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Remote
£35,000 per year
Full-time
Permanent
Job description

We’re Hiring: Mass Participation Events Manager
UK (Remote) | Full-time | £35,000

Closing date: 9am Monday 1 December 2025

Cerebra is the national charity dedicated to improving the lives of children with neurological conditions and their families. We provide vital research, support, and practical solutions that empower families facing complex challenges.

With an annual income of £3 million, we have ambitious plans to double our income by 2027, ensuring we can extend our impact, reach more families, and drive real change. To achieve this, we are investing in fundraising innovation, income generating ventures, and strategic partnerships, alongside enhancing our brand to increase our national recognition.

Our work is underpinned by our values ensuring that everything we do aligns with our mission to create a better world for children with neurological conditions.

Job Title:

Mass Participation Events Manager

Department/Responsibility for:

Mass participation events and schools fundraising programmes

Gross income budget of £295k for 2026

Recruitment and line management of further members of the team 

Reports To:

Corporate & Philanthropy Manager

Purpose of the Role:

This is an exciting opportunity to join an evolving and growing fundraising team with a new, ambitious strategy for income generation that the whole charity, senior management and Trustees are right behind.

The role itself is new as Cerebra looks to invest in and significantly grow and develop a new mass participation events programme (which includes schools fundraising products). You’ll work closely with the Director of Fundraising, Marketing and Communications who has a strong background in events and community fundraising.

You will lead the development of virtual/digital fundraising events, challenge/3rd party events, in-person owned events, DIY events and our relationships with schools. In time, you will build and foster relationships with other community organisations. You will be responsible for growing the team as the programme expands.  Innovation and product development are key areas of work.

You will play key role in the Fundraising Marketing & Communications directorate and developing our fundraising, audience and supporter engagement strategy.

This is a challenging but well-supported role, where you can make a large, career-defining impact on Cerebra and the children and families that we serve.

Overall budgetary responsibility is approximately £295k of income for 2026, with considerable scope and ambition for improvement.

Key Areas of Responsibility:

1. New events programme

  • Develop a multi-year events programme incorporating virtual/digital events, challenge/3rd party events, in-person own events and DIY.
  • Project manage the delivery of the events in the programme to raise £295k in 2026.
  • Develop multi-channel marketing plans for recruitment, focusing on key audiences.
  • Develop multi-channel supporter journeys and top-class supporter experience to deepen engagement and increase income.
  • Monitor, evaluate and report on income, expenditure, and supporter acquisition across the events programme and make decisions about where to invest time and resources, accordingly.
  • Develop necessary assets, such as fundraising packs. Digital platforms, digital rewards and supporter groups.
  • Work with the Corporate & Philanthropy Manager to offer events fundraising to corporate partners.

2. Innovation and product development

  • Use data and insights to understand audiences and to innovate and develop new events from prototype and MVP onwards.
  • Proactively research and identify opportunities to grow the portfolio, monitoring the market and sector trends and how they could be implemented at Cerebra.
  • Constantly seek to iterate and improve events in all areas including marketing, supporter experience, delivery and fundraising.
  • Create business cases and plans for each new event.
  • Own and grow Cerebra’s own mass participation flagship event “Relay Your Way”.

3. Schools and community groups

  • Develop a plan and products to engage schools with Cerebra fundraising.
  • Work with the Marketing & Communications team to develop materials to support schools fundraising.
  • Work with the Marketing & Communications and Contact Centre teams to recruit schools to take part in fundraising for Cerebra.
  • Monitor and evaluate to scale successful schools fundraising products.
  • Take learnings from schools fundraising to apply to other groups and organisations.

4. Culture & relationships

  • Work to continue the development of a strong, person-centred, empathetic, supportive and inclusive culture at Cerebra.
  • Build on excellent relationships between different teams and directorates for each teams’s and Cerebra’s overall strategic goals and objectives.
  • Collaborate across departments to align partner activity with service delivery and communications.
  • Contribute to strategic, organisational and cultural development.
  • Champion innovation, growth mindset and learning from failure.
  • Manage relationships with external stakeholders, partners and suppliers to ensure the best outcomes for Cerebra.

5. Budgeting, monitoring and forecasting

  • Working with the team and Director of Fundraising, Marketing and Communications to set income and expenditure budgets for Events and Community.
  • Monitoring and reporting on income and expenditure and KPIs throughout the year.
  • Providing quarterly income and expenditure re-forecasts.
  • Ensuring all relevant information is recorded in line with charity, fundraising and data legislation and best practice.

6. Line Management

  • Carry out recruitment within the team in line with Cerebra’s practices and values.
  • Provide effective, remote line management, support and performance management to direct reports to help them maximise their potential and effectiveness.
  • Provide practical and person-centred coaching support to direct reports.
  • Ensure there is a continual focus on learning and development and wellbeing.

We offer a competitive salary and excellent benefits, including 29 days holiday (plus bank holidays), pension match up to 6%, £300 home-working allowance, company sick pay, organisational membership of Fundraising Everywhere learning and development platform and the opportunity to work for a cause that truly matters.

To apply, send your CV and a short cover letter (max 800 words) outlining why you’re a great fit.

Interviews:

  • Online (Teams): Week commencing 8th December 2025

Join us in creating a better world for children with neurological conditions. Let’s do something extraordinary—together.

We are an equal opportunities employer. If there is anything you need to support you to take part in an interview please let us know. 

In line with our commitment to safeguarding, a full DBS check will be required of the successful candidate.

Application resources
Posted by
Cerebra View profile Organisation type Registered Charity Company size 51 - 100
Posted on: 14 November 2025
Closing date: 01 December 2025 at 09:00
Tags: Community Fundraising, Direct / Supporters, Events / Activities

The client requests no contact from agencies or media sales.