Brand Loyalty Marketing Manager Jobs

Closing Date: 1 May 2024
Ref 6699

Are you ready to make a difference? Are you passionate about driving positive change and impacting lives? Join us as our Senior Marketing Manager to ignite lasting change by engaging the nation to take part in Save the Children's flagship mass participation event; Christmas Jumper Day. You will have an opportunity to transform lives, one jumper at a time!

About us:
Save the Children UK believes every child deserves a future. In the UK and around the world, we work every day to give children a healthy start in life, the opportunity to learn, and protection from harm. When crisis strikes and children are most vulnerable, we are always among the first to respond and the last to leave. We ensure children's unique needs are met and their voices are heard. We deliver lasting results for millions of children, including those hardest to reach.

About You:
As our Senior Marketing Manager, you will play a pivotal role in our fundraising strategy. You will lead a multi-disciplinary team to raise unrestricted income by engaging schools and workplaces to participate in Christmas Jumper Day and raise much-needed funds for children for 6 months of the year. For the other 6 months of the year, you will lead marketing and fundraising projects across Public Income and Engagement to drive us towards Save the Children's goal of raising £60 million by 2030.

You will also lead on the development of multi-channel marketing plans, with a focus on audience, to drive ambitious brand awareness, supporter action, income and loyalty targets including email, display, paid social, direct mail, TV, radio and out of home, across a range of engagement opportunities and propositions (legacies, regular giving, emergencies and mass participation)

Key Responsibilities:

• Lead a multi-disciplinary team to attract and engage supporters to drive participation and income generation for Christmas Jumper Day.
• Lead the development of multi-channel marketing plans, with a focus on audience and insight.
• Lead the team's relationship with the media buying agency to buy and optimize media.
• Cultivate collaborative relationships with key partners such as marketing agencies, production companies, and fulfilment agencies, motivating and inspiring them to deliver their best for Save the Children.
• Inspire internal partners and colleagues to focus on raising money around the Christmas Jumper Day campaign.
• Manage team budgets and reporting.
• Support the Deputy Director of Public Income and Engagement to lead fundraising and marketing projects outside the Christmas Jumper Day campaign period.

Key Requirements:

• Significant experience in marketing, including developing complex and integrated multi-channel marketing plans, data analysis, and audience planning.
• Outstanding project management skills with a proven ability to plan and manage activity that delivers complex projects on time and to budget.
• Extensive experience in effectively managing external partners, including working with media agencies, creative agencies, and fulfilment agencies.
• Experience in developing marketing assets to drive engagement and action.
• Experience in developing engaging supporter journeys across channels.
• Ability to provide technical leadership for the organization in delivering marketing across various media types.
• Experience in managing budgets.
• Strong numerical and critical thinking skills, including the ability to analyze complex data for strategic decision-making.

Ways of Working:
The majority of our roles can be performed remotely in the UK. However, for this role, you will be required to work from our Farringdon Office in London on average 1 day a week. Travel costs to your contracted office will be at your own expense.

What we offer you:

• A diverse, unique role where no two days are the same, with huge capacity to build and acquire new personal and professional skills and create your own scope to make change within one of the world's leading international charities.
• Working for a charity provides one of the best benefits there is – a sense of purpose and reward for helping others. However, we understand the importance of giving back to our employees to ensure a happy and healthy working environment and work/life balance.
• To have the best (and happiest) employees we focus on flexibility, inclusion, collaboration, health, and wellbeing both in and outside of work.
• We provide a wide range of benefits which will reward your hard work, motivate you, and inspire you to work to improve the lives of children every day.

Closing date: May 1. 2024

Please note: To avoid disappointment, you are advised to submit your application as soon as possible as we reserve the right to close the vacancy early if a high volume of applications are received. This is to ensure that we can manage application levels whilst maintaining a positive candidate experience. Unfortunately once a vacancy has closed, we are unable to consider further applications.

Ways of Working:
The majority of our roles can be performed remotely in the UK, but there are likely to be times when you will be required to come to your contracted office (up to 2-4 days per month or 6-8 days per quarter).  This will be agreed with your Line Manager and team and is intended to be time spent on collaborating with colleagues and relationship building. 

Please note: travel costs to your contracted office will be at your own expense. 
Flexible Working - We are happy to discuss flexible working options at interview.

Commitment to Diversity & Inclusion: 
Save the Children UK believes in a world that is fair, inclusive and equitable where all children have the opportunity to change their world. We apply this to our workforce and we are committed to developing and supporting a diverse, equitable, and inclusive organisation where all employees have a sense of belonging and feel that they can be "Free to Be Me". We are not looking for just one type of person - we want to recruit people who can add fresh perspectives, innovative ideas or challenge that disrupts the risk of group think. 

We are especially interested in people whose childhood experiences - of life on a low income, of migration, of being in a racialised community, of the care system, of being LGBT+ or in an LGBT+ family or living with (or with someone with) a disability - help us to see things we might otherwise miss. Whatever your story is we want to hear it because we know that different voices, ideas, perspectives and knowledge, working together will enable us to better the lives of children around the world. This is the reason why we are all here. 

Purpose of the role:

The purpose of this role is to manage and deliver an effective email CRM programme for ZSL and its Zoos (London Zoo and Whipsnade Zoo) across the broad range of audience groups (zoo visitors, donors, members, experience bookers, etc.). The aim is to continuously grow customer acquisition, engagement, value and loyalty as part of an overarching Supporter Journey that has the customer experience at its heart.

Your key responsibilities:

• Design and build on-brand email marketing campaigns from end to end. Including copywriting, building emails on Dotdigital, sending campaigns and manage A/B and MVP testing strategy to ensure continuous optimisation of email campaigns.
• Own the overall email campaign plan and delivery, working with audience owners across ZSL to manage email communications, providing guidance and best practice.
• Analyse and segment customer data and maximise this data to deliver effective targeted activity, managing the quality and frequency of messaging. Use this insight to identify opportunities for up-selling or cross-selling programmes.
• Develop and deliver customer data acquisition strategies and ensure all activity is GDPR compliant.
• Work with the Membership Marketing Manager to fully develop, deliver and manage an effective CRM programme for ZSL to build (automated) supporter journeys along the customer lifecycle, driving loyalty and growing the value of each customer and ROI from CRM activity.
• Work with the Digital Marketing Executive to track and analyse campaign results (engagement, conversion rates, web analytics, ROI) to produce regular reports on campaign performance, and continuously implement improvements based on findings.
• Develop strong working relationships with our Ticketing and Systems teams to understand and use Tessitura, our membership and donations CRM platform as well as ticketing and experiences data from SEE Tickets.
• Manage ZSL’s email service platform (currently Dotdigital) including being responsible for managing and maintaining the data within it to ensure that all customer data and communication is GDPR complaint, management of the ESP budget and management of the relationship with the ESP supplier.

ABOUT YOU

Your experience:

• Email CRM programme management expertise
• Consumer marketing communications experience and management of a customer database essential
• Experience with Dotdigital highly desirable
• Working knowledge of HTML desirable
• Experience with CRM platform Tessitura desirable

Your skills and knowledge:

• Strong project management skills and ability to co-ordinate multiple projects and stakeholders and manage competing priorities
• Excellent working knowledge of email service provider platforms, including knowledge of establishing automated programmes
• Experience in content development, including copywriting
• Experience in manipulating customer data with a high attention to detail
• Proven knowledge of the General Data Protection Regulation
• Good analytical and problem-solving skills with strong commercial focus
• Excellent interpersonal, communication and influencing skills
• Excellent Microsoft Excel skills

This post can operate on an agile/blended working model. We’re currently meeting as a team at the office (Regent’s Park) once per week, working from home for the rest of the week. Occasional travel to Whipsnade Zoo will also be required.

We strongly encourage applications from all backgrounds and celebrate the value of having a team of employees with diverse skills, experiences, and heritage. We are committed to ensuring our teams can bring their authentic selves to work without fear of discrimination. ZSL has active equality networks for our staff with lived experience and those who provide active allyship in Race and Culture, Team Pride, Disability Network, and Menopause Network, complemented by our strategic EDI Steering Group. 

This role is subject to standard pre-employment checks, including the candidate's right to work in the UK.

ABOUT US

We’re ZSL, an international conservation charity. Through our unrivalled animal experts in our two zoos (London Zoo and Whipsnade Zoo), the work of our pioneering scientists, our dedicated conservationists, our purpose is to inspire, inform and empower people to stop wild animals going extinct. Our vision is a world where wildlife thrives and we’re working every day to achieve this. From investigating the health threats facing animals, to helping people and wildlife live alongside each other, we are committed to bringing wildlife back from the brink of extinction.  

What do we offer?  

At ZSL, we are proud of our approach to employee benefits. Our benefits include: 

• Our vision and purpose - you’ll work alongside colleagues who are passionate about science-led conservation, knowing that you will help us to inspire, inform and empower people to stop wildlife going extinct  
• Pension scheme - we offer a generous pension scheme with up to 12% contributory pension
• Flexible working – talk to us about your flexible working requirements and we will do everything we can to make sure you work in a way that suits you  
• Holidays – 25 days annual leave allowance, plus UK bank holidays  Wellbeing – access to a blended programme of wellbeing initiatives, including confidential access to our 24/7 Employee Assistance Programme  
• Life assurance – eligible employees will be enrolled in ZSL’s life assurance scheme from their first day 
• Complimentary tickets – annual allocation of Whipsnade Zoo and London Zoo tickets, with a 30% discount in online and retail shops  
• Cycle2Work - our cycle to work scheme enables you to lease a bicycle  
• Season ticket loan - we offer an interest free loan for eligibly London-based employees to buy a season ticket for travel between home and work 
• Family friendly policies – we offer enhanced maternity, paternity, and adoption packages  

NB: We reserve the right to close our advertisement early or extend the advertising date until a suitable candidate has been found.

Account Manager

We are looking for a skilled and experienced publishing Account Executive to join the team in this hybrid-working role.

Position: Account Executive (internal title)

Location: Swindon/hybrid

Hours: Full-time

Salary: £32,000 to £35,000 per annum

Contract: Permanent

Benefits: Flexible Working, Pension, Employee Assistance Programme, Family Time benefits including TOIL, 25 day’s holiday (plus bank holidays) holiday trading, discounted gym membership, Health Cash Plan or Private Medical, Cycle Scheme, Life Assurance, Staff Seminars, All Staff Gatherings, Access to LinkedIn Learning platform, Tastecard, Childcare Vouchers, Loyalty Awards, Staff Events, Free tea and coffee and free car parking

Closing Date: 6 May 2024. We’ll be interviewing on a rolling basis throughout the application period, so please submit your application early as we may close it before the deadline.

Interview Date: 13 and 23 May 2024

The Role

You will be responsible for managing the production cycle from enquiry to delivery and invoicing, in a well-organised and seamless process, and for finding solutions quickly, should issues arise.

You will manage and grow customer accounts for Bible production while providing exceptional service to all stakeholders around the world, which may involve international travel.

Main responsibilities include:

· Manage turnover and associated margins on Bibles and New Testaments for the organisation and other agencies around the world. This has traditionally been in the region of £2 million and has the potential to grow

· Manage all aspects of the production cycle from enquiry, to creating product specification, supplying price and managing production, through to delivery and supplying invoice

· Ensure that all relevant processes are carried out, in particular checking and assessing credit­ worthiness of clients

· Calculate and report on appropriate royalties for designated customer accounts

· Ensure that all materials sent to suppliers meet appropriate technical standards

· Support the stock needs using supply chain methodology

· Ensure that print materials supplied are correctly licensed for the specified purpose, and that IP and copyright agreements are adhered to and protected

· Ensure all products are consistent with and conform to requirements and the Royal Charter

About You

You will be organised, accurate and high-performing, good at detail, with an ability to connect well with clients and inspire them with confidence in you. You'll be committed to growing the circulation and use of the Bible through maintaining the highest production and delivery standards. Self-motivated and a team player, you'll be enthusiastic about this significant role. 

You will have experience of managing customer accounts and, by excellence in this area, increasing turnover with high customer satisfaction

If this sounds like you and you have the legal right to work and remain in the UK, we’d love to hear from you. Please provide your CV and a 250-word statement that sets out why you’re the best person for this position.

In Return…

Our commitment

As a Christian organisation, the charity believe you were created with a unique character. You have gifts and abilities that are all your own. So, are willing to explore how what you have might fit what is needed.

The checklist

We know there's no such thing as the perfect candidate. You don't have to tick every box on the job description before you can even think of applying to work for here. If you think you've got most of what is needed and you're excited about what the charity is doing, please go ahead.

It's personal

You have a life outside work, and its important you be able to live it well. So, the team are happy to talk to you about flexible working hours and working from home. No one is impressed if you respond to emails at midnight.

Learn and grow

When you're trained in a new skill, or learn a different perspective, it benefits you and it benefits the organisation. The charity are committed to making it possible for everyone to flourish and be the best they can be, with a huge variety of learning resources available.

Together and apart

The organisation believe in home working where it's appropriate, and during lockdown everyone made that work really well. But it is important to meet face to face, too. The charity are committed to making the office an enriching environment, where people are glad to be.

Celebrating difference

Universal acceptance for everyone, everywhere, is at the heart of the organisation and the team promote diversity of thought, culture and background, which connects the entire charity family.  As such, the organisation is proud to be an Equal Opportunity Employer and  values diversity and aspires to reflect this in the workforce. We welcome applications from people representing all sections of the community.

Level ground

The team want you to bring your best to the application and selection process. If you need any adjustments for that to happen, let us know and we'll be glad to help.

About the Organisation

The organisations mission is to offer the Bible to the world. It is a vision of a world where everyone has access to the Bible and can recognise its value for them, their families and communities. Working for a Christian charity, this is a great opportunity to work for an investor in people gold employer who have won awards for their excellence in investing in people. They are committed to the development of all staff and have fantastic charity-sector benefits to help motivate and retain exceptional people.

You may also have experience in areas such as Sales, Account Manager, Account Executive, Business Development Manager, Key Account Manager, Business Development Executive, Project Manager, Printing, Publishing, Book Publishing, Publishing Executive, Publishing Project Manager, Press, Media, Brand Manager, Publishing Manager, Publishing Executive, Publishing Development, Print Production, Print Procurement.

PLEASE NOTE: This role is being advertised by NFP People on behalf of the organisation.

The successful candidate will be a full-time, permanent member of the International Fundraising and Marketing team and will be based in Mai Khao, Phuket, Thailand. This role reports directly to the International Chief Executive Officer. 

Job Summary 

• Serve as an integral member of Soi Dog’s Senior Leadership Team, actively participating in leadership duties, and contributing to the charity’s strategic and budget planning.
• Lead the creation, implementation, and management of the strategy and associated plans for International Fundraising, Marketing, and Communications, including active day-to-day involvement in all activity.
• Manage and lead the International Fundraising and Marketing teams, ensuring they meet predefined objectives and targets.

Duties and Responsibilities  

Provides leadership for all international fundraising, marketing and communications strategy and plans by:

Planning and Management:

• Provide strong leadership and direct line management to the International Fundraising and Marketing team to sustain, develop and grow fundraising, marketing and other initiatives to maximise income and build engagement and brand loyalty from new and existing supporters.
• Develop and manage the Fundraising, Marketing and Communications strategy and associated plans to meet ambitious targets.
• Prepare and present reports on progress, income and expenditure to the International CEO and the International Board.
• Be aware of current legislations, technologies and trends that will benefit the charity.
• Close monitoring of international fundraising income across all sources, and managing the international fundraising and marketing departmental budgets.
• Procure and manage external suppliers and third parties.
• Ongoing risk management and mitigation, escalating risks to the International CEO where appropriate.

Brand and Marketing:

• Develop and lead on the marketing and communications strategies to expand Soi Dog’s reach and increase global awareness and engagement amongst our target audiences with a multi-channel approach.
• Ensure consistency in messaging and brand across all content including social media, digital and press releases.
• Continue to develop the strategy to proactively secure international press and PR opportunities to build brand awareness.
• Co-ordinate an integrated cross-departmental approach with Visual Creative Director and other teams including, Adoptions, Thai Fundraising and external contractors.

Fundraising:

• Lead the development of strategic plans and initiatives, in collaboration with the Senior Management Team and colleagues, to generate additional revenue streams, and grow existing, for the charity.
• Continuously review and seek new major giving opportunities across philanthropy, Trusts and Foundations and corporate partnerships.
• Ensure the team submits robust and timely applications for grants, and provide excellent ongoing stewardship including thanking and impact reports.
• Execute innovative and creative targeted digital fundraising campaigns across various social media platforms to drive donations.
• Oversee all fundraising activity and be the point of sign off for all communications and outgoing campaigns.
• Cultivate existing relationships with long-standing supporters to maintain stability in regular giving.
• Expand networks and maintaining regular communication with philanthropists, major gift donors, and prospects to establish strong relationships and negotiate ongoing opportunities for support and partnerships.
• Manage relationships with external agencies and contractors to optimise return on investment.
• Ensure accurate and timely income projections and reports, fostering a culture of performance and ambition.
• Keep up to date and comply with current Fundraising legislation and standards of each country and/or regions.

Skills and Requirements 

• Proven experience in a senior fundraising and marketing role, with a track record of meeting substantial targets and managing multi-million-dollar income and expenditure budgets.
• Outstanding and demonstrable track record of developing and successfully implementing fundraising strategies across a broad range of income streams.
• Excellent understanding and working knowledge of marketing and communication strategy and implementation.
• Substantial experience of developing individual giving and philanthropy programmes, specifically through digital channels, to drive growth, engagement and long-term value.
• Extensive networking and relationship-building skills.
• Strategic, proactive and ambitious thinker with the ability to motivate and inspire teams, lead on initiatives and engage and build loyalty with stakeholders and supporters.
• Experience in managing change at a strategic and operational level.
• Well-developed influencing, negotiation and inter-personal skills. 
• Strong written and oral communication skills and comfort working in a high-energy, fast-paced, and collaborative environment.
• Strong line management and leadership skills, with an ability to successfully matrix manage and a proven track record of developing team members.
• Excellent native or fluent communication skills in English (written and oral) and a confident, professional and friendly demeanor.

Working Hours and Location 

• This is a full-time, permanent position based in Mai Khao, Phuket, Thailand.
• 40 hours, five days a week - office based at the Gill Dalley Sanctuary.
• You must be willing to work flexibly across multiple time zones when required.

Benefits: 

• 19 annual holidays (including Thai National Holidays 13 days) rising to 25 days with year of service
• Annual Salary Adjustment
• Social Security
• Provident Fund
• Uniform
• Visa and work permit

Marketing & Recruitment Officer

Role Summary:

The Teacher Development Trust are seeking an energetic, curious and highly organised Marketing & Recruitment Officer to join our team. The successful candidate will have a genuine passion for education and the important work of teachers and schools. They will  play a pivotal role in increasing our reach and impact by promoting our offers to schools, trusts and other education sector organisations, generating leads and supporting school engagement by executing effective marketing strategies.

Location: TDT’s offices are based in Finsbury Park. This role is mainly home-working, however applicants will need to be a commutable distance to the London office to take part in team days or other face to face meetings as required.

Hours per week: 37.5

Contract basis: Full time

Contract type: Permanent

Salary: £26,000 - £28,000 per annum depending on experience

Benefits: 8% employer pension contribution; opportunities for flexible working; wide-ranging opportunities for personal and professional development

Reports to: School Engagement Manager

The Teacher Development Trust (TDT) is the smart, heart, humble education charity for professional development in schools.  Our programmes support extraordinary leaders to empower staff and build expert schools, improving  outcomes for all children regardless of background, challenge or need.

As we consolidate and expand the reach of our work, we are now seeking an energetic, curious and highly organised Marketing and Recruitment Officer to join our team.  A commitment to working in education is a must.

This is an exciting opportunity in a fast-growing and influential education charity. We're looking for a proactive, confident communicator with an understanding of the education landscape to join our team in supporting our existing services and programmes. We have an excellent track record of developing staff within the charity, as well as staff who have taken their careers into schools, other charities and the public sector.

Key responsibilities:

1. To support with the development and implementation of our marketing strategy

2. To generate leads and support the team to convert to opportunities

Particular to the Marketing and Recruitment Officer, guided by  by the School Engagement Manager:

• To contribute to the creation of strategic marketing plans to promote Teacher Development Trust's services.  Helping to shape activity to provide a better understanding of the efficacy and reach of our products and services and ensuring that information and data are shared effectively across the organisation.

• To utilise various marketing channels including digital platforms, social media, website and traditional marketing methods including email and newsletters, to reach target audiences.  You will collaborate with the team to create and distribute compelling content, promotional materials and campaigns.

• To stay informed about industry trends, competitor activities and emerging opportunities and share this information as appropriate across the organisation to put TDT in the best position to respond in the advancement of our charitable aims and objectives.

• To support the planning and organisation of events such as workshops, webinars and conferences to showcase Teacher Development Trust's offerings and coordinate TDT presence at external events.  This will include representing the organisation at events to network and promote our services.

• To work closely with the internal teams, including the content development and participant experience teams, to ensure seamless service delivery, satisfaction, retention and brand loyalty.  You will also collaborate with external partners and stakeholders to explore potential synergies and business opportunities.

• To support the wider interaction between the organisation and the sector, in particular supporting carefully planned and considered marketing and communications activity as well as responding to emerging news stories and other agendas.  Where appropriate this may include working with journalists and other key sector influencers.

Experience, qualities and skills:

• Proven experience in marketing roles either within the education sector or elsewhere.

• Knowledge of the current educational landscape, including an understanding of professional development or a genuine interest in developing that knowledge.

• An active interest in continuously developing both generalist and technical marketing expertise.

• Excellent communication and presentation skills, with the ability to present information clearly, striking the correct tone with a range of internal and external audiences.

• Excellent written and oral communication skills

• Excellent problem solving skills and the initiative to continuously improve.

• Strong interpersonal and relationship-building abilities.

• Familiarity with digital marketing tools and platforms (Salesforce, Mailchimp, Adobe Creative Suite, Canva, Asana, Divi, Wordpress)  would be an advantage but not essential - the appetite to learn is essential.

• Ability to work independently and as part of a collaborative team.

• A strong commitment to education, the non-profit sector and improving educational outcomes for children and young people.

Other Information:

We particularly welcome applications from disabled, Black, Asian and Minority Ethnic (BAME), Lesbian, Gay, Bi, Trans including non-binary (LGBTQ+) candidates, and candidates from low income families. These groups are currently underrepresented at TDT and we are committed to increasing representation and diversity at the charity.

Interested candidates should apply via CharityJob by 5pm, Thursday 2nd May 2024

• Cover Letter (400 word max) – please demonstrate why you want to work for the Teacher Development Trust, your interest in education and the Experience, qualities and skills that are relevant to this role. 

• CV

• The names of 2 referees, one of whom should be your current or most recent employer (references will not be taken up until after interview)

Shortlisted applicants will be invited to interview. First round interviews are scheduled to take place in the week commencing 20th May, with successful candidates being invited to undertake an inbox task and second round interview week commencing 27th May, both interviews will be held virtually. Due to the anticipated volume of applications we are unfortunately unable to provide detailed feedback.

Communications and Events Officer £25,000 per annum (pro-rata)

Full time role (37.5 hours) with an initial 6-month fixed term contract continuing subject to funding.

Remote working, with the option for hybrid working (up to two days in the office) in London, Manchester and Cardiff.

At One Million Mentors, our aim is to ensure that every young person in the country has access to a trained mentor as they transition into adulthood. We believe that investing in mentors will help to address the skills gap agenda and improve social cohesion.

Would you like the opportunity to:

• Play a key role in bringing 1MM's new communications strategy to life and delivering its key outcomes?

• Be part of a dynamic, values-driven organisation working to achieve lasting social change?

• Work across the business, public and third sector to develop innovative ways of harnessing the potential of young people in Great Britain? 

• Help shape a growing organisation?

• Enhance your personal development and job satisfaction through monthly team training sessions, personal L&D opportunities and a 15 hour per year volunteering allowance?

If so, this may be the role for YOU!

Main purpose of role 

To enable the delivery of 1MM’s communications strategy, across the organisation, to extend our reach and build engagement within our community: ensuring we cost effectively produce and deploy powerful content and co-ordinated messages across all our communications channels, and to a broad range of audiences, alongside the promotion and administration of our events programme. 

For a more detailed job description, please see the job pack attached.

Remuneration and benefits: Salary bracket of £25,000 (pro rata), up to 6.5% employer pension contribution and 25 days holiday per year (pro rata). 

**Please note that applications submitted without a Covering Letter will not be considered**

For further details on how to apply, please see application guidelines attached.