About the opportunity
As our Digital Marketing Officer, you will play a pivotal role in supporting the Marketing Manager and broader team in volunteer and school recruitment efforts, while managing our social media presence. Your primary responsibilities will include managing and curating content for Action Tutoring's social media platforms, including Facebook, Instagram, LinkedIn, X, and TikTok.
In addition to social media management, you will contribute to the creation of diverse content, such as graphics, videos, and photography, with occasional visits to our school programmes and events. You will also monitor and report on the impact of our social media campaigns, staying abreast of industry trends to optimise our digital presence.
If you're creative, passionate about education, and thrive in community engagement, we'd love to have you on board.
Closing date: Sunday 19th May 2024
Interviews: 28th and 29th May 2024
Start date: June 2024
Location: This role is remote. The candidate can be based anywhere in the UK. Occasional travel to London is required.
We use anonymised applications for our shortlisting process.
Duties and responsibilities
• Responsibility for managing Action Tutoring’s social media channels (Facebook, Instagram, LinkedIn, X, TikTok and YouTube). Plan content (in collaboration with wider Marketing and Communications team) in line with the charity’s wider campaigns, volunteer recruitment rounds and key messages, ensuring regular diverse posting.
• Work with the Marketing Manager to develop engaging content which encourages the recruitment of high quality volunteer tutors, enquiries from potential partner schools and raises awareness of the charity to potential fundraisers, donors and employees.
• Promote the breadth of Action Tutoring’s activities and projects on social media, working across the whole team to gather content to raise brand awareness (including Programme, Philanthropy, Operations, Policy and Impact).
• Contribute to the development of content for social media channels including graphics, video and photography, with the occasional visit to school programmes and other charity events.
• Regularly analyse and report on the impact of Action Tutoring’s social media content through weekly analysis, quarterly reporting and campaign analysis.
• Monitor social media trends and industry developments to ensure we’re maximising content across all channels.
• Lead on blogger, influencer and community outreach (e.g. Facebook community groups, Next Door) to help raise awareness of Action Tutoring's volunteering opportunities and encourage applications.
• Manage our national digital adverts (such as Indeed, CharityJobs, Do-It). Respond to any direct enquiries sent through these and other digital platforms, including the Volunteer Facebook Group and Google business.
• Identify national digital advertising opportunities for volunteer and school marketing, and support with content for regional adverts. Work with the Marketing Manager to analyse impact and decide where our budget is best spent.
• Support the day to day management of Action Tutoring’s website, editing content with updates upon request. Support with creating high quality, engaging content for the Action Tutoring website to ensure it’s optimised.
• Create external marketing materials on request and support with ad-hoc visual design work.
• Support with the attendance at volunteering promotion events, mainly university fairs.
• Any other duties deemed reasonable by the Chief Executive Officer.
Person specification
Qualifications criteria:
• Right to work in the UK.
We are looking for some of the following attributes, though you might be more experienced in some areas than others:
• Excellent knowledge of social media platforms such as Facebook, Instagram, LinkedIn, X, and TikTok.
• Copywriting skills: able to interact with a range of audiences and have outstanding verbal and written communication skills. The role involves representing our brand on various channels and you will need to be able to adapt your communication style to different audiences and inspire them to engage with the charity.
• Able to work independently and use initiative in a range of situations.
• Able to think creatively and generate content to effectively convey messages and motivate audiences.
• Adaptable and open to learning. You will need to be willing to adapt and to grow and develop with the organisation.
• Efficient and able to work under pressure when required, able to multi-task and juggle a varied workload.
• Committed to equality, diversity and inclusion.
• Committed to the mission and values of Action Tutoring.
• Committed to promoting and safeguarding the welfare of children.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
We have a rare and exciting opportunity at Woodgreen Pets Chairty to join our Senior Leadership team as a Head of Retail. You would be leading a transformation change to the Retail Estate that continues to enhance the Woodgreen brand, providing an exceptional shopping and donor experience alongside excellent customer service. If you are commercially focused, forward-thinking and have proven experience of change management, we would love to hear from you!
Our Retail team is an integral part of our Charity, and as Head of Retail, you will be responsible for our estate of 27 shops that cover East of England, west towards Oxfordshire and south towards London. We would ask that you are flexible so as to travel around the region and have a regular presence in our Godmanchester Head Office.
As Head of Retail, you will be responsible for the strategic and operational direction, which includes:
Driving Growth: Achieve sales and profit targets through managing our Retail Area Managers whilst strengthening the existing estate by building strong foundations.
Strategic: Developing a customer focused strategy, ensuring it maximises sustainable net income and long-term value for the charity.
Team Building & Management: Working alongside the People and Volunteering teams, empower, support and develop a high performing retail team and create a collaborative workplace culture.
Budgetary and Financial Management: Work with the retail managers to set target net contributions for retail activities and making any amendments where necessary.
Operational: Ensure that all processes and systems are fit for purpose and constantly review the operational framework to ensure that the highest standards are being met.
In return we can offer you:
- A competitive starting salary of circa £65,000 (depending on experience).
- Generous car allowance
- 38 days annual leave entitlement (inclusive of bank holidays) which will increase with length of service to a maximum of 40 days.
- Up to 8% employer pension contributions (based on employee contribution level)
- Support towards healthcare costs (Cashplan) and wellbeing
- Free access to Headspace
- Life assurance scheme (4 x salary)
This vacancy may close earlier should we receive high volumes of applications and interviews may commence prior to the closing date.
Please note that this role is subject to a range of pre-employment checks to include an enhanced DBS check.
Woodgreen is committed to safeguarding children and adults at risk and protecting anyone that comes into contact with us from harm. We expect all employees and volunteers to share this commitment.