Community land trust jobs in london
Senior Officer Digital Optimisation
Salary: £38,999 - £43,105
Contract: Permanent contract
Reports to: Head of Digital Fundraising, UK for UNHCR
Office location: Shoreditch, London EC2A 4EG (Hybrid Working Model)
Key relationships: Digital fundraising and Communications Teams, UNHCR Google and CRO teams
JOB PURPOSE
We are looking for a creative, ambitious, and data-driven individual to join us as Senior Officer Digital Optimisation, specialising in UX/UI to lead on the development and delivery of UK for UNHCR’s testing and optimisation strategy to improve conversion rates and user experience online, including our website, donation pages, and various subdomains. The role reports to the Head of Digital Fundraising and manages all donation pages, digital testing and tracking, as well as a range of Google and optimisation products.
The primary purpose is to optimise digital performance through A/B testing across our websites and supporting teams to adopt and implement a test-and-learn framework in their digital channels to raise more funds for refugees.
An existing A/B testing roadmap has been developed and is ready for your input and ideas. However, testing and optimisation is not limited to fundraising and will aim to improve digital conversion and performance across teams, channels and platforms – playing a key part in UNHCR’s annual fundraising programme to enable UNHCR to deliver its vision of a world where every person forced to flee can build a better life.
You will work very closely with the digital fundraising team and wider Individual Giving team, as well as Communications and Philanthropy/ Corporate Partnership colleagues, our digital agency and international fundraising teams.
Passionate about UX/UI and fundraising, you will be a skilled communicator, tech-savvy and an experienced project manager. You will have strong problem-solving skills, a test-and-learn approach and a track record of meeting deadlines and meeting/ exceeding set KPIs.
WHO WE ARE AND WHAT WE DO
United Kingdom for UNHCR is the United Nations Refugee Agency’s national charity partner for the United Kingdom. We generate public awareness of the plight of refugees and raise funds to help protect them through UNHCR’s humanitarian operations across the world.
Our supporters include UK private individuals, communities, corporate partners, trusts and foundations. The funds we raise help UNHCR work in partnership with displaced communities to deliver emergency relief such as shelter, medical care and life-saving supplies to people fleeing conflict and persecution. We also support education and livelihood opportunities that enable people to rebuild their lives and lead their own solutions over the long term.
Nobody chooses to be a refugee, but we can all play a part in their protection, and we want those who work with us to share our values and passion for the cause.
Role Responsibilities
- Develop and lead strategy for conversion rate optimisation, including the management of a testing roadmap to regularly execute A/B and multivariate tests and the use of new and existing technology, e.g. heatmapping to reduce friction rates and continuously improve and optimise conversions.
- Lead UX/UI across organisation, overseeing and implementing tests and analysis across teams to improve web experience and achieve required KPIs and objectives.
- Manage Google suite of tools and relevant relationships, ensuring everything is up to date and operating as necessary.
- Manage all donation pages and fundraising landing pages, building new pages, maintaining existing pages and closing pages; identify areas for improvement and work with relevant stakeholders to test and optimise.
- Utilise and manage suite of third-party platforms, e.g. Optimizely, Mouseflow, iRaiser, Sleeknote, Typeform to improve user experience and increase donations and conversions.
- Remain flexible and quickly respond to emergency situations, identifying fundraising opportunities and develop relevant comms and journeys as needed, collaborating with colleagues from across the organisation.
- Use data and insights to produce regular reports on performance against KPIs; use analytics to identify trends and optimise activities based on user behaviour.
- Manage and maintain vanity and tracking links across the organisation, utilising Google Tag Manager and UTMs to monitor performance and results.
- Stay up to date with digital best practices and technology, including sector trends, follow industry policies, including GDPR, PECR regulations, attending training and optimising plans accordingly.
- Stay up to date with issues affecting displaced communities, campaigns from international, content and reports from the field.
- Share creative and insights with UK colleagues, global teams, and HQ.
- Participate in training seminars, workshops, and skill shares where applicable.
The above list is not exhaustive, and the post holder may be required to perform duties that are not detailed above.
Personal Attributes and Experience
Essential Experience
- Experience of implementing and optimising digital marketing campaigns across channels, including paid and organic social, search and display; preferably within the charity sector.
- Experience of developing and delivering strategies for conversion rate optimisation and user experience/user interface.
- Experience of using digital channels for lead acquisition and conversion to grow income.
- Experience of measuring, evaluating and reporting on digital activity and performance across multiple channels and digital campaigns, paid and organic.
- Experience of working with external agencies and suppliers.
Essential Skills/Knowledge
- Experience of using Google Analytics or other web behavioural analytics tools.
- Experience with experimentation tools like Optimisely or similar.
- Strong project management and stakeholder management experience.
- Excellent written communication skills: able to produce compelling, persuasive, and concise copy for a range of specific target audiences.
- Attention to detail and proofreading skills and an ability to give clear and constructive feedback on creative and copy.
- Proven proficiency with design principles and tools (Canva/Adobe suite).
- Able to demonstrate flexibility and do what it takes to get the job done.
- Understanding of HTML and other coding languages.
- Able to juggle and prioritise multiple tasks and meeting programme deadlines.
- Strong presentation, communication (written and verbal) and interpersonal skills.
- Excellent stakeholder and relationship management.
- An understanding of GDPR, PECR and other regulatory compliance for fundraising and electronic communication.
Desirable Skills/Experience
- An understanding of digital fundraising practices and principles
- Experience with Google Tag Manager or other tag management platform is a plus, but not a requirement
- Experience of working across a broad channel mix (social, web, email, SEO, SEM and other Direct Marketing channels would be advantageous).
- Knowledge or experience working with Salesforce (or similar CRM platform).
- Knowledge or experience working with Wordpress and iRaiser (or similar CMS / ecommerce platforms).
- Experience of, or a passionate interest in the charity sector, and the drive to further their fundraising knowledge.
DIVERSITY, EQUITY, INCLUSION AND BELONGING
We strongly value diversity and recognise that it is critical to our success and the cause that we serve. We are committed to providing an inclusive environment for all who work with us and strongly welcome applications from diverse backgrounds, particularly those with lived experience of being a refugee, asylum seeker, internally displaced person, or a stateless person.
UK for UNHCR is proud to have Diversity & Inclusion Working Group. The Diversity & Inclusion Working Group is a group of colleagues focusing on tasks that drive action in the implementation of our D&I Approach. The group also works to create safe spaces that brings colleagues together for events, discussions and learning experiences that celebrate and support diversity and tackle barriers to inclusion.
We are also open to flexibility in many ways, including flexible hours. Please don’t be afraid to speak to us about this during initial conversations, so we can explore what’s possible.
WHY JOIN UNITED KINGDOM FOR UNHCR?
You will be part of a high-performing agile team of talented people; all committed to build solidarity and raise funds for refugees and displaced people worldwide. You will be working in a flexible, supportive, and inclusive environment, where your work will be recognised and appraised.
What else?
Wellbeing
- 28 days’ annual leave per annum plus 8 bank holidays (pro-rata for part-time working).
- ‘WeCare’ Employee Assistance programme providing 24/7 access to online GP, mental health support, get fit programmes, virtual wellbeing support and much more.
- Hybrid home-working model with dedicated Team Days in the office.
- Toothfairy dental app.
- Access to 100s of perks with discounts on everyday purchases.
- Office wellness perks.
- Staff socials.
Financial
- Pension scheme with an employer contribution of 8%.
- Non-contributory group life assurance scheme.
- Non-contributory Income protection scheme.
- One-off contribution towards homeworking set-up.
- Enhanced maternity, paternity, shared parental, and adoption pay.
- Enhanced sick pay scheme.
- Eye-test allowance.
- Financial wellbeing support.
Development
- Comprehensive training and continuing development opportunities.
- Individual training budget.
HOW TO APPLY
If you have the relevant skills and the passion to use them to support refugees, please apply by completing our application form which is available in the documents section.
Closing date: Monday, 20 October at 9am
Interviews date: Week commencing 27 October 2025
If you would like to discuss any reasonable adjustments to the application or hiring process that may better facilitate your participation, please contact us. We will make every effort to respond to your request for assistance as soon as possible.
United Kingdom for the UN Refugee Agency (UNHCR) is registered with the Charity Commission (England & Wales), charity no. 1183415. It is the UK national partner of the United Nations High Commissioner for Refugees (UNHCR), the UN Refugee Agency.
We stand with refugees – will you join us?


The client requests no contact from agencies or media sales.
Land, and the way that it is owned and managed, impacts on all of us. It has different places in all of our histories, whatever our backgrounds or heritage, whether our experience is of public or private ownership, colonialism, dispossession, or migration, the difficulties of making a living in a rural economy or the daily impacts of urbanisation and gentrification. How we currently own, manage and make decisions about land lies at the heart of many of our current social, economic and environmental challenges and injustices.
Shared Assets works with people and land for a just future.
We undertake advice & support, research, movement building, communications and resourcing work to support, mobilise and advocate for the development of models of managing land that create shared social, economic and environmental benefits. We see systems change as a core value of our work and seek to be transformative, both through externally-facing projects and internal approaches and ways of working.
Our research work supports collective learning related to working on and with the land. We communicate our findings through articles, blogs, podcasts, reports, events, and more - building a shared evidence base to support the development of a just land system. Through our research, we seek to make an impact at a local and a systemic level. We want to create conditions that allow people and communities to thrive, and promote care for the land and environment. We do this work on both a commercial and grant funded basis.
The role holder will lead the full range of Shared Assets’ research projects, from scoping and design through to delivery, follow up and evaluation. They will need to have experience of designing and carrying out research and learning activities with a wide range of partners - including academics, community groups, NGOS and local authorities - in collaborative ways. In the past we have worked on research projects of many scales - from large European Union funded consortia, to smaller, one-off pieces which help a local authority or community organisation move forward with their work. Often our research work involves collaborating with a group of other civil society organisations to provide evidence of why change in the land, food and farming system is needed, and generate action on these issues.
The main areas of work are to: manage and deliver funded research projects (or projects with a research component) with partners, reflect with colleagues on what we are learning within and across workstreams as an organisation and sector, use this knowledge to create new ideas for research work, and support fundraising for these, as part of our ‘infrastructure’ role.
For more details please see the full application pack. Apply before 10am on Monday 27th October.
The client requests no contact from agencies or media sales.
The Woodland Trust is looking for a Biodiversity Net Gain (BNG) Manager to lead the development and delivery of BNG projects across the Woodland Trust estate, including identifying and managing on-site opportunities and habitat banks.
The Role:
- Build and manage relationships with local authorities, partners, and internal teams to unlock BNG opportunities aligned with our Create and Restore goals.
- Coordinate BNG activities and governance, ensuring regulatory compliance, robust delivery frameworks, and effective reporting across the organisation.
- Provide technical, ecological, and project management support to internal teams, including site assessments, due diligence, and monitoring.
- Develop and implement a strategic, Trust-wide approach to BNG, supporting consistency, best practice, and alignment with our monitoring and evaluation principles.
- Support external affairs and policy teams with technical input on planning matters and champion the Trust’s position on BNG in external forums.
- Manage budgets, secure development leads in collaboration with the Corporate Partnerships team, and lead on partnership and agreement development for BNG delivery.
- This is a 36-month fixed term contract
- This is a homeworking role with travel across a wide area, sometimes to remote locations. Overnight stays may be required which may be at least once per month.
The Candidate:
- You have an enthusiasm for the environment and share our core values-Grow Together, Explore, Focus and Make it Count
- Strong ecology background with practical experience delivering Biodiversity Net Gain (BNG), and the ability to act as a ‘Competent Person’ representing the Trust.
- In-depth knowledge of BNG policy, legislation, and the Defra metric, with experience preparing Habitat Management & Monitoring Plans and costing project delivery.
- Proven project management and stakeholder engagement skills, with experience influencing internal and external partners to embed best practice.
- Experience working with the development sector and ideally with local authority planning departments, supported by a relevant professional network.
- Understanding of land rights, liabilities, and environmental policy, with the ability to deliver community benefits through BNG and conservation projects.
- Willingness to travel across the UK, including remote locations, with a full driving licence and flexibility for occasional overnight stays.
Benefits & Wellbeing: Joining our team means you'll be a big part of tackling environmental and climate issues. We take good care of our staff, offering support and training opportunities. We also offer:
- Enhanced Employer Pension
- Life Assurance
- Flexible & Hybrid Working Options
- Generous Annual Leave - 25 days + bank holidays (pro rata for part time)
- Buy and Sell Annual Leave
- Enhanced Parental Pay
- Employee Assistance Programme
About Us: The Woodland Trust is the UK's leading woodland conservation charity and is dedicated to creating a world where trees and woods thrive for both people and nature. Our mission involves engaging and inspiring individuals to contribute toward tackling the nature and climate crisis through the protection, restoration, and creation of essential woodland habitats.
Commitment to Diversity & Inclusion: To achieve our vision of a world where woods and trees thrive for people and nature, we need to better reflect society and the communities we work in. All people, no matter their background, identity, ability, or circumstance, should benefit from trees.
People of colour and disabled people are currently under-represented across the environment and conservation sector. If you identify as a person of colour and/or disabled, we particularly encourage you to apply.
Please contact us to discuss any additional support or adjustments you may need to complete your application.
Application Advice: For fairness we keep our candidates’ personal details hidden from the hiring managers, so they do not see your CV until shortlisting is completed.
Make sure that you complete the Personal Statement to show your relevant skills and passion for the role.
Acceptable Use Policy - Artificial Intelligence (AI): We understand that candidates may choose to use AI tools to support their job applications-for example, to help structure or edit written responses. We welcome the use of AI in this way, particularly where it helps improve accessibility, such as for neurodivergent applicants. However, we ask that any information submitted reflects your own experience, skills and understanding. During interviews, candidates are expected to respond independently without the use of AI tools.
Apply Now: If you're ready to make a difference and grow with us, send in your application today. We might close the job opening early if we get a lot of applications, so it's a good idea to apply soon. If we do close the advert early, and you have an application in process, we will email you prior to closing to give you time to complete.
Interviews will be held via Microsoft Teams.
The client requests no contact from agencies or media sales.