinating delivery with the Freelance PR Consultant, annually for three major project exhibitions and public programme (2027-2030).
• Liaise with external PR consultants to support programme promotion, ensuring assets and information are shared accurately and on time.
• To support the development and approval of press materials, including press releases and image assets, ensuring clarity, consistency and alignment with project messaging and organisational values.
• To oversee media listings, press scheduling and coverage tracking, using insights to inform future communications planning in consultation with the PR Consultant.
• To ensure compliance with funder branding and visibility requirements, including National Lottery Heritage Fund acknowledgement guidelines.

General Duties (In common with all iniva staff)

• To support the philosophy, aims and objectives of iniva and to champion its work.
• To promote and support equality, diversity and inclusion for all staff, contractors, volunteers and stakeholders.
•  To uphold collective responsibility, knowledge sharing and team working across the organisation.
• To contribute to, and follow iniva’s organisational policies and procedures, particularly policies relevant to your defined responsibilities and area of work.
• To ensure proper record keeping, filing and archiving of all communications and documentation related to your area of work.
• To engage in continuing professional development, seeking to stay up to date with developments and best practice in your area of work.

Note: This is a description of the job as it is at present constituted. It is iniva’s practice to examine job
descriptions regularly and to update them to ensure that they accurately reflect the job required to be
performed, or to incorporate proposed changes.

PERSON SPECIFICATION

The postholder for this role should demonstrate the following qualifications, experience, skills and
knowledge:

Essential

• Proven experience developing and delivering a communications strategy, ideally for cultural or heritage projects.
•  Experience in website development or managing website redevelopment projects, including working with web developers on design, UX, accessibility and audience engagement.
•  Strong copywriting and editorial skills, with the ability to produce clear, engaging and accessible content across platforms.
•  Experience creating and scheduling content for digital channels, including social media, email newsletters and websites.
•  Understanding of accessibility standards for digital content (e.g. WCAG 2.2) and inclusive communication practices.
• Experience in line management of staff and commissioning or supervising freelance creatives — including PR professionals, website developers, graphic designers, videographers, photographers and content producers — to deliver high-quality, on-brand and accessible content.
• Experience coordinating press and media engagement, including drafting press releases and managing listings.
• Ability to collect and interpret digital engagement data (e.g. social media insights, email performance, web analytics) for evaluation and reporting.
• Strong organisational and time-management skills, with the ability to manage multiple deadlines and priorities.
• Collaborative approach and experience working across teams to ensure consistent, values-led messaging.

Applicants do not need agency-level PR experience; experience of coordinating or overseeing
press activity within a wider communications role is sufficient. We are not expecting candidates
to demonstrate equal depth across all areas; instead, we are looking for a strong overall match
against the Essential criteria.

Desirable

• Familiarity with iniva’s mission, and an understanding of visual arts, archives or Black and
• diaspora cultural heritage in the UK. Experience promoting exhibitions, podcasts, or public programmes within an arts or heritage
• context.
• Knowledge of web content management systems (e.g. WordPress), email marketing tools
• (e.g. Mailchimp) and marketing management tools (e.g. SocialBee and Hootsuite).
•  Experience producing or editing visual content using graphic design tools (e.g. Adobe Creative
• Suite, Canva and Figma), with an eye for layout, accessibility and brand consistency.
•  Experience developing or applying audience development strategies.
•  Understanding of digital preservation principles for online content.
• Experience creating inclusive, participant-led storytelling in partnership with community
• groups.
• Confidence in briefing designers and overseeing the production of promotional materials
• across print and digital.
• Awareness of brand compliance and funder visibility guidelines (e.g. The National Lottery Heritage Fund).

Note: Applicants cannot be expected to be equally strong on all the above criteria, but to provide
evidence across the range, in varying strengths and combinations. iniva are committed to supporting
staff in training and support to achieve the standards required to undertake the role.

The Communications Manager provides operational leadership for CLAPA's communications delivery, ensuring communications and marketing activity is effectively planned, prioritised and delivered in support of the charity's strategic objectives. 

Reporting to the Head of Communications and Marketing, the postholder is responsible for translating the communications strategy into coordinated day-to-day delivery. They will oversee the planning, scheduling and operational management of communications activity across the organisation, ensuring work is appropriately prioritised, resources are allocated effectively and projects are delivered to a consistently high standard. 

The role directly manages CLAPA's Communications Officers, embedding effective planning, briefing and workflow processes that enable the team to deliver proactive, creative and high-quality communications.

Acting as the primary operational lead for communications delivery, the postholder will ensure colleagues across CLAPA receive responsive, well-planned communications support while maintaining clear priorities and protecting the team's capacity to deliver its best work. 

If you think you have the talent, passion and experience to help us ensure we can always meet the needs of the community we serve, we want to hear from you.