Sales associate jobs in Birmingham

Role Purpose

Responsible for helping to ensure the effective delivery of the Regional Fundraising strategy in relation to generating sustainable income from third parties and campaigns. You will primarily focus on recruiting support from community groups and associations, businesses and individuals across the South as well as supporting the growth and diversity of the challenge events portfolio.

You will plan, market, deliver and grow your portfolio ensuring all objectives, financial and non-financial are achieved, with an active focus on cost-effective ideas, growth and contingency plans.

Working closely with our service delivery teams across the UK to develop fundraising lead networks, building a robust and community driven income pipeline. You will build powerful, local relationships across your region, and ensure every supporter has an exceptional fundraising experience.

Main Responsibilities

• Support the development and implementation of a fundraising plan to maximise income generation across the designated area, in line with the overall fundraising strategy.
• Build knowledge of Child Bereavement UK supporters in the area and develop a community of supporters who have a tangible relationship with our work.
• Build relationships with individual supporters, community organisations, faith groups, schools and education facilities, regional corporates and challenge event participants.
• Contribute to the development of annual income and expenditure budgets, monitoring results and contributing to regular reforecasts, mitigation and contingency planning to ensure budget is achieved.
• Attract new support and nurture and develop existing support by providing excellent stewardship to maximise supporter journey, value and retention and in-turn income.
• Work alongside the Head of Regional Fundraising and Challenge Event team to develop and promote successful and engaging off-the-shelf fundraising initiatives, campaigns, and challenge events to engage and encourage potential supporters, using research to spot trends and popular initiatives.
• Work collaboratively with the Challenge Event team and Communications team to develop and implement marketing and social media plans for all events/activities.
• Analyse the potential risks and benefits of fundraising events/activities considering risk, time/cost ratios, and overall ROI, to focus effort accordingly.
• Ensure all associated activities are compliant with charity law, regulatory requirements, and best practice, including Data Protection Act and GDPR.
• Develop and follow processes and systems to ensure the effective management of all relevant information, including maintaining and assuming responsibility for accurate information on the charity’s Sales Force database and the community section of the website.
• Work with the Head of Regional Fundraising to recruit Fundraising Committees across the region.
• Support with the recruitment of Community Ambassadors.

All Staff

• Contribute to the vision and mission of Child Bereavement UK; whilst embedding the values into your daily work activities.
• Promote equality of opportunity and diversity in accordance with Child Bereavement UK policy.
• Contribute to the overall success of the charity’s fundraising needs by providing case studies, attending events and adding value to the experience of our supporters as required.
• Contribute to the brand and reach of the charity by working alongside our Marketing & Communications Team when relevant press opportunities arise or when required for social media and online content (including the use of photography).
• Work to objectives, targets and work plans agreed with your line manager.
• Undertake specific projects and other ad hoc duties agreed with your line manager, fulfilling any deadlines, reviews and reporting procedures required.
• Take an active part in the Quarterly review process and participate in training agreed with your line manager.
• Recognise and champion the lived experience of children and young people with bereavement within your work.
• Ensure the health and safety of all colleagues, volunteers and visitors in accordance with Child Bereavement UK policy.

Person Specification

Essential

• Ability to self-motivate and organise yourself to manage multiple priorities, to set and meet deadlines in order to keep projects moving forwards.
• Experience in at least one of: fundraising, sales, partnerships, business development, or community engagement.
• Confidence and experience in public speaking, both offline and online, and demonstratable ability to represent a cause to a wide range of audiences.
• Outstanding relationship-building skills and an ability to manage stakeholder relationships effectively and creatively.
• Experience of working to targets and managing budgets.
• A positive, proactive approach to problem-solving and collaboration.
• Confidence working independently and as part of a team.

Desirable

• Experience in community fundraising or charity income generation
• Experience of delivering a regional-focused role in the same geographic area
• Experience of managing and supporting volunteers.
• Familiarity with CRM systems and data management 

Recruitment Timetable

Application deadline: 27th May 2026 at midnight

First Stage Screening Interviews

You may be asked to attend a 10-minute Screening Interview on MS Teams with the Hiring Managers for the vacancy, to assess your suitability for the role. During the interview, you will be asked two skills-based questions.

Second Stage Interviews

If you are progressed to a second stage interview, you will be invited to attend a 1-hour formal interview on MS Teams with the Hiring Managers for the role. It is our policy to share the role-specific interview questions with applicants ahead of the interview, to aid their preparation. You may also be asked to complete an interview task, which will also be shared with you in advance.