Campaign marketing manager jobs

Role purpose 

To lead the creation, development and optimisation of high-quality, audience-targeted content that supports marketing campaigns, strengthens brand awareness, and enhances engagement across a growing and increasingly diverse range of stakeholders. 

The role will address current capacity gaps within the Marketing and Communications team by generating, repurposing and managing multimedia content that supports programme promotion, brand storytelling and organisational positioning. 

Key relationships 

• Marketing and Communications Manager (line manager)
• Head of Marketing and Communications (dotted line)
• Business Development department, Innovation team, QA and Standards team, Programme Delivery team 
• Centres, particularly Centres of Excellence
• External stakeholders (partners, educators, young people)
• Internal staff contributing to content 

Key responsibilities 

Campaign Support: 

• Work closely with the wider Marketing and Communications team to provide content for campaigns and central communications
• Support delivery of increased campaign volume, scale and impact

Content Optimisation and Repurposing: 

• Repurpose content into multiple formats for use across channels (social, email, web, campaigns etc.)
• Ensure content is effectively reused to maximise reach and value
• Maintain a pipeline of diverse content to support audience segmentation

Content Creation and Development: 

• Develop multi-format content (video, written, visual, digital) tailored to different audiences and sectors 
• Generate evergreen content that can be reused and adapted across campaigns and channels 
• Produce content that supports strategic content aims 

Stakeholder Engagement: 

• Build and manage relationships with internal and external stakeholders to generate authentic, impactful content
• Facilitate user-generated content, including youth voice and partner contributions

Insight and Continuous Improvement: 

• Gather feedback from stakeholders and audiences to refine content effectiveness
• Contribute to test-and-learn approaches to improve engagement and conversion
• Monitor performance indicators such as engagement rates, CTRs and website traffic 

People management responsibilities 

• No direct line management responsibility
• Will support coordination of contributors (internal staff, partners, freelancers where applicable) 

Skills and experience – essential 

• Ability to coordinate multiple projects and deadlines 
• Experience in content creation across multiple formats (digital, video, written)
• Strong copywriting and storytelling skills
• Ability to tailor content to different audiences and sectors
• Experience working with stakeholders to generate content
• Understanding of marketing and communications principles

Skills and experience – desirable 

• Experience capturing content on location
• Experience with brand development and positioning
• Knowledge of content performance analytics
• Experience in education, youth, or sport sectors 

Training and qualifications 

• Experience in marketing, communications, media or related field
• Ongoing professional development in content, marketing or digital communications desirable 

Development/career pathways for this role 

• Progression into Senior Content or Campaign roles
• Development into Marketing and Communications leadership pathways 

Personal qualities – for all roles in the Leadership Skills Foundation 

• Self-motivated and able to work autonomously 
• Customer focused 
• Effective and confident communicator 
• Proactive in approach and able to work on own initiative both collaboratively and independently 
• Adaptable to operational requirements and willing to learn 

Personal qualities – specific to this role 

• Creative thinker with strong storytelling instincts
• Highly organised with attention to detail
• Curious and proactive in identifying content opportunities
• Comfortable engaging with a wide range of stakeholders
• Resilient and adaptable in a fast-paced environment 

The marketing and communications team is small but mighty. We help people find the School for Social Entrepreneurs (SSE), understand what we do and take the next step, whether that is applying for a programme, booking a workshop, coming to an event, becoming a partner or engaging with our work.

We lead programme recruitment across SSE. That includes campaign planning, email marketing, social media, web content, partner communications and applicant journeys. We also manage SSE’s outbound communications, making sure our messages are clear, timely and joined up across newsletters, press, stakeholder updates, programme promotion and wider brand activity.

It is a creative, varied team where the work moves quickly and no two days feel the same. You will work across the full communications mix, helping us turn ideas, stories and programme information into clear, engaging content that reaches the right people and encourages them to act.

The work is fast-paced, but it is also genuinely rewarding. Good marketing at SSE means more social entrepreneurs hear about the support available to them, more partners understand our impact and more people see the value of social enterprise. We are practical, collaborative and always looking for ways to improve. If you enjoy making things clearer, sharper and more engaging, and you want to see your work make a real difference, this is a brilliant team to be part of.

The Communications and Marketing Manager is a full-time role responsible for planning, delivering, and evaluating Childnet’s communications and marketing strategy. The role involves managing digital channels, including the website, email newsletters, and social media, to effectively engage children, young people, families, educators, and other partners. Day-to-day tasks include creating clear and compelling content, overseeing communications campaigns for events such as Safer Internet Day, coordinating Childnet's press and media activity, and ensuring consistent branding and messaging across all materials. This role will collaborate closely with the wider Childnet team to promote resources, events, and initiatives, and will monitor analytics to improve reach and impact. This is a hybrid role based in Greater London, with one day a week in office.

To access full details of this role click on ‘Redirect to recruiter’ and download the pdf file titled 'Communications and Marketing Manager Application Pack'. It contains the job description and instructions on how to apply.

Community Marketing Manager  for CharityConnect/CharityJob

12-month Fixed Term Contract - Hybrid  £37,000 - £40,000

CharityJob is the UK's most trusted job board for the charity sector.   CharityConnect is our community platform.  In 2026/27 we're integrating CharityConnect more closely with CharityJob, and turning it into something the sector wants to be a part of.   The strategy is in place. What's needed now is someone with the energy, creativity and commercial instinct to execute it. 

You'll have genuine ownership, a clear brief, and the opportunity to build something the sector will love. 

What you'll be doing 

This is a hands-on, varied role. You'll own the day-to-day running and growth of Charity Connect, managing the community, planning and delivering events, running email and social campaigns, building sector partnerships, and growing our audience. 

You'll be: 

• Managing our online community.Seeding discussions, supporting super users and refreshing content 

• Planning and delivering a minimum of 10 networking events across the year, including sourcing and managing high-profile sector speakers 

• Driving audience and registration growth through targeted email campaigns and owned channel activity 

• Increasing in-platform engagement through relevant content

• Working with our product and design teams to integrate the CharityConnect and CharityJob brands, creating clearer user journeys between the two platforms 

• Building relationships with sector bodies for co-branded content partnerships 

• Managing early-stage commercial activity including newsletter sponsorship and event sponsorship 

• Owning our KPI framework, reporting monthly to the senior team against agreed targets 

You'll thrive in this role if you 

• Have experience in community management and/or digital marketing, ideally within a membership body, media brand or digital platform 

• Are a strong, confident communicator who can craft discussion threads, newsletters and emails that genuinely engage our community 

• Know how to grow and engage an online audience and have the data literacy to understand what's working and what isn't 

• Are organised enough to juggle events, campaigns, partnerships and community management simultaneously

• Can build relationships with senior sector figures.From event speakers to commercial sponsors, and make them feel valued 

Experience with email platforms, OneSignal, basic SEO and sponsorship relationships would be a bonus, but we're more interested in the right person than a perfect checklist. 

Location:  Hybrid. Tuesdays and Thursdays in our Kingston Upon Thames office 

We're committed to building a team that reflects the diversity of the sector we serve. We welcome applications from all bac kgrounds 

About us: 

We are an international humanitarian organisation that strives for a world free from poverty, fear and oppression. We deliver life-saving and life-changing interventions to the world's poorest and most vulnerable people. From rapid emergency response to innovative development programming, we go to the hardest to reach places to make sure that no-one is left behind. With 3000 staff of more than 50 nationalities, Concern operates in 25 of the world’s poorest countries, helping people to achieve major and long-lasting improvements in their lives. 

Benefits
•    25 days’ annual leave, pro-rated for part-time employees.
•    Office closure between Christmas Day and New Year’s Day
•    Flexible hours and hybrid working
•    Annual leave purchase scheme
•    Enhanced parental leave pay
•    Stakeholder pension
•    Season ticket loan
•    Cycle scheme
•    Life assurance
•    Access to Employee Assistance Programme (EAP)

Details of our benefits could be found on our website.

Job Location: Belfast (Hybrid)

Staff are expected to come into their base office once per week. Staff are also able to flex their start and finish times between the hours of 7am to 7pm daily. 

Our Belfast office is located in an historic building in a lively area, close to the Ulster University Belfast campus, cafés, restaurants, shops, and excellent transport links. The building is full of character, blending historic charm with modern, flexible workspaces designed for collaboration and creativity.

About the role

The Direct Marketing Executive will play a key role in delivering high-quality direct marketing campaigns that drive income and engagement from individual supporters. Focusing on cash appeals and alternative gifts, this role will manage the planning, delivery, and evaluation of multi-channel campaigns that inspire supporters to give, strengthen loyalty, and maximise return on investment.

About You

You are organised, proactive and experienced in delivering successful direct marketing campaigns across channels such as direct mail and email. With excellent planning and project management skills, you can manage multiple campaigns from concept to completion, working collaboratively with colleagues, agencies and suppliers to deliver high-quality results on time and within budget.

You have strong analytical and numerical skills, enjoy working with data and databases, and use campaign insights to drive continuous improvement. Comfortable using Excel, Word and CRM or database systems, you're confident managing campaign data, monitoring performance and identifying opportunities to improve supporter engagement and response.

An excellent communicator, you have strong written skills and experience writing and editing compelling email and campaign copy. You build positive relationships with internal stakeholders and external partners, working collaboratively while confidently managing priorities, negotiating deadlines and solving problems as they arise.

You're highly organised, able to manage a varied workload and adapt quickly in a fast-paced environment. You take ownership of your work, bring fresh ideas and a creative approach to campaign development, and are always looking for ways to improve results.

Ideally, you'll have experience within the charity sector, individual giving or supporter fundraising, along with an understanding of digital marketing, donor care and audience segmentation. Most importantly, you're motivated by the opportunity to create meaningful campaigns that inspire supporters and make a lasting impact.

To view the full job description and person specification, please click on the link below to download the document.

Equality, Diversity, and Inclusion: 

Concern Worldwide encourages all qualified candidates, irrespective of gender, ethnicity and origin, disability, political beliefs, religious beliefs, sexual orientation, or socio-economic status to apply to become a part of the organisation. Concern is against all forms of discrimination and unequal power relations, and is committed to promoting equality.

HOW TO APPLY

To apply for this post, please upload your CV and cover letter explaining how you meet the essential and desirable criteria for the position by 26th July 2026. 

Your cover letter will be scored against each of the listed requirements listed in the job description. To give yourself the best chance of being shortlisted, please copy each criterion into your cover letter and explain under each one how your experience, skills, or achievements demonstrate your suitability. Use clear and specific examples to support your statements.

Concern will shortlist only those candidates who clearly demonstrate that they meet all essential criteria. If a high number of applicants meet the minimum requirements, we will assess and score candidates against the desirable criteria to determine who will be invited to interview. It is therefore important that your application provides detailed evidence of how you meet the role requirements.

All candidates who are short-listed for an interview will be notified via email.

Candidates must be legally entitled to work in the UK at the time of application.

Conditions of Appointment: 

Pay band: GB4

Belfast: £30,075 - £33,416, based on full time hours (35 hours per week)

New employees typically start at the beginning of their pay band.

The successful post holder will be required to complete a criminal records self-declaration form and a Basic AccessNI check. 

Having a criminal record will not necessarily debar you from working with Concern Worldwide. This will depend on the nature of the position, together with the circumstances and background of your offences. 

We are seeking a proactive, highly organised Campaigns Officer to join the Communications Directorate at the Royal College of Radiologists, playing a key role in delivering impactful, insight-led marketing campaigns that engage members and stakeholders.

This is an exciting opportunity to take ownership of multi-channel marketing campaigns from brief to evaluation, helping to shape how we promote our membership, workforce and brand priorities. Working closely with Brand, Content and Membership teams, you’ll deliver compelling messaging, coordinate activity across channels and use data to continually improve performance. If you thrive on turning strategy into action and want to make a tangible difference through effective communications, we’d love to hear from you.

What you’ll do

• Plan, coordinate and deliver targeted, insight-led marketing campaigns from brief through to evaluation.
• Develop clear campaign plans including objectives, audiences, messaging, channels, timelines and KPIs.
• Commission high-quality campaign assets and write engaging, on-brand copy across email, social and digital platforms.
• Manage multiple marketing campaigns simultaneously, keeping activity on track and stakeholders informed.
• Monitor performance using analytics tools, reporting on results and using insight to optimise future activity.
• Collaborate with Brand, Content and Membership teams to ensure joined-up, consistent communications.
• Identify opportunities to improve targeting, testing and campaign effectiveness through continuous learning and optimisation.

What you’ll need

• Experience independently delivering multi-channel marketing or campaign activity from planning to evaluation.
• Strong project management and organisational skills, with the ability to prioritise and meet deadlines.
• Confident copywriting skills and the ability to adapt tone and messaging for different audiences and platforms.
• Experience using analytics and performance tools (e.g. Google Analytics, Google Ads or similar) to track and improve results.
• A data-informed mindset, with experience using testing and insight to refine campaigns.
• Excellent communication and stakeholder management skills, with a collaborative, solutions-focused approach.
• Proactivity, sound judgement and the confidence to take ownership of your work.

Why join us

• Make a difference to the lives of Doctors and the specialities they work in every day!
• Hybrid working (60% working week can be done remotely)
• Modern working environment
• Equipment provided to work from home
• Generous annual leave allowance
• Excellent pension scheme
• Interest free season ticket loan and cycle to work scheme
• Employee Assistance Programme

Would you like to be part of a young and vibrant charity that is dedicated to supporting those who have been bereaved by suicide?

We are expanding our team and looking for a Marketing & Community Engagement Manager. This is a new role working with the Community Engagement Director to lead in the design and delivery of Suicide&Co's marketing and community engagement activity, helping more people discover our services, access support, and become part of our community through fundraising, volunteering and partnerships.

Working across the organisation, you'll develop engaging campaigns, build meaningful relationships with supporters, ambassadors and partner organisations, and oversee our digital communications to ensure they authentically reflect the voices of our community and tone of Suicide&Co.

Managing our Digital Content Executive, you'll ensure every campaign and piece of content delivers impact while supporting the continued growth of Suicide&Co's reach, reputation and influence.

Supporter Marketing Coordinator

Contract type: Permanent, Full Time, 35 hours per week.

Location: London, UK

UK hybrid working – a minimum of 40 % of working time is spent face-to-face (London office, external meetings or travel). 60/40 hybrid working at WaterAid means roughly three days wherever you work best and two days together in person. 
 

Salary: £34,894 per year with excellent benefits 
 

Change starts with water. Change starts with you. 

Every day, millions of people live without clean water, decent toilets and good hygiene. WaterAid exists to change that – for everyone, everywhere. Join us, and your energy will help unlock people’s potential and create a fairer future. 

About WaterAid 

We’re a global federation driven by one vision: a world where everyone, everywhere has clean water, sanitation and hygiene by 2030. Powered by our values of Respect, Accountability, Courage, Collaboration, Integrity and Innovation, we work alongside communities, partners and supporters to make change happen. 

About the team 

The Supporter Marketing team sits at the heart of WaterAid’s relationship with its supporters, delivering impactful campaigns that raise income, build engagement and drive public awareness. Working across acquisition, retention and integrated campaigns, the team plays a vital role in growing and strengthening supporter relationships at scale. 

About the role 

As our Supporter Marketing Coordinator, you will play a key role in enabling the delivery of high-impact marketing and fundraising campaigns, working closely with campaign managers and senior stakeholders across the organisation. 

You’ll help keep campaigns running smoothly, ensuring plans, data, budgets and reporting are well managed, while also contributing directly to campaign delivery through defined activities and test-and-learn projects. 

This is a great opportunity to build experience in campaign delivery, reporting and stakeholder coordination within a fast-paced, purpose-driven marketing team. 

In this role, you will: 

• Coordinate the planning and delivery of supporter marketing activity, ensuring timelines and key milestones are met 
• Support delivery of major campaigns (e.g. Winter appeals, Regular Giving programmes) by coordinating inputs, actions and deadlines 
• Work with campaign managers to deliver activity, taking ownership of defined components such as assets, approvals and data requests 
• Coordinate weekly performance reporting and produce clear summaries to support decision-making 
• Own the purchase order and invoicing process, ensuring accurate tracking and compliance of spend 
• Maintain team trackers, plans and workflows, ensuring clear visibility and alignment across teams 
• Build strong relationships with internal stakeholders (e.g. Digital, Finance, Brand and agencies) to support effective delivery 
• Contribute to improving team processes and ways of working
• Champion WaterAid’s commitment to equity, inclusion and safeguarding. 

Requirements

To be successful, you will need: 

• Experience in a coordination, administrative or operational role, ideally in a marketing, fundraising or similar environment 
• Strong organisational skills and the ability to manage multiple tasks and deadlines 
• Confidence working with stakeholders across different teams 
• Good numerical skills and experience supporting financial processes such as invoicing or budget tracking 

Although not essential, we’d prefer you to have: 

• Experience working in a charity, marketing or fundraising environment 
• An interest in developing a career in marketing or fundraising

Closing date: Applications close 12:00 PM UK time on 22 July 2026. Interviews are expected to take place week commencing 27 July 2026.

How to apply: Click Apply to upload your CV only and Cover Letter. 

Can I use Artificial Intelligence (AI) technology in my application? 

At WaterAid, we strongly advise against using AI technology at any stage of the recruitment process. Our goal is to ensure a fair and transparent process that provides every applicant with an equal opportunity to succeed. We value hearing about your unique experiences and perspectives in your application, and, if shortlisted, during the interview as well. 

Pre‑employment screening 

To apply for this role, you must be able to demonstrate your eligibility to work in the respective country. All pre-employment checks will be carried out according to local law and WaterAid’s Safer Recruitment policy. All UK based roles require a basic Disclosure and Barring Service (DBS) check. 

Benefits

• 36 days’ holiday (including 8 Bank Holidays) 
• Option to buy an extra 5 days’ annual leave 
• Employer pension contribution up to 10 % 
• Flexible and hybrid working arrangements 
• Season ticket loan 
• Free annual eye tests 
• ‘Give as you Earn’ charitable giving scheme 
• Enhanced parental leave (maternity, adoption/surrogacy, shared parental and paternity) 
• Sabbaticals 
• One paid volunteer day each year 

As part of our annual leave policy, all employees receive three additional days of annual leave on top of their standard allocation of 25 days. These days are designated to cover the period when our UK office closes between Christmas and New Year, allowing all UK WaterAiders to take a well-deserved break. 

These days are automatically scheduled and cannot be changed or moved. Annual leave is accrued based on your start date. If sufficient leave has not been accrued by the time of the closure, the 3 days will be taken as unpaid leave or pro-rated, depending on your circumstances. 

Our People Promise 

We will work with passion and focus to make sure everyone everywhere has clean water, decent toilets and good hygiene. WaterAid is a place of purpose – where people have a real commitment and shared responsibility for the impact we have. We are a global community with diverse backgrounds and perspectives, motivated by inspiring, stimulating work. We are determined to be a place where people feel safe and able to contribute their voice and truly live our values. 

Equal Opportunities 

We welcome applications from people of all backgrounds, beliefs, customs, traditions, ways of life and status. This includes, but is not limited to, race, ethnicity, caste, colour, gender, language, religion, political or other opinion, national or social origin, property, birth, disability status, neurodiversity, age, marital and family status, sexual orientation and gender identity, health status, place of residence, economic and social situation. 

Safeguarding 

We are committed to protecting everyone we come into contact with. We have a zero- tolerance approach to abuse of power, privilege or trust across our global work, and to any form of inappropriate behaviour, discrimination, abuse, bullying, harassment, or exploitation. Safeguarding the people and communities we work with, our staff, volunteers and anyone working on our behalf is our top priority, and we take our responsibilities extremely seriously. All offers of employment are subject to satisfactory references and appropriate screening checks (which can include counterterrorism, safeguarding and criminal records checks). 

Together, we’ll change the world through water.

Join us and be part of the change!

This person will play a critical role in the development and implementation of Ben’s digital marketing strategy.  This role will align with Ben’s strategic goals to raise awareness within the industry, whilst facilitating direct digital marketing to our audiences to support our fundraising and income generation plans.  Alongside this, this person will help to manage the online community.

Job Overview

Own and implement results-focussed, cross-channel campaigns and general marketing activity, to increase awareness, drive engagement and increase enquiries for our services, support and income generation

Key responsibilities:

· Plan and build the communications calendar, with the Comms teams

· Maintain social media presence and manage engagement across all channels

· Plan and build digital customer journeys and campaigns across social, email, advertising, SEO/SEM and website, for both the support function, fundraising and business development

· Work with the fundraising team to plan and develop campaign materials, and lead generation pathways.

· Plan and manage website content (using Umbraco) for awareness, engagement and support pages

· Monitor and report on metrics across digital platforms to refine and improve ongoing activity

· Plan, implement and monitor new service and business development campaigns, working with the relevant teams.

· Work with agencies to create campaign materials, working to Ben branding guidelines

· Set up and report on metrics across social and digital platforms, recommending areas for improvement.

· Ensure the digital marketing plan and implementation aligns with core business objectives and priorities

· Play an active role in defining and packaging products and services, developing appropriate value propositions

· Support with organisational projects, where relevant.

· Strong focus on ROI

· Specific, additional tasks to support Marketing, Awarenes and Engagement.

This job description is not intended to be an exhaustive list of responsibilities and will be regularly reviewed and amended as necessary.

Our Values

· Passionate

· Respectful

· Inclusive

· Driven

· Empowered

Job Specific Competencies

Technical knowledge:

· Website content management (preferably Umbraco)

· Social media ad and organic management, for individual platforms and Sprout

· Email automation tools (DotDigital)

· Experience of SalesForce would be useful, and Zapier for data transfer

· Some experience of GA4 and reporting on web stats

· General MS and Google work tools

Skills:

· Analytical and reporting skills to share metrics across digital platforms

· Results driven

· Good communication skills – being to explain plans and ideas and provide meaningful reports and feedback

· Innovative thinker – finding new and better ways to approach tasks and objectives

· Copywriting, particularly from a user/customer journey perspective

Qualifications required:

· Marketing related qualifications – academic or job specific

· Degree preferable

Experience required

Essential:

· 6+ years in marketing

· Building cross channel campaigns, with demonstrable ROI

· Extensive experience working with social media and digital platforms, and related management tools

Desirable:

· Cross-functional working

This job is suitable for someone who…

· Has values which align with the organisations core values and is committed to upholding high standards of integrity and accountability.

· Understands different and complex customer journeys, and how to use marketing tools to reach and engage with those audiences.

· Is focussed on continually improving performance across platforms and for campaigns generally.

· Is flexible and adaptable.

· Is conscientious and motivated to deliver to deadlines.

· Is creative and take a solution focused approach.

· Is open and honest and demonstrate integrity.

About the role

SMK is at an exciting moment in its history with a newly launched strategy Change is Possible 2026 -2028, a recently appointed permanent Chief Executive this year and a new Chair. The refreshed vision and mission of SMK is both ambitious and needed in our drive to support campaigners across the UK.

Digital engagement is evolving, and fast, so that is why we’re looking for a creative, experienced, strategic and data-driven Digital Marketing Manager to lead, develop and grow our digital presence across multiple channels. You'll manage and support our digital ecosystem, including social media, website development, email communications and digital advertising, ensuring every channel delivers measurable results.

Working closely with the Head of Marketing and Communications and the Training and Consultancy team, you'll be responsible for creating engaging digital content that inspire audiences, strengthens our brand and supports the communications and digital function at SMK. Importantly, you have the experience to successfully promote and drive sales of our training programmes through digital marketing techniques to optimise performance.

About You

You are passionate about the power of people to create social change and are motivated by SMK’s mission. You enjoy working collaboratively and thrive in a flexible, fast-paced environment where you can take initiative and adapt to changing priorities.

You are organised, proactive and solutions-focused, with a willingness to learn and develop your skills. Comfortable managing your own workload, you bring curiosity, creativity and a commitment to using insights, innovation and new technologies to help maximise impact.

The specific skills, knowledge and experience required to thrive in this role are set out in the Person Specification.

Job description

Marketing

• Social media management including the creation of a data led strategy and implementation plan for SMK’s channels.
• Manage the planning, creation, and scheduling of multiple marketing projects, ensuring the ‘SMK voice’ through tone and brand is implemented across digital channels.
• Create the vision for the annual SMK National Campaigner Awards social media approach and manage the roll out.
• Write compelling and impactful content for SMK’s digital channels.
• Create graphics and video content for digital channels using Canva.
• Manage paid digital ads (LinkedIn, Google Ads).
• Support the crafting and implementation of email marketing via Mailchimp including audience segmentation.
• Support the audience development strategy including research and data management.
• Identifies opportunities to increase sales (bookings for training/ events), growing reach and engagement.
• Support the development and implementation of a content strategy.

Website

• Support the Head of Marketing and Communications with the relaunch of a new website in 2026/2027.
• Lead on how AI is affecting search (SEO/GEO) and what SMK’s website needs.
• Monitor and translate website performance using analytics tools (e.g. Google Analytics).
• Implement and manage on-page SEO/ GEO best practices (keywords, metadata, content optimisation).
• Identify opportunities to improve search visibility and organic traffic.

Data, Insight & Reporting

• Monitor, analyse, and report on digital marketing performance.
• Use data to continuously optimise marketing activity.
• Provide insights into audience behaviour and trends.
• Database management, including cleaning and updating records.
• Support the implementation and management of the CRM (Salesforce).
• Undertake relevant training when required.

Other

• Undertake any other duties commensurate with the purpose and remit of the post.

Please read the attached job pack for details about the person specification. 

This role will manage all of Ben’s social media channels to grow audience numbers and improve engagement with our followers.  This person will also play a key role in developing and implementing customer journeys and campaigns to support Ben’s fundraising, services and community activities. 

Key responsibilities:

· Input in to and implement Own and implement the social media and newsletter calendars, continually assessing and improving performance metrics.

· Working with Communications and external agencies, develop content to support the social and digital implementation of marketing activities.

· Deliver digital marketing campaigns across email, social, paid and web to support audience growth and marketing and fundraising objectives.

· Content creation – videos, graphics and copy for social media

· Analyse campaign performance, user behaviour and engagement metrics to inform optimisation and reporting.

· Support marketing and retention activity, helping develop new customer journeys and lifecycle programmes.

· Contribute to marketing around trade shows, events and brand activations.

· Manage content updates, newsletters and CMS activity in collaboration with editorial teams.

· Work across new digital tools and emerging technologies to provide optimal user experience, as part of wider customer journeys.

· Work independently to manage deadlines, juggle multiple tasks and adapt quickly to changing priorities.

· Report against metrics for all channels, and make recommendations for improvements, test and implement.

· Support the Outreach team to build and manage the digital community and assist with ongoing communications.

· Support with organisational projects, where relevant.

· Strong focus on ROI

· Specific, additional tasks to support Marketing, Awareness and Engagement.

This job description is not intended to be an exhaustive list of responsibilities and will be regularly reviewed and amended as necessary.

Our Values

· Passionate

· Respectful

· Inclusive

· Driven

· Empowered

Job Specific Competencies

Technical knowledge:

· Social media ad and organic management, for individual platforms and Sprout

· Email automation tools (DotDigital)

· Experience of SalesForce would be useful, and Zapier for data transfer

· Some experience of website content management and GA4

· General MS and Google work tools

Skills:

· Good at planning and managing a busy communications calendar

· Excellent social media management

· Analytical and reporting skills to share metrics across digital platforms

· Results driven

· Good communication skills, with both social media audiences and within internal teams

· Innovative thinker – finding new and better ways to approach tasks and objectives

· Copywriting for socials

Qualifications required:

· Marketing related qualifications – academic or job specific

· Degree preferable

Experience required

Essential:

· 3-6  years in marketing

· Experience working with social media and digital platforms, and related management tools

· Content development for social media

· Good understanding of Google, GA4

· Social and digital advertising, with a focus on ROI

· web content production and structuring via a CMS

Desirable:

· Working knowledge of Umbraco

· Charity sector marketing would be helpful, but not essential.

This job is suitable for someone who…

· A good team player, able to work across different functional teams.

· Strong digital marketing skills (email, social, analytics, CMS).

· A responsible and respectful approach to online interactions.

· A data-driven mindset with the ability to interpret and act on insights.

· Curiosity for new technologies and an eagerness to test, learn and optimise.

· A proactive, “joiner” attitude — someone who enjoys contributing broadly within a lean team.

JOB TITLE: Marketing Executive

REPORTING TO: Senior Marketing Manager

HOURS: 36.25 / Full time

JOB TYPE: Full time — Permanent

SALARY: £26,500

At Waverley Abbey, we’ve got an important job to do: to extend and build the Kingdom of God through encounter with Him, through education, encounter and enterprise – for spiritual and cultural renewal for this generation and generations to come.

Job Purpose As a Marketing Executive at Waverley Abbey, you’ll play a crucial role in supporting the Marketing Department by executing digital marketing campaigns (predominantly email and social) and other key marketing activities as needed. The role encompasses all areas of marketing execution and will develop and grow with the right candidate. However, your primary focus will be on digital marketing: organic social media, email comms and marketing, community engagement, and paid social media. By doing so, you’ll help increase brand awareness, drive engagement, and expand our reach among both existing supporters and new audiences.

Organic Community Social Media Management

> Manage organic social media channels, ensuring consistent and engaging content across platforms.

> Plan, schedule, and publish posts that reflect Waverley Abbey’s mission and values.

> Monitor performance, identify opportunities for growth, and optimise content for engagement and reach.

 > Increase community engagement across digital platforms by monitoring and responding to reviews, comments, and messages in a timely and brand-appropriate manner.

> Foster positive interactions that strengthen relationships and enhance brand reputation.

> Provide regular insights to the team on engagement trends and feedback. Paid Social Media Ads Management

> Support the execution of paid social media campaigns across platforms such as Meta, LinkedIn, and TikTok.

> Monitor performance, optimise ads for ROI, and provide regular reports to the Senior Marketing Manager and Head of Marketing and Communications. Email Campaign Set-Up

> Build and schedule email marketing campaigns, including building/designing the emails, list segmentation, content creation, scheduling, and performance reporting. Ensure emails are optimised for deliverability, open rates, and click-through rates.

> Ensure emails are optimised for deliverability, accessibility, open rates, click-through rates and email best practice standards.

> Support continuous improvement through testing and data-driven recommendations. Brand Management

> Support the implementation of the organisation’s brand guidelines across all digital marketing activities.

> Ensure consistency and alignment with brand values, messaging, and visuals. Support Strategy Development

> Contribute to the development and execution of marketing strategies and campaigns that increase brand awareness, drive engagement, and expand our reach to both existing supporters and new audiences. Collaborative Working

> Contribute to a positive, collaborative, and supportive environment within the Marketing & Communications team.

> Provide technical guidance and support to team members regarding digital marketing tools and platforms, helping to build a culture of continuous learning and development. In Addition

> Carry out any other reasonable tasks as requested by your line manager or as required by the needs of the organisation.

Requirements - Essential

>Due to the nature and context of this role, there is a genuine occupational requirement for the postholder to be a practising Christian, in accordance with Schedule 9 of the Equality Act 2010. The postholder will be expected to affirm the Statements of Faith of Waverley Abbey Trust and to demonstrate a commitment to its Christian ethos in the way they carry out their duties.

> Excellent written and verbal communication skills with the ability to devise compelling, on-brand and audience-relevant copy with little external input

> Exceptional attention to detail, with outstanding spelling, grammar and proofreading skills, and the ability to consistently produce accurate, high-quality content

> Excellent working knowledge of HubSpot for both email creation, social media scheduling and CRM management

>Good level of experience of paid social media advertising platforms and strategy (e.g., Facebook Ads Manager)

>A passion for marketing and a keen interest in utilising digital channels

> The ability to work effectively in a collaborative team environment.

> Excellent organisational skills with the ability to manage multiple

> tasks and meet deadlines in a fast-paced environment.

>An appetite to learn on the job and deepen skills Requirements 

Desirable

>A qualification in digital marketing or a relevant field.

 > Experience working in marketing for a Christian charity or organisation.

>AI tool management – using AI tools to work smart not hard

 MAIN TERMS OF EMPLOYMENT Type of contract Full time permanent. Salary range £26,500 Hours of work 36.25 hours per week Place of work Hybrid working pattern, two days minimum in office, Waverley Abbey House, Farnham. Pension and life assurance After satisfactory completion of the probation period, you will be eligible to join the Group Personal Pension plan. Employees contribute a minimum of 5% of salary when joining Aegon (the company pension scheme), with Waverley Abbey contributing 3% in the first year, increasing to 5% thereafter.  Annual holiday 25 days pro rata (plus public holidays) per calendar year.

Salary:£35,000 - £40,000 plus £3,954 London Weighting Allowance per annumContract: Permanent, full time
Location: Horseferry Road, London (hybrid working with a minimum of two days per week in the office)
Closing date: 21 July 2026
Interview dates: 30 & 31 July 2026

Are you an experienced marketer who can turn organisational priorities into compelling campaigns that engage, inspire and deliver measurable results?

We're looking for a Marketing Manager to join our Marketing and Communications team. This is an exciting opportunity to lead the development and delivery of marketing campaigns that raise awareness of Blue Cross services and support public affairs objectives and wider organisational priorities

Working closely with colleagues across the charity and external agency partners, you'll create audience-focused marketing activity that increases awareness, engagement and support for Blue Cross, helping us reach more people and pets when they need us most.

More about the role

As Marketing Manager, you will be responsible for planning, delivering and evaluating integrated marketing campaigns across a range of channels. You'll work closely with Service and Public Affairs teams to understand objectives, identify target audiences and develop effective activity that delivers against agreed goals.

You will manage relationships and work with external agencies, oversee campaign development and delivery, monitor performance and use insight to continuously improve results. Working collaboratively across the Marketing and Communications team, you'll ensure campaigns are aligned to our brand, audience needs and organisational priorities.

This role is based at our Horseferry Road office in London with hybrid working arrangements in place.

What you will be doing

• Developing and delivering integrated paid marketing campaigns that support organisational objectives
• Working with internal stakeholders to understand priorities and translate them into effective marketing plans
• Work with media, creative and other external agencies
• Developing campaign briefs and overseeing the creation of marketing assets
• Identifying and engaging target audiences through effective channel planning
• Monitoring and optimising campaign performance to maximise impact and return on investment
• Evaluating campaign outcomes and sharing insights and recommendations
• Ensuring all activity aligns with Blue Cross brand guidelines
• Building strong relationships across the organisation and acting as a trusted marketing advisor
• Keeping up to date with marketing trends and best practice to improve campaign effectiveness

About you

You will be an experienced marketing professional with a strong track record of delivering successful multi-channel campaigns. You will be confident managing projects from concept to evaluation and comfortable working with a wide range of stakeholders and agency partners.

You'll be a strong communicator who can influence, collaborate and build relationships across different teams. Organised and adaptable, you'll be able to manage competing priorities while maintaining a focus on delivering high-quality outcomes.

You will bring creativity, commercial awareness and analytical thinking, using insight and data to inform decisions and drive continuous improvement.

Essential qualifications, skills, and experience

• Proven experience delivering multi-channel marketing campaigns, including digital and paid channels
• Experience developing and implementing marketing plans that achieve agreed objectives
• Experience working effectively with internal stakeholders and external agencies
• Strong understanding of brand management and brand consistency
• Ability to use campaign data and insight to evaluate performance and inform future activity
• Excellent project management and organisational skills
• Strong communication, influencing and presentation skills
• Ability to manage multiple priorities and deliver results to deadlines
• The ability to demonstrate, understand and apply our Blue Cross values

Desirable qualifications, skills, and experience

• Professional marketing qualification (CIM or equivalent)
• Experience of audience segmentation and campaign optimisation
• Experience working within the charity or not-for-profit sector
• Experience supporting public affairs, campaigning or advocacy communications
• Experience managing marketing budgets
• Experience using marketing automation, CRM or audience insight tools

Selection process

Interviews will take place in person at our Horseferry Road office in London on 30 and 31 July 2026. The selection process will include competency-based interview questions and a presentation task. Further details will be provided to shortlisted candidates.

How to apply 

Please visit our website and submit your application through our careers site and answer the application questions, demonstrating how you meet the essential criteria. 

We reserve the right to close this vacancy early should we receive a high volume of applications.

Blue Cross benefits

Our people are the most important part of delivering our purpose. If it were not for their amazing efforts and commitment, we would not be able to make the difference that we do today.  

In return, Blue Cross wants to ensure we provide you with the best working environment we can. We want you to be happy working for us and will do everything we can to make sure you are.  

Our generous benefits package includes: 

• Full time equivalent of 38 days holiday rising to 43 with service (including Bank Holidays)  
• Programmes for physical and mental wellbeing support  
• Free access to GP via MetLife- 24/7 GP services, private prescriptions and more for you and your family   
• Health cash plan  
• Unlimited access to an employee assistance programme  
• Pension scheme with enhanced employer contribution   
• Professional fees paid with Continuing Professional Development and personal development support.  
• Life assurance   
• 20% discount on Pet Plan pet insurance   
• Enhanced family friendly policies   
• Recognition scheme   
• Annual volunteer days  
• Charity worker discounts across a variety of retailers 

To read more about the benefits Blue Cross has to offer, please visit the 'why work for us' page on our website.

Do you have experience managing paid digital acquisition campaigns? Great Ormond Street Hospital Charity are hiring for a Senior Individual Giving Executive to join our acquisition team. 
 

With a focus on paid digital, DRTV and telemarketing campaigns, this is an exciting opportunity for someone with experience in fundraising, direct marketing or campaign management to work across a range of acquisition channels and help recruit new supporters to our Regular Giving and Lottery programmes.
 

Salary
 

The salary for this position is £38,692 per annum and we operate a hybrid working policy of a minimum of 2 days per week in the office. 

In line with our EDI strategy and Total Reward policy, we calculate our salaries based on benchmarking data across the charity sector. To ensure fairness for existing staff and new joiners, we do not offer salaries above the advertised rate.

Key Responsibilities

• Manage the day-to-day delivery of regular giving and lottery campaigns to recruit new supporters. 
• Develop campaign briefs and work with internal stakeholders and external agencies to deliver campaigns on time and to budget.
• Manage end-to-end campaigns across paid digital, DRTV, telemarketing and other online and offline channels, from creative development through to campaign analysis and optimisation.
• Lead a test-and-learn approach by using campaign insight and analytics to identify trends, measure performance and inform future campaign activity.
• Contribute to the development and testing of new fundraising products and campaign ideas.

Skills, Knowledge and Expertise

• Previous experience managing campaigns.
• Strong project management skills, with the ability to manage multiple projects.
• Experience of digital campaigns, including paid social and paid search.
• Excellent communication and relationship building skills. 

Previous experience working within the charity sector is desirable but not essential for this role. 

About the Team

This role sits within the Committed Giving Team, which is responsible for the acquisition and retention of regular giving supporters. The team work across 3 key areas; Acquisition (Paid Digital and offline channels), Direct Dialogue Acquisition (Face to Face channels) and Stewardship. The team work closely together with the shared aim of delivering exceptional supporter experience and raising the reliable income the hospital needs to help provide extraordinary care for seriously ill children and their families.   

DBS - the successful candidate will be subject to a basic DBS check as part of the pre-employment process.