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Job TitleHead of Communications
LocationHome based (Home working with regular meetings in London)
Salary£45,000 - £55,000
HoursFull Time, permanent
Reports to Chief Policy Officer
About Parentkind
As one of the largest federated charities in the UK, with arguably greater reach into the lives of families and educational settings than any other non-Government organisation, Parentkind is on a bold and urgent mission: to support, champion, and empower parents to be partners in their children’s education and wellbeing.
Although best known for our support of almost 24,000 Parent Teacher Associations (PTAs), Parent Councils, and Schools, helping them build strong school communities whilst they raise approaching £140 million each year to enhance children’s education, our work stretches far beyond the school gates. Parentkind is building a powerful movement that recognises parental engagement not as a nicety, but a necessity.
Supporting parents beyond the school gate
In recent years, families have faced a series of compounding challenges: the cost-of-living crisis, rising child poverty, and deepening educational inequality. These pressures have left many parents struggling to meet basic needs—let alone feel confident engaging in their child’s learning journey. Parentkind has responded to this moment with compassion, agility and purpose, through a series of transformative campaigns, resources, and partnerships.
Our No Cold Child initiative with FatFace stepped in to address a stark statistic: over 150,000 children in the UK do not own a winter coat due to poverty. Through our trusted relationships with schools we distributed 10,000 warm, high-quality coats worth £600,000 to the children who needed them most. Winning the Business Charity Awards ‘Fashion & Retail’ Award, and shortlisted for two further awards, the campaign has been praised not just for providing warmth, but for restoring dignity, inclusion, and school readiness to thousands of children.
The All Dressed Up campaign—developed with World Book Day and Rubies Masquerade—confronted the often-overlooked issue of financial exclusion on key celebration days. More than 100,000 free dressing up costumes worth £1.34 million were delivered to children from low-income families. By enabling participation in events like World Book Day, we helped spark imagination, joy, and belonging for children who might otherwise feel left out—boosting self-esteem and supporting a positive connection to learning.Furthermore, helping attract children into school on a day which often sees struggling parents keep their children at home.
Alongside these national campaigns, Parentkind supports families year-round through a growing suite of programmes designed to inform, prepare and empower parents. Our Be School Ready programme offers crucial guidance and confidence to parents preparing their children for the leap into primary education. With a mix of practical advice, developmental tips, and reassurance, through the distribution of 150,000 copies of Be School Ready and an online campaign, it supports families at one of the most formative moments in their child’s life.
We also deliver a wide-ranging series of live expert webinars and parent-friendly resources, covering topics such as managing anxiety, supporting special educational needs, navigating school transitions, and building home-school partnerships. These resources, developed in consultation with experts and rooted in lived parent experience, equip families to feel informed and empowered, no matter what challenges arise.
Our direct support of schools
Our collaboration with Asda on Cashpot for Schools is another example of unlocking support at scale. This innovative community-led funding model allowed shoppers to nominate and fund their local schools simply through everyday spending. This campaign has generated £5.78 million for schools during the past twelve months, supporting everything from basic classroom supplies to vital extracurricular programmes and pupil wellbeing initiatives. Also shortlisted for a Business Charity Award, it is already a model for community-driven philanthropy.
In April, we launched our Parent-Friendly Schools Accreditation Programme, designed to formally recognise schools that go above and beyond in fostering positive, inclusive relationships with parents. The accreditation celebrates schools that actively listen to parent voices, make engagement easy and accessible, and embed family partnership in their culture. It is a practical and inspiring tool to drive long-term change in the sector and offers a roadmap for schools wanting to strengthen their community.
Our focus on Policy & Research
Our work is grounded in evidence. Since 2023, we have conducted the UK’s largest annual parent survey: the National Parent Survey. With approaching 6,000 participants providing 130,000 bits of data to provide invaluable insights into the struggles, concerns, hopes and fears of parents. The findings are fed directly into government consultations and have already informed national debates on school funding, attendance, mental health support, SEND provision, and curriculum reform.
In each of the past two years the number of policymakers, educators, parents and researchers accessing the National Parent Survey exceeded seven thousand, and the survey featured in more than two hundred media outlets each year.Excitingly, the Times & Sunday Times are partnering with Parentkind to raise the profile even further in September 2025 and the survey will be launched at a lighthouse event featuring the Secretary of State for Education (Bridget Phillipson), the Ofsted Chief Inspector of Schools (Sir Martyn Oliver), the CEO of Mumsnet (Justine Roberts), the Children’s Commissioner (Dame Rachel De Souza), and our own Chief Executive (Jason Elsom).
In addition to the National Parent Survey, Parentkind undertakes representative polling of parents throughout the year on a variety of important topics, which increasingly find exposure in the media and policy discussion.
Parentkind provides the secretariat for the Westminster APPG for Parents and the Stormont APG for Parental Participation in Education. Two very successful parliamentary groups bringing together policymakers and a variety of stakeholders to consider the challenges faced by parents and act as a voice for them through a variety of policymakers.
Our Media Engagement
Since becoming recognised as the UK’s largest parent charity, with likely more groups and frontline volunteers than the Scouts or Girlguiding, Parentkind has gained increasing prominence in the media.Beyond the reach of the National Parent Survey and our regular polling, Parentkind receives frequent requests for quotes of reflection and input by media in relation to their journalism and from Government and non-Government entities in support of policy announcements.
Beyond this, the Parentkind community of volunteers and PTAs share local or regional media announcements of their own.Whether or not it celebrating the completion of large projects they have invested countless hours and thousands of pounds into realising, or the community event they have worked into the night to deliver for their school communities.
It will be your role to take this much further, gaining increasing exposure for the work of Parentkind, its community, and parents more broadly.
If you believe, like we do, that when parents matter, children succeed, we’d love to hear from you.
The role will involve:
· Promoting our parent polling data and work across social media platforms with eye catching content.
· Providing comment on topical issues for social media so that we are part of the conversation.
· Build the right relationships to dramatically increase the number of of media organisations seeking input and thought leadership from Parentkind.
· Build relationships with broadcast media so we get asked to appear on broadcast media more often. There’s a chance for you to be a talking head too.
· Help to draft parent polls and reports with a focus on compelling questions that will hit the front page. We need a brilliant writer, able to turn facts and figures into engaging narratives with bold headlines and strong messages that catch the eye. Boring writers need not apply…
· Draft eye catching press releases with bold headlines and a compelling narrative to promote the work we do across the charity. You’ll also place the press releases with national journalists leading to high profile coverage.
· Support the authoring of articles, op-eds and blog posts by members of the Executive Leadership Team.
· Be responsible for media monitoring, measuring our media hits, and reporting on coverage and interesting themes for the Executive Leadership.
Your mission is to massively increase our online, in print and social media presence to make us the highest profile parent charity in the UK. We don’t need you to be an education expert, we need someone to get us on the front page.
We have a huge amount of data on what parents think and we need you to get it seen. This is a great job for someone who wants to grab hold of a “comms” function and make it their own.
Parentkind is a UK wide charity, you will be expected to support our work in other parts of the UK where necessary.
For 'Person Specification' please see the job description
UK-based applications only will be considered.
Are you passionate about inspiring a love of reading in children?
The Dollywood Foundation UK runs Dolly Parton’s Imagination Library in the UK, the worlds largest book gifting programme. Over the last 30 years the Imagination Library has delivered nearly 300 million books to children globally. In the UK we support over 60k children a month, delivering them a free book sent to their house every month.
The primary purpose of this new role is to increase registrations for the Imagination Library initially across London. This role will support our Local Programme Partners to reach families with whom they are not currently engaging.
Background
We have a steadfast belief that inspiring a love of reading in children can bring joy, love, and measurable individual, family and societal benefits. We are driven by Dolly Parton’s mantra that you “can’t put enough books into the hands of enough children”.
It is an exciting time for the Dollywood Foundation. We have recently received a new investment to allow us to scale our Imagination Library programme across London. As families across the capital become eligible for free books, we need to make every effort to ensure families know about the programme and sign up.
This role is integral to that plan, working with local authority and community organisations to spread the word about the programme. The role holder will need to be passionate about books and supporting children’s development. They will hold brilliant relationship building skills to engage local communities and overcome any barriers to families enrolling.
We are a remote team with no fixed office. While this role will be based from home, regular travel across London will be required. The role holder will need to be based in London or surrounding areas to allow for the frequent travel.
This is an exciting new role, joining a passionate and growing UK team.
The client requests no contact from agencies or media sales.
Using Anonymous Recruitment
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Are you passionate about sport and physical activity and want to use this to share the good news of Jesus to children & young people across South England?
About the role
Scripture Union England & Wales (SU) one of the UK’s longest-established children and youth ministry organisations is working in partnership with Activate, an exciting local sport and wellbeing project, to offer this unique role to reach many more young people in the Bushy Park area and across the South of England through physical activity.
We’re looking for a creative and entrepreneurial individual with a passion for using sport to help children and young people across the South of England to explore and respond to the good news of Jesus.
This unique role combines the benefits of direct face-to-face engagement with young people in a local context, delivering mission through sport activities and programmes, while also developing and mentoring others to expand ministry across the South region. The ideal candidate will have equal passion and experience in both contexts.
Key details: Employed by Scripture Union you will spend three days per week developing sports mission across London and the South. For two days per week, you will work on the Activate sports and wellbeing project working across the Bushy Park area.
Location: Home based with travel across London and the wider south region for SU & St Peter’s Church in West Molesey for Activate.
Important things to note before you apply.
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This role will focus on Bushy Park, London and the South of England and will require extensive regular travel across the region.
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We are committed to building a culturally diverse workforce. As part of this commitment, we welcome applications from people, regardless of their background.
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We take Safeguarding seriously. This role will require a Disclosure from the Disclosure & Barring Service and has an occupational requirement to be filled by a committed Christian, active in church life. Equality Act 2010, Part 1, Schedule 9 applies.
A flexible role shaped around you
The role is full-time, offering the best of both worlds by working with two partner organisations that collaborate synergistically. This position suits a candidate who enjoys face-to-face interactions with young people locally and strategic work regionally, training others for delivery. You’ll work closely with the Activate team and maintain weekly connections with the SU Sports Mission team as well as contributing to the wider work of the SU South region team.
Who we’re looking for team
You are someone who loves variety in your work and thrives on the fact that no two days are the same. You value a blend of face-to-face interaction with children and young people through sports coaching and leading, while also adopting a facilitating approach; equipping, training, and motivating others. You enjoy being rooted in a local context but are also happy travelling and working in a range of settings.
You’re a connector who relishes being in the community, with experience in leading teams whilst working with diverse groups of people. Your creative mindset, combined with excellent organisational skills, enables you to spot and create opportunities for impact. You love Jesus and are filled with energy and passion for sharing the gospel. You excel with people and thrive when given a blank canvas to drive projects from conception to completion. You are a confident communicator with experience in training, coaching, and empowering others. You have a passion for sport and experience in using this as a tool for sharing the gospel with children and young people. You’ve got a Level 2 coaching qualification or you’re willing to work towards one.
If this describes you and you would like to join a like-minded organisation that offers the flexibility of an exciting, varied role, provides a competitive salary, a generous pension scheme, and other valuable benefits, then read on.
Invest in our mission, as we invest in you: Our Benefits:
This joined-up role with Activate and Scripture Union means being part of a vibrant team dedicated to making a real, positive difference in the lives of children and young people. We’re proud to be employers that truly value and support our staff. This role offers the flexibility you need for a healthy work-life balance, alongside a competitive salary. Your benefits package includes 23 days annual leave plus bank holidays, plus an additional 5 days for volunteering at Scripture Union events and two days for spiritual refreshment.
We offer a comprehensive group pension scheme with an employer contribution of up to 12%, as well as life insurance (death-in-service coverage). We offer generous maternity, paternity, and adoption leave benefits. You will also have access to SU’s bible notes, and the opportunity to join daily staff prayers.
About Scripture Union
You might have heard of us before if you're one of the 1.5 million+ who have attended one of our Christian holidays or missions over the years, or maybe you're one of the 40,000+ subscribers to have used our brilliant devotionals or been stirred by our exceptional bible resources. We've been at this for a fair few years... over 150 to be precise. Over this time, we’ve remained passionate about helping children and young people develop a vibrant faith in Jesus. As our name describes, the radical power of God's word has always been central to our approach.
We still do all the great stuff with resources and holidays, but in the last few years, we have sharpened our vision with a renewed focus to help the 95% of young people (primary and secondary school age) across the UK who have never stepped foot inside a church, to hear and respond to the good news of Jesus. We do this through equipping and resourcing the local church, training up volunteers from local churches (we call them ‘Faith Guides’) and collaborating with local and national partners across the UK to connect with children and young people and support them on a journey of exploring faith in a way that is relevant and meaningful.
In the last few years we’ve developed a brand new approach to how we do this, it’s deceptively simple and incredibly effective, we call it Revealing Jesus, and its making a massive difference, in the last couple of years we’ve trained up nearly 600 faith guides across 400+ churches all over the UK, collectively we’re seeing over 50,000 young people across the UK on a journey of exploring the Christian faith and responding to an invitation to become followers of Jesus. We have 24 staff organised into four regional mission teams, and alongside our local and national partners, we’re playing our part in a network of organisations that seeks to reach children and young people in every context, across every town and city across the whole of the UK. The journey ahead is significant, and we invite you to be a part of it!
Since 2015, SU has had a dedicated Mission Through Sport team which contributes directly towards this outreach to the 95. We have recently developed some innovative new resources, aligned with the RJ framework, which the post holder will be involved in both delivering and equipping others to utilise. These include our flagship programme called Holy Ground which empowers churches to adopt a local sports space in their community to connect with the 95 in their context. Half Time is our brand new Explore-Respond resource which uses sports-themed videos and fun games to help the 95 to explore the life of Jesus by journeying through Mark’s Gospel.
About Activate
Activate is a sport and physical activity-based programme, formed in 2018, seeking to build community through wellbeing that invigorates faith. Activate seeks to release God’s people to join in his mission through sport and physical activity in the areas surrounding Bushy Park. This includes gathering, encouraging and empowering local Christians involved in sports ministry, including expressions of chaplaincy and missional communities centred around sports clubs, centres, educational settings and gyms. A number of local churches across denominations and Dioceses have been supporters of the project.
In the past Activate has supported sports projects in local schools, an activity-based church service, wellbeing cafe sessions, exercise sessions for the elderly and youth activities. The successful candidate will be involved in re-launching Activate’s mission after a break due to staff changes.
About your team
With this role, you will have the benefit of being part of a national-focused sports team at SU, as well as the south team with a regional focus and the local context with Activate. You’ll work out of the office of St Peter’s Church, West Molesey, benefiting from the support of a local parish-based team including clergy and youth workers. You’ll contribute your expertise in a variety of settings, ranging from urban and suburban to coastal and rural areas across the south. You’ll have a brilliant time getting acquainted with this rich tapestry of local and national partners. Across the south region, we currently work with 130 churches and have 150 faith guides. We’d like to see these numbers grow significantly over the next few years and believe that a vibrant sports ministry can contribute meaningfully to this.
Interview date: 11th September 2025
Interview location: St Peter’s Church, West Molesey
* (CONTRACT) Funding is in place for year one and partly secured for year two. We are confident that through the development of innovate partnerships via the Activate role, including within the church of England, the funds can be generated to not only fulfil the two initial years but also beyond that to ensure longevity in this vital mission. We invite interested applicants to contact Mark Oliver, Sports Mission Team Leader at Scripture Union, for an informal conversation.
ScriptureUnion is a Christian charity that exists to see a new generation of children and young people with their own vibrant, personal faith in Jesus




The client requests no contact from agencies or media sales.