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Chief Campaigns and Creative Officer (£25,000)
Central London | 32 Hours Per Week | Reports to Executive Director
Why this role exists
The Trans Legal Clinic turns frontline legal work into change people can feel. We need a senior creative lead to set the look, sound and pace of our public work, run audience-led campaigns and make complex issues clear and actionable.
What you will lead
· Creative direction: Own visual identity, tone of voice and message architecture across print, digital and events.
· Campaigns that move people: Plan and deliver campaigns across our pillars: client rights, systems change, fundraising and recruitment. Turn data and casework insights into creative that lands.
· Social media and content: Own the calendar. Ship platform-specific posts, threads, carousels, short video and email. Moderate comments with care for community safety.
· Rapid response: Prepare toolkits and holding lines for breaking stories. Coordinate with legal and policy colleagues.
· Production: Brief, storyboard, shoot or commission. Edit to deadline. Manage freelancers and suppliers. Keep files, rights and releases in order.
· Accessibility and inclusion: Bake accessibility into everything: captions, alt text, readable layouts and plain language.
· Measurement and learning: Set goals, define KPIs, track performance and share honest learnings. Improve what works, stop what does not.
· Internal enablement: Build a tidy brand kit, templates and guidance so the team can self-serve without diluting quality. Train staff and volunteers.
· Workflow: Keep projects moving with clear briefs, timelines and approvals.
You’ll thrive here if you show
· Entrepreneurial drive: you turn strategy into finished creative and campaigns.
· Ownership and follow-through: you run work end to end and land it.
· Bold, informed judgement: you try new formats and back choices with evidence.
· Clear communication: you write clean copy and match tone to audience.
· Inclusive practice: you build accessibility and safety into content as standard.
· Planning under pressure: you manage live moments without losing quality.
· Team-building and collaboration: you lead creatives and volunteers well.
· Constant learning: you test, measure and iterate.
What you will bring
· A strong portfolio showing strategy-led creative across static, motion and copy.
· Confident in canva or similar. Comfortable with short-form video editing and basic motion.
· Platform literacy across Instagram, LinkedIn, TikTok and YouTube. Working knowledge of analytics and paid promotion.
· Clear writing and an ear for tone.
· Calm leadership and useable feedback.
· Sound judgement on reputation, privacy, GDPR and consent.
· Commitment to trans-led practice and the communities we serve.
Helpful extras
- not-for-profit experience
- Familiarity with gender recognition, healthcare advocacy, discrimination, housing and employment
- Basic SEO and email automation.
Practicalities
· Hours: 32 Hours per week
· Location: Central London
· Salary: £25,000.
What We Look For
The Co-founders Mindset
At the Trans Legal Clinic we are building a Trans+ rights revolution; our mission is Trans Liberation. That means access to justice for Trans & Non-binary people everywhere. We deliver work that changes outcomes for people, case by case and system by system. That calls for a particular mindset. We call it the co-founder mindset. Co-founders take the mission personally, set the pace, turn ideas into working services and campaigns, bring others with them, and make change you can point to. Co-founders are entrepreneurial: they spot openings others miss, move decisively, and create momentum. Co-founders build teams, drawing in volunteers who believe in our mission, care deeply about our clients, enjoy working with us, and keep one another going. Co-founders are bold: they are willing to innovate, to be first, and to change the status quo; they check the source, avoid assumptions, solve problems, make firm, collaborative, evidence-based decisions, and take responsibility for results. Co-founders are pioneers. If you want responsibility, pace, and the chance to trailblazer new routes to justice and public impact, this is the place to build your career.
We select candidates based on their performance in 8 areas;
1. Ownership and follow-through
You are a self-starter who owns tasks and takes responsibility without waiting to be asked. You carry your work through to a tangible result. You define the problem, set a course, keep the right people informed, and deliver what you said you would.
2. Bold, informed judgement
You are willing to change accepted practice when the evidence supports it. You check primary sources rather than rely on assumptions, weigh real options and risks, make a clear, evidence-based, collaborative decision, and stand behind it.
3. Entrepreneurial drive
You spot openings other people miss and turn ideas into useful services, processes or campaigns. You move decisively and get others working on the plan alongside you with clear roles and timelines.
4. Planning under pressure
You keep priorities straight when time is tight. You organise people and tasks, set simple checkpoints, communicate early when plans shift and always deliver.
5. Inclusive practice
You strive to make everything you create accessible to others, designing work that is easier for others to take part in, with people who face barriers always in mind. You identify what is getting in the way, make practical changes that remove those barriers, and check the effect with the people involved.
6. Clear communication
You write and speak in plain terms and adjust tone and detail to suit clients, volunteers, partners and the public. You choose the right format for the moment and make it easy for people to act on what you say. You like feedback, don’t get offended and see it as a chance to improve.
7. Team-building and collaboration
You bring people with you and help groups perform well together. You draw in volunteers who believe in the mission and care about our clients, set shared expectations, handle disagreements well, and leave relationships stronger.
8. Constant learning
You improve your own practice and the system around you. You reflect honestly on what worked and what did not, learn quickly, and turn that learning into simple tools or habits that make future work better.
These eight criteria are what we look for. Use them to decide whether this is the right place for you and to shape the examples you share in your application.
The client requests no contact from agencies or media sales.
Salary: £46,698 (London) / £42,373 (National) per annum
Hours: 35 hrs per week
Contract: Fixed term contract (until March 2027)
Benefits
· 27 days annual leave + statutory holidays + 3 closures days over the Christmas period;
· Flexible working for all staff including working from home / hybrid working, and flexi-time/TOIL scheme;
· Attractive family friendly policies;
· Private healthcare cover;
· Season ticket loans;
· Employee awards, and training and development opportunities.
For more information about our benefits please visit our website.
Office locations: London, Bristol or homeworker
The role will involve spending a substantial amount of time in the East of England (including early starts/late finishes and overnight stays where required) and regular travel nationwide for NHF events and meetings.
Please note, if office based, the successful candidate will be expected to carry out two days in-person working per week on average which will include attendance at your office location.
Flexible working arrangements can be discussed and agreed with the line manager subject to role and business needs.
An exciting opportunity has arisen at the National Housing Federation (NHF) to join our team of External Affairs Managers on a fixed-term basis to cover maternity leave. The NHF is the voice of housing associations in England. We are the trade body to almost 600 housing associations, who have grown from philanthropic roots to provide 2.6 million homes to around 6 million people. You can find further information about the NHF on our website.
Could you be our new External Affairs Manager, working closely with our housing association members across the East of England?
This is a unique and varied role which would appeal to someone with a background in areas such as stakeholder management, policy, public affairs, communications, programme management – or a combination of these areas! For example, you may be looking to step into a role to further develop your leadership and stakeholder engagement skills, whilst still building on your policy or programme management experience and knowledge.
You will operate at the heart of social housing by working with key decision makers across the housing association sector – including managing relationships with chief executives, chairs of boards and executive directors. Strong communication and influencing skills are essential to the role, as well as the confidence to work at the most senior levels.
It is crucial that you can work collegiately to lead key programmes of work across the NHF with colleagues in other teams, for example from our policy, press, events, and public affairs teams. Equally, you will be comfortable working autonomously and shaping your own work programme.
The core of the role involves being responsible for engagement with a whole geographic region of our membership; and working closely on or leading one of the NHF’s key themes of work, which include areas such as supported housing; devolution; developing new homes; decarbonising existing homes; ensuring the building safety agenda is delivered; or representing our rural or smaller housing associations.
The role is wide ranging and in addition to stakeholder management and programme leadership, will include running roundtables between our members and government, chairing sessions at NHF conferences, and presenting political and policy updates to senior teams within housing associations.
You will be part of a team of eight External Affairs Managers sitting within the member services directorate, which is there to ensure that we provide excellent value for money for our housing association members.
Key elements of the role:
· You will build and maintain brilliant relationships with housing associations leaders, using your well-developed communication and advocacy skills to maximum effect.
· You will develop knowledge, insight and understanding of housing associations to shape our policy and influencing work and to create structured programmes of member engagement on critical policy and political issues.
· You will be the contact point for housing associations in your region, ensuring they receive first class customer service on the issues which matter to them. Working closely with NHF members you will facilitate the organisation of regional chief executive or leaders forums and sounding boards.
· In addition to your regional work, you will lead on the strategic planning and delivery of a key NHF policy priority. This will require collaborative working with colleagues from across the organisation and working with members across every region and specialism. You will play a leadership role, creating structured engagement strategies to ensure members are able to influence policy as well as engaging key NHF stakeholders and sharing best practice.
· Your role will be to implement structured member engagement to ensure our policy priorities, positions and influencing work are member-led. This will include working directly with members to inform our policy positions and lead our influencing work.
· You will influence debates at the highest level and you will spot in advance and act strategically to mitigate the risk to our membership. As such, this role requires a high degree of political and organisational acumen and the ability to horizon scan.
· You will work with colleagues in our Commercial and Events teams to maximise commercial opportunities and help shape content at our conferences, as well chairing conference sessions.
· To be the face and voice of the NHF with members, stakeholders and the media.
· To ensure that as an organisation we deliver as a whole team, seamlessly, to members to achieve greatest impact in line with the business strategy.
· To maintain high quality standards and follow NHF policy and process.
The successful candidate:
The successful candidate will be able to demonstrate:
· A sound knowledge and understanding of housing associations and issues affecting the wider sector.
· A sound understanding of the political and policy landscape that housing associations operate in.
· Demonstrable knowledge and experience of establishing and maintaining relationships with senior stakeholders, demonstrating excellent customer service and value for money.
· Effective communication skills, in person and in writing, including the ability to credibly and confidently present at meetings and events.
· Ability to listen to and influence senior stakeholders, demonstrating diplomacy, effective communication and negotiation skills.
· Clear leadership skills, able to lead complex and strategic programmes of work effectively, including experience of matrix managing and motivating a team.
· Excellent analytical skills and strategic nous with the ability to summarise complex information effectively to aid decision making.
· A commitment to excellent customer service.
· A positive, energetic and agile approach to work.
Equality, diversity and inclusion
The NHF has published its equality, diversity and inclusion strategy, which was co-created with staff. We are proud to be an equal opportunity workplace and we value the contribution each individual makes to our work.
We are committed to equality, diversity and inclusion and are working to increase the diversity profile of our workforce. We are currently under-represented by ethnic minorities, people with a disability or disabilities and LGBTQ+, and would particularly welcome applications from people in these groups.
Disability confident employer
We are a disability confident employer and if you are a disabled person who meets the skills and experience we consider essential for the role, we will offer you an interview.
Please note: there may be occasions where it is not practicable or appropriate to interview all disabled people who meet the minimum criteria for the job. In certain recruitment situations such as high-volume of applications, we may be required to limit the overall numbers of interviews offered to both disabled people and non-disabled people.
In these circumstances the NHF will select the disabled candidates who best meet the minimum criteria for the job rather than all of those that meet the minimum criteria, as we would do for non-disabled applicants. This is in line with the Disability Confident guidelines.
We are happy to consider reasonable adjustments to our recruitment process if you have a disability or have a condition that you feel may affect your performance during the recruitment process. Please contact the People team with your request or to arrange a time to discuss in more detail.
Our role profile and job advert can also be requested in large print or in accessible format via this email address.
Completing our Application Form
To apply for this role, please complete our online application form. The application form includes your employment and education history plus you will be asked to answer questions in relation to your knowledge, skills and experience, why you are applying for the role and questions in relation to our values. The application form is anonymous and will not require you to upload a CV or cover letter. This will help us to shortlist candidates for interview based solely on their knowledge, skills and experience.
Right to work in the UK/UK VISA sponsorship
You must have the right to work in the UK and it is important to note that the NHF does not sponsor individuals to work in the UK.
Closing date for applications: 4 January 2026
Interview date: 14 and 15 January 2026
We are the voice of England’s housing associations.


The client requests no contact from agencies or media sales.