Volunteer Analytics & Performance Officer

Job description

Are you driven by purpose over profit, and motivated to use data to strengthen accountability rather than chase vanity metrics?

Tell My Truth and Shame the Devil C.I.C. is seeking a Founding Volunteer Analytics & Performance Officer to design and oversee the ethical performance framework that will guide our digital decision-making.

This is not a corporate analytics role.
It is an impact and accountability role.

Our C.I.C. exists to confront and expose the realities of childhood sexual abuse (CSA), centre survivor truth and accountability, support young people into economic empowerment, and build community-owned, open-source systems that serve people rather than capital.

We are:

• Values-led

• Anti-capitalist

• Community-driven

• Decentralised by design

We are not here to analyse data for growth alone. We are here to use insight ethically — to understand impact, protect trust, and ensure our digital activity serves people, safeguarding, and long-term community power.

This role offers the opportunity to build a performance system that reflects values, not just numbers.

About the Role

As our Founding Analytics & Performance Officer, you will design, coordinate, and maintain the C.I.C.’s digital performance and reporting systems during the build and early growth phase.

You will not inherit a finished analytics framework.
You will help build one that reflects our values.

Your work will ensure that data strengthens strategic decision-making across content, fundraising, and community engagement — while protecting confidentiality, dignity, and safeguarding standards.

This role requires both analytical rigour and ethical awareness. You must be comfortable interpreting data, communicating insight clearly to non-technical stakeholders, and ensuring responsible handling of sensitive information.

Experience Qualification and Requirements

Essential / Highly Valued Experience

• Practical experience working with digital analytics or performance reporting at organisational or project level.

• Experience using and interpreting analytics tools such as:

  • Website analytics platforms (e.g. Google Analytics or equivalent)

  • Social media insights

  • Dashboards, spreadsheets, or reporting tools

• Ability to track, analyse, and report on key performance indicators including engagement, reach, conversions, and sign-ups.

• Ability to translate data into clear, practical insight for non-technical stakeholders.

• Strong attention to detail and commitment to data accuracy and integrity.

• Experience handling data responsibly, including awareness of confidentiality and ethical data use.

• Working knowledge of UK GDPR principles as they apply to digital performance data.

• Ability to manage multiple data sources and reporting requirements simultaneously.

• Confidence supporting teams with insight and recommendations without creating dependency.

• Equivalent professional or voluntary experience accepted.

Desirable / Can Be Developed

• Experience working in non-profit, CIC, or community-led organisations.

• Experience analysing social impact, engagement, or community behaviour data.

• Familiarity with ethical data practices and safeguarding-led environments.

• Experience supporting fundraising, donor engagement, or campaign analytics.

• Basic understanding of digital marketing and online campaign performance measurement.

Qualifications

Formal qualifications are not required.
Equivalent practical experience in analytics and performance management is highly valued.

Main Responsibilities / Key Duties

• Design, coordinate, and oversee the C.I.C.’s digital performance and analytics framework during the build and early growth phase.

• Develop and maintain a coherent performance measurement approach that supports strategic decision-making across teams.

• Ensure analytics practices reflect real organisational goals and values rather than vanity metrics.

• Establish consistent data collection and reporting standards across platforms.

• Oversee appropriate use of analytics and reporting tools.

• Apply UK GDPR principles including data minimisation, accuracy, and appropriate retention.

• Implement controls for sensitive data, including donor, supporter, and community engagement information.

• Ensure performance reporting remains accessible and understandable for volunteers with varied technical confidence.

• Work closely with Safeguarding, Fundraising, and Digital teams to ensure lawful and ethical use of performance data.

• Provide regular insight and recommendations to leadership.

• Help design the long-term analytics and reporting model for the C.I.C.

• Support transition planning from volunteer-led reporting systems to future funded roles.

What You Gain

• Founding-level experience in analytics and performance management.

• Strategic insight into values-led, community-based performance measurement.

• Leadership exposure in managing sensitive data responsibly.

• Direct contribution to C.I.C. sustainability and long-term impact.

• Priority consideration for future paid roles as the C.I.C. scales.

This Role Is Not Suitable If You:

• Prefer low-responsibility volunteer work.

• Avoid handling sensitive data or detailed reporting.

• Are seeking immediate paid employment.

• Are uncomfortable applying analysis to strategic decision-making.

Important to Be Clear

• This is a volunteer role during the C.I.C.’s build phase.

• It carries real responsibility for data integrity and ethical reporting.

• Formal qualifications are not required, but equivalent experience is essential.

Next Steps

Shortlisted applicants will be invited to:

• A values-led conversation

• A practical discussion about performance insight, ethical data use, and decision-making

If you believe that data should guide responsibility, accountability, and impact — not just growth — this role is for you.