Campaign Marketing Manager Jobs in Home Based

Whether it’s our pilots, fire crew or charity team, every member of our workforce has a vital part in providing London with our service. London’s Air Ambulance Charity offers a hybrid way of working with central London offices, continuous professional development, wellbeing packages and family friendly employment policies.

This is an exciting time to join London’s Air Ambulance Charity. We are in the midst of the largest appeal in our history aiming to raise £15 million by Autumn 2024 to replace our two helicopters, and at the end of the year we will be launching our new 15-year strategy which will set the direction for the service until our 50th anniversary.

Who are we looking for?

You will be a determined and passionate individual who wants to make a real difference to critically injured patients in London. You will have experience in developing and delivering robust supporter engagement, acquisition and retention campaigns.

The purpose of the Senior Direct Marketing Officer’s role is to deliver and evolve the acquisition and retention strategy, inspiring the people of London to become long-term supporters of the Charity.

Working closely with the Senior Direct Marketing Manager, you will manage campaign activity, from briefing through to execution, as well as identifying opportunities for improvement within the programme, particularly with regards to retention and delivery of the supporter journey.

You will be responsible for multi-channel donor acquisition, retention, upgrade and cross-sell campaigns across digital channels, print, telephone and provide occasional support to our successful Face to Face programme. You will take ownership of the delivery of our supporter journey for our regular donors, cash, lottery and raffle players – with huge scope to make a big impact in this area.

The role is offered on a full time, permanent basis. Although the post is based at Mansell Street, LAA offers a hybrid working arrangement. 

We pride ourselves on our dedication to being an employer that values diversity, we firmly believe that each team member can provide a unique perspective and valuable contribution to the lives of the people we serve, applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.

The post holder will help to champion and manage the PAPYRUS brand and support the delivery of our projects and services through developing engaging and targeted content. They will act as the day-to-day lead on our social media planning and scheduling, as well as blog writing and storytelling.

What you will do:

Lead on the PAPYRUS social media planning and scheduling, utilising a social media management suite such as Hootsuite, or similar.

Support the day to day running of social media platforms (Facebook, Twitter, LinkedIn, Instagram, TikTok, Threads, and YouTube), using these to promote our services, increase brand awareness and drive engagement with our audiences;

Lead on maintaining and creating content for the PAPYRUS website and blog, collating stories from people with lived experience of suicide, as well as other charity staff and stakeholders.

Develop the charity’s online presence by exploring new opportunities and channels to appeal to different audiences;

Produce creative designs and artwork for print and digital requirements, utilising in-house design tools and software (including Adobe Creative Cloud and Canva);

To be successful in this role you will have:

Excellent written and verbal communication skills

Social media marketing campaign experience

A natural flair for storytelling, with the ability to create compelling, informative written content promoting the voices of lived experience.

Good project management skills and ability to manage reactive and planned work

Please visit the careers site for the full job description and person specification for the role.

Salary: £29,269 per annum (Scale SCP 18) progressing by increments to £32,076 per annum (Scale SCP 23) If based in the London office, you will receive an additional cost of living allowance of £5,000 per annum.

Hours: 36 hours per week  Location: Warrington, London, Leeds, Birmingham, Cardiff, Belfast, or Glasgow (with hybrid working)

Contract: Fixed term contract for 12 months

Benefits: You will receive 28 days annual leave plus Bank Holidays (pro rata for part time workers), hybrid and flexible working arrangements, an attractive pension scheme, Simply Health membership and enhanced sick pay. Please visit our website for more details.

Closing date: 23:59 26 May 2024

We reserve the right to close the vacancy earlier if we receive sufficient applications so, please submit your application as soon as possible.

PAPYRUS is committed to the principle of equal opportunity in employment and its recruitment policies are designed to ensure that no job applicant or employee receives less favourable treatment on the grounds of age, disability, gender re-assignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex or sexual orientation.

PAPYRUS is committed to safeguarding all children, young people and adults at risk that interact with the organisation. The organisation recognises its responsibility to safeguard the welfare of these vulnerable groups by a commitment to procedures to protect them. The charity expects all staff and volunteers to fully support and promote these commitments.

We are seeking a skilled individual to join our dedicated team to develop and deliver existing campaigns and new products to help us maximise income.  You will be passionate about customer experience and understand the benefits of supporter journeys.

The ideal candidate will have proven experience of delivering marketing campaigns, and identifying and creating new fundraising products to generate and maximise income opportunities.

About the Role

We have a new and exciting opportunity for someone who is an ambitious and self-motivated individual, to join us in an exciting phase for the Community Fundraising Team, so we can continue to support everyone in the Armed Forces Community enabling them to live well after service.

• You will be responsible for creating and developing engaging and inspiring marketing campaigns for our Do Your Own Thing audience, and helping us to maximise opportunities to raise income with new and existing supporters.

• You will develop and deliver our National Collection campaign, working with key stakeholders across the charity to engage our loyal fundraising volunteers.
• We need you to develop excellent supporter journeys that maximise opportunities and builds long term relationships.
• You will need to be a skilled communicator both written and verbally to ensure all stakeholders are engaged and inspired.
• You will be personable team player, a strategic thinker and have a track record of developing and delivering marketing campaigns to a variety of audiences.
• You will need to be able to work in a fast-paced environment and be able to effectively manage and prioritise your time.

About the Team

You will be part of the Help for Heroes Community Fundraising Team, who work together to build support in the community to secure donations and build long time partnerships with community organisations / supporters and volunteers to deliver the annual community fundraising budget year on year. You will report to the National Senior Fundraising Manager and work collaboratively across the charity to drive income to support our veterans and their families.

If this varied and creative role sounds like a good fit for you, we would love to hear from you!

For more information, please download the person specification and job description.

About Us

At Help for Heroes, we believe those who serve our country deserve support when they are wounded. Every day, men and women have to leave their career in the Armed Forces as a result of physical or psychological wounds; their lives changed forever. We help them, and those still serving, to recover and get on with their lives.

And who are we you’re wondering? We are experts and beginners. Generalists and specialists. Ordinary people with an extraordinary passion towards making a positive change to the lives of our veterans (and having fun while doing it).

As One Team we share a philosophy – I.C.A.R.E. It’s the way we walk and talk, the way we interact with others and how we approach everything we do. We are:

Innovative – Collaborative – Authentic – Resourceful – Energetic. 

Role description, April 2024  

Reports to:         Director of Communications and Marketing    

Direct reports:    None

Role Summary    

This exciting role will enable Alcohol Change UK to reach millions of people across the UK with key messages about alcohol and alcohol harm, delivered through print, online, and broadcast media engagement tactics. With a high level of existing press interest in our work and campaigns (including our flagship Dry January® campaign), this is an exciting moment as we look to develop our proactive media engagement and share reframed stories about alcohol which resonate with a huge audience. Your work will drive significant awareness of our organisation, and ultimately enable millions of people to transform their relationship with alcohol.

Key Tasks and Responsibilities    

Media engagement  

• Manage the organisation’s media inbox and phone line, handling enquiries from journalists and providing responses in a timely manner

• Provide regular out of hours media cover on a rota basis (scaling depending on busier campaign periods, shared fairly with others and TOIL provided for hours worked)

• Develop public media statements and quotes across the whole spectrum of Alcohol Change UK’s work, issuing to press both reactively and proactively

• Provide ongoing development of our key lines library, regularly reviewing responses we have on file for a range of topics 

• Support Alcohol Change UK spokespeople (Chief Executive, Directors and others) prepare for interviews: developing tailored briefings ahead of opportunities, providing a sounding board to rehearse key lines when required and giving feedback on appearances to support ongoing development

• Manage our media database and reporting tools, providing regular condensed reports for the Director of Communications and Marketing/CEO/Board and develop insights-gathering to better inform our media engagement strategy

• With the Director of Communications and Marketing, play a key role in media crisis management, escalating issues as appropriate, suggesting solutions and developing organisational responses to sensitive situations

• Support the deployment of Alcohol Change UK voices, working closely with the Engagement Team to identify Community Champions, Ambassadors and others who are happy to be supported to share their experiences of alcohol and alcohol harm with the media

Developing a new proactive media strategy  

• Plan and deliver a new strategy for generating proactive media coverage, where Alcohol Change UK’s research, campaigns, parliamentary and wider activity connect with larger audiences in a strategic way

• Working closely with teams across the organisation, craft compelling media plans and press releases to generate coverage of our work

• Bring fresh energy to opportunity spotting, securing opinion pieces, expert comment, letters to editors and other ‘newsjacking’ content – particularly on ‘culture change’ topics such as sober shaming and stigma 

• Manage relationships with key journalists in our sector, exploring opportunities for partnerships and exclusives

Campaign media activity  

• Particularly for our flagship Dry January® campaign, and with the support of the Director of Communications and Marketing, develop media support briefs for external media agencies, when required 

• Develop fresh strategies and media angles for annual campaigns (Dry January®, Sober Spring, Alcohol Awareness Week) to keep activity engaging for public and returning audiences

• Think creatively to craft media strategies which are tailored to reach segmented audience groups, aligning with targets for individual campaigns to reach under-served communities 

• Provide detailed campaign media evaluations, insights and learning reports

Other    

You will also be expected to:    

• Work closely with colleagues across the charity to support their work and to act as ‘one team’ 

• Contribute actively and positively to charity-wide strategies 

• Continually develop your knowledge of alcohol harm and solutions to it 

• Act as a positive ambassador for Alcohol Change UK at all times 

• Know, embrace and actively uphold the values of Alcohol Change UK at all times 

• Work flexible hours as necessary to meet the needs of the charity, time off in lieu (TOIL) will be earnt for any work required outside of normal working hours 

Leaders in Community (LiC) is an award-winning youth-led organisation with over 15 years' experience in delivering youth leadership and youth social action campaigns, supporting local young people challenge and overcome inequalities and barriers to progression.

As the Partnerships and Services Manager, you will report directly to the CEO and as such will be a member of the leadership team, to deliver Leaders in Community’s (LiC) work to empower young people and communities to improve quality of life and build a sustainable future in line with the Charity’s vision and mission. Working alongside the leadership team, you will oversee, and capacity build the services being delivered in our vibrant community centre, which is located in the historic East End of London.

Senior Legacy and In Memory Fundraising Manager

An exciting opportunity has arisen within Sue Ryder for a Senior Legacy and In Memory Fundraising Manager to lead, manage and develop our Legacy and In Memory Strategies to deliver sustainable long-term income growth.

Sue Ryder has a dedicated focus on investing in our legacy giving and we are looking for a passionate and dynamic leader to take on this integral role within the organisation.
Reporting to the Head of High Value and Legacy Fundraising you will:

Key Responsibilities

• Manage the development, delivery and implementation of the Legacy Strategy to deliver sustainable long-term growth
• Lead the Legacy and In-Memory team to maximise Legacy & In-Memory income for Sue Ryder and ensure an excellent stewardship and supporter experience
• Be able to interpret and act on data insight and produce robust reports about legacy income and the legacy pipeline
• Work with colleagues to ensure excellent stewardship is followed through in the Charity’s administration of legacy gifts
• Take the lead on the annual planning budgets, forecasting and variance reporting on monthly management accounts for Legacy and In-Memory Giving
• Keep abreast of the latest trends and innovations in Legacy and In Memory Giving
• Plan and lead innovative marketing campaigns including using digital channels
• Lead and manage the promotion of Legacy & In Memory Giving, working closely with colleagues in the care centres and across the organisation to promote a Legacy culture and drive growth across the legacy pipeline

The successful applicant will bring:

• Extensive Legacy & In Memory fundraising experience with a minimum of two years at manager level
• A track record of delivering innovation in generating income from Legacies
• Experience of planning, implementing and monitoring large budgets to agreed deadlines
• Experience of leading, inspiring and empowering colleagues to promote legacies and deliver excellent results
• Excellent communication skills – written and oral with the proven ability to communicate with persuasion and credibility
• Excellent Marketing skills to deliver growth from consumer marketing across multiple mediums including digital
• Experience of managing and motivating advertising/marketing agencies to deliver exceptional results
• The ability to analyse data and produce detailed reporting on campaigns and performance
• A thorough understanding of the Legacy Administration process and ILM standards

It is essential you are educated to degree level or have direct sector experience of Legacy Fundraising at manager level for a minimum of two years.

Competitive Benefits Package
27 days holiday rising to 33 with length of service plus bank holidays (pro rata if part-time), - Company pension scheme
EAP support scheme
Staff discount with thousands of retailers
Enhanced maternity, paternity and adoption pay
and lots more. Please visit our careers website for the full list.

Closing date: 23 May 2024
Interview date: TBC

We aim to give all candidates the opportunity to perform at their best during our recruitment process. Please let us know if you require any adjustments at any stage

If you want more than just a job, we want you. Join the team and be there when it matters.

Sue Ryder is here to make sure everyone approaching the end of their life or living with grief can access the support they need. There is no one size fits all when it comes to how we cope and the help we need, but with our support, no one has to face dying or grief alone. We are there when it matters.

Senior Fundraising and Marketing Manager

Are you passionate about making a difference?

Do you love devising new and innovative fundraising strategies to achieve goal after goal?

Have you got experience within the Charity sector at a senior level, with a proven track record of strategic thinking and leadership? Then this is the job for you!

Beechwood Cancer Care is currently seeking an experienced and dynamic Fundraising & Marketing Manager to join our friendly Team.

Key responsibilities:

• Forging impactful community and corporate level relationships
• Initiating and executing successfully innovative fundraising campaigns and events to drive growth in aid of the Charity’s mission
• Overseeing all aspects of the Charity’s fundraising and marketing, from grant applications and donor relations, to CRM systems and digital marketing

If you’d like to join us in driving impactful initiatives for local cancer care, download the full job description and get in touch now!

N.B.  There will be a presentation and short written exercise as part of the recruitment process.

Candidates can apply via the application form on the Charity's website or by submitting a CV and supporting statement demonstrating their suitability for the role.

Any CV's submitted without a supporting statement will not be considered.

Purpose of the Role

The Digital Marketing Manager will implement and help develop a new digital marketing strategy, crucial to the ongoing development of ArtsEd’s profile and reputation and the successful delivery of all our programmes.

Understanding the needs of current and prospective students and pupils and their parents, and being able to identify digital plans and initiatives which will enable ArtsEd to meet both the long and short-term needs is a central aspect of the role.

The Digital Marketing Manager will lead in the planning and implementation of digitally creative and customer focused campaigns and will be responsible for the achievement of student and pupil recruitment targets. They will work closely with senior staff and the rest of the Marketing team to deliver highly effective experiences to all stakeholders and potential stakeholders.

The Digital Marketing Manager will be responsible for the continuing development of ArtsEd’s online profile amongst all of our target audiences, including high-level industry connections, potential supporters and the local community, alongside potential students, pupils and parents.

In addition, the Digital Marketing Manager will be responsible for ensuring that ArtsEd’s messaging is consistent, innovative and compelling across all platforms.

Digital Marketing

• Plan and execute digital marketing, including SEO/SEM, email, social media and display advertising campaigns in collaboration with the wider marketing team.
• Use digital marketing expertise to create effective user funnels to optimise conversion rates, tracking user behaviour in order to refine processes.

• Collaborate closely with staff across the organisation to identify storytelling opportunities to ensure a full understanding of ArtsEd’s broad range of target audiences.

• Set up digital advertising campaigns through Meta, Google Ads and other platforms

• Utilise excellent graphic design skills to collaborate with the team on the design and delivery of different digital campaigns for all stakeholder groups. This will include mass e-mails, social media posts and digital collateral as required.
• Instrument conversion points and optimize user funnels.
• Monitor social media communications (both comments on posts and direct messages) and respond in a timely and appropriate manner.

Design & Brand

• Be a guardian of the ArtsEd brand, ensuring correct and effective use of our branding and house style both internally and externally.
• Ensure all digital information is accurate, up to date and relevant.
• Ensure ArtsEd embraces and celebrates diversity and inclusion through all digital marketing touchpoints.
• Develop and manage image library including liaising with relevant staff to select images, co-ordinating in-house photography and film requirements, up-dating plasma screen and fulfilling external requests for images.
• Ensure all touchpoints communicate ArtsEd visual identity. Working with the wider Marketing team to review and implement ArtsEd brand architecture structure on digital platforms

Graphic Design

• Create print and digital advertising material using Canva or similar software.
• Design and create in-house digital signage and support the Marketing Officer where needed.
• Support the print production process, liaising with printers and publications, proof reading and adapting print collateral as required.

Recruitment

• Lead on the implementation and delivery of a robust digital marketing strategy to optimise student and pupil recruitment across the whole organisation. This will include:
• Building on existing digital activity to maximise its reach and impact against all of our target audiences, including digital and associated print advertising.
• Managing an associated  programme of recruitment focused events and activities, both virtual and face-to-face, to raise our profile and to maximise our enquires, registrations, applications and acceptances across all of our activities.
• Supporting the relevant teams in the delivery of this programme, which will include existing activity e.g. Day School and Sixth Form Open Days, degree audition days and our outreach programme.
• To programme our email marketing conversion communication using software Mailer Lite/MailChimp
• Overseeing the production of all marketing collateral.

Social Media

• Overseeing the planning and delivery of a social media plan that aligns with and enhances all strands of the marketing and communications strategy
• Create engaging and content drive social media assets.
• Oversee and a schedule the delivery of day-to-day social media content
• Work with the marketing officer to Launch as short form video content strategy for all platforms with aligns with the Marketing and organisations strategy.
• Be the expert in understanding movements regarding social networks ensuring ArtsEd has a presence and brand building content on the right platforms.
• To have responsibility for all digital advertising, including social paid adverts.

Website

• Manage through line managed staff all aspects of the ArtsEd website, ensuring that it remains relevant to all users at all times. This will include:-
• Ensuring factual content is kept up-to-date, imagery and video is regularly refreshed and that the overall site reflects ArtsEd’s unique offer.
• Identifying opportunities to create and update brand focused content
• SEO
• Analytics

Market Analysis/Planning

• Review and analysis of data to identify competitor tactics, market trends, new opportunities and challenges.
• Ability to understand different audiences and relevant content to ensure successful conversion rates and enhance the student and stakeholders experience.
• Explore  new methods for collection of data and how this can be used to improve recruitment processes
• Complete quarterly digital impact reports
• Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
• Implement regular surveys of students and staff, collecting quantitative and qualitative material to support marketing and communication campaigns.
• Stay up to date with the latest trends and best practices in online marketing and measurement.
• Shape outcome based on data.

Events

• Work with team on the planning and delivery on a programme of events, including Auditions, Open Evenings and Open Events.

Other

• Carry out any other duties as reasonably requested.
• Commitment to equity, inclusion and diversity
• Line management of direct report

Closing Date: 15 May 2024

Ref 6704

Save the Children UK has an exciting opportunity for a Marketing Executive (Loyalty), with direct marketing experience, who is keen to deliver effective retention and income growth marketing campaigns, to join our Public Income and Engagement team.

Please note: This role is London based with an expectation to be in our Farringdon office once a week on a Thursday, with other in person days planned throughout the year.

 About Us

Save the Children UK believes every child deserves a future. In the UK and around the world, we work every day to give children a healthy start in life, the opportunity to learn and protection from harm.  When crisis strikes, and children are most vulnerable, we are always among the first to respond and the last to leave.  We ensure children's unique needs are met and their voices are heard. We deliver lasting results for millions of children, including those hardest to reach.

 About you

As our Marketing Executive (Loyalty) in our Loyalty Squad you will play an important role in driving brilliant supporter-centric marketing campaigns to raise crucial support for Save the Children UK. Working closely with Marketing Managers, you will contribute to the development and execution of effective retention and income growth activity. Your focus will be on fostering deep connections with our supporters, prompting action, and driving income by increasing both donor volume and value.

 In this role, you will:

• Collaborate with Marketing Managers to deliver compelling multi-channel campaigns that drive income and retention targets.
• Utilise various marketing channels, including Direct Mail, Email, Telemarketing and SME to create engaging communication journeys for donors.
• Take ownership of specific aspects of the supporter experience to enhance engagement and drive long-term value.
• Contribute to the creation and delivery of key marketing materials across multiple channels and propositions.
• Liaise with external suppliers to ensure smooth campaign delivery and optimise results while prioritising a positive supporter experience.
• Maintain accurate records of campaign activity and performance, generating regular performance reports.
• Incorporate customer supporter insight and data analysis into marketing strategies, utilising a test-and-learn approach to continually improve acquisition outputs.

 To be successful, it is important that you have:

• Previous experience in customer/supporter loyalty and retention marketing.
• Experience working on fundraising cash appeals or other income generating campaigns.
• Proficiency in delivering marketing initiatives across various channels, most notably Direct Mail, Email, Digital.
• Some experience with Telemarketing and SMS would be desirable but not essential.
• Demonstrated ability to grow existing supporter value through communication journeys, supporter experience enhancements, or donor care initiatives.
• Project management skills with a track record of supporting the delivery of complex projects on time and within budget.
• Experience collaborating with external partners, such as creative agencies, fulfilment houses, or telemarketing agencies.
• Familiarity with developing and delivering fundraising and marketing assets both online and offline, with knowledge of both data and print processes for direct marketing.
• Ability to utilise data and insights to inform marketing strategies, track results, manage budgets, and make data-driven decisions.

 What we offer you:

• Working for a charity provides one of the best benefits there is – a sense of purpose and reward for helping others. However, we understand the importance of giving back to our employees to ensure a happy and healthy working environment and work/life balance.
• To have the best (and happiest) employees we focus on flexibility, inclusion, collaboration, health, and wellbeing both in and outside of work.
• We provide a wide range of benefits which will reward your hard work, motivate you, and inspire you to work to improve the lives of children every day.

 Closing date: May 15th 2024

Please note: To avoid disappointment, you are advised to submit your application as soon as possible as we reserve the right to close the vacancy early if a high volume of applications are received. This is to ensure that we can manage application levels whilst maintaining a positive candidate experience. Unfortunately once a vacancy has closed, we are unable to consider further applications.

Ways of Working:

The majority of our roles can be performed remotely in the UK, but there are likely to be times when you will be required to come to your contracted office (up to 2-4 days per month or 6-8 days per quarter).  This will be agreed with your Line Manager and team and is intended to be time spent on collaborating with colleagues and relationship building. 

Please note: travel costs to your contracted office will be at your own expense. 

Flexible Working - We are happy to discuss flexible working options at interview.

Commitment to Diversity & Inclusion: 

Save the Children UK believes in a world that is fair, inclusive and equitable where all children have the opportunity to change their world. We apply this to our workforce and we are committed to developing and supporting a diverse, equitable, and inclusive organisation where all employees have a sense of belonging and feel that they can be "Free to Be Me". We are not looking for just one type of person - we want to recruit people who can add fresh perspectives, innovative ideas or challenge that disrupts the risk of group think. 

We are especially interested in people whose childhood experiences - of life on a low income, of migration, of being in a racialised community, of the care system, of being LGBT+ or in an LGBT+ family or living with (or with someone with) a disability - help us to see things we might otherwise miss. Whatever your story is we want to hear it because we know that different voices, ideas, perspectives and knowledge, working together will enable us to better the lives of children around the world. This is the reason why we are all here. 

Job description

We're seeking a talented and motivated Campaigns and Marketing Manager to lead and execute innovative marketing campaigns and strategies aimed at increasing awareness, engagement, and support for Southampton Hospitals Charity. This role will involve developing and implementing compelling campaigns across various channels to drive donations, event participation, and community involvement.

About the Charity 

We are a leading healthcare charity dedicated to enhancing patient care and experience at University Hospital Southampton NHS Foundation Trust by providing vital funding for innovative projects, state-of-the-art equipment, and cutting-edge research. Our work is made possible through the generosity of individuals, businesses, and community groups who share our vision of exceptional healthcare.

Main Responsibilities:

Campaign Development and Management:

• Lead the development and execution of integrated marketing campaigns that align with the Charity's objectives and resonate with our target audience.
• Conduct thorough research to understand audience demographics, preferences, and behaviors.
• Collaborate with internal stakeholders to identify key messages and stories.
• Develop creative concepts, visuals, and messaging.
• Oversee the production of marketing materials.
• Evaluate campaign performance and effectiveness, identifying areas for improvement and optimisation

Digital Marketing and Content Creation:

• Develop and implement digital marketing strategies across various platforms, including social media, email marketing, website, and digital advertising, to maximise reach and engagement.
• Design and execute email marketing and donor campaigns.
• Optimise website content and user experience.
• Implement digital advertising campaigns across platforms.
• Generate compelling stories, testimonials, and case studies.
• Develop multimedia content and write persuasive copy for marketing materials, fundraising appeals, event promotions, and donor communications.

Brand Management, Data Analysis, and Reporting:

• Develop and maintain brand guidelines, ensuring consistency in messaging, tone, and visual identity across all channels and materials.
• Monitor brand mentions and sentiment online.
• Conduct periodic brand audits.
• Champion the Charity's brand values and mission.
• Set up tracking mechanisms and analytics tools to monitor campaign performance.
• Analyse data to assess campaign effectiveness and audience engagement.
• Prepare regular reports and dashboards summarising campaign results, trends, and insights for internal stakeholders.

Duties and Key relationships Marketing and Communications

This is a new role in the Marketing and Communications department and is responsible for the media relations of the Charity.  

PR and Media Relations

• To develop relevant media contacts, as well as contacts in the sector, to maximise the reach and coverage of key communications campaigns as well as wider organisational projects.

• Produce creative copy written for a variety of audience groups which champions and shows best practice of our tone of voice

• Develop and support in house PR roll out

· Work with external PR agency on selected press releases where relevant

· Write press releases in line with campaign launches and key moments

· Develop pitches and news stories and other promotional copy.

· Lead on media briefings that convey appropriate key messages and prepare spokespeople

· Identify and interview case studies and media spokespeople

· Pull together monthly Data Analysis reports with the support of the Marketing and Communications Manager

· Send out weekly coverage reports with the Digital Marketing Officer, monitor external activity (including competitor) and incorporate best practice.

· Analyse reports to identify new opportunities and act up to grow presence in national press by identifying proactive and reactive media opportunities.

· Be part of out-of-hours weekend monitoring rota

Communications

• Maintain the communications calendar

• Research, write and distribute media outreach activities such as press releases, media comments, media briefs, features, blogs and letters to editors

• Be the first point of contact for media enquiries and manage the press office function in a timely manner.

• Maintain library system for press cuttings, monitor cuttings and report on results

• Lead on gathering powerful stories that highlight the impact of childhood cancer on the lives of children, young people and families

• Work closely with the fundraising and digital teams to coordinate and respond to the different needs for case studies

• Maintain a detailed and GDPR compliant contact management system of all case studies

• Work closely with the Digital Team to ensure that all campaigns and content produced is reflected on the website and across social media accounts

Families

• Maintain relationships with current patient families who are sharing their cancer journey stories with the media.

• Produce stories of patient families and share online and social media

• Work with a diverse range of case studies and media spokespeople and ensure they are treated in an appropriate and safe manner.

• Be key spokesperson for families media storytelling

Other

• Contribute to the overall Marketing and Communications function of Children with Cancer UK

• Carry out any other duties commensurate with the general level of responsibility of the post

• Occasional events attendance

• Partnership relationship building

• Manage relevant cases and inboxes on Salesforce

• Marketing Cloud user

• Be part of the Officers forum

Legacy & In Memoriam Marketing Executive

Do you want to make a difference and be part of a vibrant and inclusive organisation that has been helping save lives for more than a century?  As one of the country’s best-loved charities, St John Ambulance played a pivotal role in responding to the pandemic as well as everyday health emergencies, training, supporting communities, and improving young people’s lives.

 

You’ll be responsible for managing the legacy and in memoriam (in mem) marketing programme, including annual budget proposals and analysis. You’ll promote legacy and in mem giving to both internal and external audiences, using a variety of techniques and media, including direct mail, telemarketing, digital, national events and internal cross-team working

Reporting into the Legacy Manager, you will either be able to work in a hybrid way working between home and 2 days per week at our London office or remotely working from home with a requirement to attend our London office for a team anchor day once a month. 

We pride ourselves in being a great place to work, providing a supportive culture with opportunities to grow and develop your career, achieve a healthy work life balance and to be recognised for the great work you do. The role benefits from a competitive salary, generous pension, hybrid, flexible working, 33 days holiday (inclusive of bank holidays) - increasing to 38 days over 5 years, options to buy and sell holiday, free first/mental aid first aider courses, Blue Light and NHS online shopping discounts, cycle to work scheme, life assurance, flu jab, eye care, mental health and wellbeing tools and volunteering days. 

About You:

Having previously worked within a direct marketing team within the charity sector, you’ll have experience project managing campaigns with external agencies and internal stakeholders utilising a variety of fundraising channels such as digital, email, social media, direct mail, and telemarketing. 

You’ll also have gained experience using Dynamics 365, Raisers Edge or a similar database. 

About The Role

• Lead on the planning and implementation of legacy and in mem fundraising portfolio, managing marketing campaigns from initial brief through to post campaign analysis. 
• Develop and maintain sustainable relationships with in mem supporters and legacy prospects in local communities, with the support of community fundraising managers and local volunteers – keeping these supporters at the heart of your work to to maintain and increase their support through excellent stewardship. 
• Prepare and administer correspondence and relevant paperwork and ensure maintenance for full and accurate database (D365/First Class) records, analysing financial and non-financial data to monitor and improve engagement and customer service performance.
• Proactively keep abreast of competitor activities, new initiatives and sector trends. 
• Effectively plan and execute legacy events around the country, with the aim of motivating supporters to consider leaving a gift in their Will.

Please see the job description for more detail 

About Us:

St John Ambulance is committed to increasing the diversity of our team and making sure we best reflect the diversity of the communities we serve. At St John, everyone is valued and supported to thrive; we have several networks including the Armed Forces Multi Culture, Disability and Accessibility, Pride, Family and Carers and Women’s groups. We do not tolerate any form of discrimination and engender a sense of belonging for all, by creating an environment of mutual respect, where we value unique differences and demonstrate authentic allyship. We believe passionately in equity, diversity and inclusion. 

We reserve the right to close this vacancy early if we receive a high volume of applications for the role. Therefore, if you are interested, please submit your application as early as possible.

Battersea is here for every dog and cat, and has been since 1860. Our multiple award-winning Income Generation department raises around 60% of the Charity’s total income, allowing us to continue to grow to make sure we can be here for every cat and dog, now and in the future.

Our Direct Marketing Team is part of this department, and recruits and develops supporters. We are seeking a Direct Marketing Officer to join this team to manage and deliver a series of high standard direct marketing campaigns across our Regular Giving programme. This individual will be recruiting, retaining and upgrading regular donors to generate income through a variety of direct marketing methods such as direct dialogue, DRTV, digital, and direct mail. They will be encouraging regular monthly gifts or support via one of our main products such as general Regular Giving and Sponsorship, our Lottery, Value Exchange programme and other methods of committed giving as they arise.

This will be a very rewarding opportunity to play a vital role in giving the dogs and cats in our care a better life.

More about Battersea:

At Battersea, we aim to never turn away a dog or cat in need of help. We give each one lots of love and expert care and get to know their characters and quirks so we can find them a new home that’s just right for them.

All the knowledge we gather in our centres helps us to improve the lives of the animals we’ll never meet, through our work with other rescue organisations and charities. We also help people make informed choices when getting a pet, we provide training and welfare advice, and we campaign for changes in the law when we see that dogs and cats or their owners deserve better.

Join us and help us be here for every dog and cat, wherever they are, for as long as they need us.

What we can offer you:

We offer our employees a wide range of benefits to reward them for the value that they bring to Battersea, to support them in their work, to help improve their health and wellbeing, and maintain a healthy work-life balance. These include:

- 28 days of annual leave (plus 8 days paid public holidays) per year
- Generous pension contributions – up to 10% employer contribution
- Free healthcare cash plan, where you can claim for a range of treatment including dental, optical, physiotherapy, chiropody and acupuncture every year
- Annual interest-free season ticket loans
- Discounted gym memberships and cycle to work schemes
- Life insurance
- Support for your professional and career development, including access to digital and in-person training programmes, a wide range of tools and resources, leadership and management training, mentoring and much more.

Our hybrid working policy:

We operate a 50% onsite hybrid working model, with our office-based staff splitting their time between site based and home working. This enables our office-based staff to maintain the benefits of home working, while allowing for collaboration and maintaining a connection to our cause. In addition to this, our offices are in a great location within London, have modern facilities, offer great employee socialising spaces and a discounted café. Best of all, coming on site offers you the opportunity to meet our lovely rescues with lunchtime cat socialising and the occasional office dog!

Equality, diversity and inclusion at Battersea:

At Battersea, we are committed to providing equality of opportunity, and developing and supporting a diverse workforce and inclusive culture in all aspects of our organisation. We aim to ensure that this pledge, reinforced by our values, is embedded in our day-to-day working practices and our work together.

By hearing from and valuing different experiences, perspectives and contributions, we know we can provide the best expert care for every dog and cat who needs us. We particularly welcome applications from people with disabilities and from members of minority ethnic communities, who we know are currently under-represented at Battersea.

As a Disability Confident Committed employer, we're happy to discuss any support or personalisation you may need during your application and/or interview process as part of our workplace adjustments.

Closing date: 13th May 2024
Interview date(s): w/c 20th May 2024

If you think you’re a good fit for the role, and you’re passionate about dogs, cats and our work, then we’d like to hear from you.

For full details, please download our recruitment pack.

To apply for the role, please click the button below. All applications must be submitted before the closing date advertised; we reserve the right to close the vacancy early if a high volume of applications is received.

The Talent Set are delighted to be working with The Royal Marsden Cancer Charity to find their brand new Marketing Campaign Manager.

The Royal Marsden offers hybrid working, with a requirement of 2 days per week based at their Chelsea or Sutton site, with occasional working from Chelsea or Sutton site. Salary for this role is between £40-44k per year.

The Marketing Campaign Manager will lead the end-to-end delivery, and measurement of defined marketing campaigns, seeking efficiencies and development opportunities for growth. They will implement insight driven test and learn programmes and work to identify new marketing opportunities and audiences.

We are looking for a passionate and proficient marketer with experience of driving the development and delivery of complex integrated campaigns, someone who is a confident communicator and has strong relationship management skills.

Key Responsibilities:

· Successfully manage the strategy development and delivery of key defined marketing campaigns such as The Banham Marsden March from brief to launch and evaluation, on time and to budget, to achieve growth.

· Project manage these campaigns, ensuring marketing deliverables and milestones are met, and incorporate marketing activity across our channel mix. This includes defining and agreeing the brief with the key stakeholder, defining timings and budgets, and gathering quotes.

· Work cross-functionally with Fundraising colleagues and across the Marketing and Digital team to understand and develop, design and execute marketing campaigns applying a holistic view, which unifies channels and customer engagement touch points.

· Manage the day-to-day relationships with associated external suppliers, such as printers, freelancers, photographers, and creative agencies on allocated projects.

· Manage the Marketing Officer, supporting them to deliver their objectives and ensuring their development.

Person Specification:

· Creating marketing strategies for individual campaigns or products, including the testing of new tactics or ideas.

· Proficiency in executing end to end multi-channel marketing campaigns or projects from brief to delivery.

· Excellent written and oral skills including strong content production and brief writing skills.

· Working across multiple teams, with a range of internal and external stakeholders of all levels.

· Delivering clear, collated and focused feedback to agencies and stakeholders.

· Excellent knowledge of creative design principles – showing good creative appreciation and an ability to recommend direction.

· Establish and report against KPIs which measure success, impact and effectiveness.

· Management of an officer level line level report, or desire to take on this responsibility.

· Strong project and campaign management skills, with the ability to effectively prioritise and be adaptable to manage multiple workstreams in a fast-paced environment.

· Confident communicator, proficient in building relationships and managing stakeholders.

To be considered for this position please apply with your CV as soon as possible, regrettably please note we may not be able to reply to each and every application.

We are committed to diverse and inclusive recruitment practises that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process.