Campaign marketing manager jobs

About The Role

As Welcome Manager, you’ll join a newly shaped Individual Giving team at the Royal British Legion in a role that sits right at the centre of supporter engagement. You’ll be responsible for delivering high quality welcome journeys and campaigns that introduce new supporters to RBL in a compelling, engaging and well-timed way. Working across acquisition and development, you’ll help create a seamless supporter experience that builds long term engagement from the very first interaction. This is a role for someone who enjoys combining creativity, planning and audience insight to deliver campaigns that genuinely perform.

Come and be part of the leading Armed Forces charity, making a difference to the lives of those who have served to keep us safe and protect our way of life.

Working closely with the Senior Welcome Manager, internal teams and agency partners, you’ll take ownership of delivering multi-channel communications that are strategically aligned, insight led and commercially focused. You’ll be managing multiple campaigns and projects at pace, ensuring activity is effectively planned, delivered on time and continuously optimised through testing, reporting and performance analysis. You’ll also play an important role in building strong relationships across fundraising, particularly with data, planning and product strategy teams, helping to ensure campaigns are connected, targeted and delivering the best possible supporter experience.

We’re looking for someone with experience delivering supporter journeys or large-scale marketing campaigns within a fundraising or customer focused environment, who is confident managing stakeholders and working collaboratively across complex teams. You’ll need strong organisational skills, an eye for detail and the ability to balance creativity with process and performance. This role would suit someone who enjoys working in a fast moving environment, is confident using audience insight and campaign data to shape activity, and wants to be part of a team focused on building smarter, more effective supporter communications.

Fundraising sits at the heart of The Royal British Legion’s 10-year strategy, and we’re investing in the people, skills and ideas that will drive growth and strengthen our support for the Armed Forces community. As one of the UK’s most trusted and recognisable charities, we have the reach and ambition to make a real difference, and this is your chance to be part of it. Our Fundraising portfolio is broad and dynamic, spanning major corporate partnerships to our sector leading charity Lottery. We’re investing in growth, evolving how we work, and putting supporters at the centre of everything we do. This is an exciting time to join us. You’ll be part of a collaborative, forward-thinking team, helping shape the future of our fundraising and the impact we achieve together.

If you are applying for multiple Fundraising roles at the same ‘Officer’ or ‘Manager’ title, you are welcome to use the same supporting statement across applications. However, we would encourage tailoring your statement where possible, particularly if applying for roles across different teams or titles.

You will be contracted to our Haig House hub with a minimum expectation of two days per week working in person at the hub and flexibility for working remotely/at home when not on site.

Employee benefits include -

- 28 day’s paid holiday (plus bank holidays) increasing with service, with optional annual leave purchase scheme of up to 5 working days
- Enhanced paid maternity, paternity and adoption leave
- Generous pension contributions, with Employer contributions ranging from 6% to 10%
- Range of flexible working options may be available, depending on your role
- Employee Assistance Programme providing confidential counselling, financial and legal advice
- Range of courses delivered by learning specialists to support your development goals and objectives
- Opportunities to volunteer
- Travel loans, Cycle to Work, and more!

For more detailed information about the role, please see the Job Description attached to our direct advert. Our teams take a personalised approach to shortlisting, which is carried out without the use of AI and is based on the evidence provided in your application against the essential and desirable criteria in the Person Specification.

RBL is committed to creating a diverse and inclusive organisation, reflecting the diversity of the armed forces community and of wider society. We welcome applications from people of all backgrounds and personal characteristics.

As part of our commitment to inclusion, we offer guaranteed interview schemes for candidates who declare an Armed Forces connection and/or a disability. However, candidates are only eligible for this scheme if their application clearly demonstrates that they meet all of the essential criteria listed in the Person Specification for the role.

We may close this vacancy early if we believe we have enough strong applications to be able to successfully fill the role(s). Interested candidates are encouraged to apply as soon as possible.

Hybrid / High Wycombe HP13 (minimum of one day per week on site)

£38,000 - £42,000 FTE + £312 working-from-home allowance

We’re looking for a talented Individual Giving Manager to join the Fundraising & Communications Cluster at Embrace.

The Fundraising & Communications Cluster comprises expertise in fundraising, marketing, communication, trading (web shop), supporter engagement and retention. Working collaboratively, we serve our supporters by providing authentic and engaging communications inspiring active social witness, engagement and giving to charity. 

The Fundraising & Communications Cluster strengthens Embrace’s communication, education, and fundraising efforts to drive growth, so that more people engage with our content, more donors are attracted to support, and the UK church is more deeply engaged with the cause - enabling us to fund more work in the region and generate a deeper understanding of Christian service in the Middle East.

As Individual Giving Manager, you’ll help us grow sustainable income by keeping individual supporters inspired, informed and engaged - so they give again, stay longer, and deepen their support.

You will deliver an excellent supporter journey experience, project managing engaging and compelling direct and digital individual giving activity (including – but not limited to – appeals, regular giving conversion & upgrade, lapsed reactivation) and incorporating legacies marketing, raising more than £1m voluntary income each year.

What success looks like:

• Higher Life-Time Value (LTV): more second gifts, upgrades and cross channel giving; stronger legacy pipeline.
• Lower churn: reduced lapse rates for cash and regular givers.
• Better donor experience: faster thank yous, clearer impact reporting, higher satisfaction with fewer complaints/optouts.
• Sustainable mix: growth in regular giving and mid-value segments; predictable, repeatable income.

Key Responsibilities:

Supporter Experience & Journeys

• Map and continually improve journeys: welcome → second gift; regular giving nurture/upgrade; mid-value; legacy prospecting; lapsed reactivation; complaint recovery.
• Set cadence and channel mix (email, mail, phone, SMS, social, events, digital) for consistent, donor‑first communications in appropriate channels and accessible formats.
• Donor-first approach: clear, inclusive language; accessible formats; low‑friction giving/retention flows and personalisation e.g. name, last gift, interests, location, project etc.
• Collaborate with Content & Communications colleagues to deliver content that shares the impact of support i.e. what donors make possible and Embrace’s brand story.

Segmentation, Testing & Insight

• Track Regular Giving net growth; diagnose attrition drivers and fix root causes; maintain acceptable Return on Investment (ROIs).
• Lead supporter segmentation (by behaviour & interest) and A/B testing (offer, timing, upgrade prompts).
• Adopt an evidence-based, test and learn‑ approach; analyse appeals, campaign performance and share insights to drive decisions.
• Work with colleagues to build insight dashboard and understanding of retention.

Mid‑Value & Legacy Development

• Steward mid‑value donors with tailored journeys; warm handovers to and from Major Giving Manager.
• Develop and test legacy propositions and routes to market to grow enquiries and pledges.

Acquisition & Cross‑Sell

• Project manage individual giving product development and testing; identify new audiences and routes to market.
• Collaborate with Web Shop team and the Digital Marketing Campaigns Manager to optimise Alternative Gifts and cross-sell opportunities focusing on a digital first approach.

Cross-Team Collaboration

• Work closely with the Supporter Experience Team to ensure that supporter journeys are being optimised and feedback from supporters is being captured and acted upon.
• Commission and work with the CRM and Systems Manager to develop clear and understandable dashboards, ensuring that the insights are used to develop plans and measure performance.
• Closely liaise with the Legacy administration team, working with them to ensure the packs and information are up to date and legacy marketing information complies with the latest Institute of Legacy Management standards.
• Develop an understanding of the Partner projects and Advocacy agenda, ensure all supporter briefings are aligned to agreed messaging.

Organisation-wide Contribution

• Model Embrace’s values of trust, respect, integrity, and compassion.
• Uphold safeguarding responsibilities and compliance with GDPR and charity regulations.
• Actively support cross-team collaboration and organisational goals. Maintain CRM hygiene.

Qualifications, Experience & Knowledge:

• Educated to degree standard or equivalent (E.g. practical experience within fundraising).
• Member of Chartered Institute of Fundraising.
• Proven individual giving or CRM led retention experience in a charity, membership or subscription context. 
• Hands‑on journey design and automation.
• Strong data literacy: segmentation, dashboards (CRM/Excel), test and learn. 
• Excellent written communication—able to brief compelling, impacted content and clear supporter updates. 
• Practical project management; calm under pressure; collaborative and solutions focused. 
• Working knowledge of GDPR/PECR and best practice supporter care. 
• Experience stewarding mid-value supporters and legacy pipelines.
• Experience with payment recovery tools and card update flows.
• Familiarity with UK charity sector metrics and fundraising codes of practice. 

Personal qualities:

• Donor-first mindset, inclusive and empathetic.
• Curious, evidence driven, and comfortable iterating.
• High integrity, discretion and good judgment. 
• Highly motivated and results driven.
• Ability to work under pressure and manage competing priorities.
• Passionate about the work of Embrace, with the ability to enthuse and engage others.
• A natural collaborator who enjoys working as part a team to deliver organisation wide objectives.

Tools & systems:

• CRM Dashboards & analysis.
• Payments: Direct Debit management, card‑updater/failed‑payment recovery.
• Microsoft 365 (Teams, SharePoint, Planner), project boards. 

If this sounds like you, please apply on our vacancies page.

Closing date: 5.00pm on Wednesday, 15 July 2026.

We reserve the right to close this vacancy and conduct interviews in advance of the closing date should suitable applications be received.

Embrace the Middle East is an equal opportunity employer. In line with our recruitment policy, we are committed to attracting and selecting staff solely based on merit- skills, qualifications, and ability to perform- regardless of age, race, gender, disability, sexual orientation, religion, or socioeconomic background. Our recruitment process is structured, transparent, and designed to eliminate bias, ensuring that every candidate receives fair treatment and consideration. All job opportunities are advertised openly, and selection decisions are based on clear, pre-defined criteria and objective assessment methods. We stand by the values of dignity, fairness, and inclusion in all our communications and activities. 

This is a unique opportunity to join a pioneering national charity transforming the lives of hens and the people they encounter. Since 2005 the British Hen Welfare Trust has rehomed more than one million ex-commercial laying hens, giving them the opportunity to enjoy happy free-range retirements.

Today, the BHWT is doing even more. Through its innovative Hens Helping Humans programme, the charity is exploring how our feathered friends support wellbeing, social inclusion and rehabilitation, including projects within prisons, educational and community settings. Alongside this, the BHWT is developing exploring improvements in quail welfare and expanding its reach internationally, helping to shape the future of hen welfare, education and human-animal interaction.

This is an exciting opportunity to steer the fundraising function of a growing organisation driving positive change through welfare, education, research and advocacy.

About the Job

Job Title: 

Individual Giving Manager

Reports to:

Joint Head of Operations

Hours:

Monday to Friday 09.00 to 17.00 (1 day per week in office) Part-time hours considered

Salary Band:

£35-40K

Main Responsibilities:

The Individual Giving Manager will lead the development and delivery of the BHWT’s individual giving and supporter development programme, helping to grow sustainable income and build long-term relationships with supporters.

The role combines strategic planning with hands-on fundraising delivery across regular giving, lottery, appeals, legacy giving, in memory fundraising and major donor relations. Working closely with colleagues across the charity, the postholder will enhance supporter journeys, improve donor stewardship, increase recruitment and retention, and identify new opportunities to maximise long-term sustainable income.

• Support the development and delivery of the charity's individual giving and supporter development strategy and annual plans.
• Lead and grow regular giving, lottery, appeals, legacy, in memory and major donor income streams. 
• Create and deliver integrated fundraising campaigns across digital, email, social media, direct mail and other channels. 
• Develop and continually improve supporter journeys to increase acquisition, retention, engagement and lifetime value. 
• Design and implement donor stewardship programmes to strengthen supporter loyalty and long-term giving. 
• Manage and grow the BHWT Lottery. 
• Develop legacy marketing and in memory fundraising initiatives. 
• Build and steward relationships with major donors, pledged legators and high-value supporters. 
• Use Salesforce and supporter insight to segment audiences, analyse performance and maximise fundraising effectiveness. 
• Monitor fundraising KPIs and provide regular performance reporting and recommendations.
• Work collaboratively with marketing colleagues to create compelling fundraising content and campaigns. 
• Identify and test new fundraising products and supporter engagement opportunities. 
• Provide line management, coaching and support to fundraising team members. 
• Ensure fundraising activities comply with GDPR, fundraising regulations and best practice.

About You

To apply for this role, you must have:

• Proven experience managing individual giving programmes and delivering income growth. 
• Experience of regular giving, legacy fundraising, in memory fundraising and/or major donor fundraising. 
• Experience of supporter acquisition, retention and stewardship. 
• Experience delivering successful fundraising campaigns across multiple channels. 
• Strong relationship-building and stakeholder management skills. 
• Experience using CRM systems such as Salesforce and supporter segmentation. 
• Excellent communication, organisational and analytical skills. 
• Ability to combine strategic thinking with hands-on fundraising delivery. 
• Strong IT skills including Microsoft 365. 
• Strong empathy for animal welfare and the work of the charity.

Desirable skills:

• Experience of managing staff. 
• Experience working within the charity sector. 
• Knowledge of donor stewardship and engagement best practice. 
• Experience of project management or content creation tools.

About The Role

This is an exciting opportunity to join a newly structured Individual Giving team at a time of real investment and change. As Retention Manager, you’ll play a key role in shaping and delivering supporter journeys that are insight-led, commercially focused and designed to maximise long-term engagement. Working across a wide range of campaigns and communications, you’ll help create a seamless experience for supporters, ensuring activity is connected across acquisition, welcome, growth and retention. This is a role with genuine influence, where your ideas, planning and campaign delivery will directly contribute to sustainable fundraising growth.

Come and be part of the leading Armed Forces charity, making a difference to the lives of those who have served to keep us safe and protect our way of life.

We’re looking for someone who understands how to build effective supporter communications and can confidently manage campaigns from concept through to delivery and analysis. You’ll work closely with internal stakeholders, agency partners and data teams to develop targeted, audience-focused campaigns that balance creativity with performance. With multiple projects running at once, you’ll need to be highly organised, comfortable managing competing priorities and confident using insight, reporting and audience segmentation to shape decisions and optimise results.

The successful candidate will bring strong experience from a fundraising, CRM or customer marketing environment, along with the ability to build relationships and influence at all levels. You’ll be someone who enjoys working collaboratively, thrives in a fast-paced setting and takes a proactive approach to problem solving and campaign delivery. This role would suit an experienced campaign manager who is looking for a position with variety, visibility and the chance to help shape how supporter journeys are delivered within a major fundraising operation.

Fundraising sits at the heart of The Royal British Legion’s 10-year strategy, and we’re investing in the people, skills and ideas that will drive growth and strengthen our support for the Armed Forces community. As one of the UK’s most trusted and recognisable charities, we have the reach and ambition to make a real difference, and this is your chance to be part of it. Our Fundraising portfolio is broad and dynamic, spanning major corporate partnerships to our sector leading charity Lottery. We’re investing in growth, evolving how we work, and putting supporters at the centre of everything we do. This is an exciting time to join us. You’ll be part of a collaborative, forward-thinking team, helping shape the future of our fundraising and the impact we achieve together.

If you are applying for multiple Fundraising roles at the same ‘Officer’ or ‘Manager’ title, you are welcome to use the same supporting statement across applications. However, we would encourage tailoring your statement where possible, particularly if applying for roles across different teams or titles.

You will be contracted to our Haig House hub with a minimum expectation of two days per week working in person at the hub and flexibility for working remotely/at home when not on site.

Employee benefits include -

- 28 day’s paid holiday (plus bank holidays) increasing with service, with optional annual leave purchase scheme of up to 5 working days
- Enhanced paid maternity, paternity and adoption leave
- Generous pension contributions, with Employer contributions ranging from 6% to 10%
- Range of flexible working options may be available, depending on your role
- Employee Assistance Programme providing confidential counselling, financial and legal advice
- Range of courses delivered by learning specialists to support your development goals and objectives
- Opportunities to volunteer
- Travel loans, Cycle to Work, and more!

For more detailed information about the role, please see the Job Description attached to our direct advert. Our teams take a personalised approach to shortlisting, which is carried out without the use of AI and is based on the evidence provided in your application against the essential and desirable criteria in the Person Specification.

RBL is committed to creating a diverse and inclusive organisation, reflecting the diversity of the armed forces community and of wider society. We welcome applications from people of all backgrounds and personal characteristics.

As part of our commitment to inclusion, we offer guaranteed interview schemes for candidates who declare an Armed Forces connection and/or a disability. However, candidates are only eligible for this scheme if their application clearly demonstrates that they meet all of the essential criteria listed in the Person Specification for the role.

We may close this vacancy early if we believe we have enough strong applications to be able to successfully fill the role(s). Interested candidates are encouraged to apply as soon as possible.

Purpose of the role

This role will build and grow a sustainable Individual Giving programme from a small base, developing the strategy and activity needed to significantly increase public fundraising income. The role will strengthen supporter journeys, improve retention, and establish regular giving as a core income stream. It will also lead the development of in‑memory giving and deliver two key annual campaigns, helping to create a more reliable and resilient income base. This is a hands‑on role for a proactive self‑starter who can bring focus, structure and momentum to an under‑developed but high‑potential area of fundraising. 

Key responsibilites 

• Lead and grow our regular giving programme, developing a clear plan to increase supporter numbers, strengthen retention and build long‑term value. Ensure monthly giving becomes a visible and natural part of our campaigns, events and wider communications, helping to create a reliable foundation of recurring income. 

• Plan and deliver 2–3 integrated appeals each year, working closely with Marketing to shape warm, compelling messaging. Set achievable income targets, monitor performance and embed a test‑and‑learn approach so each appeal improves on the last. 

• Strengthen and expand our in‑memory giving, ensuring supporters feel supported and valued at what can be a deeply personal time. Introduce light‑touch legacy awareness in a sensitive, values‑led way to begin building longer‑term support. 

• Create clear, engaging supporter journeys that move people from a first gift to ongoing involvement. Use insight and data to understand behaviour, re‑engage lapsed donors where appropriate and identify opportunities to develop mid‑value giving. 

• Maintain oversight of individual giving performance, tracking income against target and identifying trends, risks and opportunities early. Contribute to forecasting and planning, bringing structure and confidence to this growing income stream. 

• Work closely with Relationship Fundraisers and the Partnerships Manager to ensure activity is joined up, supporting community donors to move into wider giving journeys and making the most of opportunities such as payroll giving. Play an active role in monthly income discussions and in shaping our wider growth plans. 

• Take a hands‑on approach to delivery, from drafting copy and shaping creative to managing data selections and supporter communications. As this is a developing income stream, you’ll be comfortable building processes, testing new ideas and driving activity forward with initiative and independence. 

• Work with our Engagement team to strengthen digital fundraising, ensuring donation pages, email journeys and social content support donor recruitment and retention. 

For full details, please refer to the attached recruitment pack.

How to apply 

Please upload your CV and supporting cover letter to Charity Jobs outlining why you’re interested in the role. Please take your time to explain how your experience is relevant to this post.

Closing date: Monday 29th June 2026 

Interviews:  

First stage, via Teams: Tuesday 7th July 2026 

Second stage, in-person, Leeds: Thursday 16th July 2026 

An exciting opportunity for a dynamic communications lead to shape and deliver impactful communications, marketing, and engagement strategies that amplify the charity’s brand, strengthen stakeholder engagement, and advance its mission to improve social mobility for young people.

Communications and Marketing Manager

The Charity

We're on a mission to help 50,000 young people aged 9-24 years increase their social mobility by 2027. We've already supported 43,000, and we need your expertise to help us to do more. Our proven programmes inspire and mentor young people to increase their fi nancial independence, social mobility and create happier, safer communities. We believe in a world where no-one’s background ever holds them back.

Main Purpose of the Role (Sole Lead)

Strategy & Leadership

- Lead all communications activities, marketing, and engagement strategies.

- Monitor and evaluate strategy effectiveness with KPIs, ensuring brand consistency and report to the leadership team and Board of Trustees.

Marketing & PR

- Drive brand visibility and profi le-raising initiatives by establishing deep-rooted connections with key media influencers and journalists.

- Prepare charity spokespeople for media appearances.

- Create marketing assets that attract, engage, and retain new business.

- Social Media: Create and execute dynamic strategies to grow engagement.

Stakeholder Engagement & Events

- Draft and publish Quarterly board reports, annual reports and other documents.

- Oversee and deliver high-quality event communications.

- Plan and create engaging newsletters and appeals.

- Source and develop compelling stories from stakeholders.

Digital Campaigns & Management

- Website: Develop and update produce high-quality, engaging content.

- Create SEO Strategy, tracking performance and updating website content.

Skills Required

- Ability to think strategically, manage goals, and develop and implement Communications and Marketing strategies.

- Creative fl air and strong communication skills, both oral and written, including the ability to draft high-quality documents for a range of audiences

- Strong interpersonal and infl uencing skills, with the ability to form positive relationships at board level and people from a range of backgrounds

- Enthusiastic and self-driven, able to think quickly, plan and act independently

- DE&I understanding an advantage

Benefits

Hybrid Working

25 days holiday plus bank holidays

Pension

Are you an experienced marketing professional who is passionate about dogs?
We’re looking for a Legacy Campaign Manager, who will be responsible for delivering multiple legacy products, with a particular focus on delivering a first-class stewardship programme to our loyal supporters. 

What does this role involve?
As Legacy Campaign Manager, you will:

• work closely with external agencies to deliver key legacy products, including gifts in wills, In Memoriam gifts and our Canine Care Card,
• collaborate with other teams in the Individual Giving directorate to deliver an excellent supporter journey to all those who donate, from handling individual responses to delivering stewardship events,
• creatively bring our brand message to life, helping supporters understand the impact of their loyalty,
• monitor and analyse outcomes from projects, being on the ball and proactively identifying ways to improve and accelerate supporter experiences.

Interviews for this role are provisionally scheduled for week commencing 6th July 2026 and will take place on Teams.

Could this be you?
To be successful in this role, you’ll need some fundraising experience, ideally with experience in legacy or in memory donations. You’ll be an excellent written and verbal communicator, combined with strong emotional intelligence to discuss legacy sensitively. You’ll have strong IT skills, as well as some experience of working with a CRM. A commitment to the aims and objectives of Dogs Trust is essential.

About Dogs Trust
We love dogs. That’s why we do whatever we can to make sure every four-legged friend gets the love they deserve. We’ll never put a healthy dog down, so our work is focused on helping dogs in need, supporting owners every step of the walk, and creating a better world for dogs in the future. It’s what we’ve been doing since 1891 and how we’ve grown to become the UK’s leading dog charity, helping 12,000 loyal friends find their forever homes every year.

To apply for this position please click the APPLY NOW button. Our application process requires you submit a personal statement explaining your interest and suitability for the role.
 
Dogs are incredibly diverse, much like the humans that love them! At Dogs Trust we value diversity, and we're committed to fostering an inclusive culture. We actively encourage applications from people of all backgrounds, abilities, and cultures and believe that a diverse workforce helps us to achieve our mission. Our colleague networks give our people a voice, acting as vehicles for real and meaningful change within Dogs Trust. We truly want to see every candidate shine throughout the entire job application process, interview stages, and during their time with us. If there's anything on your mind or any adjustments you may need, don't hesitate to reach out to us. We're here to support you every step of the way.

Supporter Acquisition & Development Manager

Reporting to:

Head of Fundraising

Location:

Hybrid / Leatherhead (UK-wide considered)

Salary:

£35,000 – £40,000 (dependent on experience)

Role purpose

This is a critical, income-generating role responsible for growing Perennial’s Individual Giving programme and increasing unrestricted income, with a primary focus on supporter acquisition and on supporter development and retention.

This role translates strategy into delivery by converting audiences into supporters, and supporters into income, so our Services team can provide meaningful impact in people’s lives and income into meaningful impact.

You will own and deliver acquisition income targets, and working with our Marketing team lead on the development of audience-led, multi-channel campaigns that attract, convert and retain supporters.

This is an opportunity to build and scale Perennial’s Individual Giving programme from an early stage, shaping propositions, channels and supporter journeys to drive sustainable growth.

Working closely with our marketing and digital teams, you will turn awareness of Perennial into measurable income and long-term supporter value.

Key responsibilities

1. Acquisition strategy, income ownership & growth

· Develop and deliver a data-led Individual Giving acquisition strategy, aligned to organisational income goals

· Own and deliver annual acquisition income targets, with clear accountability for ROI and performance

·  Plan and work with our Marketing and Digital teams to deliver integrated, multi-channel campaigns, leading on the who and the why

· Build and scale regular giving acquisition, as a core long-term income stream

· Develop, test and refine compelling fundraising propositions that convert audiences into donors

· Work collaboratively to identify, test and scale new acquisition channels and opportunities

· Manage and optimise an acquisition budget, ensuring strong return on investment

2. Audience insight, segmentation & targeting

· Identify and prioritise high-value target audiences, including horticulture professionals, industry supporters and the wider public

· Develop clear audience segments and personas, based on behaviours, motivations and values

· Use CRM and campaign insight to drive targeted, personalised acquisition activity

· Ensure all activity is audience-led, insight-driven and performance-focused

3. Campaign delivery, testing & optimisation

· Lead end-to-end campaign delivery from planning through to evaluation and optimisation, working with Marketing to deliver effective branded, cross channel content.

· Implement a test-and-learn approach, continuously improving messaging and targeting

• Monitor and report on key performance metrics, including CPA,ROI and LTV
• Extend campaign lifecycles and maximise value through integrated, multi-channel planning

4. Supporter development & retention

· Design and deliver effective supporter journeys, moving individuals through a typical supporter lifecycle

· Deliver high-quality stewardship and supporter care, including welcome journeys

· Support progression into regular giving  and mid-value giving

· Lead the development of legacy giving within the fundraising programme, working closely with the Head of Fundraising to build a sustainable pipeline.

5. Content, propositions & engagement

• Lead the development and testing of fundraising propositions that clearly communicate impact, urgency and relevance to the horticulture sector

· Work with Marketing & Communications to deliver storytelling-led, conversion-focused content

· Ensure messaging is audience-specific, emotionally engaging and income-driven

6. Data, CRM & insight

• Work closely with Data/CRM colleagues to ensure accurate segmentation and data selection and develop effective campaign tracking and reporting
• Use data and insight to optimise campaign performance, enhance audience targeting and conversion rates, and increase overall supporter lifetime value.
• Ensure all fundraising activity complies with relevant regulations and standards, including General Data Protection Regulation (GDPR), Fundraising Regulator guidance, and Gift Aid requirements.

Scope & resources

· Responsibility for Individual Giving acquisition performance and income growth

· Management of an annual acquisition budget (to be developed and scaled)

· Access to internal expertise across fundraising, marketing, digital and data

· Opportunity to shape agency relationships and campaign delivery

Success measures (KPIs)

· Delivery of annual acquisition income targets

· Growth in new supporters and donors recruited

· Improved cost per acquisition (CPA)

· Increased conversion rates and ROI

· Growth in regular giving numbers and value

· Improved retention and lifetime value (LTV)

 

Person Specification

Essential experience

· Proven track record of delivering successful acquisition or Individual Giving campaigns that meet income or growth targets

· Experience managing multi-channel marketing or fundraising campaigns

· Good understanding of digital acquisition and direct marketing techniques

· Experience managing budgets and analysing performance data

· Experience using CRM systems for segmentation, targeting and reporting

Skills & competencies

· Strong commercial and income-driven mindset

· Excellent analytical and data interpretation skills

· Ability to translate insight into high-performing campaigns

· Strong project and campaign management skills

Personal attributes

· Results-driven, proactive and accountable

· Comfortable working in a target-driven, performance-focused environment

· Collaborative and solutions-oriented

· Motivated by delivering measurable impact through income generation

· Interest in horticulture or the outdoors (desirable)

Why join Perennial

This is a unique opportunity to build and shape a growing Individual Giving programme within a respected national charity supporting people across the horticulture industry.

You will play a central role in turning engagement into income, helping ensure more people can access vital support before crisis happens.

The role offers:

· Real ownership and accountability

· Opportunity to shape strategy and delivery

· Scope to grow income and to make a tangible difference to people’s lives

About The Refugee Council

The Refugee Council is the nation’s refugee charity. Together with community groups, partners and volunteers, we help people who have escaped war and persecution to rebuild their lives, integrate into communities, and play their part in Britain. Born in the aftermath of World War II, our frontline services support over 14,000 refugees each year to find safety, get to know their neighbours, and enter education, training or work. We share our evidence and expertise with policymakers to help build integrated communities where everyone can contribute.

We have offices across the UK where our Services teams provide support to refugees at the local level.

Inclusion and Accessibility

Ensuring that the Refugee Council is an inclusive and accessible place to work is important to us. We want to enable people from different backgrounds to apply and thrive with us. We believe our recruitment process enables that and are also happy to make adjustments on request.

Our Values

Our values underpin everything we do:

• Inclusive: We are inclusive. We work with – not for – refugees and people seeking asylum so they have an equal voice, co-producing projects and ensuring their expertise and experiences are at the heart of what we do.
• Collaborative: We are collaborative. Working with others is a priority in order to have the collective impact that is vital to achieve policy and practice reform.
• Courageous: We speak out when we see injustice, cruelty and unfairness. We always stand up for what we believe is the right thing to do to transform the experiences of those seeking protection in our country.
• Respectful: We are respectful of all those we interact with. We treat everyone – our staff, volunteers, beneficiaries, partners and people we disagree with – with the same respect, professionalism and understanding.

About the Role

As Marketing Manager, you will support the organisation’s public profile, audience engagement and income generation objectives through the delivery of effective, audience-focused and strategically aligned marketing activity.

Leading the organisation’s marketing function, you will ensure the Refugee Council delivers high-quality, consistent and impactful marketing materials, publications, campaigns and audience engagement activity that supports organisational priorities, strengthens supporter engagement and public confidence, and contributes to income generation objectives.

The role is responsible for overseeing the delivery of marketing activity across content, publications, social media and design, ensuring activity is aligned to organisational positioning, audience insight and fundraising priorities.

Staff Benefits

To reward our staff for the value they bring, we offer a variety of enhanced terms and conditions and a wide range of benefits, including:

• Training & Development 
• Employee Assistance Programme 
• Pension Scheme 
• Work/Life Balance Policies
• Employer-Sponsored Volunteering 
• And more.

Let’s work together to improve the lives of refugees in the UK – apply on our website today.

Closing date: 24 June 2026.

Ensuring that the Refugee Council is an inclusive and accessible place to work is important to us. We want to enable people from different backgrounds to apply and thrive with us. We believe our recruitment process enables that and are also happy to make adjustments on request.

We believe that change for people affected by ME won't just happen; it must be made. That's why action and impact are at the heart of everything we do. Whether that's helping people today with support, information, or care. Or working towards securing future change through our research and campaigning work. The intent of everything we do is to pursue positive impact for the lives, rights, and futures of people affected by ME.

As Communications Manager you will play a pivotal role in delivering strategic, impactful communications that advance Action for ME’s work, improve understanding and recognition of ME and support fundraising efforts

The Communications Manager will be responsible for the day-to-day delivery of the communications strategy, leading a team of two other communications staff. You will work closely with colleagues across the fundraising, policy, research and services departments, delivering clear and compelling storytelling, and maximising visibility across media, digital platforms and key stakeholder networks.

Key duties

Leadership and Management

• Work to ensure that people with ME are at the heart of everything we do through meaningful engagement and participation to influence all aspects of communications and marketing.

• Contribute to the development of, and then lead implementation of, the Communications Strategy, ensuring the appropriate involvement of key stakeholders, scoping, evaluating, and improving our practice.

• Maintain a data-insight led approach to the communications work providing regular management information and key performance indicator reports.

• Work as a member of the Extended Leadership Team.

• Line manage Communications Team members, supporting them to set and achieve performance objectives through regular one-to-ones and 12-monthly appraisals.

• Be responsible for Communications budget and the relationship with services providers required for the production of the charity’s digital and printed information and support resources.

Communications and Marketing

• Raise the profile of the impact of ME, and of Action for ME and its work, to enable the organisation to reach more people and better support need, by establishing a regular cadence of appropriate but innovative product across all main social media channels.

• Ensure fundraising is supported by embedding clear calls to action around donations and membership growth as a matter of course.

• Under the direction of the Director of Fundraising, develop all website, press and social media content for charity appeals.

• Market the charity’s Support and Healthcare services, including key digital and printed information and support resources, to the ME community and the professionals working with them, working closely with respective service leads.

• Contribute to income generation by working closely with the Director of Fundraising to develop the communication and marketing materials needed to implement the organisation’s Fundraising Strategy.

• Coordinate the charity’s response to any crisis communications, including developing appropriate crisis management plans and working outside of office hours as required.

• Establish effective systems/processes for gathering, supporting, maintaining, and managing case studies for a range of purposes (including press and media opportunities, public affairs and policy work, and fundraising).

• Draft and issue press releases and media statements and ensure appropriate follow-up by telephoning journalists, contacting picture desks etc. as appropriate.

• Alongside the CEO and any commissioned agency, develop relationships with key press, media and communications stakeholders to enhance the charity’s work.

• Oversee the production of the annual report, on budget, to schedule, taking overall editorial responsibility for content.

• Oversee the ongoing development of our digital engagement including our website and social media and being the point of contact on website issues.

• Fulfil the role of brand gateway keeper, ensuring all digital and printed communications, including information and support resources, adhere to brand guidelines, house style and organisational tone.

• Maintain an up-to-date knowledge and oversight of how ME and related key issues (e.g. Long Covid) are discussed in the media and wider ME community.

• Build networks to enhance the charity’s strategic communications and marketing work.

• Build and maintain an effective social media monitoring regime, ensuring fit for purpose rules of engagement are in place and applied consistently.

Other Key Accountabilities 

• Ensure that all relevant service standards are met including compliance with best practice, legal and regulatory frameworks and internal standards.

• Ensure best value in all our work.

• Undertake any other duty within your ability and within reason, as may be required, from time-to-time, at the discretion of your line manager.

• On occasions, provide management support and cover within the organisation, as needed.

• Act as an advocate for the charity and its work.

Person specification

Experience, Knowledge and Understanding 

• A minimum of 2 years’ experience working in a communications management role

• Experience of developing integrated, insight and audience-led communications plans including social media

• Experience of website and brand management

• Experience of delivering successful campaigns

• Experience of engaging with press and/or media including writing press releases and media briefings

• Experience of working collaboratively with different teams/departments

• Experience of working in charity communications (desirable)

• An understanding of ME and the impact on people affected by it (desirable)

• Experience of integrating fundraising with communications (desirable)

 

Skills, Behaviours and Values

• Adaptable and highly organised with an ability to work methodically, managing and prioritising a varied workload, use your own initiative, work independently, and work well in a team.

• Strong MS Office skills including the ability to use Word, Excel, databases and web-related programmes and software.

Our Brand and Marketing team is looking for a creative, strategic, and proactive B2B Marketing Manager (12-month fixed-term contract – maternity cover) to help grow awareness of the Trust among key delivery and referral partners, ultimately increasing engagement with young people.

Working as part of a team of managers, you will lead the development and delivery of targeted marketing strategies that strengthen our relationships with partners and position the Trust as a trusted and impactful organisation within the sector. Your work will focus on increasing awareness of our services through partner networks, using a blend of digital and traditional channels to reach professionals who support young people.

You will collaborate closely with our in-house creative services team to commission and review high-quality, partner-facing content, and use data and insight to continuously improve performance. You will also play a key role in identifying new opportunities to grow and deepen partnerships, ensuring our approach aligns with and supports our EDI strategy.

This role is perfect for you if you are confident using a range of marketing skills, including digital channels and campaigns, to engage professional audiences and generate referrals. You will have a strong understanding of the B2B marketing communications mix, knowing how to select the right channels and messages to influence and motivate partner organisations.

It is an exciting time to join the team as we continue to embed our new name and brand. This role offers a fantastic opportunity to make an immediate impact during a key period, contributing to high-profile activity as we continue to celebrate our 50th anniversary in 2026.

Harris Hill is recruiting for a Marketing & Digital Fundraising Manager on behalf of an international humanitarian aid charity delivering life-changing programmes across the Middle East, East Africa, and South Asia.

This is a newly created, transformation role. We’re looking for a commercially minded marketing leader to drive brand growth, digital fundraising, and audience expansion. You’ll lead multi-channel campaigns, paid digital activity, content and storytelling, website and donor journey optimisation, while helping position the charity alongside leading global humanitarian organisations.

Working closely with a creatively driven CEO, you’ll have the autonomy to shape the marketing function, manage freelancers and agency partners, and play a key role in growing income, awareness, and corporate partnerships.

Essential experience:

• Established experience leading marketing, digital, fundraising, brand, or a closely related creative role.

• Track record with a strong consumer or supporter facing brand. 

• Demonstrable experience leading or significantly contributing to a brand repositioning or brand growth project

• Proven track record running paid digital campaigns with measurable income growth

• Hands-on experience with Meta Ads Manager and Google Ads, including campaign setup, audience targeting, and conversion tracking

You’ll be joining an ambitious, and growing team at a pivotal stage of the charity’s development, with genuine opportunity to make a visible impact.

• Initial 12 month FTC, with the opportunity to become permanent.

• Stanmore, London.

• Full-time in the office, (with possibility to work hybrid in the future).

• £40,000–£45,000

• Benefits include 28 days annual leave, plus bank holidays.

• Approximately 2 to 4 international field trips per year

Please apply today, the charity is reviewing applications and interviewing on a rolling basis. 

As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.

We're looking for a creative, strategic and data-driven Digital Marketing Manager to lead and develop our digital presence across multiple channels.

Reporting to the Head of Marketing, you'll be responsible for creating engaging digital content and campaigns that inspire audiences, strengthen our brand and showcase the life-changing impact of our work. You'll manage our digital ecosystem, including social media, website development, email communications and digital advertising, ensuring every channel delivers measurable results.

This is an exciting opportunity to take ownership of a significant website relaunch, manage substantial digital brand profiles and shape how a global charity engages with supporters, partners and stakeholders around the world.

Contract Type: Maternity Cover 12 months

Location: London (Flexible working with a minimum of 2 days in the office)

Interviews: Monday 13th July 2026

Help Grow our Individual Giving Programme to Support Young People

 

Every day at The King's Trust, we help young people build the confidence and skills they need to succeed. Behind every life-changing opportunity is a supporter who believes in their potential.

We're looking for an experienced and creative fundraiser to help grow and run the daily management of our Individual Giving programme, inspiring more people to support our work and become loyal, long-term champions of young people across the UK. The Individual Giving Manager is a maternity cover role for one year, starting September 2026.

You'll lead the development and delivery of engaging fundraising appeals across digital and offline channels, creating exceptional supporter experiences that encourage one-off donors to become regular givers. Working closely with colleagues across Fundraising and Brand and Marketing, you'll use data insight, creativity and organisational skills to build meaningful supporter journeys and maximise engagement.

You'll manage campaigns from concept through to evaluation, monitor performance against targets and budgets, and ensure all activity meets fundraising and compliance standards. You'll also support the development of our Individual Giving and Legacies Executive and contribute to a collaborative, inclusive team culture.

What you'll bring

• Experience of delivering successful individual giving or direct marketing appeals.
• Strong project management skills, with the ability to manage multiple priorities and stakeholders.
• Confidence using data and insight to drive performance and improve supporter engagement.
• Excellent written and verbal communication skills, with a flair for inspiring action.
• Knowledge of fundraising compliance and supporter stewardship and journeys best practice.
• A passion for helping young people and communicating the impact of our work.

If you're excited by the opportunity to combine creativity, data and purpose to grow supporter engagement and income, we'd love to hear from you.

Join us and help more young people build brighter futures.

What happens next?  

Please submit a CV, and Cover Letter that includes your experience, transferrable skills and motivation to work for The King's Trust! The Team will be in touch about the next steps shortly after the closing date. 

Why do we need Individual Giving Managers? 

Last year, we helped more than 40,000 Young People, with three in four young people on our programmes moving into a positive outcome in work, education or training. The young people we help face a range of challenges, such as unemployment, mental health issues or some who have been in trouble with the law. We believe all young people should have the chance to succeed, and that young people are the key to a positive and prosperous future for all of us. We want to continue having a positive impact on young people’s lives and we couldn’t do this without the important work of Individual Giving Managers! 

Perks for working at The Trust! 

• Great holiday package! 30 days annual leave entitlement, plus bank holidays. Office closure on the days between Christmas and New Year 
• Flexible working! Where operationally possible, our roles require a combination of office days and working from home (please speak to the hiring manager about this particular role)
• You can volunteer for and/or attend events – The King's Trust Awards, Pride, active events etc. 
• In-house learning platform! Develop your skills for your career and your role 
• Benefits platform! Everything from health and financial well-being support to discounts on your favourite restaurants, shops and cinemas. 
• Personal development opportunities through our Networks – KT CAN (Cultural Awareness Network), KT GEN (Gender Equality Network), KT DAWN (Disability & Wellbeing Network), and PULSE (LGBTQIA+ Network). 
• Fantastic Family leave! Receive 13 weeks of full pay and 13 weeks of half pay for maternity and adoption leave. Receive 8 weeks of full pay for paternity leave. 
• Interest-free season ticket loans 
• The Trust will contribute 5% of your salary to the Trust Pension Scheme 
• Generous life assurance cover (4 x annual salary)