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£31,133.37 (plus £5023.71 of London weighting if applicable)
Full-time
Permanent
Job description
Salary: £31,133.37 (plus £5023.71 of London weighting if applicable)
Location: Flexible with home working option, regular travel to London is also required
Contract: Permanent
Hours: Full time 37.5 hours
Closing date: 27th May 2025 at 11:30pm
Are you passionate about engaging supporters, being audience-led, and building outstanding supporter journeys, with a proven track record of working on projects and campaigns to engage, retain and develop supporters or customers across a range of direct marketing channels? Then join Shelter as Direct Marketing Executive – Supporter Retention and you could soon be putting your skills and experience to excellent use at the heart of our Individual Giving team.
About the role
This pivotal role will see you help deliver the Individual Giving (IG) and Retention strategies, working collaboratively with colleagues across teams in IG to increase lifetime value of cash, regular giving and lottery supporters.
You’ll work with the Senior Direct Marketing Manager to lead on the delivery and development of direct marketing campaigns to engage a range of supporters, from those who have just started giving, to others who have a lifelong relationship with Shelter and the cause, stewarding them across their supporter journey with Shelter.
You’ll have the opportunity to work in a matrix way, across multiple products, and on projects that push forward not only the team strategy, but the organisation’s strategy.
You will give supporters control of how they give, when we contact them and the content that will mean most to them. Helping build multi-channel, integrated and inspiring campaigns which build strong supporter relationships and long-term loyalty to Shelter. And, along the way, you’ll get to work with new products and propositions to retain supporters in innovative ways and build strong relationships with colleagues, agencies and suppliers alike.
About you
Passionate about outstanding supporter experiences and maximising income opportunities, you have a good understanding of direct marketing and digital channels such as direct mail, SMS, telemarketing and email. You’re also used to optimising and reviewing campaigns and aren’t afraid to share both failures and successes. Managing and influencing stakeholders to deliver results comes naturally to you too. What’s more, you excel in analysis and intelligent use of data, are great at utilising insight, including the motivations, interests and behaviours of supporters to guide decisions. You’ll have a keen interest in, or willingness to learn about, product management and development.
You’re happy to challenge the status quo and introduce new ideas, methods and processes too, like to horizon scan and keep ahead of emerging trends and are comfortable working in matrix teams.
Apply to be part of our team and be the change you want to see in society.
Benefits
We offer a wide range of benefits, including 30 days of annual leave, enhanced family friendly policies, pension and interest free travel loans. Our employees also have access to a tenancy deposit loan, payroll giving, cycle to work scheme and an employee assistance programme.
Shelter helps millions of people every year struggling with bad housing or homelessness through our advice, support and legal services. And we campaign to make sure that, one day, no one will have to turn to us for help. We’re here so no one has to fight bad housing or homelessness on their own.
We are happy to talk about flexible working, personal growth, and to promote a workplace where you can be yourself and achieve success based only on your merit.
About the team
Our Individual Giving team sits within our successful, growing Income Generation directorate and consists of three programmes - Supporter Acquisition, Direct Dialogue and Supporter Retention and Development. Together, we deliver a diverse programme of work with ambitious income targets that support our organisational strategy, across cash, regular giving and lottery products. We’ve grown quite a bit over the past few years and benefitted from both investment and opportunity for innovation.
That’s resulted in us generating over £20m of unrestricted income every year. We’re also welcoming and supportive, firmly believe in developing our people and can offer you every opportunity to progress.
How to apply
Please click ‘Apply for Job’ below. You are required to submit a CV and a supporting statement. Please provide specific examples of how you meet the criteria in the 'About you' section of this advert approximately 1 page in length, following the STAR format, and ensure you demonstrate how you address the following behaviours listed below throughout your responses:
- We learn from our experiences and are open to risk
- We create change and align behind our strategy
Any applications submitted without a supporting statement will not be considered.
About Shelter
Home is a human right. It’s our foundation and where we thrive. Yet everyday millions of people are being devastated by the housing emergency.
We exist to defend the right to a safe home. Because home is everything.
We need ambitious, passionate people to join us. This is your chance to play a part in the fundamental change we are striving to achieve.
Our enemy is the social injustice at the core of the escalating housing emergency. To win this fight, we must be representative of the people we are here to help and those who support our movement. In all our people decisions, we take pride in being inclusive, equitable and transparent. We are committed to combating racism both within and outside Shelter. We welcome you on our journey to becoming truly anti-racist.
Safeguarding statement
Safeguarding is everyone's business. Shelter is committed to protecting the health, wellbeing and human rights of those we support, and enabling them to live free from harm, abuse and neglect. All our staff will be expected to observe professional standards of behaviour and conduct their work in line with our Safeguarding Policies.
Shelter does not accept unsolicited CVs from external recruitment agencies nor accept the fees associated with them.
Posted by
Posted on: 09 May 2025
Closing date: 27 May 2025 at 23:30
Tags: Campaigns, Communications, Marketing, Housing, Delivery, Homelessness, Partnerships, Strategy, Digital Fundraising
The client requests no contact from agencies or media sales.
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London, Greater London (Hybrid)
1.53 miles
Circa £70,000 per annum
Full-time or part-time
Permanent
Job description
Right now, millions of people across the UK are struggling to make ends meet. Whether it’s skipping meals, choosing between heating and rent, or facing unexpected expenses without a safety net — financial insecurity is a daily reality for far too many. At Turn2us, we’re here to change that. We support people in financial crisis to access the help they need and to build long-term financial security.
Every year, we reach millions through our practical tools like our Benefits Calculator and Grants Search, and we provide direct support through our Helpline and grant programmes. We work alongside people with lived experience of poverty to influence policy, shift public narratives, and tackle the root causes of financial insecurity.
Data is central to this mission. It helps us understand where the need is greatest, how our services are making a difference, and what more we must do. That’s why we’re excited to recruit a Head of Data — a role that will be key to our success as a learning, evidence-led and values-driven organisation.
In this role, you’ll lead the delivery of our data maturity roadmap, helping Turn2us grow into a truly data-driven organisation. You’ll develop a data-led culture, embed best practice in data governance, and ensure our data is both ethically managed and compliant with GDPR. You’ll also work closely with colleagues in IT, Insight and Impact, and Digital and Design to build a well-managed, joined-up data ecosystem that underpins everything from our day-to-day operations to our long-term strategy.
We’re looking for a values-led leader with strong expertise in data architecture, data management and governance. You’ll have experience leading and implementing data strategies and frameworks, and a passion for using data to create positive social change. Knowledge of financial insecurity and the issues facing people in poverty is useful, but not essential.
What matters most is your commitment to our mission and your ability to make data work for people. We’re not looking for a particular CV or background. We know that Turn2us will benefit from fresh thinking and new perspectives, so we actively welcome applications from people with diverse experiences and transferable skills. You’ll join a warm, committed and ambitious team.
At Turn2us, we care deeply about equity and inclusion, and we particularly welcome applications from people with lived experience of financial insecurity, whether from the charity or private sector.
If you’re driven by the power of data to help people and influence change and want to be part of a mission that really matters, we’d love to hear from you.
To download a full copy of the candidate brief and learn more about the role, please click the ‘Apply’ button, where you will be redirected to the website of our recruitment partner, Tall Roots. Applications should include a CV and covering letter. If you would like an informal discussion about the role, please email Mark Crowley or Annie Regan-Tighe at Tall Roots.
Posted by
Refreshed on: 11 May 2025
Closing date: 23 May 2025 at 13:58
Tags: Finance, IT, Housing, Digital, Business Intelligence, Data Analysis, Data Science, Ethnic Minority / BAME, Homelessness, Insights, Mental Health, Monitoring and Evaluation, Strategy, Wellbeing, Grants
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