Digital Content Creator Jobs in Stepney Green, Greater London
Job Title: Digital Content Strategist
Hours: Full-time or Part-time options will be considered
Type of Employment: Permanent
Salary: £40,809 (remote); £44,892 (office-based at our London office four times per month)
Department: Marcomms (Engagement Directorate)
Location: We can be flexible as to whether the role is based in the office 1 day per week and the rest from home (hybrid)
Line Manager: Head of Communications
Direct Reports: Social Media Lead, Digital Content Executive
About this role:
This is a key role working with teams from across Teenage Cancer Trust to shape our digital content strategy. By collaborating with colleagues and demonstrating a deep understanding of our audiences you will manage a small team of social media and digital content creators to amplify the voices of the young people we support, advocate for change and engage and develop supporters to ensure that young people with cancer have the best treatment, care and support, so that cancer doesn’t stop them from living their lives.
What you’ll be doing:
- Working collaboratively with colleagues from across the organisation you will be responsible for the strategic planning of Teenage Cancer Trust owned and shared editorial content across all digital platforms.
- You will be working closely with colleagues from our marketing and digital products teams to identify and analyse relevant data to inform an agile content strategy that elevates the voices of young people and engages our supporters
- Considering the role content plays in supporter journeys, and working closely with marketing team to build these journeys
- Work closely with the supporter journeys team and digital content executive to develop successful email stewardship programmes using an ESP
- Liaising with colleagues from across our services teams, including the clinical information lead, to ensure our online content is servicing the needs of young people, utilising quantitative and qualitative data to inform content strategy
- Researching audience trends and ensuring that our digital content creation and curation plans align with audience needs. Providing a deep understanding of our audiences and how we grow our digital platforms to provide the best possible experience for these
- Ensuring storytelling opportunities are integrated and maximised across the platforms that are most important to our audiences.
- Working with the Digital Experience Manager and Clinical Information Lead, develop exceptional search friendly content based on user search volume and developing the charity’s keyword research to drive growth across our digital products
- Developing your team and advocating for digital content widely across the organisation to foster a culture of curiosity and innovation around digital storytelling
- Providing advice to colleagues across the organisation on how to leverage digital platforms to achieve their desired outcomes to support Teenage Cancer Trust.
- Demonstrating technical excellence in planning, writing, content design, SEO & keyword research
- Understanding analytics platforms and making recommendations based on their data
- Building a culture of storytelling that resonates with supporters and young people to drive a deeper emotional connection to Teenage Cancer Trust
- Decision-making around budgets, including providing strategic advice to Social Media Lead to help decide where to spend the devolved social budget
- Demonstrating an understanding of digital PR and ability to work closely with PR & Media team to drive content and engagement
You may be asked to undertake any other duties that are commensurate with the post as
requested by your manager and you must carry out the duties of post in accordance with
Teenage Cancer Trust policies and procedures
What you’ll bring to the team:
- Passion for the power of digital storytelling to improve the lives of young people with cancer and drive action and engagement among our supporters
- Curiosity and the ability to sell others on your vision
- A thirst for audience-centric thinking, social media trends and planning using a variety of research methods
- Excellent communication, negotiation and advocacy skills including the ability to manage internal stakeholders
- An ability to work with key business stakeholders to understand their marketing objectives and build confidence with your knowledge on how to shape content strategies
- A proactive approach to problem solving.
- A collaborative approach that is grounded in the Teenage Cancer Trust values
The client requests no contact from agencies or media sales.
When a child or young person is diagnosed with cancer, their whole world (and their family’s) can feel like it’s falling apart. Their anxieties are deep. Their education, mental health and social lives suffer. Their futures feel very uncertain. They need tailored psychosocial support and they need to know that their voices and unique needs are being heard and understood.
We’re there to make sure that happens.
We believe children and young people with cancer are more than their diagnosis. And we’ll stop at nothing to make sure they have the right support and the same opportunities as everyone else.
We know what a better future could look like for children and young people with cancer. And we know what we need to do to make that future a reality. We know we need to push harder, reach further and work smarter. And we know we need the right people on our team to help us get there. People like you.
About the role
This new role within the newly formed Brand and Marketing Communications team will play a key role in our in-house creative studio, creating engaging and inspiring content. The successful candidate will develop creative concepts and bring them to life through innovative and inclusive design across multiple channels.
You will join our growing Brand and Marketing Communications team and work collaboratively with our in-house brand and digital teams as well as the wider organisation.
Most importantly you’ll champion our work and raise the voices of children, young people and their families living with cancer to ensure they get the support they need.
We’d love to hear from you if:
• You have significant relevant experience of designing content for different platforms and channels.
• You understand the importance of developing and adapting designs to meet different audience needs.
• You love to champion creative storytelling that helps grow recognition of a brand.
• You have extensive experience of graphic design, motion design and art working in a studio or an in-house creative team.
Application timeline
Applications close on Monday 27 May 2024
First interviews – Tuesday 4 June
Second interviews – Monday 10 June
Please note if you are selected for interview you will be asked to send your portfolio in advance of the first interview.
Diversity declaration
At Young Lives vs Cancer, we recognise that opportunities for too many people remain a condition of their race, class, gender identity, disability, sexual orientation – or a combination. This has never been acceptable to us as an organisation.
We are committed to taking anti-oppressive action and removing barriers in our recruitment practices. We particularly welcome applications from members of minoritized communities and creating equitable opportunities for all. We are passionately committed to taking action and making changes to be a truly diverse, inclusive and equitable organisation, as well as reflective of the diverse children and young people we support.
Accessibility
We are committed to providing reasonable adjustments throughout our recruitment process and we’ll always endeavour to be as accommodating as possible. Please get in touch with us if you would like to discuss any specific requirements.
Location: Home-based
Contract Type: Permanent
Hours per week: 35
Salary: £32,091 - £33,764 (Depending on location)
Closing Date: 27 May 2024
Interview dates start from: 4 June 2024
What we offer
In return for your commitment, we offer a great reward package, which includes generous annual and family/ caring leave entitlements, enhanced pension and employee savings scheme.
To find out more about our benefits package, have a look at our website.
If you join us, you will be part of a community that is committed to making a difference in the lives of children and young people with cancer. Young Lives vs Cancer is committed to safeguarding and promoting the welfare of children and young people and expects all staff to share this commitment.
You may have experience in the following: Visual Content Creator, Creative Content Designer, Brand Storyteller, Visual Communication Specialist, Creative Studio Designer, Multimedia Content Producer, Visual Brand Ambassador, Inclusive Design Advocate, Graphic and Motion Design Specialist, Creative Design Lead, etc.
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