Senior legacy marketing manager jobs

Could you turn bold ideas into campaigns that inspire people to give, volunteer and take action?

Mercy Ships UK is entering an ambitious period of growth and we’re looking for an exceptional Head of Marketing to help turn that ambition into impact.

This is an exciting opportunity to support the operational engine room of marketing at Mercy Ships UK, ensuring our fundraising, volunteering and brand priorities are transformed into compelling, integrated campaigns that reach the right audiences and deliver measurable results.

Mercy Ships operates hospital ships that bring free, life-changing surgical care and medical training to people who otherwise have little or no access to safe healthcare. Behind that extraordinary mission sits an equally important challenge: engaging more supporters, growing income, recruiting more volunteers and helping more people discover the work of Mercy Ships.

That’s where you come in.

Reporting to the Director of Communications and Engagement, you’ll lead a multidisciplinary marketing delivery team spanning creative, content, digital and project coordination. You’ll bring together people, ideas, channels and priorities to make sure great strategies become brilliantly executed campaigns.

You’ll oversee the campaign journey from brief to launch and evaluation, shaping creative ideas, coordinating digital and offline activity, improving workflows, managing resources and using insight and performance data to continually improve what we do.

You’ll work closely with colleagues across Fundraising, Volunteering, Strategic Communications, Communities and Engagement, Digital and the wider global Mercy Ships network. This is a highly collaborative role where your ability to influence, prioritise and bring clarity to complex activity will be just as important as your marketing expertise.

We’re looking for someone who combines creative judgement with operational discipline.

You’ll know what makes a great campaign, but you’ll also understand everything that needs to happen behind the scenes to deliver it successfully. You’ll be comfortable moving between creative conversations, campaign planning, digital performance, budgets, stakeholder discussions and team leadership.

You may already be a Head of Marketing, or you could be an experienced senior marketing or campaigns professional ready to take the next step. What matters most is your track record of leading integrated campaigns, managing multidisciplinary teams and turning organisational priorities into marketing activity that delivers results.

This isn’t a role for someone who simply wants to maintain what already exists. We’re strengthening how marketing works across Mercy Ships UK, building greater integration between digital, creative, content and campaign delivery and creating a more resilient in-house capability for the future.

You’ll have the opportunity to shape those ways of working, develop the team and help create a marketing function capable of supporting Mercy Ships UK’s ambitious plans for growth.

And ultimately, the campaigns you help deliver have a purpose far beyond marketing metrics.

They help raise the funds, recruit the volunteers and build the awareness that enable Mercy Ships to bring hope and healing to people around the world.

If you’re an experienced marketing leader who loves making great ideas happen and you want your expertise to contribute to something genuinely meaningful, we’d love to hear from you.

We are supporting an incredible global charity to find a Senior Legacy Marketing Manager to lead the UK legacy marketing programme, while supporting the international legacy marketing strategy across the fundraising markets.

Location:
Surrey - Hybrid working - 2 days per week in the office.

The role:
- Strategy and coordination: Lead the strategy and coordination of the UK and international legacy marketing activity.

- UK legacy marketing delivery: Oversee and deliver UK legacy marketing

Save the Children UK has an exciting opportunity for a Legacy Marketing Manager to help shape the future of our legacy fundraising programme. In this influential role, you will lead impactful marketing campaigns that inspire supporters to leave a gift in their Will, building long-term relationships and securing vital future income for children. Working within a high-performing team, you'll use insight, creativity and innovation to grow our legacy pipeline, maximise supporter engagement and deliver outstanding supporter experiences.

Legacy gifts play a transformational role in helping Save the Children create lasting change for children in the UK and around the world. As Legacy Marketing Manager, you will be responsible for delivering multi-channel campaigns and stewardship journeys that inspire action, deepen supporter commitment and grow future income. Working collaboratively with colleagues across Public Impact and the wider organisation, you will help ensure that more supporters choose to leave a lasting legacy for children, enabling our work to continue for generations to come.

About Us

Save the Children UK believes every child deserves a future. In the UK and around the world, we work every day to give children a healthy start in life, the opportunity to learn and protection from harm.  When crisis strikes, and children are most vulnerable, we are always among the first to respond and the last to leave.  We ensure children's unique needs are met and their voices are heard. We deliver lasting results for millions of children, including those hardest to reach.

About the Team

The purpose of the Public Impact Group is to build an active community of people in the UK who give money, time and take action to enable lasting change for children.

As Public Income and Engagement, we deliver sector leading opportunities for the UK public to create impact for children. Working closely with colleagues across Public Impact, we deliver a cohesive approach to public engagement that generates income, builds awareness, changes minds and opinions, prompts people to act, and builds deep relationships with supporters. Value exchange is at the heart of our approach.

About the role

The Legacy Marketing Manager is responsible for the successful delivery of the legacy marketing programme, including strategy implementation, campaign execution, budget management and performance against KPIs. You will deliver multi-channel marketing campaigns that help reach new audiences, as well as unlocking the great potential we have within our committed supporter base. You'll be skilled in delivering activity that acquires, converts, stewards and retains legacy supporters to ensure sustainable future income growth. You''ll have expertise in driving legacy consideration, growing supporter value, and growing and strengthening the legacy pipeline to achieve our targets.

Working closely with the Senior Marketing Manager, the Legacy Relationship Manager, and with colleagues across the organisation, you will be accountable for achieving agreed acquisition, conversion, engagement and future income objectives for the legacy marketing programme. You will lead, manage and deliver integrated marketing campaigns, supporter journeys and supporter stewardship across paid media, direct mail, email, telemarketing and events. You'll be data-driven and supporter-led, ensuring all activity contributes to a best-in-class supporter experience that builds lifetime value.

In this role, you will:

• Lead and be accountable for the delivery of multi-channel legacy marketing plans, achieving ambitious KPIs across consideration, conversion, retention and income. Use the most effective channel mix to ensure we target the right individuals with the right message at the right time.
• Work as part of a high-performing marketing team, delivering insight-led, data-driven campaigns and supporter experiences that respond to our audiences' needs and motivations, build trusted long-term relationships, and increase lifetime value.
• Lead and manage the planning, delivery and evaluation of legacy marketing and stewardship activity, including budgets, timelines, stakeholder management, creative development and performance reporting.
• Deliver and manage a programme of paid acquisition campaigns, across digital, press and audio, and support plans to diversify our marketing channel mix, optimising for ROI, CPA and CPC metrics.
• Deliver legacy marketing campaigns and supporter journeys across direct mail, email and telemarketing, ensuring a seamless supporter experience and achieving conversion and retention objectives.
• Deliver and manage a best-in-class legacy supporter experience, ensuring alignment across all supporter touchpoints, to deepen engagement, drive pipeline conversion and increase supporter lifetime value.
• Develop compelling fundraising content and creative that deepens engagement and inspires action across every stage of the marketing funnel.
• Manage content plans and develop marketing assets that inspire engagement and action.
• Proactively identify opportunities for innovation and audience growth.
• Analyse marketing performance and ensure data and insight play a pivotal role in decision-making, embedding a test-and-learn approach to optimise campaigns and ensuring learnings are shared and implemented across Public Income and Engagement.
• Work with Senior Marketing Manager to manage budgets, e.g. supporting expenditure and ROI planning, reporting and re-forecasting.
• Forge excellent relationships with key stakeholders across internal teams, including Marketing, Philanthropy, Community Fundraising, Volunteering, Retail and Supporter Care, championing legacy giving across the organisation and seeking integrated fundraising opportunities.
• Cultivate collaborative relationships with a range of key external partners, including marketing agencies, production companies and fulfilment agencies, and motivate and inspire these partners to deliver their best for Save the Children.

 About you

To be successful, it is important that you have/are:

• Proven experience delivering legacy and/or fundraising programmes, with a track record of growing legacy pipelines, increasing conversion and maximising supporter lifetime value.
• Strong retention marketing experience, including developing multi-channel campaigns, audience planning and supporter stewardship strategies.
• Experience designing and optimising supporter journeys that enhance the supporter experience, deepen engagement and drive action.
• Experience delivering integrated marketing campaigns across direct mail, email, telemarketing, SMS and digital channels, including paid search, paid social, audio, print, press and DRTV.
• Strong analytical skills, with experience using data and insight to evaluate performance, optimise campaigns and inform decision-making.
• Excellent project management skills, with the ability to plan, prioritise and deliver complex projects on time and within budget.
• Experience managing external agencies and suppliers, including creative, telemarketing and fulfilment partners.
• Experience developing compelling fundraising and marketing content and creative to drive engagement and response.
• Experience managing campaign budgets, forecasting and reforecasting expenditure.
• Strong numerical, critical thinking and problem-solving skills, with the ability to manage competing priorities and focus on activities that deliver the greatest impact.
• Target driven and results focused.
• Innovative, able to adapt to changing situations and able to apply technical and professional expertise and work effectively with others.

What we offer you 

We promote flexibility, inclusion, collaboration, and wellbeing both at work and beyond, and offer a wide range of benefits designed to reward your hard work and inspire you to help improve the lives of children every day. 

Some of the benefits you can expect include: 

• Generous Annual Leave – Starting at 27 days per year (pro rata for part-time employees) increasing with service up to 32 days, plus public holidays and our annual 'Save the Children Day'. 
• Family Leave – Up to 39 weeks of maternity/adoption pay (including up to 21 weeks full pay) and paternity/adoption leave of 10 weeks full pay (plus statutory entitlement).
• Special Leave – Up to 10 days paid leave per year (pro rata) for urgent or exceptional personal circumstances, without using annual leave.
• Volunteer Leave – Up to 3 days paid leave per year to support volunteering and give back. 
• Pension & Life Assurance – Helping you plan for the future with up to 7% employer pension contributions. 
• Employee Discounts – Access thousands of deals across groceries, retail, tech, travel, fitness, and more.
• Health & Wellbeing Support – Including access to a 24/7 Virtual GP and Employee Assistance Programme and Counselling, eye care support, and seasonal flu vaccinations. 

Please note: To avoid disappointment, you are advised to submit your application as soon as possible as we reserve the right to close the vacancy early if a high volume of applications are received. This is to ensure that we can manage application levels whilst maintaining a positive candidate experience. Unfortunately once a vacancy has closed, we are unable to consider further applications.

Location & Ways of Working:

The majority of our roles can be performed remotely in the UK, but at times you will be required to come to your contracted office (usually between 2–4 days per month, depending on the needs of your role, team, or service). For many roles, this is likely to be the minimum required to deliver impact.

This will be discussed and agreed with your manager / team and we encourage candidates to discuss our ways of working in more detail at interview stage.

Please note: travel costs to your contracted office will be at your own expense. 

Flexible Working - We are happy to discuss flexible working options at interview.

Commitment to Diversity & Inclusion: 

Save the Children UK believes in a world that is fair, inclusive and equitable where all children have the opportunity to change their world. We apply this to our workforce, and we are committed to developing and supporting a diverse, equitable, and inclusive organisation where structural inequality is actively addressed, and all employees have a sense of belonging and feel that they can thrive. 

We encourage applications from people of all backgrounds, and are especially interested in hearing from people with diverse and intersecting identities such as lived experience of poverty, people of faith, people of colour, people with disabilities, with experience of migration and/or refugee status, care-experienced people, the LGBTQIA+ community and individuals with experience living in diverse families. 

We are not looking for just one type of person - we want to recruit people who can add fresh perspectives, innovative ideas or challenge that disrupts the risk of group think. We know that different voices working together will enable us to do our work better, improving the lives of children around the world.

Closing Date: 31st August 2026

Location: London, with a minimum of two days per week in the Haig House hub, Borough High Street
Salary: £53,381-£58,818 per annum (inclusive of London Supplement)
Contract: Permanent, full-time, 35 hours per week

The Royal British Legion is looking for an experienced and data-minded Senior Growth Manager to lead its supporter growth activity and help turn engagement into long-term income and loyalty.

This is a senior role focused on one of the biggest opportunities within RBL’s mass fundraising programme. You will lead the strategy for Growth, using data and supporter insight to shape targeted cross-sell, upsell and reactivation activity across individual giving. The focus will be on understanding what supporters need, when they are most likely to engage and how communications can strengthen the individual giving supporter experience while increasing lifetime value.

Reporting to the Head of Acquisition and Development, you will define Growth plans, set priorities and use performance data to understand what is working and where there is potential to improve.

Working closely with colleagues across Acquisition, Welcome, Retention, Planning, Data, Events, Legacies and other areas of Fundraising, you will help create a consistent supporter experience and ensure Growth activity contributes to wider fundraising objectives.

You will also lead and develop a Growth Manager and two Growth Officers, creating clarity, supporting high performance and ensuring the team has the insight and focus needed to deliver. Strong stakeholder management will be important, as you build effective relationships across RBL and with external agencies, bringing together different teams and priorities to deliver joined-up supporter journeys.

The ideal candidate will bring significant experience of developing and delivering mass fundraising or customer communication strategies, with a strong understanding of individual giving, supporter experience and how data can be used to improve engagement and income.

You will have proven experience managing teams, working with complex programmes and budgets, and using insight to make informed decisions about audiences, communications and performance. You will be comfortable translating strategy into clear plans and measurable outcomes, while influencing stakeholders across a large and complex organisation.

This is an opportunity to shape how RBL builds stronger relationships with its supporters beyond their initial engagement, using data, insight and a clear understanding of supporter needs to increase loyalty, sustainable income and long-term value in support of the Armed Forces community.

Please download the candidate pack [PDF] for full details and how to apply.

Closing Date: Monday, 14th September

Location: London, with a minimum of two days per week in the Haig House hub, Borough High Street
Salary: £53,381-£58,818 per annum (inclusive of London Supplement)
Contract: Permanent, full-time, 35 hours per week

The Royal British Legion is looking for an experienced and analytical Senior Acquisition Manager to lead its mass fundraising acquisition activity and drive sustainable growth across multiple channels.

This is a senior role at the heart of RBL’s acquisition strategy, responsible for bringing new supporters into the organisation and creating the foundations for long-term engagement and income. You will lead acquisition across digital, TV, face-to-face and wider campaign activity, ensuring channels work together to deliver a consistent supporter experience. Crucially, you will ensure acquisition is designed as the first stage of an ongoing supporter journey, with clear connections into Welcome, Retention and Growth and a shared focus on building lasting relationships with supporters.

Reporting to the Head of Acquisition and Development, you will define acquisition plans, set priorities and make informed decisions about investment, performance and future growth. Working closely with colleagues across Planning, Product, Digital, Brand and Fundraising, you will use data, insight and audience understanding to identify opportunities, optimise activity and continually improve performance. You will also work closely with colleagues across the wider supporter journey to ensure acquisition activity is coordinated with what follows, creating a cohesive experience from a supporter’s first interaction with RBL onwards.

You will also lead and develop a team of Acquisition Managers and Officers, creating clarity, supporting high performance and embedding new ways of working across the team. Strong stakeholder management will be essential, as you build effective relationships across RBL and with external agencies, while constructively challenging activity to ensure it delivers against wider fundraising objectives.

The ideal candidate will bring significant experience of developing mass fundraising or marketing strategies at scale, strong analytical and commercial skills, and a proven track record of managing teams in complex organisations. You will be confident working with substantial budgets, using data to inform decisions and translating organisational strategy into clear plans and objectives for your team.

This is an opportunity to play a key role in shaping the future of RBL’s mass fundraising, helping to attract and engage more supporters and generate the sustainable income needed to support the Armed Forces community.

Please download the candidate pack [PDF] for full details and how to apply.

Closing Date: Monday, 14th September
 

Harris Hill are delighted to be working with a fantastic charity to recruit for the Senior Individual Giving Manager in order to lead and motivate a team of three Individual Giving professionals, ensuring the programme delivers against its strategic and financial objectives.

This is an exciting opportunity for an ambitious Individual Giving professional to shape and deliver a strategic, multi-channel programme, with responsibility for an ambitious annual income target and a strong focus on supporter acquisition, retention, lifetime value and return on investment.

You will oversee a broad range of Individual Giving activity, including cash appeals, newsletters, raffles, weekly lotteries, digital acquisition, email and SMS campaigns, in-memory giving and legacy promotion.

A key focus of the role will be developing a test-and-learn culture, using insight and data to continually improve acquisition, retention and supporter value across multiple channels.

Key responsibilities

• Lead, motivate and develop a team of three Individual Giving professionals.
• Shape and deliver the Individual Giving strategy in line with wider organisational objectives.
• Develop and oversee integrated, multi-channel fundraising campaigns across DM, digital, paid social, PSMS, telemarketing, cash appeals, newsletters, raffles and in-memory giving.
• Lead supporter acquisition activity, with a focus on long-term ROI and lifetime value.
• Embed a strong test-and-learn approach to identify opportunities for growth and improvement.
• Use data, insight and campaign performance to inform strategic decisions.
• Manage budgets, forecasts, income and expenditure reporting and KPIs.
• Monitor campaign performance and provide regular financial and non-financial reporting.
• Develop and improve supporter journeys to maximise engagement, retention and long-term value.
• Work with Supporter Care to ensure an excellent supporter experience.
• Manage relationships with external agencies and suppliers, including contract negotiation.
• Ensure fundraising activity meets relevant regulatory and compliance requirements.
• Monitor sector trends, legislation and emerging opportunities for Individual Giving growth.

About You:

• Experience developing Individual Giving strategies and implementing test-and-learn programmes.
• Proven experience acquiring new donors with a focus on long-term ROI and lifetime value.
• Strong experience managing integrated, multi-channel direct marketing campaigns.
• Excellent numerical and analytical skills, with the ability to interpret data and translate insight into action.
• Experience managing budgets, forecasting income and expenditure and reporting against targets.
• Experience working with data teams to deliver insight-led fundraising strategies.
• Experience managing and developing staff and creating a supportive, high-performing team culture.
• Experience managing external suppliers and agencies.
• Strong knowledge of fundraising regulation, data protection, Gift Aid and relevant direct marketing legislation.
• Excellent communication, influencing and negotiation skills, including the ability to work with senior stakeholders.
• A collaborative and proactive approach, with excellent organisation and time management skills.
• Creativity and innovation, with the ability to critically assess ideas and identify new income opportunities.

Salary & Benefits

• Salary: £50,000 - £55,000 per annum
• Contract type: Permanent, full time
• Location: London, hybrid working , 3 days a week in the office.
• Deadline: 4^th September at 8am

Recruitment process: Cv and Supporting Statement to

If this sounds like you, then please do get in touch ASAP!

As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.

Contract Type: Fixed Term 24 months

Location: London (Flexible working with a minimum of 2 days in the office)

Interviews: 7th & 8th September 2026

Our Brand and Marketing team is looking for a creative, dynamic and innovative Marketing Manager to lead a new transformational project spearheaded by one of The Trust’s Goodwill Ambassadors and supported by corporate and government funders, to develop and deliver a long-term national awareness campaign to drive thousands of mentors to take action to support young people’s futures.

The key aspects of the role include:

• leading the marketing strategy and optimising campaign management
• developing and delivering owned, earned and paid marketing tactics
• using data to recommend outreach adjustments to respond to operational need in real-time
• working with prominent stakeholders to maximise opportunities
• line managing one Marketing Executive

The role is ideal for you if you’re: adept at building senior stakeholder relationships to secure buy-in and manage expectations; comfortable working with agencies, designers and partners to fulfil project needs; effective at developing multi-channel B2B and B2C marketing materials; and can use performance reports and trends data to influence decisions to advance The Trust’s goals.

If you’ve led the marketing requirements on high-profile marketing projects with measurable impact, we want to hear from you.

What happens next?  

Please submit a CV, and Cover Letter that includes your experience, transferrable skills and motivation to work for The King's Trust! The Team will be in touch about the next steps shortly after the closing date. 

Why do we need Marketing Managers? 

Last year, we helped more than 40,000 Young People, with three in four young people on our programmes moving into a positive outcome in work, education or training.The young people we help face a range of challenges, such as unemployment, mental health issues or some who have been in trouble with the law. We believe all young people should have the chance to succeed, and that young people are the key to a positive and prosperous future for all of us. We want to continue having a positive impact on young people’s lives and we couldn’t do this without the important work of Marketing Managers! 

Perks for working at The Trust! 

• Great holiday package! 30 days annual leave entitlement, plus bank holidays. Office closure on the days between Christmas and New Year 
• Flexible working! Where operationally possible, our roles require a combination of office days and working from home (please speak to the hiring manager about this particular role)
• You can volunteer for and/or attend events – The King's Trust Awards, Pride, active events etc. 
• In-house learning platform! Develop your skills for your career and your role 
• Benefits platform! Everything from health and financial well-being support to discounts on your favourite restaurants, shops and cinemas. 
• Personal development opportunities through our Networks – KT CAN (Cultural Awareness Network), KT GEN (Gender Equality Network), KT DAWN (Disability & Wellbeing Network), and PULSE (LGBTQIA+ Network). 
• Fantastic Family leave! Receive 13 weeks of full pay and 13 weeks of half pay for maternity and adoption leave. Receive 8 weeks of full pay for paternity leave. 
• Interest-free season ticket loans 
• The Trust will contribute 5% of your salary to the Trust Pension Scheme 
• Generous life assurance cover (4 x annual salary) 

Marketing & Communications Manager

Bath Preservation Trust, Bath, 35 hours per week • £40,000 per annum

Bath Preservation Trust (BPT) is looking for an experienced Marketing & Communications Manager to lead marketing, digital engagement and communications across our four museums and wider charitable work in the World Heritage City of Bath.

This is a key role for a creative storyteller and strategic marketer who can grow audiences, strengthen brand recognition and deliver high‑quality, multi‑channel campaigns.

About the Role

You will shape and deliver BPT’s marketing and communications activity, including:

• Strategic leadership – creating a new MarComms Strategy and commissioning external specialists
• Campaign development – producing compelling multi‑channel campaigns to increase reach and visitor numbers
• Digital management – updating websites, delivering PPC advertising and leading organic social media
• Press & PR – preparing press releases and building media relationships
• Publications & collateral – overseeing leaflets, e‑newsletters and key annual publications
• Audience insight – using data, KPIs and segmentation to inform decisions
• Line management of the Digital Content Executive

About You

We’re looking for a confident communicator with:

• Minimum three years’ experience in marketing/communications within arts, heritage or tourism
• Proven success in growing audiences, driving KPIs and delivering commercial impact
• Strong digital skills across social media, PPC, SEO and content creation
• Excellent copywriting and storytelling ability
• Experience managing budgets, contracts and external suppliers
• Strong analytical skills and understanding of ROI
• Ability to work collaboratively with staff, trustees, partners and media

Our values: Authentic, Engaged, Inclusive, Informed, Responsible.

Benefits

• Positive, collaborative working culture
• Flexible working arrangements
• 34 days annual leave (including public holidays)
• Employee Assistance Programme
• Cycle to Work scheme
• 0% season ticket loans
• Death in Service benefit

How to apply

If you would like to apply for the above role, please complete the short application form and email it along with your CV and a covering letter outlining the skills, knowledge and experience you could bring to the role. See our website for further details..

We realise that text-based applications do not suit everyone, so if you would like to apply in a different way, require information in a different format, or need any other support with your application, please get in touch 

Bath Preservation Trust is committed to Equality, Diversity and Inclusion.

We will particularly welcome applications from people from those sections of the community who are under-represented in Bath Preservation Trust and in the wider heritage sector including Global Majority and / or disabled applicants.

For further information about the roles including the job description, person specification and application form, please see the links below.

We would also be grateful if you could complete the anonymous equal opportunities data monitoring form below (this is voluntary).

Closing date: Monday 7th September 2026

Interviews: Tuesday 22nd or Friday 25th September

London hybrid - minimum 1 office day each week

Annual leave: 33 days (plus eight bank holidays)

Benefits:

• enhanced maternity, paternity and adoption leave, and shared parental pay
• family-friendly policies
• 8% employer pension contribution (Aviva)
• life assurance cover at 3 x annual salary
• health cashback plan (Medicash): employee cover plus up to four dependent children
• 24/7 virtual GP access (UK registered), plus access to Best Doctors
• confidential employee assistance programme (Medicash)
• access to a wellbeing app
• flexible working options including hybrid working, flexible working patterns such as part-time, compressed hours, and more*
• learning and development opportunities including bespoke training and access to LinkedIn Learning)
• commitment to employee health and wellbeing. We have a Menopause Friendly accreditation and are a Disability Confident employer

This is an exciting time to join Dementia UK. We're making significant investment in our fundraising programme as part of an ambitious new five-year strategy, creating two brand-new senior leadership roles that will play a pivotal part in growing sustainable income and helping more families access specialist dementia support

As Senior Manager, Legacies and In Memory, you'll lead the development and delivery of an ambitious strategy that inspires more people to leave a gift in their Will or give in memory of a loved one. You'll lead a talented team, foster a positive, high-performing culture and work across the organisation to maximise long-term fundraising opportunities.

You'll bring substantial experience of leading successful Legacies and/or In Memory fundraising programmes across both marketing and stewardship functions, with a track record of developing long-term strategies that grow sustainable income. You'll understand the sensitive nature of these audiences and be experienced in creating compelling supporter journeys, managing significant budgets and identifying innovative opportunities to grow legacy and in memory giving.

We're looking for an experienced and confident leader who knows how to build high-performing teams. You'll have a track record of creating an inclusive, positive team culture where people feel supported, motivated and empowered to achieve ambitious goals. You'll be comfortable leading through change, bringing people with you and helping teams adapt, grow and succeed during a period of transformation.

You'll be a collaborative and credible senior manager, able to build strong relationships across the organisation and with external partners. You'll be confident challenging constructively, influencing senior stakeholders and working alongside fellow leaders to deliver shared objectives. You'll bring fresh thinking, encourage innovation and use insight and data to identify new opportunities and continuously improve performance.

Most importantly, you'll be motivated by the opportunity to help more families receive the specialist dementia support they need. If you're an ambitious, collaborative leader who wants to shape the future of Legacies and In Memory fundraising at a growing national charity, we'd love to hear from you.

If you have any queries, please get in touch with us.

Interview dates for this role are: 16th and 17th September

Our culture

In addition to offering a competitive salary and a generous benefits package, we truly value our people. It’s important for us to create a workplace culture that looks after our people to support them in achieving their full potential. You will become part of a diverse and dedicated team who are supported to use and develop their skills. We recognise and value the key role you will play in delivering our strategic plans for the benefit of those living with dementia. 

Our staff have a voice. Representatives from different roles and levels across the organisation lead and positively contribute to our working groups around health and wellbeing, menopause, and equity, diversity and inclusion. 

Our supportive and nurturing workplace culture has recently earnt us recognition as the Sunday Times Best Place to Work in the non-profit and charities sector 2025 (big organisation).  

Dementia UK is proud to welcome everyone. We aim for a truly inclusive culture with talented, diverse teams that represent a variety of backgrounds, perspectives and skills. We celebrate differences and individuality and encourage everyone to feel comfortable being themselves at work.

Dementia UK is a Disability Confident employer. If you would like support to make an application, contact us.

By applying to join Dementia UK, you acknowledge that in the event you are successful for the role, any offer and your ongoing employment will be conditional on you having or obtaining the right to work in the UK. 

*Please note that any decision on flexible working is based on business needs 

When you apply for a job at Dementia UK, we will collect certain information about you to process your application and assess your suitability for the role. Further details can be found in our privacy notice.

Shaftesbury is a national disability charity that supports more than 4,000 children, young people and adults with a disability every year to live a life that truly adds up for them. That is at the heart of everything they do.

Their vision ‘all together better for disability’, is about working alongside the people they support so they can participate, contribute and be valued for who they are.

Their work is spearheaded by 1,500+ dedicated staff and volunteers who deliver a wide range of disability care, special education and rehabilitation services across England, Wales and Northern Ireland, around the clock. 

To achieve their vision, they are looking for an Individual Giving Manager with a focus on acquisition to work alongside the Head of Individual Giving across regular gifts, appeals, lottery, raffle and other new products.

The Individual Giving Manager drives the recruitment of new supporters and supports the stewardship of warm audience, generating sustainable income for Shaftesbury. The proportion of acquisition focus v retention focus is likely around 70/30. 

This role focuses on maximising long-term value through innovative and impactful multichannel campaigns including reactivating lapsed supporters, optimising supporter conversion and delivering engaging onboarding experiences. The Individual Giving Manager will work on growing regular giving, cash and gaming pipelines and manage exciting projects which could include digital, DRTV, face-to- face, telemarketing, direct mail and radio. The role will provide assistance to the Head of Individual Giving with all retention activity, including cash appeals and newsletters. 

Shaftesbury is happy to consider fundraiser or officer level candidates looking to step up into their first manager level role. At present this role doesn’t line manage, so management experience is not necessary. The successful candidate will be able to demonstrate project or product management skills, an enthusiasm for fundraising, familiarity with supporter journeys, creative thinking and will have experience within a UK based charity in either IG and legacies, community fundraising, corporate or philanthropy.

This role is hybrid, with 4 days per month on average at either the Gateshead office or London office. The one role is being advertised twice to ensure candidates from both geographic locations see the role within their search remit and feel able to apply. 

Application notes 

Please download the Candidate Info Pack provided for further information about the role, timelines and next steps.

To express interest, please contact THINK Recruitment using the information in the Candidate Pack to organise an informal screening call. Please note, we cannot progress candidates through to longlist without speaking with them, so please ensure you leave enough time to organise a screening call before the role closes. Following your call we will share the info needed to submit a full application. 

If you need assistance with downloading the pack, please send an email to THINK and our team will support you.

Deadline for expressions of interest: Midnight Sunday 13th September

Closing date for applications: Midnight Monday 14th September

Shaftesbury is a national disability charity that supports more than 4,000 children, young people and adults with a disability every year to live a life that truly adds up for them. That is at the heart of everything they do.

Their vision ‘all together better for disability’, is about working alongside the people they support so they can participate, contribute and be valued for who they are.

Their work is spearheaded by 1,500+ dedicated staff and volunteers who deliver a wide range of disability care, special education and rehabilitation services across England, Wales and Northern Ireland, around the clock. 

To achieve their vision, they are looking for an Individual Giving Manager with a focus on acquisition to work alongside the Head of Individual Giving across regular gifts, appeals, lottery, raffle and other new products.

The Individual Giving Manager drives the recruitment of new supporters and supports the stewardship of warm audience, generating sustainable income for Shaftesbury. The proportion of acquisition focus v retention focus is likely around 70/30. 

This role focuses on maximising long-term value through innovative and impactful multichannel campaigns including reactivating lapsed supporters, optimising supporter conversion and delivering engaging onboarding experiences. The Individual Giving Manager will work on growing regular giving, cash and gaming pipelines and manage exciting projects which could include digital, DRTV, face-to- face, telemarketing, direct mail and radio. The role will provide assistance to the Head of Individual Giving with all retention activity, including cash appeals and newsletters. 

Shaftesbury is happy to consider fundraiser or officer level candidates looking to step up into their first manager level role. At present this role doesn’t line manage, so management experience is not necessary. The successful candidate will be able to demonstrate project or product management skills, an enthusiasm for fundraising, familiarity with supporter journeys, creative thinking and will have experience within a UK based charity in either IG and legacies, community fundraising, corporate or philanthropy.

This role is hybrid, with 4 days per month on average at either the Gateshead office or London office. The one role is being advertised twice to ensure candidates from both geographic locations see the role within their search remit and feel able to apply. 

Application notes 

Please download the Candidate Info Pack provided for further information about the role, timelines and next steps.

To express interest, please contact THINK Recruitment using the information in the Candidate Pack to organise an informal screening call. Please note, we cannot progress candidates through to longlist without speaking with them, so please ensure you leave enough time to organise a screening call before the role closes. Following your call we will share the info needed to submit a full application. 

If you need assistance with downloading the pack, please send an email to THINK and our team will support you.

Deadline for expressions of interest: Midnight Sunday 13th September

Closing date for applications: Midnight Monday 14th September

Role Overview

The Talent Set are delighted to partner with our client on a fantastic Senior Marketing Manager role. This position involves leading strategic, multi-channel marketing initiatives to maximise supporter engagement and long-term value, supporting the organisation’s Legacy and Mid-Value programmes through innovative and audience-focused approaches.

Key Responsibilities

• Provide strategic and operational leadership to a team responsible for delivering legacy and mid-value supporter programmes.
• Develop, implement, and optimise integrated marketing plans across channels, including digital, direct mail, email, and media, to meet ambitious targets for supporter acquisition, retention, and income.
• Oversee supporter journeys and stewardship strategies to deepen long-term relationships and increase lifetime supporter value.
• Analyse audience insights and campaign data to inform strategic decisions, optimise activity, and improve programme performance.
• Collaborate with internal teams and external partners to maximise opportunities for supporter engagement and fundraising success.
• Lead the development of compelling content and creative that resonates with diverse supporter audiences.
• Manage programme budgets and resources efficiently, ensuring activities deliver strong return on investment.
• Coach and motivate a high-performing team, fostering a culture of collaboration, innovation, and continuous improvement.
• Monitor programme performance, using insights and testing to refine strategies and ensure objectives are met.
• Maintain compliance with industry best practice, legal standards, and regulatory guidelines in all marketing activities.
• Manage high-profile campaigns, proactively addressing risks, challenges, and deadlines.

Person Specification

• Proven experience leading large-scale acquisition and supporter engagement programmes within the charity or international development sectors.
• Demonstrable success in managing and developing high-performing teams, with a focus on collaboration and continuous improvement.
• Extensive understanding of multi-channel marketing, including digital, mail, and telemarketing, with the ability to develop integrated, audience-led supporter journeys.
• Strong analytical skills with experience interpreting complex data to inform strategic decisions.
• Ability to prioritise effectively, balancing multiple projects and deadlines to deliver impactful results.
• Skilled in developing engaging content and creative across varied channels to inspire action.
• Experience managing significant marketing budgets with clear focus on measurable outcomes and return on investment.
• Excellent communication, stakeholder engagement, and relationship-building skills, capable of working across teams and with external partners.
• Innovative, adaptable, and committed to upholding best practices in supporter stewardship and ethical fundraising.

What’s on Offer

Salary: £50,100-£55,400
Contract until December 2026
Hybrid working - 1 day a week in Central London

How to Apply

To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.

Commitment to Diversity

The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.

The Talent Set are delighted to be partnering with the Royal Free Charity to recruit an experienced Legacy manager to lead and grow the Legacy programme at a pivotal moment for the organisation.
The Royal Free Charity supports over two million patients and 17,000 NHS staff across four hospitals and 30+ NHS services, funding life-changing equipment, research, staff wellbeing and patient care. With ambitious plans for growth including a forthcoming multi-million-pound cancer appeal, this is a fantastic opportunity to make a meaningful impact.

The role

This role is responsible for developing and growing legacy income for the Royal Free Charity. It focuses on building a comprehensive legacy programme that encompasses strategy, marketing, and stewardship, ultimately securing long-term income to support the Royal Free Charity's vital work.

What you’ll do

• Develop and implement the RFC’s legacy fundraising strategy to significantly grow legacy income from a base of £1m per annum.
• Work with the Senior Individual Giving Manager to identify distinct legacy audiences and segments among supporters, understanding their characteristics and motivations to tailor marketing strategies accordingly.
• Work with the Senior Individual Giving Manager to develop compelling and powerful cases for support tailored to identified target audiences.
• Project manage the Legacy data project, a key organisational priority, to ensure that legacy data is effectively stored, reported and stewarded
• Influence internal culture and ensure legacy messaging is included in all relevant communications.

About you

• Significant experience of Legacy fundraising.
•  Extensive experience of legacy marketing.
• Experience of developing effective strategies and marketing plans to cultivate, retain and develop engagement.
• Proven track record of achieving targets and managing budgets.

Salary £45,000
Location: Hybrid – London (NW3, Hampstead) with 2 days per week in the office
Contract: Fixed-term, 12 months | Full-time (37.5 hours/week)
Benefits: Generous annual leave, pension, wellbeing support, flexible working, learning & development opportunities

Timings:

Role closes on 4th September

First stage interviews w/c 14th September via Teams

2nd stage interviews in person on Tuesday 22nd September

Ideal start date 26th October (there will be flexibility if needed)

How to Apply
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.

Commitment to Diversity
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.

Harris Hill are delighted to be working with a fantastic charity to recruit for a Senior Legacy Acquisition Officer.
This is an exciting new role created as part of a significant investment in legacy fundraising. You will play a key role in delivering a new, integrated legacy acquisition campaign designed to grow the number of supporters considering leaving a gift in their Will, while also increasing broader consideration of giving.

As a Senior Legacy Acquisition Officer, you will lead the delivery, monitoring and continuous improvement of a new integrated legacy acquisition campaign.
You will manage activity end to end, from initial briefing and campaign launch through to testing, optimisation and evaluation, working closely with internal teams and external agencies.

Key responsibilities will include:
• Delivering an integrated legacy acquisition campaign across TV, digital, radio, print and other channels.
• Managing campaigns from briefing and launch through to ongoing review, testing and optimisation.
• Developing and delivering annual test plans to improve campaign performance.
• Managing campaign budgets, timelines and quality standards.
• Growing the number of quality legacy hand raisers year-on-year and meeting agreed acquisition and cost-per-hand-raiser targets.
• Supporting increased consideration of leaving a gift in a Will and broader consideration of giving.
• Ensuring legacy acquisition activity integrates effectively with wider brand, fundraising and supporter engagement activity.
• Developing an excellent supporter and enquirer journey, ensuring a supporter first approach throughout.
• Producing regular performance updates and quarterly impact reports for senior leadership.
• Working collaboratively with legacy, stewardship, supporter engagement, brand and supporter care colleagues.
• Ensuring legacy messaging and supporter journeys align with wider brand positioning and fundraising propositions.

You will have:
• Proven experience delivering integrated fundraising or marketing campaigns across multiple channels, including TV.
• Strong project management skills and experience managing campaigns end-to-end.
• A good understanding of fundraising and acquisition principles, including KPIs, testing and optimisation.
• Experience working with external agencies, such as creative, media and/or telemarketing suppliers.
• Strong organisational and administrative skills, with confidence managing campaign activity and data.
• Experience using data and insight to monitor performance, identify opportunities and improve results.
• Excellent communication skills, with the ability to brief agencies and collaborate effectively with internal teams.
• Experience developing compelling, audience-led creative or campaign communications.
• Experience developing and implementing campaign test plans and working against clear hypotheses.
• Confidence producing campaign reports and presenting recommendations to senior stakeholders.
• An understanding of the importance of tone, trust and supporter experience within legacy fundraising.
• A positive, collaborative approach and the ability to turn strategy into well-run, effective campaigns.
Experience of legacy fundraising, gifts in Wills or long-term supporter engagement would be advantageous, as would experience developing telemarketing scripts, FAQs and supporter materials, and using brand or consideration tracking to measure attitudinal change.

Salary & Benefits
• Salary: £41,500 per annum
• Contract type: 12 months FTC, full time, 35 hrs a week
• Location: London, hybrid working, one day a week in the office

Recruitment process: Cv to [email protected]

If this sounds like you, then please do get in touch ASAP!
As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.