SEO & Press Lead Generation Manager (Intersektion)
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Intersektion provides an AI-powered ESG infrastructure that enables companies to turn sustainability into a structured, measurable, and value-generating system.
Intersektion provides a centralized platform that automatically imports financial and extra-financial data, using AI to extract and consolidate key ESG indicators. By structuring governance workflows and centralizing documentation for audits, we help companies generate compliant reports (such as CSRD and ISO standards). Our platform moves sustainability from a communication topic to a structured data system, reducing risk and ensuring every action is documented and measurable.
We are looking for a SEO & Press Lead Generation Manager focused primarily on generating qualified inbound leads through organic visibility and strategic media exposure.
The core mission of this role is not just visibility, but pipeline impact. Every SEO action and press initiative must contribute to measurable lead acquisition and revenue growth.
Key responsibilities include:
- Designing and executing an SEO strategy fully aligned with lead generation objectives (high-intent keywords, bottom-of-funnel pages, conversion optimization).
- Building SEO landing pages optimized for demo bookings, lead magnets, and contact capture.
- Structuring content clusters targeting decision-makers and high-value prospects.
- Monitoring performance metrics tied to growth (qualified leads, MQLs, SQLs, CAC impact).
- Identifying and securing press coverage in media outlets read by target clients.
- Positioning leadership as industry experts to drive credibility-based inbound leads.
- Creating press angles that convert visibility into qualified traffic.
- Coordinating closely with sales to align messaging with real objections and buying triggers.
- Implementing tracking systems to attribute leads to SEO and PR initiatives.
The ideal candidate understands that traffic alone is not success. The objective is predictable, scalable inbound lead generation through organic channels and strategic media exposure.
Minimum Hours per Week:
4-6 hours per week
Duration:
3-5 months
Non Charity Employer
6 - 10
We connect professionals with impact startups matching their causes, skills & schedule.
