Senior Community Fundraiser Jobs in Charing Cross, Greater London
Digital Marketing Manager
We are seeking a talented, experienced and proactive individual to join the charity at this critical and exciting stage of growth and development, and to lead on the delivery of the new digital marketing strategy.
This is a fantastic opportunity to work in a small but hard-working marketing team at the national charity caring for the NHS, and to support the organisation with their digital marketing activity.
Position: Digital Marketing Manager
Location: Home based and flexible – able to work in Warwick and London offices occasionally, and at other locations nationally when required.
Salary: £40,000 - £45,000 per annum
Hours: Full Time (35 hours per week)
Contract: Permanent
Benefits: 25 days paid holiday (rising to 29 days with service increments) plus 8 bank holiday, Personal Pension Scheme, Healthcare Cash Plan, Employee Assistance Programme, Staff Awards Scheme, Company Sick Pay Scheme, Flexible working patterns
Closing Date: Friday 31st May 23.59
Interview Date: W/C 10th June
About the Role
NHS Charities Together is at an exciting stage in its journey and about to embark on an ambitious new strategy. As the mission of the organisation evolves, the digital channels and digital marketing practices need to evolve with it, ensuring that digital opportunities and learnings across the entire organisation is maximised – to achieve the brand and fundraising objectives.
As the Digital Marketing Manager, your key responsibilities include:
· Delivery of the digital marketing strategy
· Website, Google Analytics and paid social management
· Championing digital knowledge and expertise across the organisation
· Agency management
· Supporting comms and wider teams with digital marketing activities.
About You
You will have experience of delivering digital marketing campaigns and activities in a communications, marketing or fundraising environment. You will be analytical, with a keen eye for detail with the ability to provide guidance and help for other teams across the organisation. With an excellent understanding of key digital marketing metrics, you be confident making data driven decisions.
You will also have experience of:
· Managing digital channels, including websites, analytics platforms, and social media accounts.
· Working with key digital marketing tools including GA4, Meta Business manager and others where relevant.
· Implementing SEO across digital channels.
· Monitoring and evaluating digital activity, with good analytical skills and ability to apply insights into practice.
· Digital audiences and using digital data to understand audiences.
· Managing external agencies and getting the most out of them.
About the Organisation
This is an exciting time to join the organisation as we begin to plan and deliver against our newly launched strategy, to achieve our vision of a future with a thriving NHS and the best possible healthcare for everyone, in which the finance team plays a vital role.
You will be asked to provide a copy of your CV and a supporting statement outlining how you meet the job description, person specification and any preference for a specific programme, via NFP People. The supporting statement should be no more than 2 sides of A4.
Please indicate which role you are applying for. If applying for both please submit a single CV but a separate personal statement for each outlining how your skills and experience meet the requirements of each role.
Other roles you may have experience of could include Digital Marketing, Marketing, Digital, Marketing and Communications, Digital Marketing and Communications, Digital Marketing Manager, Marketing Manager, Digital Manager, Marketing and Communications Manager, Digital Marketing and Communications Manager, Fundraising, Digital Fundraising, Campaigns.
PLEASE NOTE: This role is being advertised by NFP People on behalf of the organisation.
ROLE PURPOSE
This position involves identifying and prioritising potential donors capable of making significant contributions to help us deliver a range of projects aimed at enhancing the student experience and supporting the local community. By providing the Development and Fundraising Team with tailored and insightful research, this role will enhance the prospect funding pipeline and facilitate the cultivation of a diverse pools of donors, including individuals, grant-making trusts, and companies. This role will also manage a well-structured stewardship program for donors. Responsibilities include promptly acknowledging donations, creating personalised impact reports, and overseeing bi-annual events which recognise and celebrate their support.
PRINCIPAL ACCOUNTABILITIES
· To maintain and develop the University’s database of fundraising prospects through proactive identification, analysis, and segmentation, (individual and aggregate) record updating, and original research, including the identification of new prospects.
· To prepare prospect profiles (which may include wealth ratings), and work with relationship managers to devise appropriate tailored cultivation and solicitation plans, enabling appropriately targeted fundraising asks.
· To develop and manage reporting in the database across fundraising portfolios to help ensure prospects are strategically moving along the prospect pipeline towards major gift solicitation • To produce and provide due-diligence reports on prospective donors as part of the University’s gift acceptance procedures.
· To deliver an annual donor recognition event to acknowledge and celebrate the support of the University’s most generous supporters.
· To organise smaller bespoke events for higher level donors to the university, for example, site visits to project sites and/or opportunities to meet student beneficiaries.
· To write insightful and impactful bespoke reports for donors supporting the University, ensuring reports demonstrate the positive impact of support and encourage repeat gift solicitation from the fundraising team.
· To keep abreast of regulations, including the Privacy and Electronic Communications Regulations (PECR) and the General Data Protection Regulations (GDPR) ensuring that all prospect research and cultivation is compliant and understood by fundraisers.
· To undertake any other duties as appropriate within their competence, as required by their Head of Unit from time to time.
CONTEXT
The primary purpose of the Development team is to secure philanthropic income to support the delivery of the University’s Being Westminster 2022-2029 strategy. The Development team forms part of the Global Recruitment, Admissions, Marketing and Communications (GRAMC) directorate. The team also works closely with the Business Engagement Directorate to deliver an integrated approach to the University’s relationships with its key external stakeholders. The Development team collaborates with the Alumni Relations team to inspire and engage the University of Westminster’s vibrant, global community of alumni and supporters to build lifelong and mutually beneficial relationships with the institution.
DIMENSIONS
· The role has no budgetary responsibility.
· This role will be expected to manage a varied workload with limited, direct supervision.
· The post holder will be expected to support key GRAMC activity which may include some unsocial working hours.
PERSON SPECIFICATION
QUALIFICATIONS
Essential
· Educated to degree level.
· Membership in a relevant professional body (e.g. CASE)
TRAINING AND EXPERIENCE
Essential
· Experience researching potential funders/prospects or investors using a range of sources and analysing and synthesising findings.
· Familiarity with a range of tools and information sources useful to prospect research
· Strong working knowledge of fundraising and understanding of the fundraising and gift management process.
· Experience of working with CRM systems
· Experience in working with large and complex sets of data; analyzing and communicating key findings in an understandable way
· Experience in handling confidential data with tact and discretion, with good practical knowledge of the Data Protection Act
· To understand individual health and safety responsibilities and an awareness of the risks in the work environment, together with their potential impact on both individual work and that of others.
· Experience in delivering events that recognize and acknowledge key stakeholders thoughtfully and creatively.
Desirable
· Experience working within a Development and Alumni Relations/Advancement function within a UK HEI
· Experience of The Raiser’s Edge
· Thorough knowledge of the General Data Protection Regulations (GDPR)
APTITUDES, ABILITIES AND PERSONAL ATTRIBUTES
Essential
· Excellent interpersonal, networking, and verbal communication skills and proven credibility in engaging senior internal and external stakeholders, clients, and donors
· Strong writing skills and the ability to write compelling and insightful reports that demonstrate impact.
· Ability to work well under pressure and to successfully manage several projects simultaneously, to deadline.
· MS Office proficiency and experience with Excel spreadsheets
· Excellent organizational skills, methodical approach, and attention to detail
· High attention to detail
· Fully committed to contributing to a stimulating learning and working environment that is supportive and fair, based on mutual respect and trust, and in which harassment and discrimination are neither tolerated nor acceptable.
· A proven record of working cooperatively and flexibly as part of a team.
· Commitment to the role of philanthropy within a university setting
· Resilient and tenacious
· Self-starter, able to act on own initiative.
· The post holder will be expected to work unsocial hours on occasion.
HOW TO APPLY
To apply for this vacancy, please visit our vacancies page where you will be able to download our application form template. You will then be requested to complete a quick registration before being able to upload the completed application form and any supporting documentation.
Applications should include:
· A concise statement in support (ideally no longer than two pages), addressing the criteria in the Person Specification and motivation for applying.
· You may also include an up-to-date curriculum vitae;
· names and contact details of two referees (although referees will only be approached at the offer stage).
The deadline for receipt of applications is midnight on 8 June 2024.
Interviews will take place on 19 June 2024.
An appointment will be made subject to proof of eligibility to work in the UK and satisfactory references being obtained.
At the University of Westminster, diversity, inclusion and equality of opportunity are at the core of how we engage with students, colleagues, applicants, visitors and all our stakeholders.
We are fully committed to enabling a supportive and safe learning and working environment which is equitable, diverse and inclusive, is based on mutual respect and trust, and in which harassment and discrimination are neither tolerated nor acceptable.
The University has adopted Smart Working principles to support and further our Equality, Diversity and Inclusion aims of being an inclusive, collaborative and flexible employer. Further details of Smart Working can be discussed at interview stage.
OUR BENEFITS
The University offers a range of well-being and work-life balance benefits to recognise and reward the essential contribution our colleagues make to success and growth. Our benefits are inclusive for colleagues of all backgrounds including LGBTQ+ colleagues, disabled colleagues, pregnant colleagues, parents, and carers, as well as colleagues of all genders, ages, ethnicities, nationalities, religions and beliefs, and marriage and civil partnership status.
· 35 days annual leave per year, plus bank/national holidays and University of Westminster closure days (pro-rata for part-time staff).
· A generous occupational pension scheme.
· Annual incremental progression and/or cost of living reviews.
· Generous maternity, paternity, and adoption leave.
· Flexible working and smart working.
· Learning and development opportunities.
· Free membership rates for a wide range of sporting facilities, including gyms at Regent Street and Harrow campuses, as well as the Chiswick Sports Ground.
· Employee assistance programme.
· The opportunity to participate in other attractive employee benefit schemes such as Cycle to Work, Eye Care Vouchers, Season Ticket Loans, and Give As You Earn.
The client requests no contact from agencies or media sales.