Producer Jobs in Charing Cross, Greater London
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We are seeking an experienced and enthusiastic Social Media Manager to join our Communications team. This is a new and exciting role that is both creative and strategic. You will lead on the DEC’s social media presence and expertise to deliver impactful content on all our channels and explore new opportunities to reach our audiences.
Ideally, you will have worked in an NGO, can demonstrate successes in a similar role, have proven experience advising senior leaders and have exceptional “people” skills.
If you’re passionate about using your skills to raise funds for our national appeals, share stories of communities affected by disasters and have great ideas on how to demonstrate the impact of our work, we’d love to hear from you!
As part of a small, successful core team, you will collaborate with colleagues from across our 15 member charities as well as our national partners. The DEC provides opportunities to learn and grow in a supportive and productive environment.
Please download the job description for full details of the team, responsibilities and required/desired competencies, experience, skills and knowledge.
The client requests no contact from agencies or media sales.
Press and Media Relations Officer
The Press and Media Relations Officer represents the work of SCIE, acting as the point of contact for members of the press and other media representatives. The post holder is responsible for maintaining the profile and reputation of the charity and helping to achieve our influencing objectives with policymakers and leaders in the social care sector. Responsibilities include disseminating information to members of the press and other media to raise awareness of SCIE’s policy positions, research findings and improvement programmes. The post holder will help shape and deliver media influencing plans that support SCIE’s influencing objectives and use a variety of channels to achieve these objectives, including both traditional and social media.
About us
The Social Care Institute for Excellence (SCIE) is a national charity with a clear vision of a society where care and support maximise people’s choices, removes social inequality, and enables people to live fulfilling, safe and healthy lives. To achieve this we research, evidence, share and support the implementation of best practice. We use this evidence and experience to shape policy and outcomes, and to raise awareness of the importance of social care and social work for creating a fair and equal society. Everything we do is informed by people with experience of care and support.
At the SCIE, we are driven by our values:
· Progressive – always learning and developing.
· Inclusive – working together for equality, diversity, and fairness.
· Credible – evidence-based, robust, and reliable.
· Transparent – open and honest.
General responsibilities:
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Have fun and challenge yourself at work, model the charity’s values and abide by our policies and practices.
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Embrace diversity and share in our commitment to equality of opportunity and to eliminating discrimination.
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Work flexibly and positively contributing to good team working and the delivery of the SCIE’s objectives through matrix working.
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Show a clear commitment to working with people with lived experience in a sensitive and non-judgmental way to facilitate positive working relationships.
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Other tasks as may be required, commensurate with the level of the post
Please see the Job Description as an attachement for further detail
The client requests no contact from agencies or media sales.
BRAC, one of the world’s leading development organisations, is seeking a Media Engagement Lead to drive forward our media engagement strategy in Europe.
Overview of the role
- After 50 years of southern-led impact at scale, BRAC is more determined than ever to create opportunities to realise human potential. In order to do this, BRAC is looking to raise awareness of its work and values amongst key stakeholders in strategic markets across Europe. Engaging regularly and effectively with the media in Europe is therefore vital.
- The Media Engagement Lead will play a leading role in designing and delivering BRAC’s media engagement plans across Europe. This is a pivotal time for BRAC as we begin to invest in relationship development for influence and partnerships across Europe, and this is a vital role in determining the success of this new chapter.
- The role will be based in London, a Global Media Hub, but will be tasked with supporting media engagement with publications across Europe, particularly in Germany and Scandinavia.
- The Lead will be the focal point for BRAC’s media engagement across Europe and contribute significantly to both securing new media relationships and making the most of existing ones.
- This role offers the opportunity to create real change, leveraging the half-century legacy of BRAC – as a world-leading, Southern-led INGO – to develop a strategic media approach towards major European actors and share BRAC’s story with our target audiences through the media.
About BRAC
Founded in Bangladesh in 1972, BRAC is an international development organisation that today partners with over 100 million people living with inequality and poverty. Best known for our community-led, holistic approach that delivers long-term impact at scale, BRAC works with communities in marginalised situations, hard-to-reach areas and post-disaster settings across Asia and Africa, with a particular focus on women and children. We innovate and create impact through social development programmes, social enterprises, humanitarian response, a bank and a university.
Born and proven in the global south, BRAC has become a world leader in developing and implementing cost-effective, evidence-based programmes. BRAC's office in Europe provides vital support for BRAC’s development work worldwide through fundraising and communications, building impactful, long-term relationships with partners, whether they be foundations, companies, Governments or major donors. To multiply this impact, BRAC Europe also plays a key role in engaging and influencing policymakers and practitioners to tackle extreme poverty.
Please submit your CV and cover letter. The cover letter should include; a) your motivations for applying for this position b) how you would be a strategic fit for the role/organisation and c) the media engagement achievement you are most proud of having contributed to.
The client requests no contact from agencies or media sales.
Purpose of the Role
The Digital Marketing Manager will implement and help develop a new digital marketing strategy, crucial to the ongoing development of ArtsEd’s profile and reputation and the successful delivery of all our programmes.
Understanding the needs of current and prospective students and pupils and their parents, and being able to identify digital plans and initiatives which will enable ArtsEd to meet both the long and short-term needs is a central aspect of the role.
The Digital Marketing Manager will lead in the planning and implementation of digitally creative and customer focused campaigns and will be responsible for the achievement of student and pupil recruitment targets. They will work closely with senior staff and the rest of the Marketing team to deliver highly effective experiences to all stakeholders and potential stakeholders.
The Digital Marketing Manager will be responsible for the continuing development of ArtsEd’s online profile amongst all of our target audiences, including high-level industry connections, potential supporters and the local community, alongside potential students, pupils and parents.
In addition, the Digital Marketing Manager will be responsible for ensuring that ArtsEd’s messaging is consistent, innovative and compelling across all platforms.
Digital Marketing
- Plan and execute digital marketing, including SEO/SEM, email, social media and display advertising campaigns in collaboration with the wider marketing team.
- Use digital marketing expertise to create effective user funnels to optimise conversion rates, tracking user behaviour in order to refine processes.
- Collaborate closely with staff across the organisation to identify storytelling opportunities to ensure a full understanding of ArtsEd’s broad range of target audiences.
- Set up digital advertising campaigns through Meta, Google Ads and other platforms
- Utilise excellent graphic design skills to collaborate with the team on the design and delivery of different digital campaigns for all stakeholder groups. This will include mass e-mails, social media posts and digital collateral as required.
- Instrument conversion points and optimize user funnels.
- Monitor social media communications (both comments on posts and direct messages) and respond in a timely and appropriate manner.
Design & Brand
- Be a guardian of the ArtsEd brand, ensuring correct and effective use of our branding and house style both internally and externally.
- Ensure all digital information is accurate, up to date and relevant.
- Ensure ArtsEd embraces and celebrates diversity and inclusion through all digital marketing touchpoints.
- Develop and manage image library including liaising with relevant staff to select images, co-ordinating in-house photography and film requirements, up-dating plasma screen and fulfilling external requests for images.
- Ensure all touchpoints communicate ArtsEd visual identity. Working with the wider Marketing team to review and implement ArtsEd brand architecture structure on digital platforms
Graphic Design
- Create print and digital advertising material using Canva or similar software.
- Design and create in-house digital signage and support the Marketing Officer where needed.
- Support the print production process, liaising with printers and publications, proof reading and adapting print collateral as required.
Recruitment
- Lead on the implementation and delivery of a robust digital marketing strategy to optimise student and pupil recruitment across the whole organisation. This will include:
- Building on existing digital activity to maximise its reach and impact against all of our target audiences, including digital and associated print advertising.
- Managing an associated programme of recruitment focused events and activities, both virtual and face-to-face, to raise our profile and to maximise our enquires, registrations, applications and acceptances across all of our activities.
- Supporting the relevant teams in the delivery of this programme, which will include existing activity e.g. Day School and Sixth Form Open Days, degree audition days and our outreach programme.
- To programme our email marketing conversion communication using software Mailer Lite/MailChimp
- Overseeing the production of all marketing collateral.
Social Media
- Overseeing the planning and delivery of a social media plan that aligns with and enhances all strands of the marketing and communications strategy
- Create engaging and content drive social media assets.
- Oversee and a schedule the delivery of day-to-day social media content
- Work with the marketing officer to Launch as short form video content strategy for all platforms with aligns with the Marketing and organisations strategy.
- Be the expert in understanding movements regarding social networks ensuring ArtsEd has a presence and brand building content on the right platforms.
- To have responsibility for all digital advertising, including social paid adverts.
Website
- Manage through line managed staff all aspects of the ArtsEd website, ensuring that it remains relevant to all users at all times. This will include:-
- Ensuring factual content is kept up-to-date, imagery and video is regularly refreshed and that the overall site reflects ArtsEd’s unique offer.
- Identifying opportunities to create and update brand focused content
- SEO
- Analytics
Market Analysis/Planning
- Review and analysis of data to identify competitor tactics, market trends, new opportunities and challenges.
- Ability to understand different audiences and relevant content to ensure successful conversion rates and enhance the student and stakeholders experience.
- Explore new methods for collection of data and how this can be used to improve recruitment processes
- Complete quarterly digital impact reports
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Implement regular surveys of students and staff, collecting quantitative and qualitative material to support marketing and communication campaigns.
- Stay up to date with the latest trends and best practices in online marketing and measurement.
- Shape outcome based on data.
Events
- Work with team on the planning and delivery on a programme of events, including Auditions, Open Evenings and Open Events.
Other
- Carry out any other duties as reasonably requested.
- Commitment to equity, inclusion and diversity
- Line management of direct report