Digital optimisation specialist jobs in morpeth, northumberland
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Use your digital marketing skills to deliver record-breaking campaigns that raise millions for great causes at a multi-award winning digital agency.
8Cats Digital is on a mission to create the most effective, creative, and accountable digital marketing campaigns in the sector and we’re looking for an ambitious Digital Marketing Executive to join us.
You’ll play a key role in shaping and delivering digital campaigns that have real-world impact - from bringing in leads for legacy campaigns to raising seven figures for individual giving. You’ll take a client brief and lead it through every stage: creative ideation, execution, optimisation, and analysis.
If you're someone who thrives in a fast-paced agency setting, loves solving problems, and wants your work to make a difference, this is your chance to grow with us.
What You’ll Do:
- Take briefs from major charity clients and translate them into outstanding multichannel digital strategies
- Oversee campaigns from start to finish: from creative briefing to real-time optimisation to final reporting.
- Work across a diverse range of causes and channels, leading on paid media and collaborating with specialists on delivery.
- Write clear, actionable briefs for our in-house team (designers, ad buyers, copywriters).
- Monitor live campaigns using Meta Ads, Google Ads, and GA4 - spotting trends, fixing problems, and seizing opportunities.
- Deliver post-campaign insights that go beyond the numbers - and explains the 'why'.
- Support the senior team on key accounts, and lead others independently.
- Contribute to our long-term mission to raise £100m for our clients' causes by 2035. A target we're well on our way to achieving.
What You’ll Bring:
- 2-3 years' experience in a digital marketing role (agency or in-house) working with charities or non-profits.
- Proficiency with Meta Ads, Google Ads, and GA4
- Ability to manage campaigns from brief through to post-campaign insights.
- Strong data skills, able to review performance and draw actionable conclusions
- Experience creating post-campaign reports and communicating impact
- Comfortable working across multiple clients and causes simultaneously
- Charity sector experience or knowledge of fundraising campaign types (desirable)
- Familiarity with other paid digital channels such as YouTube, TikTok, Reddit or offline channels like DOOH or TV (desirable)
Why join the 8Cats Digital team?
- Mission-led: We’re working to raise £100,000,000 for charity by 2035 — and we’re well on our way with £35,000,000 raised so far.
- High-impact work: You’ll shape campaigns for causes including cancer, environmental, humanitarian, social justice, mental health, housing and homelessness plus a range of other health causes.
- Supportive team: Small, experienced, and invested in your growth.
- Creative freedom: You’ll be trusted to find new angles, test new tactics, and help redefine best practice in the sector.
- Early opportunity: Join us at a pivotal time and grow with the agency.
The Details:
- Location: Remote (UK-based), with travel to London for client meetings or team meetups
- Hours: We're looking for full-time, part-time or contract and can be flexible around your home life
- Salary: £28,000 - £35,000 depending on experience
Ready to Apply?
Send your CV and a short cover note that tells us:
- Why you think you'd be a great addition to the 8Cats Digital team
- Why does this role and the sector excite you
- A campaign you’ve worked on and your contribution to its success
We’re interviewing on a rolling basis, so get in touch if this sounds like your next role.
No agencies, please.
Advertising Agency 
Thank you!
Lead the marketing and brand strategy for the Voice of North East schools developing and delivering strategies to serve our stakeholder groups.
Marketing and Brand Manager
Salary: Senior Manager Band 5 – £40,775–£52,196, depending on experience
Location: Central Newcastle (with flexibility to work from home on Fridays)
Hours: Full-time, 36 hours per week
Holidays: 30 days plus Bank Holidays
Travel: Some regional and national travel, as required
Closing Date: 5pm Wednesday 27 August 2025
Interview Date: Tuesday 16 September 2025
Make a Difference with Schools North East
Schools North East is a dynamic, purpose-driven charity that champions the schools sector across the North East. Representing a collaborative community of over 1,150 member schools, we are recognised nationally as the Voice advocating for North East schools, the Glue fostering collaboration, and the Bridge connecting them with the wider world. Now approaching our 20th year, we are entering an exciting new phase of development, strengthening our influence, expanding our reach, and enhancing the value we deliver to our members.
As Marketing and Brand Manager, you will be a senior leader responsible for setting and delivering our strategic marketing and communications agenda. You will ensure alignment across all marketing activities, communications, policy, events, and external relations, integrating workstreams to achieve organisational goals and reinforce SNE’s position as the authoritative voice of North East schools. This is a pivotal, high-profile role requiring a dynamic, commercially aware, and highly experienced strategic thinker with a strong background in PR and marketing.
We are looking for a values-led leader who can anticipate long-term trends and align strategies with the organisation’s vision, taking account of the political, economic, and educational landscape. You will make bold yet considered decisions, taking calculated risks where appropriate, and responding promptly and effectively to critical events. You will lead by example, actively promoting SNE’s values and vision both internally and externally, and influencing our strategy, direction, and culture to increase organisational effectiveness.
You will bring a collaborative, resilient, and adaptable approach, fostering a culture of learning and development that helps the team grow and succeed, while sharing your own expertise to support others. With exceptional communication skills, you will engage stakeholders with purpose and conviction and ensure that service delivery is efficient, impactful, and aligned with stakeholder needs. This is an opportunity to join a respected and ambitious organisation at a key point in its journey—and to play a personal role in shaping its next chapter of success.
Key Responsibilities
Organisational Leadership
- Contribute to the strategic leadership of Schools North East as a senior manager, ensuring marketing work supports the organisation’s long-term mission and values.
Strategic Marketing Leadership
- Develop and deliver a forward-thinking marketing strategy that elevates Schools North East’s brand regionally and nationally, aligning with organisational goals and values.
- Act as the senior lead on all marketing and brand initiatives, embedding marketing thinking across the organisation.
Brand Development & Management
- Strengthen Schools North East as the authoritative voice of education in the region and a credible influencer on the national stage.
- Manage and refresh as necessary the brand identity to ensure consistency across all channels, content, campaigns, and events.
Content & Campaign Strategy
- Create and oversee a compelling multi-channel content strategy that delivers high-value engagement across all audiences – from school leaders and policymakers to media and potential funders.
- Lead integrated marketing campaigns that amplify the impact of events, policy work, and membership services.
Audience Engagement & Insight
- Develop segmented engagement strategies to better serve diverse stakeholder groups, ensuring messages land with clarity and purpose.
- Use audience insight, member feedback, and data analytics to shape messaging, improve outcomes, and report on ROI.
Media & Public Relations
- Act as brand guardian and media lead by proactively shaping public narratives, overseeing media inquiries, and managing external comms.
- Build/manage strategic relationships with regional and national media to drive influence and awareness.
Digital & Social Media Strategy
- Transform Schools North East’s digital presence, particularly on LinkedIn and other platforms, to increase visibility, engagement, and thought leadership.
- Introduce a more dynamic and audience-friendly approach to communications and e-newsletters, reducing information overload and improving open and engagement rates.
Revenue Generation & Innovation
- Identify new, and retain existing, income-generating opportunities through memberships, partnerships, sponsorships, or creative campaigns that align with SNE’s mission.
- Support diversification of income streams while maintaining the organisation’s charitable ethos.
Systems & Tools
- Oversee the development and optimisation of CRM, website, and digital tools to streamline marketing operations and track impact.
- Ensure data compliance and user experience best practices are upheld.
Team Leadership & Collaboration
- Lead and mentor direct reports setting clear KPIs and fostering a creative, ambitious, and collaborative team culture across the organisation.
- Work closely with Directors, Business, Events and Policy teams to ensure marketing activity supports and enhances core functions.
6 - 10
The client requests no contact from agencies or media sales.
Thank you!
Contract: Permanent
Hours: Full-time - 37 hours per week
Salary: £36,724.54 per annum
Remote: This role is homebased with occasional travel for staff residentials and other events.
What we do
As the national body for youth work, the NYA has a dual function. We are the professional statutory and regulatory body (PSRB) responsible for qualifications, quality standards, and safeguarding for youth work and services in England. In line with our charity mission and aims, we also champion youth work through research, advocacy, campaigns, and programmes.
We work in partnership and believe in collaborative leadership, listening to youth workers and the youth work sector so that we can understand their needs and respond to the challenges they face. We are ambitious for youth work and for young people and integrate youth voice and influence across our work
About the Role
As the National Body for Youth Work in England, we are ambitious for youth work and for young people and are determined that all young people should have the opportunity to benefit from the life-changing impact of qualified youth workers and trained volunteers.
To support our mission we are seeking enthusiastic, skilled and JNC qualified professionals to join us as Academy Tutors.
Our Academy Tutors will deliver inspiring training, develop and review resources and ensure all activities are in line with both NYA and external expectations of quality and expertise. The post will require a commitment to continuing engagement across the sector and beyond to ensure the NYA Academy’s work is rooted in the needs of young people and youth work.
The Academy Team are reflective expert trainers and facilitators. They can support the development of knowledge and skills; deliver innovative and engaging projects that benefit youth work and young people; and work with colleagues from the NYA and the wider field to ensure that youth work is promoted and protected, for the benefit of all young people.
The Academy Tutor will ensure the NYA is at the forefront of developing its products and services.
You will work alongside a committed, lively team working together to transform the lives of young people through the power of youth work.
Key responsibilities for this role will include:
- Developing and delivering training along with the development of programmes (including accredited training).
- Supporting learners and monitoring their progress through regular reviews and assessments.
- Contributing to the ongoing development and improvement of resources and processes.
- Building positive relationships with learners to promote their engagement and to achieve successful outcomes.
- Ensure all learners have a supportive and positive learning experience
- The post holder should promote the NYA’s extensive offer and maintaining its reputation in the fields of expertise.
- Ensuring the voice of young people is heard loudly across the NYA and in all aspects of our work.
- Ensure the NYA follows best safeguarding best practice.
- Ensure all operational activity and youth work content is to the highest quality, representing the position of NYA as the National Body for Youth Work in England.
- Participating in team meetings, session planning and evaluation meetings.
- Compliance with all NYA policies and procedures.
- Compliance with all safeguarding policies and health and safety requirements.
- Undertaking any identified training in line with the role including safeguarding and undergoing a DBS check.
Please refer to our Candidate Pack for more information on the role and the requirements. Please note you MUST hold a JNC qualification at level 6 or above to be considered for this role.
Why Work for NYA?
- NYA operates as a people-first organisation, prioritising the well-being and needs of its employees.
- NYA offers an exceptional flexible working approach which encourages our team to balance professional responsibilities with their personal life.
- A remote based team, spread across England, fostering inclusivity and diverse talent. Despite geographical distances between team members, NYA maintains a highly motivated and connected team through the optimisation of digital tools.
- NYA is committed to supporting the continual personal and professional development of our team and helping them achieve their ambitions.
- We provide 25 days leave plus 8 days, life assurance scheme, 5% employer pension contribution and a comprehensive Employee Assistance Programme via Spectrum.life with unlimited specialist support available to all NYA employees.
How to Apply:
Please download our applicant pack to find out more about the role and requirements
To apply, please submit the following via our online application platform by 12pm on Friday 29th August 2025:
- A detailed CV setting out your career history, with responsibilities and achievements in line with the person specification in the About You section.
- A covering letter (maximum two sides) highlighting your suitability for the role and how you meet the requirements in the About You section.
- We will request data for our EEDI monitoring purposes, providing this is optional.
Please note: the covering letter is an essential part of the application process and will be assessed as part of your full application. We use AI detector software, so cover letters or CV’s with over 30% AI generated content with be disregarded. We understand that AI tools can offer support to candidates who have learning differences, which is why we will accept applications with some AI assistance. CV’s will not be accepted without a cover letter.
Interviews to be held W/C 8th September (subject to change).
The National Youth Agency is an equal opportunities employer.
At NYA our inclusive culture means that we embrace individual differences and understand that we need a diverse team to achieve our organisations mission.
We wish to recruit candidates from all backgrounds to ensure our team reflects the rich diversity of the communities we serve. We encourage applications from anyone regardless of disability, ethnicity, heritage, gender, sexuality, religion, socio-economic background and political beliefs but we particularly welcome applications from global majority candidates and those from other minoritised ethnic groups in the UK as they are currently underrepresented in our team.
REF-223 201
