Senior direct marketing officer jobs in London, greater london
Our Aims
The Urban Partnership Group (UPG) is a community and regeneration organization situated in West London offering a wide range of activities at its bases at the Masbro Centre, Edward Woods Community Centre, Masbro Brook Green, and Flora Gardens Family Centre projects managed include those for older people, youth, children center services, volunteering and community champions. Through these projects UPG hopes to enhance the health, wealth and well-being of the centers’ users.
Role
To be responsible for the day-to-day provision of an efficient, welcoming and professional reception and administrative/business support service to the Masbro Community Centre.
The applicant will be the first person a visitor, client or customer meets or speaks to face to face or on the phone. The applicant will need to have a good rapport with people and make them feel welcome and at ease. UPG deliver a range different activities a week with a footfall of over 500 people a week.
Supporting providers and users of the Community Centre.
Duties and Responsibilities
-
As the receptionist and administrator, ensuring all users and visitors are dealt with promptly, professionally and courteously.
- Provide a warm, supportive and nurturing front-of-house presence, building positive relationships with service users, tenants, volunteers and partners.
- Develop and maintain effective clerical and administrative systems in line with UPG policies and procedures, reviewing and improving systems where necessary.
- Carry out general administrative duties including (but not limited to):
- Managing incoming and outgoing post
- Responding to written and verbal enquiries
- Coordinating bookings for workshops and classes
- Processing invoices and supporting basic financial record-keeping
- Assisting with room and hall hire bookings and issuing hire agreements
- Attending and minuting meetings as required
- Undertaking follow-up actions where necessary
- Assist with the reporting and monitoring of repair and maintenance issues and liaise with contractors where appropriate, escalating concerns to the Centre Manager / CEO.
- Support the scheduling of events, activities and services, including providing accurate information and assisting with room set-up and clear-down when required.
- Maintain clear and accurate records of Centre usage, including visitor logs, attendance registers and staff whereabouts for emergency purposes.
- Work collaboratively with reception and administrative colleagues across all UPG sites to ensure consistent systems, shared best practice and coordinated cover arrangements where required.
- Develop and maintain links with borough-wide support services to ensure effective signposting for residents and organisations.
- Undertake student enrolment, inductions, DBS checks and other relevant compliance procedures for volunteers, staff and external groups, ensuring records are securely maintained.
- Support the promotion and publicity of the Centre, including updating noticeboards, digital displays, website content and social media platforms in collaboration with the Family Services and Performance Manager and colleagues at other sites.
- Assist in gathering data and basic monitoring information required for reports to funders and stakeholders.
- Support room inspections and ensure spaces are prepared to a high standard before and after use.
- Promote a culture of inclusion, respect and community cohesion, demonstrating empathy and sensitivity when supporting individuals from diverse backgrounds.
- Work at all times in accordance with UPG policies, particularly regarding equal opportunities, safeguarding, health and safety, risk assessments and confidentiality.
- Assist with fire drills, emergency procedures, risk assessments and compliance monitoring.
- Demonstrate commitment to equality, diversity and inclusion in all aspects of work.
- Provide occasional administrative support to senior management, including diary coordination and document preparation where required.
- Undertake any other duties as directed by the CEO or Line Manager that contribute to achieving UPG’s aims and objectives.
Please see the attached Person Specification.
- Are you motivated by hitting income targets and building lasting partnerships?
- Do you enjoy turning conversations into opportunities and ideas into income?
- Are you ready to play a direct role in driving revenue growth in the education sector?
Then this could be the role for you.
We are looking for a Business Development Officer to drive revenue growth at Learning on Screen—the UK’s leading charity for moving image in post 16 education. This is a revenue focused role for someone who thrives on relationship building, enjoys closing deals, and is motivated by delivering clear income targets. You will play a key role in growing and diversifying our income through sales, partnerships, and sponsorships, contributing directly to our strategic ambitions.
Role overview
- Job title: Business Development Officer
- Salary: £28,000 (£35,000 FTE)
- Hours: 28.8 hours/week (4 days, 0.8 FTE)
- Contract: Permanent
- Location: Remote
- Reports to: Chief Revenue Generation Officer
What you will be doing
- Selling our products and services (including memberships, subscriptions, and courses) to meet income targets
- Researching, identifying, and converting new leads across the education sector
- Supporting the development of sponsorship and partnership opportunities with external collaborators
- Building and maintaining strong stakeholder relationships to maximise value, engagement, and income performance
- Creating compelling proposals and resources to support income-generating initiatives
What we are looking for
- Experience in B2B sales, partnership development, or commercial (ideally in the non-profit or education sectors)
- A confident communicator with excellent writing and presentation skills
- Someone who is proactive, target-driven, and able to manage multiple priorities
- A collaborative mindset and the ability to engage with a wide range of stakeholders
- Strong data awareness, able to monitor performance and spot opportunities
This is a great opportunity to grow your career in a supportive, ambitious, and flexible environment while contributing to our mission of transforming education through the power of moving image and sound.
About us
Learning on Screen is a membership organisation that champions the use of moving image and sound in post-16 education. We give educators and students access to millions of films, TV programmes and radio broadcasts—spanning over a century—and support our members to use this content confidently and creatively. From expert copyright advice to innovative partnerships, we help bring teaching to life and open up new possibilities for learning. If you're passionate about education, media, and meaningful impact, you’ll feel right at home here.
How to Apply:
Interested candidates are invited to submit the following documents via the 'apply' button below:
- Your CV
- Cover letter outlining your relevant experience and qualifications
- Completed equality and diversity monitoring form
Application Deadline: Tuesday 10th March 2026 by 12pm.
Interviews: W/C 16th March 2026.
Please note that this is a part-time, permanent position. The job description is subject to occasional amendments and not considered part of the employment contract. Flexibility is required within the broad scope of the role.
Learning on Screen is an equal opportunity employer and welcomes applications from all qualified candidates. We are committed to creating an inclusive and diverse workplace.
Unfortunately, we are unable to consider any applications received after the deadline.
We are on a mission to empower post-16 education worldwide.


The client requests no contact from agencies or media sales.
Prospect Research Officer
Contract type: Permanent
Full time: 34.5 hours, we are open to a conversation about how you work these hours
Location: Hybrid between home and our London office (typically 1 day per week in office)
Salary range: £37,000 - £40,000
Are you a naturally curious researcher who loves turning insight into opportunity? Do you have a talent for writing high‑quality briefs and building strong, collaborative relationships?
We’re looking for a Prospect Research Officer who can help unlock transformative income to support people living with cancer.
About us
At Macmillan you'll find talented people working together to do whatever it takes to support people living with cancer. We're going all out to find even better ways to help even more people who need our support. Our values are at the heart of who we are and everything we do, inspiring our thinking and guiding our actions.
Our new organisational strategy sets out how we’ll fight even harder to make every pound raised count for even more. With your help, we’ll transform cancer care for good.
About the role
This is a pivotal role within our newly established Prospect Development and Insight function, giving you the opportunity to shape how we identify, research, and prioritise the high‑value prospects who can make transformational gifts to Macmillan.
You will be responsible for feeding high‑quality insight directly to fundraisers, supporting them to grow pipelines, prioritise approaches, and unlock opportunities across corporate partnerships, philanthropy, and trusts. You’ll use a wide range of research techniques and tools to identify prospects, evaluate their potential, support risk management through due diligence, and provide concise, high‑impact briefings for fundraisers and senior leaders.
Key responsibilities:
- Identify and qualify high‑value prospects using press scanning, wealth screening, network mapping, and research tools.
- Produce clear and concise prospect profiles, briefings and event research for fundraisers and senior stakeholders.
- Conduct due diligence on prospects and donors, assessing risks and escalating where appropriate.
- Work collaboratively with fundraisers to support pipeline development, prioritisation and movement of prospects.
- Provide market insight and trend analysis to help shape fundraising strategy and highlight new opportunities.
- Ensure all research activity complies with GDPR, the Data Protection Act, and internal policies.
About you
The successful candidate will bring:
- Excellent written communication skills, with the ability to summarise complex information clearly and concisely.
- Strong interpersonal skills and a collaborative working style.
- Excellent IT, database, research, analytical and organisational skills, including the ability to manipulate data to extract insights.
- Good awareness and understanding of the current corporate and philanthropy fundraising landscape.
- An enquiring mind, with the ability to challenge conventional thinking and draw out fresh perspectives on opportunities for donor development.
The following skills are nice-to-have but can be developed in‑role:
- Experience in prospect research, including identifying and prioritising prospects, network mapping, due diligence and developing gift capacity ratings.
- Experience using relational databases, ideally Raiser’s Edge.
In return, we offer a range of benefits including:
- 25 days holiday plus flexible bank holiday options, increasing by 1 day every year of service up to 30 days
- Pension matched up to 7.5%
- 120+ learning and development offers, with access to external professional qualifications
- Flexible working patterns, such as compressed hours, flexibility to work earlier or later around our core working hours of 10am-4pm
- Holiday buying and selling scheme, life insurance, free wills, retail discounts and much more
Recruitment process
Application deadline: 23:59 on Sunday 15th March
Interviews: Virtual Interviews will be held on the week commencing 23rd March (exact dates TBC)
To ensure fairness and consistency to select the best candidate for this role, all our applications are anonymised up until an interview has been confirmed.
So we can support you to be your best during the application or interview process, please contact Macmillan TA Team for advice and reasonable adjustments.
We welcome applications from everyone who meet the criteria and strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as Black, Asian or from another minority ethnic background, as these groups are currently under-represented at Macmillan. Our Equity, Diversity and Inclusion Strategy along with our internal employee representation body, ‘Our Voice’ and 8 Employee Network groups help us promote fairness and belonging, becoming an engaged and inclusive organisation for all our people.
At Macmillan you'll find talented people working together to do whatever it takes to support people living with cancer.


The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
One of London’s historic “Magnificent Seven” cemeteries, the Cemetery Park is now a Local Nature Reserve and a vital green space in the heart of the East End — where biodiversity, heritage and community come together.
Founded in 1990, the Friends are an award-winning charity dedicated to protecting and caring for this unique site. Now, we are looking for a values-driven, collaborative leader to help strengthen our organisation for the future.
About the role
This is a senior leadership position within a collaborative charity structure. You will:
– Work closely with the Board of Trustees on strategy and governance
– Lead on finance, fundraising and organisational sustainability
– Support and develop staff and volunteers
– Represent the charity externally
– Work in close partnership with our longstanding Cemetery Park Manager
Importantly, this is not a corporate CEO role. It is an opportunity to lead within a community-rooted, place-based charity where humility, partnership and emotional intelligence matter as much as strategy.
We’re looking for someone who:
- Has senior experience in a charity or values-led organisation
- Understands governance and financial sustainability
- Can build trust with staff, volunteers and stakeholders
- Is excited by heritage, conservation and community
As a small charity, this role balances strategic thinking with hands-on involvement.
The client requests no contact from agencies or media sales.
Hours: A minimum of three days per week up to full time
Contract: Permanent
Location: Home-based with occasional travel to our office in Vauxhall, London (approximately four times per year), occasional travel to visit projects and approximately two overnight stays per year
Reports to: Head of Marketing, Communications and Fundraising.
About Housing Justice
Housing Justice brings together communities and finds solutions to homelessness by building personal connections, a sense of belonging, and creating justice in the housing system. We train and support volunteers to offer various accommodation options while building a network of local support. This includes providing personalised assistance to help individuals access relevant local services and address their other needs. Through compassionate, courageous, and collaborative action, we implement innovative solutions to tackle housing injustice, enhance the quality of housing, and elevate the voices and experiences of groups affected by housing injustice to both local and national governments. We welcome applications from all sections of the community and recognise the value of lived experience of homelessness.
About your role
This is an exciting opportunity for a skilled Fundraising Co-ordinator to join the Marketing, Communications and Fundraising team at Housing Justice.As Fundraising Co-ordinator, you will identify both statutory and grant funding opportunities to fund our projects, and craft compelling bids and proposals that clearly articulate our vision, services, and value to commissioners and funders. You will also be responsible for applying for relevant accreditations to support your applications and will have experience of building corporate partnerships.
Please note that we do not accept CVs or applications that are not submitted using our standard application form..
The client requests no contact from agencies or media sales.
Using Anonymous Recruitment
This organisation is using Anonymous Recruitment to reduce bias in the first stages of the hiring process. Submit your application as normal and our system will anonymise it for you. Your personal information will be hidden until the recruiter contacts you.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
For homeless people, or those at risk of homelessness, finding employment and housing opportunities can feel like an uphill battle, even more so if they’re affected by physical, mental health or substance misuse issues. Providence Row works with those affected by homelessness and those vulnerably housed in London, offering an integrated service of crisis support, advice and progression programmes. We ensure that people often excluded from mainstream services gain the support and opportunities they need to create a safe, healthy and sustainable life away from the streets. We’re looking for a Head of Marketing to bring energy, creativity and focus to our marketing activity—boosting awareness, growing supporter engagement and helping drive income across fundraising streams. You’ll also play a part in the wider leadership of the organisation as a member of our management team.
The ideal candidate
To be considered for this role, you should be able to:
- Support with the development of the annual marketing strategy to achieve fundraising targets and contractual service delivery requirements.
- Build marketing programs to support specific marketing objectives across different channels and segments in support of the overall marketing plan.
- Lead on the execution of marketing programs from start to finish, driving collaboration with stakeholders and leveraging the right internal processes and support.
- Support with fundraising acquisition activity linked to new prospects and opportunities e.g. individual philanthropists, decision makers in companies, trusts, foundations and local authorities.
- Overall responsibility for brand management and corporate identity.
- Managing Providence Row's digital profile, including maintenance and development of the website, social media, external website listings and links, and Google Ads (etc).
- Overseeing the production of organisational marketing materials. This may involve project managing production of materials or providing oversight to other staff producing materials.
- Improve upon current social media activity with editorial calendar and content for social media networks including Twitter, Facebook, YouTube, Instagram, blogs and similar platforms.
Research shows some people, especially women and marginalised groups, may hesitate to apply unless they match all the criteria. However, we want to assure everyone that we encourage applications from all individuals, regardless of whether they fulfil every point in the job description. Your unique perspective matters to us – please apply with confidence.
Benefits
- 27 days holiday plus bank holidays
- Pension scheme
- Cycle to work scheme
- Season ticket loan
- Employee assistance programme
- Access to shopping discounts
- Learning & development opportunities
- Monthly reflective practice
To apply: Please upload your CV with a covering letter detailing how you meet the job specification by 12 March 2026 at 23:30.
Interviews
Please note that we may interview on a rolling basis and therefore encourage early applications.
Providence Row is a charitable company limited by guarantee registered in England and Wales; company number 07452798 registered charity number 1140192.
We tackle the root causes of homelessness to help people get off, and stay off, the streets.



Context
Our vision is to bring hope to every one of our patients across London, when they need us most, where they need us most. Our mission is to use everything we know, our specialist skills and unmatched experience to save lives and ensure the best outcomes for every one of our patients and their families. We’re a charity that works alongside the NHS and our life-saving service is made possible by our supporters.
This is an exciting time to join London’s Air Ambulance Charity. In early 2025, we launched our new 15-year strategy, setting the direction for the service to our 50th anniversary in 2039. This strategy gives us the opportunity to tell the unique story of the service – we see more incidents requiring life-saving care at the scene than any other air ambulance service. London brings unique challenges and our new strategy requires us to tell a broader story of what we do and the impact we have.
Alongside this, we’ve developed an ambitious Engagement Strategy to put the people of London at the heart of our fundraising and marketing. Legacy giving is a critical part of our long-term sustainability, and this role is central to embedding a culture of legacies across the organisation. We’re at the early stages of our legacy programme, so this role presents a real opportunity for someone to grow and develop a successful income stream, as well as ensuring our supporters have meaningful opportunities to make a lasting impact.
About the role
The Senior Legacy Manager will lead the development and delivery of London’s Air Ambulance Charity’s legacy programme, ensuring legacy giving is embedded across fundraising and marketing activity and is front of mind across the organisation.
This role is responsible for managing our legacy marketing programme, working closely with the marketing team to deliver compelling, sensitive and effective activity. The postholder will also oversee our outsourced legacy administration partner, ensuring legacy gifts are processed efficiently, compliantly and in line with best practice, through regular performance monitoring and review.
Working across the Fundraising and Marketing Directorate, the Senior Legacy Manager will champion legacies as a vital form of support, collaborating closely with all teams in the directorate. This will include working with the major donor team to identify and develop high-value legacy opportunities and supporting the community engagement team to integrate in-memory and legacy messaging into the community talks programme and engagement activity within the community.
The role also plays a key part in connecting our legacy and in-memory programmes, working with the community engagement team and the Deputy Director to develop a joined up in-memory strategy that ensures a coherent and compassionate supporter experience.
About the person
You’ll be an experienced and confident legacy fundraising professional with a passion for building long-term impact. You’ll be a strong collaborator who can influence across teams and seniority levels, and a persuasive advocate for the importance of legacy giving. You’ll combine strategic thinking with hands on delivery, ensuring legacy activity is well planned, insight led and supporter centred. Comfortable working across disciplines and a self-starter, you’ll play a key role in embedding a culture of legacies across London’s Air Ambulance Charity.
The client requests no contact from agencies or media sales.
Using Anonymous Recruitment
This organisation is using Anonymous Recruitment to reduce bias in the first stages of the hiring process. Submit your application as normal and our system will anonymise it for you. Your personal information will be hidden until the recruiter contacts you.
SUDC UK is a national charity dedicated to funding research, raising awareness and supporting families affected by Sudden Unexplained Death in Childhood (SUDC). Our team is passionate, warm, friendly and impact-driven.
SUDC is the sudden and unexpected death of a child aged 1-18 years where the cause of death remains unexplained despite a thorough investigation. 40 children are affected every year in the UK, more than young child deaths due to traffic accidents, fires or drowning and comparable to 1-2 seemingly healthy children dying every fortnight, often going to sleep and never waking up.
As a specialist charity, SUDC UK informs, empowers and advocates for families when their child dies suddenly and unexpectedly. We operate nationally and have expertise in SUDC, bereavement support, the child death process, genetic investigation, SUDC research and medical screening.Founded by three bereaved parents, we have deep understanding of the impact of SUDC and loved children, and their families, are at the heart of all we do.
The purpose of this role is to lead and deliver our income generation and marketing strategy, growing sustainable income streams while increasing our profile, reach and impact. This dynamic and rewarding role blends strategic leadership with hands-on delivery, including first-line management of a small team.
Using Anonymous Recruitment
This organisation is using Anonymous Recruitment to reduce bias in the first stages of the hiring process. Submit your application as normal and our system will anonymise it for you. Your personal information will be hidden until the recruiter contacts you.
Young Citizens is recruiting a Communications & Engagement Coordinator to join us in a hands‑on role at the heart of our mission to help young people become active, engaged and informed citizens. As part of our national charity's central team, you’ll deliver essential engagement campaigns and content that help us stand out to schools, communities, partners and the wider public.
Your Role's Purpose
This role brings together a varied mix of communications work, giving you the chance to shape how Young Citizens’ story is shared with schools, partners and the wider public. You’ll help bring our work to life through clear, engaging content and play a part in the moments that showcase our impact throughout the year. Working closely with colleagues across the charity, you’ll support campaigns, highlight powerful stories, and help ensure our communications feel purposeful and relevant.
Alongside managing content and channels, you’ll be high energy but organised in keeping our communications running smoothly behind the scenes, from responding to external enquiries to supporting events, maintaining our systems and assets, and helping programme teams refine materials and messages. It’s a role for someone who enjoys a fast-paced organisation with experience in ensuring strong execution of marketing and communications work alongside contributing to how we improve and strengthen processes.
In Year 1, your primary focus will be to:
- Ensure development of high‑quality content and manage outputs across digital channels, from email blasts to LinkedIn campaigns
- Design targeted national campaigns that reach priority audiences, especially teachers and schools
- Help ensure our messaging is clear, consistent, and aligned with our mission and values
- Assist with the annual communications plan and organisation‑wide campaigns
- Support impact reporting and storytelling across platforms
- Provide communications and PR support to senior management for fundraising, events, and partnerships
- Contribute to the ongoing development of our communications approach across channels
Who we are looking for
This role is our primary communications role, working with our education and delivery managers to ensure great comms for the charity. It requires someone ready to own and lead this work understanding out to ensure good quality assurance processes but also strategic deployment of e-comms.
You should have around three or more years’ experience in communications, digital marketing, or a similar role, ready to lead a busy portfolio of work.
We’re looking for someone who is:
- Creative and digitally apt, with experience producing engaging content and managing social media and main digital channels (website, key social media outlets and complex e-mail campaigns).
- A clear and adaptable communicator, familiar with writing for a range of external audiences and adapt to format and styles, presenting our work in a compelling format.
- Highly organised and dependable, comfortable managing multiple projects, meeting deadlines, and proactive in keeping things on track.
- Insight‑driven and data confident, comfort sorting through analytics, CRMs and audience feedback to report outcomes, drive decisions and improve communications.
- Collaborative and relationship‑focused, able to work well with colleagues across teams and support shared goals and respond to the strategic objectives set by leadership.
- Attentive to detail and brand‑aware, ensuring consistency in tone, design and messaging across all materials.
- Motivated by our mission, with an interest in education, youth engagement, democracy, or helping young people develop key life skills.
Why join us?
- Make a real difference by helping deliver inspiring citizenship experiences to young people nationwide.
- Shape and strengthen the delivery of our flagship national programmes.
- Join a supportive, purpose‑driven team that values collaboration, flexibility, and doing great work together.
- Grow with us as we deliver our new three‑year strategy and embed smarter, stronger delivery processes.
If you're excited about making a tangible impact through high‑quality programme delivery, and want to contribute to a mission‑driven organisation, we’d love to hear from you.
A few useful notes to apply:
- Please submit a covering letter of no more than two pages alongside your CV, outlining your interest in this role. Applications without a covering letter cannot be reviewed.
- If you have any questions before applying, please contact our HR team.
- Only applications via Charity Job will be accepted.
For full details on the role, responsibilities, and our charity's work, see the job pack.
The closing date for applications
The closing date for applications is 9am, Friday 13 March 2026. However, we start reviewing applications from Friday 28 February 2026 so early submission is strongly encouraged. Please note that if the role is still advertised, it means we have not yet made an appointment. We reserve the right to close the application process early if a suitable candidate is identified.
Young Citizens is a citizenship education charity that informs, equips and inspires children and young people across the UK to be active citizens.


The client requests no contact from agencies or media sales.
This is an exciting time for Parkinson’s UK, we want to reach as many people as possible so we can improve life for everyone affected by Parkinson’s. We are looking for people to join our network, make genuine connections, and be part of a larger team that works together to support the Parkinson’s community.
About the role
We’re working to build and grow a powerful movement of people to transform the experience of people living with Parkinson’s. A big part of how we’ll do that is by engaging and mobilising our supporters through a variety of channels to take action in support of Parkinson’s UK. In this role you’ll support the delivery and continual development of a mass email communication strategy, improve mass email communications, and deliver engaging emails as part of an integrated journey model.
What you’ll do:
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Support the delivery and continual development of a mass email communication strategy
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Work with teams across the organisation to devise audience-first email journeys for our supporters
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Become a Salesforce Marketing Cloud expert, ensuring we’re using the platform effectively to maximise our strategy
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Continuously improve and deliver the decentralisation programme, which is a vehicle for delivering mass supporter email comms alongside our journey framework
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Support the Supporter Engagement Manager to improve and deliver audience management processes for Existing Supporters.
What you’ll bring:
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Experience of supporter engagement in the commercial or not-for-profit sectors
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Demonstrable experience of communicating with a wide range of supporters with varied audience needs
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A proven track record in creating engaging, inspiring and effective email communications, and an understanding of email service providers, ideally Marketing Cloud.
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Experience of supporter journey mapping and comms planning
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Experience in reporting, evaluating and testing
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Knowledge of HTML, photoshop, content management systems (preferably Drupal) and email software (preferably Marketing Cloud)
This is an exciting time for Parkinson’s UK and we would love you to join us!
Please apply by sending us your CV, together with a detailed supporting statement which will fully demonstrate how you meet all the criteria of the role, as stated in the "What you'll bring" section of the job description.
Interviews for this role will be held in person at our London Office from 13 March 2026.
Anyone can get Parkinson’s. It’s vital that the people who work for Parkinson’s UK are representative of our diverse community. We actively encourage people from all sections of the community to apply, regardless of race, ethnicity, gender identity, age, disability, sexual orientation, or religion.
We exist to make every day better, for everybody living with Parkinson’s. Right now.
Job Purpose
This role sits at the heart of Operation Smile UK’s five-year strategy to deliver transformational growth across all income streams. As Retention Fundraising Lead, you will be instrumental in delivering on three of the four core strategic priorities:
1. Build Regular Giving – retain and maximise value from the regular giving base
2. Drive All Donors to Legacy – ensure donors experience best-in-class stewardship, increasing their loyalty to the charity with an objective of feeding into legacy and long-term giving goals.
3. Maximise Growth Through Digital Fundraising Integration – leading the expansion and optimisation of digital growth for all existing supporters.
The Retention Lead is responsible for delivering Operation Smile UK’s strategic individual giving retention and legacy marketing programme. This role is key to driving income growth from our existing donors from the point of recruitment, maximising value and minimising attrition from the regular giving pool and generating and retaining legacy actions and prospects.
You will lead on the strategy, planning, delivery and evaluation of retention campaigns, with full accountability for managing significant budgets, agency partnerships and performance metrics.
You will support the development of the Legacy strategy, be instrumental in planning legacy activity and delivering legacy marketing for the existing supporter base across all income streams and methods of support, from Partnerships, Volunteers and public fundraisers.
This is a senior, hands-on role suited to an experienced Individual giving fundraiser with strong commercial acumen and a data-driven mindset.
Key Responsibilities
Strategic Campaign Leadership
- Develop and implement the retention strategy, aligned with income targets and supporter growth objectives.
- Lead on the planning and delivery of campaigns across cash, donor stewardship, legacy prospecting and stewardship, welcome, conversion, reactivation and upgrade appeals.
- Lead on strategic development of the cultivation journey to ensure Operation Smile maximise growth through digital channels.
- Monitor and report on campaign performance, providing insight-driven recommendations to optimise results.
- Drive testing and innovation to expand existing approaches and introduce new ones within acceptable risk and return parameters.
Budget Ownership & Performance Monitoring
- Take full responsibility for retention and legacy budget management, income forecasting and cost control.
- Set, monitor, and evaluate key performance indicators (KPIs), reporting against ROI, value and response, retention and conversion metrics and long-term value across all supporter groups channels.
- Collaborate with the Senior Database Manager and the Director of Data and Technology to develop and maintain performance dashboards (e.g., Power BI) and support strategic data analysis, including both short term and long-term channel performance evaluation.
Line Management
- Provide day-to-day leadership and support to the Retention team, ensuring clarity of objectives, effective workload management, and professional development opportunities.
- Conduct regular 1:1s, annual appraisals, and performance reviews for direct reports, supporting their growth and accountability.
- Foster a collaborative and inclusive team culture, encouraging innovation, learning, and high standards of delivery.
- Provide strategic and operational direction to external agencies or freelancers working on retention projects.
Agency & Partner Management
- Manage day-to-day relationships with external fundraising and creative partners.
- Lead on the relationship with the external fulfilment agency working with multiple internal stakeholders to ensure an effective partnership is in place.
- Lead briefings, content sourcing, agent training, stakeholder approvals, and quality assurance processes.
- Negotiate contracts and hold suppliers accountable for delivery and performance.
Cross-Team and Market Integration
- Represent the retention and legacy programme in cross-functional planning meetings and contribute to a unified team culture focused on strategic delivery.
- Work closely with the Acquisition and Digital lead to deliver a seamless supporter journey from point of recruitment to donor communications.
- Work closely with the Philanthropy Manager to develop and manage the pipeline of HV/Major donors.
- Work closely with the Legacy administrator, Philanthropy Manager and Volunteer Manager to develop the legacy pipeline.
- Work closely to ensure all digital communications are aligned and support the retention strategy
- Act as a key liaison with colleagues across Operation Smile global markets, sharing insights and exploring opportunities to align strategy, co-develop creative, or pilot cross-market initiatives.
Compliance, Risk & Best Practice
- Ensure all campaigns meet legal, ethical and data protection requirements (e.g., GDPR, Fundraising Regulator).
- Act as a key contributor to organisational risk assessments relating to income performance and supplier performance.
- Keep up to date with sector trends, innovations and benchmarks to maintain best practice.
Person specification
Essential Experience
- Extensive experience (ideally 5+ years) in Individual Giving, Legacy or fundraising acquisition roles.
- Proven success delivering multi-channel (including digital) retention campaigns for both cash, legacy and regular giving donors with strong ROI.
- Experience managing external agencies and suppliers to high performance standards.
- Strong background in regular giving retention.
- Demonstrable experience managing and reporting on retention budgets.
Skills & Attributes
- Strategic thinker with excellent campaign planning and execution skills.
- Highly numerate and confident using data for decision-making and optimisation.
- Strong project and stakeholder management abilities.
- Proactive, self-starting approach with high levels of ownership and accountability.
- Excellent communication and interpersonal skills, able to represent the organisation externally.
Desirable
- Understanding of retention and supporter journey optimisation.
- Familiarity with CRM, Dot digital and data system Donorfy.
- Experience with Power BI or other reporting tools.
First-round interviews are set for the week of 9th March 2026. We strongly encourage early applications.
Disability Confident Committed Employer
We're a Disability Confident Committed employer, so we guarantee an interview to any disabled applicant who meets the minimum requirements for the job.
At Operation Smile UK, we value individuals based on their performance and potential. We're dedicated to creating a diverse and inclusive workplace that supports everyone's needs. We're happy to make reasonable adjustments throughout the application and employment process, and we particularly welcome applications from diverse backgrounds.
If you need this document in a different format, require any adjustments, or need help with your application, please contact us (further details contained within the job description).
Equality, Diversity & Inclusion
Operation Smile UK knows fundraising could better reflect the diverse backgrounds and experiences of the people the charity sector supports. If you don’t meet every requirement but believe your transferable skills align with the role, we encourage you to contact us for a conversation.
We want our team to reflect the diversity of the communities we serve, offering equal opportunities to everyone, regardless of, age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, or sexual orientation.
We celebrate diversity and encourage you to bring your authentic self to Operation Smile UK. We are committed to supporting all applicants and ensuring a fair hiring process. All appointments will be made solely on merit, and we are happy to make reasonable adjustments throughout the recruitment process.
Please provide clear evidence in your cover letter of your experience and achievements, including income performance results. We are particularly interested in your expertise in developing supporter journeys and delivering successful multichannel campaigns across both mail and digital platforms. Additionally, please demonstrate your commitment to the sector.
The client requests no contact from agencies or media sales.
About the team
The Policy team is a small, collaborative and collegiate team looking to expand. We have a unique set-up, sitting separately to but working closely alongside the Communications team as part of the wider Public Affairs team. We influence key decision makers through direct engagement with senior officials, commissioning and sharing research and insight and supporting coalitions which include our portfolio charities to take their voice to decision makers to secure policy and funding commitments.
The team also works across the organisation, presenting insight to inform our investment decisions and making a compelling case to generate new financial commitments for our work.
About this role
The Research and Evidence Officer is a new and exciting role at Impetus, an organisation at the forefront of youth policy. Impetus is evidence led and impact focused and we take this approach to our policy and public affairs activity.
The successful candidate will provide the robust data and insights needed to help us build a better understanding of young people’s experiences across education and employment, support colleagues by providing accurate data, analysis and insight that informs policy development and communication designed to improve their outcomes, and support the team to create compelling cases for change tailored to a range of audiences. They will be line managed by the Head of Education Policy but work across both employment and education policy domains.
We are a busy team doing interesting and exciting work. Day-to-day you might be extracting insights from government published data, providing evidence for a policy briefing, drafting a report for a policy audience, or working with colleagues from across the team to communicate research findings in impactful ways, following agreed templates, processes and quality standards, and seeking clarification where needed.
We are looking for someone with a commitment to supporting young people from disadvantaged backgrounds to get the support they need for a fulfilling life, whatever that means to them. You will have good knowledge of quantitative and qualitative research methods, have the skills required to analyse a range of data sets, including confidence applying quantitative research methods to conduct primary and secondary analysis of large and complex datasets, and the ability to present research findings clearly.
This is an exciting time to join a rapidly growing organisation. We work on tackling the barriers that hold back young people from disadvantaged backgrounds including reducing the numbers losing learning though absence and exclusion, improving GCSE attainment in English and maths and ensuring youth employment provision reaches those furthest away from work. Your contribution to this work will have a tangible impact
on these and other areas.
We are keen to see a demonstrated commitment to equity, diversity and inclusion (EDI), and interested to hear how you have led or supported any initiatives or projects relating to this.
We welcome application from underrepresented groups, particularly those who were eligible for free school meals as children. If you would like to chat about the role, please find the link on the recruitment pack.
Key responsibilities
• Monitor monthly data releases and new research published across our areas of interest and record relevant information accurately following agreed templates and systems
• Use quantitative and qualitative research skills to support and contribute to the delivery of a range of research projects and reviews, conduct data analysis, and generate robust evidence across relevant policy areas and portfolio partner activity
• Translate complex data accurately into accessible reports, briefings, summaries, papers, presentations, and other content ensuring accuracy, clarity and adherence to organisational templates and approval processes
• Use research findings to provide accurate evidence and summaries that support colleagues in developing policy positions, evaluating proposals, and proposing evidence-based solutions
• Prepare accurate briefing materials and background notes to support senior colleagues on relevant policy areas ahead of meetings and events (speaking events, roundtables, and senior-level stakeholder meetings)
• Collaborate with the Communications team to develop content for external priority audiences to maintain and grow the profile of policy work, by preparing draft summaries, data points and visuals in line with agreed templates and style guides
• Support the policy team in gathering, organising, summarising and using evidence from portfolio partners
• Support internal team processes by monitoring an allocated set of information sources, providing content for internal and external newsletters, ensuring information management systems are kept up to date and accurate (e.g. briefing packs, team calendar)
• Contributing to a collaborative and inclusive team culture
• Support the Heads of Policy to build and maintain relationships with researchers, academics, and the education sector by writing briefings, maintaining a contact database, and representing Impetus’ interests at events
• Collaborate with peers to meet deadlines and deliver results, ask for clarification when needed, share information promptly, and work cooperatively to meet deadlines.
Person specification
Essential
• A strong commitment to improving outcomes for young people from disadvantaged backgrounds, and an understanding of the barriers they face across education and employment
• Good knowledge of quantitative and qualitative research methods, and how these can be applied to policy and practice
• Ability to support the development of research tools including surveys, interview guides, and tailored data collection plans
• Experience of analysing data and evidence (quantitative and qualitative), including working with large or complex datasets ensuring accuracy and following agreed guidance
• Experience using statistical or data analysis tools (e.g. Excel, R, Stata, SPSS, or similar)
• Ability to interpret research findings and translate complex data into clear, accessible outputs to improve clarity for non-technical audiences (e.g. briefings, reports, presentations)
• Strong written communication skills, with the ability to draft clear, accurate, and well-structured content for policy or public audiences which are in line with agreed templates and processes
• Ability to gather and summarise evidence that supports colleagues in developing policy positions and decision-making
• Good organisational skills, with the ability to manage multiple tasks, meet deadlines, and work across different projects simultaneously. Able to follow established processes, manage own tasks, and maintain accurate records
• A commitment to working with collaboratively with colleagues from diverse backgrounds, and to contribute positively to a team-based working culture
• A commitment to Impetus’ mission
• A commitment to equality, diversity and inclusion
Desirable
• Experience working in a policy, university or research environment, think tank, charity, or public sector environment
• An interest in education and/or employment policy and the use of evidence to drive systemic change and a willingness to build understanding
• Knowledge of the UK government and policy-making process, including the roles of departments, Parliament, and external stakeholders, and how research and evidence contribute to policy development and decision-making
About Impetus
At Impetus, our focus is on helping young people achieve positive education and employment outcomes to increase their chance of leading fulfilling and successful lives, irrespective of their background.
We tackle the three most difficult challenges that affect a young person’s ability to succeed in life in Britain today:
- Lost learning through absence, suspensions, exclusions from school
- Stagnation in education attainment outcomes, which means many are missing out on key qualifications like GCSE English and maths
- The large numbers of young people out of education, training and employment
We use our deep expertise and high calibre networks to give the best non-profits working in these sectors the essential ingredients to have a real and lasting impact on the young people they serve.
Through a powerful combination of long-term funding, direct capacity building support from our experienced team and our pro bono partners, alongside research and policy influencing to drive lasting systems change, we work towards a society where all young people can thrive in school, pass their exams and unlock the doors to sustained employment, for a fulfilling life.
We are resolutely focused on outcomes and impact, driven by quality evidence.
You would be joining a team that is passionate, rigorous, determined, creative and warm. We care deeply for our colleagues, our portfolio partners and the young people we serve.
Impetus is a registered charity and our charity number is 1152262.
Our Values
In 2022 the Impetus staff agreed the following set of Values to act as our guiding principles as an organisation and help us to remain focused on achieving our mission to support young people from disadvantaged backgrounds.
We are brave and curious
We are bold and brave in our pursuit of better outcomes for young people. We lead with curiosity and stay open to new perspectives. We support one another to take considered risks and learn together.
We bring high trust, high challenge
We build strong, long-term relationships through honesty, kindness, integrity, and respect. We create the space for open, constructive challenge, where colleagues, partners and supporters feel safe to speak up, hold each other to account, and bring their best in pursuit of our mission.
We are evidence led and results driven for young people
We pursue excellence for the young people we work with, are wholly committed to better outcomes, unapologetically results driven, and accountable for our actions.
We thrive through diversity
We seek to embed diversity of thought, background and experience in every aspect of our work. We are open, thoughtful and proactive in better understanding and challenging our assumptions to better deliver the change we seek.
We always seek collaboration
We will not succeed alone. We seek meaningful, productive partnerships with others to achieve our mission and drive systems change for young people.
Our commitment to equality, diversity and inclusion
We believe that a diverse workforce leads to an organisation that is more open, creative and gets better results.
We want our team at Impetus to represent the diversity of the people and communities we serve. We also want our team to be one where different experiences, expertise and perspectives are valued, and where everyone is encouraged to grow and develop.
We want to reach a diverse pool of candidates. We are happy to consider any reasonable adjustments that potential employees may need to in order to be successful.
We recognise the importance of a good work/life balance. We do everything we can to accommodate flexible working, including working from home, working part-time job shares and other arrangements.
Please just let us know in your application or at any stage throughout the process (and beyond) if these are options you’d like to explore.
Impetus is an equal opportunity employer and is determined to ensure that no applicant or employee receives less favourable treatment on the grounds of age, disability, gender reassignment, marriage and civil partnership, race, religion or belief, sex and sexual orientation. We value diversity and welcome applications from people of all backgrounds.
Our employee benefits
Impetus appreciates the invaluable contribution made by all employees and wishes to encourage and reward loyalty, motivation and experience. We therefore offer a range of benefits and policies which aim to assist employees during various stages of their lives and careers. For more information on these, please download the job information pack from our website.
How to apply
Please click on the "Apply for this job" button.
You will need to:
- Complete the online form (including the equal opportunities monitoring form)
- Upload a comprehensive CV and supporting statement.
The supporting statement should be no more than two sides of A4 and should address the criteria in the person specification.
You should also include the contact details of two referees, one of whom must be your current or most recent employer. Referees will only be approached with your express permission.
As part of our commitment to flexible working we will consider a range of options for the successful applicant. All options can be discussed at interview stage.
The deadline for applications is Monday 9th March 2026, 11:59pm.
Interviews:
1st Interviews will take place on w/c 16th March 2026.
2nd Interviews will take place on w/c 23rd March 2026.
You will also be required to provide proof of your eligibility to work in the UK.
Personal Data
Your personal data will be shared for the purposes of the recruitment exercise. This includes our HR team, interviewers (who may include other partners in the project and independent advisors), relevant team managers and our IT service provider if access to the data is necessary for performance of their roles. We do not share your data with other third parties, unless your application for employment is successful and we make you an offer of employment. We will then share your data with former employers to obtain references for you. We do not transfer your data outside the European Economic Area.
Impetus transforms the lives of young people from disadvantaged backgrounds by ensuring they get support to succeed in school, in work and in life.

Senior Fundraising Manager (Major Giving)
Salary£49,321.55 per annum
LocationLondon/Hybrid
Weekly Hours35
The Vacancy
Job Title: Senior Fundraising Manager (Major Giving)
Location: London/Hybrid
Salary: £49,321.55 per annum
Weekly Hours: 35
Reference: YMC1095733
We seek a strategic and relationship-driven Philanthropy fundraising professional with a passion for making a difference to young people’s lives. If you thrive on securing transformational gifts and building meaningful connections with high-value donors, then YMCA England & Wales has an incredible opportunity for you to shape and lead our Major Giving programme as our new Senior Fundraising Manager (Major Giving).
About YMCA England & Wales
YMCA England & Wales supports 83 local YMCAs, advocating for vulnerable young people by providing essential building blocks for a better life—like a safe home, guidance, friendship, and employment skills. We are committed to ensuring fairness and opportunity for all, and through our collective voice, we influence national policy and media to improve the lives of young people across the country.
Fundraising at YMCA England & Wales has three pillars:
- Fundraising for distribution through initiatives such as our RoomSponsor programme and national partnerships
- Fundraise to support YMCAs and fund our policy, campaign and research work, which changes the lives of young people
- Help YMCAs fundraise themselves by providing assets, propositions, and advice for local fundraisers.
The Role
As Senior Fundraising Manager (Major Giving), you will lead the development and implementation of an ambitious new Major Giving strategy to secure and maximise funds from high-net-worth individuals. Your focus will be on nurturing relationships with existing donors while identifying and engaging new prospects, driving initiatives including Giving Circles and Development Boards.
You will work closely with senior leadership, Trustees, and key stakeholders to craft compelling cases for support, aligning with YMCA’s ambitious new housing strategy and broader organisational goals.
Key Responsibilities
- Manage and grow a portfolio of major donors, developing tailored engagement strategies to inspire long-term support.
- Plan and execute donor stewardship activities, including bespoke events, face-to-face meetings, and personalised communications.
- Work with senior leadership and Trustees to build strong relationships with philanthropists and high-value supporters.
- Develop and deliver compelling proposals, impact reports, and updates to donors.
- Identify and research prospective major donors, developing strategies to engage them effectively.
- Implement YMCA’s ambitious Major Giving Strategy which projects an ever more important focus for this area.
- Oversee the Major Giving income and expenditure budget, providing accurate forecasts and performance reports.
- Collaborate with colleagues across fundraising teams to align strategies and maximise income opportunities.
- Ensure robust data management within the CRM database, adhering to GDPR and best practices.
- Work cross-functionally to develop new fundraising products and giving opportunities, ensuring high-value philanthropy is embedded across the organisation.
About You
We are looking for a highly motivated, strategic, and personable fundraising professional with a proven track record of securing major gifts. You will be confident in building relationships with high-net-worth individuals and passionate about delivering exceptional donor experiences.
You will have:
- Significant experience in major donor fundraising, with a track record of securing five- and six-figure gifts.
- Excellent relationship management skills, with the ability to engage and influence high-value supporters.
- Strong strategic thinking and planning skills, with experience in developing and implementing fundraising strategies.
- Exceptional communication and presentation skills, with the ability to create compelling cases for support.
- Budget management and forecasting experience, with a focus on data-driven decision-making.
- Experience working with senior stakeholders, including Trustees and senior leadership teams.
- Knowledge of philanthropy trends, donor motivations, and fundraising best practices.
Why Join Us?
- Be part of an ambitious and growing fundraising team, with the opportunity to shape and lead YMCA’s major donor programme.
- Work for a charity that makes a real difference in the lives of young people and communities across England & Wales.
- Enjoy a collaborative and supportive work environment, where your contributions are valued and celebrated.
- Competitive salary and benefits package, with opportunities for professional development.
If you are passionate about philanthropy and have the skills and experience to drive major donor fundraising at YMCA England & Wales, we would love to hear from you!
To apply: please submit your CV and a cover letter outlining your suitability for the role
Our recruitment process is anonymised and candidates' names are hidden. We welcome and encourage job applications from people of all backgrounds. Safer recruitment is important to us and the successful applicant will be asked to provide two references. They will also be required to complete a safeguarding self-declaration, safeguarding training and undertake a DBS check.
YMCA is the world's oldest and largest youth charity. Collectively, we support 402,501 young people across 708 communities in England and Wales.


About the role
We are looking for a Head of Communications, someone with ambition and commitment to shape our approach to communications, internally and externally, and to help us understand how we talk about and demonstrate our impact as a funder. You will be part of a small team that helps to communicate the work of the Foundation externally, drives internal communication, and promotes the work of those we support.
The Head of Communications is a critical post, drawing together our shared story across the different areas of our work and communicating this to key audiences in support of our mission and vision. The communications team plays a crucial role in advancing our commitment to being an anti-racist funder and working towards greater diversity, equity, inclusion and belonging, and you will lead on how this is embedded into all of our internal and external communications activity. You will act as a crucial bridge between the Foundation and our various audiences, in particular those people and organisations we are seeking to support through our funding.
Main areas of responsibility
- Strategic oversight of internal and external corporate communications, ensuring alignment with the Foundation’s mission, values and impact
- Leadership of diversity, equity, inclusion and anti-racist communications across all platforms and activities
- Reputation, risk and issues management, including navigating complex or sensitive public positions
- Development and delivery of proactive communications campaigns, stakeholder engagement and influencing activity
- Team leadership and cross organisational collaboration, contributing to management culture and organisational priorities
Our ideal candidate will have senior-level communications experience, including developing and delivering external communications strategies, providing sound communications and media advice to senior leadership, and proactively engaging with journalists and key external stakeholders.
About us
Paul Hamlyn Foundation was established by Paul Hamlyn in 1987. Upon his death in 2001, he left most of his estate to the Foundation, creating one of the largest grant-making foundations in the UK.
We use our resources to support social change, working towards a just and equitable society in which everyone, especially young people, can realise their full potential and enjoy fulfilling and creative lives.
Our vision is for a just society in which everyone, especially young people, can realise their full potential and enjoy fulfilling and creative lives.
Our mission is to be an effective and independent funder, using all our resources to create opportunities and support social change. We partner with inspiring organisations and individuals to put them at the heart of leading change and designing solutions to overcome inequality.
We are committed to being an anti-racist organisation. This commitment drives how we work, who we work with and how we make decisions.
We have five funding priorities where we wish to see change for our work in the UK:
- Investing in young people
- Migration
- Arts
- Arts Education
- Nurturing ideas and people
Our values are important to us and we work to and carry them through all our activity.
Benefits
The Foundation is based in light and recently refurbished offices near Kings Cross in London and we currently work to a hybrid working model with 40% of time worked in the office and the rest a combination of external grantee visits and homeworking. We offer fantastic benefits including
- 25 days annual leave,
- 10% non-contributory pension contributions with optional additional 2.5% matched employer contributions
- Enhanced maternity and paternity policies
- Complimentary lunch when in the office.
For further information about the role, including the full responsibilities and person specification, please see the full Job Description via the link provided.
First stage interviews are expected to take place remotely on Tuesday 17th and Wednesday 18th March. Second stage interviews are expected to take place in-person on Tuesday 24th March.
We are one of the largest independent grantmakers in the UK, focusing on the arts, education and learning, migration and young people.



The client requests no contact from agencies or media sales.
Job Profile
Reporting to the Managing Director, you will lead on the recruitment, retention, and value growth of Afghanaid’s supporter base by directing and implementing communications, fundraising and engagement strategies, aligned with broader organisation goals. Designing and managing a tight budget, you will direct the Communication and Giving unit to maximise their success.
You will provide strategic and supervisory oversight of fundraising income from individual giving, regular giving, major donors, trusts and foundations, corporates, community and student fundraising and events, managing annual fundraising appeals and driving organisational unrestricted income growth.
You will lead on communications for Afghanaid, overseeing print, digital, and paid marketing activities and the growth of communications channels. You will execute Afghanaid’s organisational brand strategy which ensures the integrity of the brand and maximises awareness. You will manage all public relations including crisis communications, as well as the growth of strategic media placements and high profile relationships. You will drive the success of organisational impact storytelling and communications for both internal and external stakeholders. As a member of the executive department, you will collaborate and synergise with other departments to promote organisational success.
Key Responsibilities:
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Drive organisational strategy, culture and cross-department collaboration to advance Afghanaid’s mission and objectives.
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Lead development and delivery of Communications, Engagement and Fundraising strategies and work plans.
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Line manage and develop a high-performing team, including staff, volunteers and interns.
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Build and maintain relationships with consultants, agencies and pro bono partners.
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Oversee budgets, reporting and data-driven performance management to ensure efficiency and impact.
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Promote a positive and cohesive London team environment, coordinating hybrid working, inductions and HR support.
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Oversee public fundraising strategy across multiple income streams.
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Lead design and delivery of internal and external appeals, campaigns and donor stewardship.
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Identify new funding opportunities, partnerships and innovation in engagement.
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Oversee the full range of Afghanaid’s event portfolio, and attend relevant events to represent Afghanaid;
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Ensure effective CRM management, data integrity and financial reconciliation.
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Serve as brand guardian, ensuring consistency and evolution of Afghanaid’s identity.
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Oversee creation and execution of integrated communications and marketing plans.
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Direct production of engaging digital and print content, including newsletters, social media, and fundraising collateral.
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Manage website optimisation, SEO and analytics to drive engagement and conversions.
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Lead innovation in digital marketing, email campaigns and supporter journeys.
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Advise leadership on reputation management and crisis communications.
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Develop media policies and act as spokesperson when required.
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Manage proactive and reactive media relations, building relationships with journalists, influencers and advocates.
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Promote Afghanaid’s thought leadership through strategic storytelling and public commentary.
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Commission and direct multimedia content to strengthen organisational storytelling.
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Lead content planning, production and performance analysis.
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Champion participatory storytelling approaches and creative innovation.
Undertake any other duties as and when required by the line director.
PERSON SPECIFICATION
You will be an experienced and dynamic communicator with significant demonstrable experience in fundraising and/or communications at a senior level, coupled with an awareness and up to date knowledge and experience of the tools that would maximise the success of our communications and fundraising activities. In addition, you will have excellent interpersonal skills with the ability to confidently build and maintain strong relationships with a diverse group of stakeholders. Possessing strong management skills, you will have experience of managing small multi-disciplinary teams, providing direction and leadership to enable development and high performance, and the ability to role-model a culture of equality, diversity and inclusion.
Education/ Training
Master’s Degree in communications, marketing, public fundraising or another relevant field (or at least 5-years’ experience).
Work Experience
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At least 5 years of progressively responsible experience in fundraising, supporter engagement or communications, with at least 2 years’ experience directly managing staff.
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Experience developing and leading integrated multi-channel and multi-stakeholder communications, engagement and/or fundraising strategies.
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Experience in growing audiences, engagement and/or income streams.
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Experience communicating about and/or fundraising for and/or maintaining engagement with Afghanistan or a similar context.
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Experience using KPIs and data to make data-driven decisions to improve efficacy and efficiency.
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Experience managing and monitoring a tight budget.
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Experience conceptualising, producing and commissioning multimedia content, from marketing and fundraising collateral to audiovisual content.
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Experience running full-funnel, multi-channel marketing strategies including paid advertising.
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Understanding of risks associated with communications, public fundraising, and NGO operating contexts, and experience in mitigating those risks.
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Experience supervising, organising, motivating and developing staff.
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In depth knowledge of trends in storytelling, brand, PR, marketing and fundraising.
Professional Skills, Competencies, Values and Attitudes
Afghanaid’s core values are creativity, fairness and honesty. Our staff is passionate about and proud of Afghanaid. Teamwork is fundamental to our standards and demonstrated by taking initiative, assisting others and taking on additional responsibilities and tasks if necessary. We are results driven, committed and motivated to achieve targets and take accountability for our own actions.
Specifically, the holder of this position should also demonstrate the following:
Essential
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Fluent in spoken and written English.
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Track record of increasing audiences, fundraising totals and engagement metrics from multiple different sources, with a strong business development mindset.
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Experience securing five or six figure gifts from funders;
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Solutions and results orientated; energised by thinking outside the box, and by finding and pursuing novel or innovative approaches and solutions.
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Experience using Salesforce CRM and Marketing Cloud
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Skilled at spotting and prioritising opportunities and synergies, and effective in securing wide-ranging forms of engagement and partnership.
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Excellent listening, speaking and writing skills; strong capabilities of persuasion and a proven track record of uniting people around a common goal.
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Multimedia skills, with knowledge, experience and enthusiasm in driving digital innovation.
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Highly organised with strong leadership and project management skills, able to collaboratively manage competing priorities with senior and junior colleagues.
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Demonstrably skilled brand custodian, able to mitigate risks, anticipate and capitalise upon opportunities, and strengthen reputation.
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Capable of working independently as well as collaboratively, both in leading a team and as part of the team.
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Passionate about driving change, and inspiring individuals and groups to support a cause to deliver that change.
Desirable
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Experience working within an international development or humanitarian context, particularly with causes related to Afghanistan
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Strategic understanding of UK and global fundraising landscapes and emerging giving trends.
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Proven ability to represent an organisation publicly with confidence, professionalism and credibility.
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Experience guiding senior leaders or trustees on media, communications and reputational matters.
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Skilled in crisis communications and reputation management.
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Understanding of inclusive and ethical storytelling practices, with sensitivity to safeguarding considerations.
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Experience developing high-value corporate or media partnerships.
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Comfortable working in a fast-moving, resource-limited environment and adapting to changing external circumstances.
The Organisation
Afghanaid is a British humanitarian and development organisation. For over forty years, our dedicated personnel have worked with millions of families in some of the poorest and most remote communities in Afghanistan. We build basic services, improve livelihoods, strengthen the rights of women and children, help communities protect against natural disasters and adapt to climate change, and respond to humanitarian emergencies. We are headquartered in Kabul, and operate provincial and district offices across Afghanistan, as well as a Marketing and Fundraising office in London. We employ around 500 personnel, 97% of whom are Afghans.
Other Information
Afghanaid’s core values are creativity, fairness and honesty. Our staff are passionate about and proud to work at Afghanaid. Teamwork is fundamental to our standards and demonstrated by taking initiative, assisting others and taking on additional responsibilities and tasks if necessary. We are results driven, committed and motivated to achieve targets and take accountability for our own actions.
Our remuneration and benefits package is competitive with other similar organisations.
This position presents an excellent opportunity for someone who has the ambition and determination to move up in their career.
Please submit a cover letter (no more than two A4 pages) and CV (no more than two A4 pages) via CharityJob or to the email address provided by 23:30 on the 12th March 2026, including your name and the job title in the subject line. The precision and style with which you present yourself in your cover letter and CV will be given significant weight in shortlisting candidates. Applications submitted after the deadline will not be considered. Due to the high volume of applications we receive, we are unable to respond to every application. If you have not heard from us within 2 weeks of the deadline, then you have not been successful for shortlisting.
Working with communities in Afghanistan to find long-lasting solutions and provide life-saving support to those in crisis.
The client requests no contact from agencies or media sales.








