Senior direct marketing executive appeal jobs

Fundraising and Marketing Executive

Location:

Hybrid role with at least 3 days working in the office, of these 3 days Tuesdays and Fridays must be within the office. Based at Cosmic HQ near St Mary’s Hospital, Paddington, and at Queen Charlotte’s Hospital, Hammersmith

Reports to:

Senior Fundraising Executive

Salary:

£27,000 per annum

Hours:

Full time – 35 hours per week

Job Type:

Permanent

Annual Leave:

27 days’ annual leave (pro rata for part-time staff) plus public Bank Holidays and office shutdown between Christmas & New Year

About Cosmic

Cosmic is a small but mighty children’s charity dedicated to supporting the incredible work of the Paediatric Intensive Care Unit (PICU) and Neonatal Intensive Care Unit (NICU) at St Mary’s Hospital, Paddington, and Queen Charlotte’s Hospital, Hammersmith. We provide vital funding for life-saving equipment, specialist staff training, and pioneering research. We also deliver our own emotional and practical family support services - making a real difference for children and families when they need it most.

As part of our close partnership with our NHS colleagues, you will join a team working at the heart of world-class children’s and neonatal services, helping Cosmic to make a real difference for families during their most difficult moments.

The Role

This role will play a crucial part in supporting a wide range of fundraising, marketing, and communications activities for Cosmic. As a key member of the Income Generation team, the individual will help raise vital funds and awareness that enable and enhance the charity’s work, whilst also contributing to the delivery of effective marketing and communications that promote our impact and engage our audiences.

This role requires someone with a genuine interest in working across multiple fundraising areas — from corporate partnerships and community fundraising to individual giving, events and challenges, trusts and foundations, event support for Cosmic led events, and in-memory and legacy giving. You will bring strong organisational, communication, and creative skills to support activity across these streams. In addition, you will collaborate with the Marketing and Communications Manager to develop engaging social media content, enhance brand visibility, and contribute to impactful digital and supporter communications across all of Cosmic’s channels.

This varied and dynamic role will include research, administration, planning, content creation, and creative thinking. You will support the delivery of fundraising activities, events, initiatives, and campaigns, as well as contribute to marketing efforts such as social media, email newsletters, website updates, and storytelling. A key part of the role will be ensuring our supporters, donors, and online audiences receive high-quality, consistent, and engaging communications. With the wider team’s support, the role will also aid the growth of new corporate partnerships.

The role requires someone who is confident, organised, and articulate, with ideas, energy, and enthusiasm to promote the work, need, relevance, and impact of the charity. With such a diverse remit and working within a fast-paced environment, the ideal candidate will be comfortable multitasking and willing to get involved in a broad range of tasks.

We are looking for an enthusiastic individual who is keen to learn, has a “can do” attitude, and will be a passionate ambassador for the charity. The individual will have skills in marketing and/or fundraising, which will be transferable. Reporting to the Senior Fundraising Executive and working closely with the wider Income Generation team and the Marketing and Communications Manager, the role has scope for development and growth in this small, but impactful charity.

Key Responsibilities

1. Fundraising and income generation support

• Working alongside and supporting members of the Income Generation team, gaining a better understanding of the various fundraising and income generation activities.
• Be a key contact for fundraising enquiries.
• Collation and sending of information, including fundraising materials, to potential and current supporters and advising on queries relating to fundraising.
• Support the organisation, planning, promotion, and delivery of fundraising, stewardship and other events.
• Ensure that all fundraising activity operates with the Fundraising Regulator’s guidelines, code of practice and GDPR practices.
• Identify and support opportunities to raise awareness of the charity including giving presentations, attending meetings and local events.
• Aid the growth of individual giving programmes, including regular giving, one-off donations, and donor stewardship journeys.
• Assist in researching, writing, and submitting grant applications to trusts, foundations, and statutory funders.
• Maintain accurate donor records using the charity’s CRM system, Donorfy, and ensure data is up to date, accurate, compliant, relevant and reportable.
• Support the planning and delivery of fundraising campaigns, appeals, and community events.
• Assist with event set-up and pack-down, ensuring all materials and equipment are in place.
• Provide excellent donor care and stewardship, including timely thank-you communications and proactive engagement with supporters.
• Help identify new fundraising opportunities and potential partners through research and networking.
• Meet with supporters in person and provide a first-class experience for them by providing tours of the units and any tailored information they require.
• Support the administration and logistics for fundraising events, including volunteer coordination and post-event evaluation.

2. Marketing and communications responsibilities

• Create engaging content for social media, newsletters, the website, and campaign materials to raise awareness of the charity’s work.
• Social media content capture and uploading of activities at all Cosmic led events onto all relevant channels.
• Coordinate social media channels, scheduling posts, monitoring engagement, and identifying opportunities for growth.
• Support marketing campaigns for fundraising events, appeals, and awareness initiatives.
• Work with the Marketing and Communications Manager to ensure brand consistency across all supporter-facing materials.
• Gather stories, quotes and visuals from beneficiaries, supporters, and partner organisations (with appropriate permissions) to promote activities and support to Cosmic.
• Update and maintain website content, ensuring information is accurate, compelling, and user-friendly.
• Assist in producing digital assets, such as graphics, short videos, and email campaigns.
• Conduct basic analytics reporting for digital platforms, tracking engagement, reach, and campaign impact.
• Help coordinate Public Relations activities, including drafting press releases and maintaining media contact lists, in liaison with the Marketing and Communications Manager.

3. Cross-team and administrative responsibilities

• Work closely with the Senior Fundraising Executive, and wider Income Generation team to ensure smooth coordination between fundraising and marketing activities.
• Liaise with clinical partners, hospital staff, and external stakeholders to gather information that supports fundraising and communications content.
• Support the implementation of internal processes for campaign planning, supporter stewardship, and content production.
• Attend events, meetings, and training sessions as needed to represent the charity.
• Provide general administrative support to the fundraising and marketing functions including processing donations, handling enquiries, and maintaining shared resources.
• Contribute ideas and feedback to help refine and develop the charity’s fundraising and marketing approach.
• Audit the inventory of all materials necessary for both events and volunteering.
• Sending thank you letters to supporters in a timely manner.
• Spending time meeting with families and staff on the units, using this time as an opportunity to build positive relationships. Supporting the Service Delivery team with massage days for the clinical staff and other key events such as World Prematurity Day and other ad hoc and seasonal activities.
• The role is incredibly varied, and no two days are the same.

Key Skills and Qualifications

Essential skills

• Strong written and verbal communication skills
• Ability to manage multiple tasks and deadlines in a fast-paced environment
• Confident using social media platforms for organisational promotion (e.g., Instagram, LinkedIn)
• Good organisational skills and attention to detail
• Ability to build and maintain positive relationships with supporters, colleagues, and external partners
• Creative thinker with the ability to contribute ideas for campaigns, content, and events
• Proficient in Microsoft Office (Word, Excel, Outlook) and comfortable learning new systems
• A proactive “can-do” attitude with willingness to learn and take initiative
• Ability to work collaboratively as part of a small team
• Commitment to the mission and values of Cosmic

Desirable skills

• Experience working in a charity, events, fundraising, or marketing role
• Familiarity with fundraising income streams (corporate, events/challenges, community, trusts, individual giving)
• Experience creating social media content or using scheduling tools
• Basic design or video editing skills (e.g., Canva)
• Experience using a CRM or donor database
• Understanding of digital marketing metrics and analytics
• Experience writing fundraising applications, impact stories, or marketing copy
• Knowledge of charity branding principles and supporter journeys
• Event support or volunteer coordination experience
• Understanding of child health, paediatric care, or NHS charity environments

Why You’ll Love Working with Us

At Cosmic, we’re a small team with a big heart. Every day, we’re privileged to support families and NHS staff when they need it most - often during the most difficult and vulnerable moments of their lives. This role offers the opportunity to be a vital part of that support, making a tangible difference where it truly matters.

• 27 days’ annual leave (pro rata for part-time staff) plus public Bank Holidays. Time off between Christmas and New Year with the office shutting down during this time.
• £200 professional development budget annually
• Employee Assistance Programme
• Flexible hours with hybrid working arrangements. Core office hours 10am – 4pm

How to Apply

To apply, please submit your CV and responses to the screening questions. You are welcome to include a covering letter if you wish, but this is optional. 

Cosmic is an equal opportunities employer and welcomes applications from all suitably qualified candidates. If you have any accessibility requirements then please do highlight this to us in your application.