Senior legacy direct marketing executive jobs

Do you believe children should feel safe, happy, healthy and hopeful about their future? Because we do. 

If you're an experienced legacy marketer and want to use your skills to help change childhoods and change lives, we'd love to hear from you. 

We're recruiting for a Legacy Marketing Manager to join our team. In this role, you'll take the lead on the delivery and development of Barnardo's legacy and in-memory marketing programmes, playing a vital part in securing long-term, sustainable income for the charity. 

This is a varied and rewarding role, offering a mix of strategic planning, campaign and project management, budget responsibility and people management. You'll work across a wide range of channels — including direct mail, telemarketing, DRTV and digital — and partner closely with internal teams and external agencies to deliver impactful supporter journeys and excellent experiences. 

As Legacy Marketing Manager, you will: 

• Lead the delivery and implementation of the legacy and in-memory acquisition and stewardship programme across multiple channels. 

• Support the planning and development of the legacy and in-memory strategy, ensuring alignment with Barnardo's wider fundraising and organisational objectives. 

• Manage in-memory income and legacy/in-memory expenditure budgets, including planning, phasing, monitoring and reporting against KPIs. 

• Line manage and develop a team of Senior Legacy & In Memory Marketing Executives, fostering a culture of continuous improvement and high performance. 

• Project manage a portfolio of legacy and in-memory campaigns, ensuring delivery to time, budget and compliance standards. 

• Build strong internal relationships across Fundraising, Marketing, Digital, CRM & Insight and Children's Services to deliver integrated supporter journeys. 

• Work with and manage external suppliers and agencies, ensuring effective delivery, compliance and value for money. 

We're happy to offer remote or hybrid working (depending on location) and are open to discussing flexible working arrangements. 

You will have: 

• Substantial experience in legacy marketing, with a strong understanding of direct marketing and a proven track record of delivering successful campaigns. 

• Experience of managing budgets and using insight and performance data to inform future planning and optimisation. 

• Strong project management skills, with the ability to manage multiple priorities in a fast-paced environment. 

• Experience of managing, motivating and developing staff, ideally in a remote or hybrid setting. 

• Sound knowledge of fundraising best practice, compliance requirements, GDPR and data protection. 

• Excellent written communication, interpersonal and stakeholder management skills. 

If this sounds like you, we'd love for you to apply. If you have any questions about the role, please don't hesitate to get in touch. 

Together, we can help build brighter futures for children and young people across the UK.

Are you a fundraising professional looking for your next challenge?
 

Great Ormond Street Hospital Charity is hiring for a permanent Senior Fundraising Executive to join our Donor Development team full time.

This is a varied role where you’ll use your skills across project management, marketing and individual giving. 

Salary

The salary for this position is £38,692 per annum and we operate a hybrid working policy of 2 days in the office per week. 
 

In line with our EDI strategy and Total Reward policy, we calculate our salaries based on benchmarking data across the charity sector. To ensure fairness for existing staff and new joiners, we do not offer salaries above the advertised rate.

This role is known internally as Senior Individual Giving Executive (Donor Development).

Key Responsibilities

• Project manage the day-to-day delivery of cash and raffle appeals aimed at recruiting and retaining supporters. 
• Planning campaigns and creating campaign briefs. 
• Managing agency relationships. 

This is the ideal opportunity for a fundraiser with strong project management skills to join a vibrant team.

Skills, Knowledge and Expertise

• Previous experience in a fundraising role, with focus on supporter retention and acquisition. 
• Experience managing and collaborating with agency partners. 
• Campaign management experience.
• Strong data analytic skills. 
• Experience working on multi-channel fundraising campaigns. 

If you have experience delivering campaigns across direct mail, raffle and digital fundraising, then we want to hear from you. 

Salary:                                 £41,900 per annum

Contract Type: Permanent

Closing date:  26 April 2026 at 11pm

Interview date:   w/c 4 May 2026

About CARE

CARE International is a global humanitarian organisation leading the fight to end poverty in the world’s most challenging situations. Women and girls are at the centre of our work, because we cannot overcome poverty and inequality until all people have equal rights and opportunities. We know that when a crisis erupts, women are often the first to pick up the pieces, so we work alongside women, so they have the power to make change where it’s needed most. Founded in 1945, CARE currently works in over 100 countries and last year alone reached 53.4 million people through nearly 1,500 projects.

Why work for CARE International UK?

It is an exciting time to join CARE, as we roll out our new Voluntary Income Fundraising Strategy. With extra investment over the coming years due to our recent successes, the Individual Giving team will be diversifying our fundraising activity to recruit and retain new supporters, especially regular givers, to help achieve CARE’s mission. Working within a passionate team of fundraisers, the Senior Individual Giving Executive will be vital to retaining, converting and upgrading regular givers, as well as generating income through vital cash appeals.

About you

We are looking for a passionate fundraiser with keen interest in the charity sector, particularly in humanitarian work. The ideal candidate will have a range of cross-channel experience, ideally in the charity sector and in an Individual Giving team, with a particular focus on retention and engagement activity. We are looking for someone with the passion to drive and improve our retention and engagement campaigns, to critically review campaigns and implement improvements, and to put their own stamp on the role.

About the role

The Senior Individual Giving Executive will play a key part in the delivery of the Individual Giving programme, producing sector-leading comms and campaigns to recruit and retain supporters. You will work closely with the rest of the IG team and the Fundraising and Communications Department to deliver high-quality, data-led campaigns across a range of marketing channels. The role will include campaign delivery, budgeting, strategy and planning, managing relationships with key suppliers and driving continuous campaign improvement.

This role will focus predominantly on retention and engagement activity, with a particular focus on mailings, emails and telemarketing, amongst other channels, though there is flexibility for this to change in the future.

Right to Work in the UK

All applicants must have the legal right to work in the United Kingdom at the time of appointment. Proof of right to work will be required as part of the recruitment process. For more information, please visit the UK Government's guidance on right to work.

Where you do not have current right to work in the UK, then this will be discussed with you as part of the recruitment process. Please note that not all roles are eligible for sponsorship and further information (should you require sponsorship to work in the UK) on eligibility can be found here.

Safeguarding 

CARE International UK has a zero-tolerance approach to any abuse to, sexual harassment of or exploitation of, a vulnerable adult or child by any of our staff, representatives or partners. CARE International UK expects all staff to share this commitment through our Safeguarding Policy (link here) and our Code of Conduct (link here). They are responsible for ensuring they understand and work within the remit of these policies throughout their time at CARE International UK.

Safeguarding our beneficiaries is our top priority in everything we do, including recruitment. All offers of employment at CARE International UK are subject to: 

·  Satisfactory references. CARE International UK participates in the Inter Agency Misconduct Disclosure Scheme (link here).  In line with this Scheme, we will request information from successful applicants’ previous employers about any findings of sexual exploitation, sexual abuse and/or sexual harassment during employment, or incidents under investigation when the applicant left employment. 

·  Appropriate criminal record checks (including a Bridger check, link here).

By submitting an application, the applicant confirms his/her understanding of these recruitment procedures. 

Equality and Diversity

We are committed to Equality and value Diversity. We are a Disability Confident Employer and particularly welcome applications from disabled people. We guarantee interviews to disabled applicants who meet the essential criteria for the role (see person specification). If you require the candidate brief or need to submit your application in an alternative format, because of a disability, please do get in touch by sending an email to the HR Team.

We are committed to building a diverse and inclusive workplace where everyone feels valued and respected. We particularly welcome applications from people of underrepresented backgrounds, including those from Black, Asian and other ethnic minority communities, and individuals who identify as LGBTQ+.

Role Overview:
The Talent Set are delighted to partner with the wonderful MND Association on an exciting Direct Marketing Officer role. This position offers an opportunity to lead impactful campaigns, build supporter engagement, and contribute to a meaningful cause within a dedicated charity organisation.

Key Responsibilities:

• Plan and deliver direct marketing campaigns across online and offline channels to recruit, retain, and strengthen relationships with supporters.
• Source and manage information to create appeals, newsletters, and supporter communications, liaising with colleagues and external partners.
• Manage relationships with external agencies and suppliers, including printers, fulfilment providers, and telemarketing firms, ensuring seamless collaboration.
• Monitor income and expenditure to ensure campaigns adhere to budgets and are delivered on schedule and to high standards.
• Analyse campaign performance against KPIs, prepare reports, and make informed recommendations for future initiatives.
• Respond promptly and professionally to queries regarding marketing campaigns.
• Stay informed about industry trends, competitor activities, and legal regulations to ensure compliance and innovative communication strategies.
• Undertake additional tasks relevant to the role’s purpose, maintaining alignment with the organisation’s mission and values.

Person Specification:

• Proven experience in designing and executing direct marketing campaigns in the not-for-profit sector, both online and offline.
• Strong understanding of direct marketing principles and experience collaborating with agencies to develop compelling materials.
• Excellent communication skills with the ability to establish strong relationships with external partners and internal teams.
• Proficiency in using CRM systems for campaign planning and analysis.
• High numeracy skills for analysing data and interpreting campaign results.
• Meticulous attention to detail, including proofreading and quality assurance.
• Effective project management skills, with the ability to handle multiple projects under tight deadlines, exhibit problem-solving capabilities, and make confident decisions.

What’s on Offer:

• Salary: £34,868
• Location: Hybrid - London or Northampton 1 day per week
• Contract: Full time and permanent

How to Apply:
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.

Commitment to Diversity:
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.

Role Overview:
The Talent Set are delighted to partner with their client on a fantastic Legacy Marketing Manager role. This key position involves leading strategic development and growth of the legacy programme, ensuring effective supporter engagement and sustainable income generation to support the organisation’s mission.

Key Responsibilities:

• Develop and implement a comprehensive legacy and in-memory supporter journey across multiple channels, including direct mail, telemarketing, DRTV, digital, and events.
• Manage the delivery of acquisition and stewardship campaigns, optimising existing channels and exploring new opportunities for growth.
• Collaborate with internal teams and external suppliers to ensure campaign success, maintaining strong relationships with agencies, printers, and third-party providers.
• Monitor and control budgets, delivering projects within financial parameters while maximising supporter contribution and retention.
• Analyse performance data to inform strategic planning, reporting on KPIs, adjusting activities as needed to meet income targets.
• Advocate for the legacy programme internally, communicating its value and securing ongoing support and resources.
• Support and line manage senior executive staff, fostering a collaborative and motivated team environment.
• Prepare for upcoming campaigns, including major summer and autumn initiatives, and contribute to long-term strategic planning.

Person Specification:

• Extensive experience in legacy or direct marketing, with a track record of successful campaign planning and execution.
• Strong understanding of supporter segmentation, data-driven insights, and relationship management.
• Proven ability to manage budgets, assess risks, and deliver projects on time and within scope.
• Excellent communication and negotiation skills, with an ability to influence stakeholders across varying levels.
• Experience of managing and motivating remote teams.
• Skilled in analysing complex data, making informed decisions, and translating insights into actionable strategies.
• Organised, detail-oriented, and able to prioritise effectively in a fast-paced environment.
• Committed to fostering diversity, equality, and inclusion in all aspects of work.

What’s on Offer:

• Salary: £38,000–£40,000
• Location: Remote
• Contract: 12-month FTC

How to Apply:
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.

Commitment to Diversity:
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.

The Living Wage Foundation is seeking an experienced and driven Senior Media and Communications Manager to join our team for a 12-month contract. This is an exciting opportunity for a highly organised and proactive communications professional with a strong background in media relations, public messaging, and team leadership. The ideal candidate will be experienced and confident in working to tight deadlines, responding to last-minute changes, and prioritising competing demands in a high-profile environment. They will be motivated to amplify the Living Wage Foundation’s mission of tackling low pay and insecure work.

The postholder will lead all media, messaging, and external affairs work, developing and implementing a proactive media strategy that supports our mission and key campaigns, such as Living Wage Week and the annual Rates announcement. As a skilled media professional, you will oversee all communications outputs, ensuring consistency and strategic alignment, while delivering media training and refining key messaging to maximise reach and impact. 

In this role, you will be instrumental in advancing our political engagement efforts, building cross-party support and working with political leaders, mayoral teams, and other key stakeholders to promote our initiatives. You’ll manage two direct reports (Events Manager and Media Manager) who each hold line management responsibilities, and you will play a critical role within our Senior Management Team, collaborating closely with the Head of Communications to shape the overall direction of our communications work. This role will work closely with Citizens UK colleagues, including the Citizens UK communications team on cross-organisational priorities.  You will report to the Head of Communications.

As a senior leader, you will be responsible for managing and allocating part of the communications team budget, expanding team capacity, and driving the team’s effectiveness. In collaboration with other senior managers, you will help foster a culture that values creativity, innovation, and strategic impact.

Senior Fundraising Manager (Major Giving)

Salary£49,321.55 per annum

LocationLondon/Hybrid

Weekly Hours35

The Vacancy

Job Title: Senior Fundraising Manager (Major Giving)

Location: London/Hybrid

Salary: £49,321.55 per annum

Weekly Hours: 35

Reference: YMC1095733

Join YMCA England & Wales as our next Senior Fundraising Manager (Major Giving) and play a crucial role in transforming the lives of young people. This is your chance to lead a vibrant fundraising initiative that makes a real difference!

About Us:

At YMCA England & Wales, we uplift vulnerable young people by providing them with safe homes, vital life skills, and the support they need to thrive. We’re all about fairness, opportunity, and collective action—join us in making a difference!

Your Role:

As our Senior Fundraising Manager, you’ll develop and execute an ambitious Major Giving strategy, building strong relationships with high-net-worth donors and engaging new prospects. Get ready to innovate with Giving Circles, Development Boards, and more!

What You'll Do:

- Cultivate and grow a portfolio of major donors.

- Host exclusive events and personal meetings to engage and inspire support.

- Create compelling proposals and impact reports that resonate with supporters.

- Collaborate with senior leaders and Trustees to strengthen relationships with philanthropists.

- Bring your strategic mindset to implement YMCA’s Major Giving Strategy.

About You:

You're a motivated and personable fundraising professional with a track record of securing five- and six-figure gifts. Your relationship management skills are top-notch, and you’re passionate about crafting unforgettable donor experiences. 

Why Join Us?

- Be part of a vibrant, growing fundraising team impacting young people's lives.

- Work for a charity that values collaboration and celebrates your contributions.

- Enjoy a competitive salary, excellent benefits, and opportunities for professional growth.

If you’re ready to make a real impact and promote a fun, friendly environment, we’d love to hear from you! Join us and help shape the future of young people across England & Wales!

To apply: please submit your CV and a cover letter outlining your suitability for the role

Our recruitment process is anonymised and candidates' names are hidden. We welcome and encourage job applications from people of all backgrounds. Safer recruitment is important to us and the successful applicant will be asked to provide two references. They will also be required to complete a safeguarding self-declaration, safeguarding training and undertake a DBS check.

Crisis is the national charity for people experiencing homelessness. We have embarked on our 10-year strategy for ending homelessness. We know it is not inevitable. We know together we can end it.

Location: Based in our London office, E1, with the requirement to travel as needed. Approx. one day a week in London but we are open to a range of flexible working options in line with Crisis’ Hybrid-Working Policy.

Salary: £56,123 per annum

Here at Crisis, we’ve launched a new brand, marketing and fundraising strategy which centres around four growth areas we’ve named the ‘Fab Four’: regular giving, mid-value, high-value and legacy. Three of these areas sit within the Individual Giving team so it’s an exciting time to join the organisation, to be bold, make a real impact and embed this new approach and strategy.

We’re looking someone with a strategic mindset someone who can really shape and grow our current acquisition programme and lead the team to create a high-performing plan to grow our community of supporters and build a sustainable income pipeline. We are looking for someone who is energised by growth, has creative ambition, an analytical brain and is passionate about being part of an organisation who will end homelessness.

About the role

As a Senior Lead in Individual Giving, you will shape and deliver multi-channel acquisition activity, managing significant multi-million-pound media budgets and agency partnerships to recruit new supporters at scale. Our flagship Crisis at Christmas appeal is a key moment in the year, and you will use it as a springboard to attract new donors and bring them into the wider movement. With a clear focus on lifetime value, you’ll attract the right audiences and ensure our acquisition activity is both cost-effective and supporter centred. Currently our acquisition programme consists of DRTV, Digital, Door Drop, Inserts and Face to Face fundraising.

You will lead a newly formed high-performing acquisition team of five and have the opportunity to shape the team’s strategy, ways of working and approach to acquisition at Crisis. You’ll work collaboratively across departments to ensure we deliver ambitious income targets while also strengthening sustainable income streams such as regular giving, legacy, and repeat giving. This role is crucial in building a balanced, future-focused fundraising portfolio that supports our ten-year strategy and helps end homelessness for good.

As a senior leader you will work flexibly across the Individual Giving portfolio — supporting both your own campaigns and the wider team’s objectives. You’ll help allocate resource across acquisition and development as priorities shift, ensuring our collective efforts drive sustainable income growth and long-term supporter value.

You have collective responsibility with your lead peers in the expansion of year-round campaigns, Regular Giving and Legacy expressions of interest. These are our team goals, in which we all play our part.

About you

• A commitment to ending homelessness and to Crisis’ values of being bold, impactful, collaborative and equitable.
• Extensive experience leading high-performing acquisition or direct-marketing programmes across multiple channels.
• Experience leading, supporting and coaching a team through a busy period while maintaining performance, wellbeing and supporting development.
• Extensive experience leading high-performing acquisition or direct-marketing programmes across multiple channels.
• Experience in the strategic planning and delivery of large-scale, multi-channel donor acquisition programmes.
• Strong analytical and data-interpretation skills.
• A track record of delivery growth, strong ROI and optimising and improving acquisition campaigns and programmes.
• Experience managing significant budgets across income and expenditure.

Please see the full Job Pack linked below, for a full list of requirements for this role. We realise that long lists of criteria can be daunting, and you may not want to apply for a role unless you feel 100% qualified. However, if you feel you have relevant examples to answer the screening questions, we encourage you to apply.

We believe diversity is a strength, and our aim is to make sure that Crisis truly reflects the communities we serve. We are actively working towards our organisation being a place where everyone can thrive and make their best contribution to our mission of ending homelessness for good. We know that the more perspectives, voices, and experiences we can bring to this work, the better. We particularly welcome applications from people who have lived experience of homelessness, and people from all marginalised groups, communities, and backgrounds.

Working at Crisis

Our values, Bold, Impactful, Collaborative and Equitable, are at the heart of everything we do as we continue in our mission to end homelessness.

Our staff, members and volunteers are vital to getting the right government policies in place, providing breakthrough services, and building a supportive community. We’ll lead by example to nurture a positive and ambitious workplace guided by ending homelessness.

As a member of the team, you will have access to a wide range of employee benefits including:

• A competitive salary. Please note our salaries are fixed to counter inequity and we do not negotiate at offer stage.
• Interest free loans for travel season ticket, cycle to work, and deposit to secure a tenancy.
• Pension scheme with an employer contribution of 8.5%
• 28 days’ annual leave (pro rata) which increases with service to 31 days and the option to purchase up to 10 additional days leave.
• Enhanced maternity, paternity, shared parental, and adoption pay.
• Flexible working around the core hours 10am-4pm
• Wellbeing Leave to be used flexibly
• And more! (Full list of benefits available on website)

Alongside our excellent staff benefits, we will support your ongoing development to build your skills, experience, and career.

When you join us, you will have the opportunity to join our staff diversity networks, which aim to champion issues across the organisation, enable staff to be their authentic and best selves and contribute to making Crisis a truly diverse organisation.

How do I apply?

Please click on the 'Apply for Job' button below. Our shortlisting process is anonymised as part of our commitment to equality, diversity, and inclusion. We do not ask for CVs, instead we ask you complete the work history section and answer the screening questions for us to be able to assess you fairly and objectively. At least two members of staff score all applications.

Closing date: Wednesday 29th April 2026 at 23:59

Interviews will take place on the 13th, 14th and 15th May 2026 via Microsoft Teams (online)

AI in Job Applications

We understand some candidates use AI tools when applying. Whilst we welcome the use of technology to support clear communication and structure, we want to learn more about you, so please ensure that your application reflects your own skills, knowledge and experiences

Accessibility

We want our recruitment process to be as accessible as possible. If you need us to make an adjustment or provide additional support as you apply for a role, please email our Talent Acquisition team to discuss how we can help.

Registered Charity Numbers: E&W1082947, SC040094

Individual Giving Lead When You Wish Upon a Star | £30,000–£35,000 | Nottingham / Hybrid | Permanent 

Some roles are defined before you arrive. This one is defined by you. 

When You Wish Upon a Star grants life-changing wishes for children with terminal and life-threatening illnesses. Every wish is a memory that lasts a lifetime for a family facing the unimaginable. The cause is immediate, emotionally powerful and directly translatable into the kind of impact that makes supporters proud to be involved. 

We are looking for someone to develop and lead our individual giving function. You will shape the strategy, grow and steward our community of individual supporters, and define what this looks like for Wish. You will have the full backing of the CEO and board, direct access to senior leadership, and the freedom to bring your own thinking, creativity and ambition to a function that is yours to build.

If that sounds like the role you have been waiting for, we would love to hear from you.

What you will be doing 

You will identify, engage and grow a community of individual supporters who feel deeply connected to our mission, developing propositions and campaigns that are emotionally compelling and inspire long-term giving. You will represent Wish confidently, create the systems and supporter journeys that enable sustainable growth, and lay the foundations for an individual giving programme that grows in both income and impact. As income grows, so does the role. The expectation is that this person builds not just a strong base of individual supporters but, in time, a team around it. 

You will work closely with the Head of Income Generation and Board, with realistic targets in the early stages that give you the time and space to build meaningful relationships rather than focus on short-term gains. This is not a role where you will be left to figure it out alone. It is one where your ideas are valued, your judgement is trusted, and your ambition is actively supported. 

What you will bring 

Experience developing, growing or significantly influencing individual giving income streams, including regular giving and lottery programmes, and engaging supporters at scale to inspire long-term and higher-value giving. Experience of managing the end-to-end supporter journey through CRM systems, using insight and data to drive acquisition, retention and growth. 

A strong instinct for understanding what motivates people to give, and the ability to turn that insight into campaigns and experiences that feel personal, compelling and effective. Comfort with ownership, and the confidence to create momentum and build something from the ground up. 

What we offer 

We know what we are asking of you and we have built a package to reflect it. 

• £30,000–£35,000, reviewed as the function grows 

• 25 days holiday rising to 30 with service, plus 3 days at Christmas not taken from your allowance 

• 2 Wish Maker days each year to make your own wishes come true 

• 6 months full maternity pay 

• Full sick pay from day one 

• Flexible working with full trust over how you structure your hours 

• A culture built on genuine care for the people who work here 

How to apply 

We invite you to explore our recruitment pack for more information on the role and how to apply.