Campaigner jobs in Birmingham

Reports toDirector of External Relations

Hours37.5 hours per week 

Salary£56,959.05 - £63,886.54

ContractFixed Term Contract - 12 Months

LocationRemote (with occasional travel across UK) 

BenefitsA generous package including 25 days holiday per year plus public holidays, employee pension scheme with 4% employer contribution, Cycle2Work scheme, 365 days a year Employee Assistance Programme 

About SafeLives

We are SafeLives, the UK-wide charity dedicated to ending domestic abuse, for everyone, for good.

We work with organisations across the UK to transform the response to domestic abuse. We want what you would want for your best friend. We listen to survivors, putting their voices at the heart of our thinking. We look at the whole picture for each individual and family to get the right help at the right time to make families everywhere safe and well. And we challenge perpetrators to change, asking ‘why doesn’t he stop?’ rather than ‘why doesn’t she leave?’ This applies whatever the gender of the victim or perpetrator and whatever the nature of their relationship.

Last year alone, we delivered more than 700 sessions to over 15,000 learners across the UK in policing, health, housing, justice, education and the specialist sector. And we have reached 90,000 adult and 100,000 child survivors through programmes designed and delivered with partners.

In the last 9 years, close to 7,000 perpetrators have been challenged and supported to change through flagship interventions developed by our Drive Partnership and the programme continues to expand year on year.

Together we can end domestic abuse. Forever. For everyone.

Description

You will provide strong and steady leadership for SafeLives’ communications, marketing and public affairs work over the next year, communicating our Whole Picture Strategy, finding what works and helping it happen to end domestic abuse for everyone for good.

You will shape and deliver strategic communications and influencing work to reach decision-makers, strengthen public trust, and support our mission to drive real change in the UK’s domestic abuse response.

You will be able bring to together robust data, the voice of survivors, and the view of practice experts to position SafeLives at the centre of the conversation with professionals, key policy and decision makers and influencers as a credible and trusted voice.

You’ll lead a cross-functional team of comms, marketing and public affairs colleagues to:

• Strengthen core messaging and consistency around our Whole Picture strategy and the WP Framework, to support delivery and impact
• maintain our communications and marketing and our brand
• provide oversight of our influencing through policy and public affairs, working with senior colleagues where escalation is required
• support income generation through targeted marketing, and support for fundraising
• ensure we are sharing evidence, data and research in support of our strategy

You will connect reactive work with long-term strategic priorities, ensuring our external engagement supports our strategic priorities, policy goals, and income generation ambitions. And you will lead high-quality responses to breaking news and emerging issues, providing clear strategic advice to the Senior Leadership Team and acting as a trusted lead on reputational risk.

You will ensure SafeLives is visible, authoritative and survivor-centred in public and policy conversations, with timely responses, briefings and support, ensuring our communications and influencing are clear, consistent and drive impact.

You will work with our training, practice, and fundraising teams to drive our business development and income generation, as well as helping us to understand all our audiences and better meet their needs.

And as part of the Operational Management Team (OMT), you’ll work closely with colleagues to ensure an inclusive and supportive organisational culture, role modelling our values.

Undertake any other duties as may reasonably be required.

Responsibilities

1. Leadership

·Provide calm, structured and values-led leadership across the Comms, Marketing and Public Affairs team.

·Ensure reliable systems, processes and workflows for communications, marketing and public affairs.

·Set expectations, priorities and working rhythms that bring stability and clarity to the team.

·Promote a supportive, inclusive and collaborative culture with clear communication channels.

2. Core Narrative, Messaging and Evidence Sharing

·Lead the development of SafeLives’ core messages, ensuring they are used consistently across all teams, and the development of our influencing asks.

·Translate SafeLives’ research, data and evidence into accessible, impactful content for external audiences, including practitioners, policy and decision makers.

·Ensure all outputs are survivor‑centred, values‑aligned and evidence‑led

·Develop our brand to reflect our approach to equity, equality, diversity and inclusion and in line with our values - human, rigorous, brave and inclusive.

·Oversee production of communications, marketing and policy materials that help to amplify our Whole Picture strategy and our related priorities.

3. Communications and Media Leadership

·Lead SafeLives’ overall communications strategy and activity.

·Oversee media relations, with strong focus on clear messaging and reputational resilience.

·Implement rapid-response and crisis‑comms protocols with clear escalation to Directors.

·Lead the development and management of our website, digital channels and content strategy.

·Ensure SafeLives is timely, authoritative and survivor‑centred in its external interventions.

4. Marketing and Audience Engagement

·Lead marketing strategy to support:

·Statutory and voluntary income generation

·Training uptake

·Consultancy and practice development

·Fundraising and supporter engagement

·Strengthen audience insight, segmentation and targeting.

·Oversee campaigns that bring SafeLives’ strategy and evidence to life and drive measurable action.

·Ensure that communication and marketing resources are used effectively to support business development.

5. Public Affairs and Policy

·Provide strategic alignment between SafeLives’ core messaging and evidence sharing and our influencing work

·Ensure public affairs activities and outputs (briefings, consultations, correspondence) are clear, accurate and consistent with SafeLives’ communications approach.

·Maintain awareness of political and policy developments relevant to SafeLives’ mission, advising Directors on risks and opportunities for influencing, working with colleagues across the organisation to develop policy.

·Senior level engagement will be led by Directors, as needed, with this role and the public affairs team leading stakeholder engagement and supporting preparation, messaging and follow‑up.

6. Planning, Governance and Performance

·Lead forward planning for all communications, marketing and public affairs activity.

·Set realistic, measurable KPIs that support the delivery of our comms and influencing strategy and our income generation.

·Embed continuous improvement processes and ensure compliance with GDPR and data protection.

·Oversee budgets for communications, marketing and public affairs, ensuring value for money and resource prioritisation.

7. Authentic Voice

·Ensure that the voices, experiences and priorities of survivors remain at the heart of all external communications.

·Support colleagues and Pioneers who use lived experience in SafeLives’ work in a trauma‑informed and respectful way.

Person Specification

Experience

·Strategic communications, including influencing, brand/profile raising, media relations and reputation management in complex, high profile environments (E)

·Media relations, including securing high quality coverage and rapid-response experience (E)

·Developing and delivering effective communications and marketing cmapaigns, including support for fundraising and income generation (E)

·Digital communications across owned, earned and paid media (E)

·Experience using data, research and evidence to inform communications, influencing and storytelling (E)

·Understanding of public affairs or policy environments within the social sector (D/E)

·Leadership and people development, ideally across multi-disciplinary teams (E)

·Influencing professional and policy audiences through clear, impactful communications, information and guidance (E)

·Working with people affected by domestic abuse to support storytelling and influence change (D)

Skills

·Confident in providing strategic communications advice aligned with organisational strategy and policy priorities (E)

·Exceptional written, oral and influencing skills, including excellent writing and editing ability (E)

·Strong political and media awareness

·Excellent judgement under pressure, making sound, values‑led decisions at pace (E)

·Ability to turn complex and fast‑moving information into clear messaging for different audiences, particularly professional and policy maker audiences (E)

·Strong issue and risk management in sensitive public contexts (E)

·Excellent digital and social media skills (E)

·Strong analytical skills to design and deliver campaigns (E)

·Numerate, with experience preparing and managing budgets (E)

·Strong planning, prioritisation and ability to meet multiple deadlines (E)

·Able to identify problems early and propose solutions (E)

·Commitment to equity, equality, diversity and inclusion (E)

·Commitment to ending domestic abuse (E)

Competencies

Leadership, organisational and strategic awareness 

·Inspires trust and confidence in others 

·Commitment to SafeLives’ values – Human, Rigorous, Inclusive and Brave - underpins all actions and decisions 

·Remains calm, decisive and collaborative in fast-moving situations, while maintaining message clarity, survivor focus and organisational credibility

·Demonstrates an understanding of how your own role contributes to achieving SafeLives’ goals 

·Is responsive to change which helps achieve goals

·Pursues tasks/goals with energy, drive and need for completion 

Teamwork & collaboration 

·Fosters an inclusive working environment so that others can contribute effectively 

·Supports colleagues in demanding situations, recognises the importance of well-being in self and others, accepts help and support from other team members 

·Listens to the views of others and shows flexibility in working with collective decisions 

People management and decision making 

·Ability to lead and manage effective teams and create an inventive, responsible and generous team culture 

·Strong focus on quality, performance and impact 

·Coaches staff to reach their full potential 

·Makes effective decisions on a timely basis 

·Judgement and problem solving is based on identifying outcomes and victim focus 

Communications and relationship management 

·Communicate with energy and direction 

·Ability to build strong and effective relationships with key internal and external stakeholders 

·Promote and contribute to cross team working 

·Speaks and writes clearly and effectively and in a timely manner, tailoring communication to suit the audience 

·Maintains confidentiality 

Delivering quality 

·Self-starter with the ability to use initiative and judgement to identify problems and propose solutions 

·Excellent organisational skills including the ability to manage multiple projects and meet tight deadlines 

·Takes responsibility for own workload, acts on own initiative, seeks feedback from others, evaluates own performance and then acts upon it 

·Tries out new ideas and ways of working and identifies and shares learning 

Influence 

·Inspires confidence and trust– demonstrating high standards of integrity, honesty and fairness 

·Actively engages the knowledge, ideas and contributions of others 

·Uses appropriate techniques to influence others 

We are looking for an experienced campaign professional with a strong track record of delivering measurable results.

You will be comfortable taking ownership of performance and working across multiple channels and stakeholders to deliver outcomes.

This role is suited to candidates who have already led campaigns end-to-end with full responsibility for performance and budget.

Help us grow the support behind those who have served

At the Veterans’ Foundation, we believe that those who have served should never be left behind.

Over the past ten years, we have raised more than £34 million and funded hundreds of organisations across the UK, supporting veterans, serving personnel and their families with the challenges they face — from mental health and housing to community and connection.

As we move into our second decade, we are strengthening how we fundraise — building a more integrated, data-led approach that improves performance, deepens supporter relationships and delivers sustainable income.

This role is central to that work.

About the Role

As Integrated Campaign Lead, you will lead the planning and delivery of integrated fundraising campaigns with clear responsibility for performance, income and return on investment. You will bring together activity across digital and offline channels, ensuring campaigns are well planned, effectively delivered and continuously optimised.

Alongside delivery, you will play a key role in establishing more consistent and disciplined approaches to campaign planning, performance management and use of data across the organisation.

This is a role for someone who is confident taking ownership, making decisions, and driving measurable results.

What you’ll do

· Lead the development and delivery of integrated fundraising campaigns across digital and offline channels

· Take ownership of campaign performance, using data and insight to drive continuous improvement

· Manage campaign budgets and contribute to income forecasting and investment decisions

· Coordinate delivery across teams and external agencies, ensuring quality execution and continuous performance     improvement

· Monitor, evaluate and report on performance, providing clear recommendations to senior stakeholders

· Contribute to the development of more structured, data-led campaign planning and optimisation

You will have

· Proven experience leading integrated fundraising or marketing campaigns with responsibility for budgets and performance outcomes

· A demonstrable track record of improving campaign response, income or return on investment

· Strong analytical capability and confidence using data to inform decisions

· Experience working across digital and offline channels, including direct marketing

· Experience coordinating delivery across teams or external partners

· The ability to operate effectively in a fast-moving organisation and manage competing priorities

Why join us

This is an opportunity to play a central role in shaping how a growing charity delivers its fundraising in the next phase of its development.

You will take ownership of campaign performance while helping to build a more effective, integrated and insight-led approach — directly contributing to support for veterans and their communities across the UK.

Role outline and purpose

The Organising and Local Mobilisation (OLM) Manager is responsible for managing ongoing support to food banks as they organise and campaign for change. This varied, proactive, and fast-paced role will involve working closely with grant funded Local Organisers as part of Trussell’s Organising Programme, frequently visiting food banks and delivering online and in person training.

You will hold responsibility for providing direct support as food banks develop effective campaign strategies – covering local and Trussell priorities – and ensuring they have the capacity, skills, and resources to deliver them. You will also work closely with other departments at Trussell and external partners to support food banks outside of the Organising Programme to influence locally and play a leading role in mobilising them to campaign for change. 

This role is part of Trussell’s Supportive Communities programme, the goal of which is to enable local communities to become places where people at risk of needing to use a food bank are supported and are using their agency to bring about meaningful changes that prevent anybody from needing emergency food. This role is focused on the successful delivery of the overall programme outcomes, contributing to the fulfilment of our long term vision of a UK without the need for food banks.

Role responsibilities

· Network area-wide delivery of the Organising Programme: Lead and manage the delivery of OLM’s Organising Programme in your network area, recruiting food banks to join, providing in person and online training and ongoing relational support to Local Organisers to ensure campaign strategies are developed and delivered. Organise and lead area-wide training, clusters, or events for food bank staff and volunteers to promote co-operation and sharing of good practice around local influencing. 

· Training, learning and programme development: Play a key role in the design and delivery of a programme of training and other learning for food banks covering organising, mobilising, and influencing. Contributing to impact and process evaluations and assisting food banks involved to explore future sources of funding, as required.

· Supporting food banks to influence locally: Empower food banks to develop their local influencing work, triaging influencing issues and managing input from other relevant Trussell Trust experts to provide ongoing support that enables the food bank to progress their influencing work. 

· Mobilising food banks in Trussell’s campaigns: Support the development and promotion of national Trussell policy campaigns, working with other teams and external partners to engage the food banks you support in taking action - including how they might take ownership of campaigns locally and help shape those priorities.

· Internal stakeholder engagement: Project manage OLM’s involvement in assigned cross-organisational projects – e.g. a policy campaign or strategic project, ensuring the OLM team are consulted, negotiating with other teams and making decisions accordingly. As part of an area-based matrix team you’ll work closely with other food bank facing staff to ensure a joined up approach to food bank support, effective communication, as well as sharing learning and best practice. 

· External stakeholder engagement: Build and maintain strong relationships with food bank leaders, staff, volunteers, and trustees, as well as establishing effective partnerships with a range of stakeholders such as local authorities, community organisations, and churches. 

Person Specification

Technical skills and minimum knowledge:

·  Experience of delivering organising work and/or campaigning for change at a grassroots, local and/or national level. 

· Excellent knowledge and understanding of the political landscape of your assigned area. 

· A confident communicator with the ability to successfully influence and negotiate with a wide range of stakeholders, including food bank staff and volunteers, local authorities, community organisations, and churches. 

· Knowledge and experience of a wide range of campaigning tactics, campaign planning and developing theories of change. 

· Ability to develop and deliver training for organisers, trustees, staff and volunteers from food banks, including event management. 

Behaviours and competencies:

· Demonstrate a commitment to the values of Trussell. 

· Role models inclusive behaviour and values, including demonstrating empathy for people from disadvantaged, marginalised or socially- excluded backgrounds. 

· Able to build effective relationships with people from diverse backgrounds and with differing life experience, including in contexts where Christian faith plays a major part, and in which people of all faiths and none collaborate to make a difference together.  

· Effective project management ensuring alignment with the Trussell vision and strategy and collaborative working to maximise integration and effectiveness of activities

· Is tenacious, proactive, creative and propositional, and makes things happen. 

· Able to solve complex problems; with a self-motivated and solutions-focused outlook 

Key Stakeholders

·  Food banks, including local organisers, project managers, volunteers, and people they support. 

· The wider OLM team. 

· Network Area Teams, who support food banks in their day-to-day work

· Grants team 

· Participation team 

· Making Social Security Work programme team

· Others TBC

As a Fundraising  and Awareness Officer she  will help Pathway to achieve the ambitious income generation targets set by the Board so that we can continue to support clients with the lifesaving services we deliver.

She will lead and shape the drive to build new and maintain existing relationships within the community to generate fundraising opportunities and raise funds with supporters  by building great connections and relationships.

She will lead on engagement with businesses to ensure we have a steady flow of business support and engagement by building solid relationships that re mutually beneficial.

She will have the scope to be creative with fundraising  and awareness ideas and lead on the delivery of these with colleagues.

About Pathway Project

We are a domestic and sexual abuse service based in Lichfield & Tamworth, Staffordshire.

We offer a range of support services and run two refuges in confidential locations.

We have been operating for over 30 years helping adults and children overcome domestic abuse, and to build a future where they live in safety and are free from fear.

Since our founder, Kathy Coe MBE, created Pathway Project, we have helped over 25,000 people, with 5,814 hours of support provided in the last year.

We offer a wide range of services, including adult and children outreach and community support, mental health, wellbeing and financial advice.

We support the relatives of those who have experienced domestic and sexual violence and offer specialist counselling, advocacy and support to all who need us.

Pathway Project believes in working as a cohesive team and are service user led.

Our helpline is access to all and is open 24 hours a day, 365 days a year.

Why work for us?

Pathway Project is an inspiring  place to be, we are a charity with big ambitions and huge energy.

We are have a bold new strategy, refreshed values  and a passion for excellence in service delivery.

Supported by a driven and energetic board of trustees the new Chief Executive is leading Pathway Project through their ambitious plans.

It’s a really fantastic time to join our amazing charity as we move into the next phase of our exciting journey.

We are a flexible and supportive employer, committed to the personal and professional development and wellbeing of our employees. We welcome applications from women with lived experience of domestic abuse and from minority  or under-represented groups.

We offer the following benefits:

· 25 days paid leave plus statutory holidays (pro rata)

· A competitive pension scheme

· Employee Assistance Programme delivered by Health Assured which offers incredible support to staff and their families

We value our colleagues and are constantly reviewing our policies and practice, looking for ways in which we can better demonstrate this. We also recognise the potential impact of working in this field and provide clinical supervision to all of our employees, whatever their role.

Key Responsibilities

1. Income Generation

· Maximise fundraising and revenue opportunities through community engagement delivering a number of community based initiatives to generate income over the year.

· Lead on delivery of the fundraising strategy to maximise funding opportunities.

· Developing Business links to encourage fundraising from the business community &  to develop lasting partnerships.

· Research trust and foundations and write targeted applications to support our work and achieve fundraising targets.

· Use your passion and creativity to identify innovative ways to attract funding that we can then deploy.

· Work with volunteers to create a fundraising team who will deliver  income generation activities.

· Manage the income generation activities and income generation steams and monitor them for efficiency and value.

· Proactively research and identify suitable local events, fairs, and community activities where the charity can have a presence.

· Manage the full process of registering the organisation for these events, including submitting applications and arranging any required payments.

· Complete and submit all necessary risk assessments or compliance documentation to ensure safe and accountable participation.

· Plan, create, and deliver a range of internal fundraising events that engage supporters, promote the charity’s mission, and generate income.

· Coordinate all aspects of event delivery, including logistics, promotion, volunteer involvement, and post‑event evaluation.

2. Awareness

· Leading on publicity/awareness raising campaigns throughout the year and working with the Social Media Officer to deliver new interesting activities.

· Develop links into the local community which can be used to raise awareness, generate income and deliver activities or events.

· Give a range of talks and presentations to local organisations to increase awareness and support for Pathway that will then generate income opportunities.

· Participate in networking opportunities.

3. General Duties

• Work with the Volunteer Officer to create a cohesive team of fundraising volunteers who will support events and activities to generate income.
• Help to support and train  volunteers / peer mentors in gaining experience and skills so they are confident to deliver fundraising activities without staff support.
• To manage and maintain effective records of activities and income generated so this can be evaluated.
• To record and manage donations of goods and services as well as gift vouchers so we have accurate records of usage
• Lead on standard merchandise production and of items such as pens and other logo items as well as the hidden phone number items.
• Be the primary point of contact for all promotional or networking  opportunities and working with the Head of Enabling Services and the CEO to maintain those relationships.
• Act in a professional manner in a way that reflects Pathway’s overall aims and values
• Attend meetings where appropriate  both independently and with colleagues.

Person Specification

Essential

• Clean Driving License.
• Able to network and make pivotal contacts.
• Ability to make cold calls and initiate meetings with companies etc.
• Experience of managing multiple projects at any one time.
• Experience in raising funds for Charities.

• Desirable
• Experience in delivering large fundraising events.
• Experience in corporate giving.
• Experience of networking.
• Experience of Gift Aid.
• Familiarity with payment platforms such as PayPal, Zettle or Enthuse.

This role description cannot cover every eventuality or task that may arise within this position and the post holder will be expected to carry out other duties from time to time which are broadly consistent with the role.

Other information:

Pathway Project is committed to equal opportunities and welcomes diversity across our services. All employees are required to adhere to our Equality & Diversity policies and to challenge discrimination wherever it is appropriate.

Safeguarding Statement

Pathway Project is committed to safeguarding the vulnerable adults and children who we work with. We have a range of policies and procedures in place to support us to promote a Safeguarding culture  and safe working practices. Pathway Project will employ a safer recruitment process which will include disclosure and baring service checks where applicable and references for all posts.

We strive to be as inclusive as possible and look to recruit individuals with the right skills, experience and attitude, however, for genuine occupational requirement reasons we are looking to appoint a female only for this post (exemption under the Equality Act 2010 Part 1 Schedule 9).

The role is subject to a 6 month probationary period.