Direct and digital marketing manager jobs

The Communications Manager is a key role in the planning and delivering of high quality, integrated internal and external communications to increase awareness of and drive engagement with The Children’s Trust, as part of the Fundraising and Communications Directorate. Working alongside senior colleagues in marketing, media and digital, the role helps ensure our communications are well planned, effective, aligned and consistent, using insight and evaluation to demonstrate impact. 

Consistency of Brand and Messaging, content and story gathering

• Build relationships with staff, volunteers and families, telling the stories of The Children’s Trust, to be delivered through a number of channels and who can, alongside celebrities, become ambassadors for the charity
• Drive consistent use of The Children’s Trust key messages across all communications channels
• Work alongside the Senior Marketing Manager to keep style guidelines updated and refreshed on a regular basis
• Work with the Senior Media and Communications Manager to ensure communications collateral is regularly updated, particularly where children and families feature, ensuring it is in line with the charity’s consent process
• Work with the creative team to ensure brand guidelines are refreshed and updated and that there are toolkits and templates available to wider staff
• Assist withthe creation and production of key reports e.g. Quality Report, Annual Report

External Communications

• Work with the Senior Media and Communications Manager to assist with The Children’s Trust press office function, including being part of an out-of-hours press office rota during key periods
• Support a programme of proactive public relations and communications campaigns across a range of media channels, driving awareness of the charity to target audiences
• Support the Head of Marketing and Communications with issues and reputation management
• Help to quickly develop appropriate strategies for responding to a wide range of issues and incidents, whilst liaising with other stakeholders to create and publish the required collateral
• Work with internal stakeholders to identify and create stories and content that supports internal and external marketing and communication activity
• Support the organisation’s approach to volunteer and alumni engagement
• Support the Digital Manager with creating content for and updating The Children’s Trust website and The Children's Trust school website
• Oversee the consent process for work with families ensuring that images and information on the children and young people we support is in line with The Children’s Trust policies and procedures.

Internal Communications

• Be part of a core team to plan and implement an internal communications programme across the charity
• Ensure messages and information is developed and shared appropriately across the organisation
• Monitor key issues and provide guidance and counsel on staff engagement and communications, external communications content in support of agreed projects and objectives
• Work with the Senior Media and Communications Manager and Head of Marketing and Communications to draft internal communications across the charity’s internal communications channels
• Work with wider directorate to evaluate success of existing internal communications and develop new ideas 
• Oversee content planning and updating and supporting colleagues to manage their areas on our staff intranet The Loop

Marketing and Communications Management

• Work with fellow managers in the team (currently Senior Media and Communications Manager, Senior Marketing Manager and Digital Manager) to lead the development and implementation of marketing and communications strategies to support the delivery of The Children’s Trust’s strategic objectives
• Conduct monitoring and evaluation to demonstrate the impact of the team’s work
• Provide strong project management for communications projects and campaigns, ensuring work is delivered efficiently, collaboratively and to a consistently high standard
• Develop strong relationships, internally and externally, and role model this to wider members of the department and directorate

Fundraising Communications / Income Generation Communications

• Work with fundraising and retail colleagues within the directorate to plan, execute and evaluate communications campaigns which supports income generation, in line with the fundraising objectives of the charity
• Support the Digital Manager with creation and distribution of marketing emails and creation of reports
• Business Development – working with the team to support campaigns which support the business development objectives of the charity, to promote support the department with its stakeholder engagement to professionals and parents.

Interview date: w/c Monday 1st June 2026

Staff benefits include free staff parking, and more… read more below

About Us

The Children’s Trust is the UK’s leading charity for children with acquired brain injury, providing expert rehabilitation, education, therapy, and care at our national specialist centre in Tadworth, and to children and their families across the UK, via our Brain Injury Community Service.

Boasting a beautiful 24-acre site in Surrey, we are located just outside of London, close to the M25 (accessible via Junction 8, A217 to Tadworth) and easily accessible via National Rail, by way of: Clapham Junction, Sutton, and Epsom.

Staff Benefits

The work we do is highly rewarding, and in addition to an attractive salary, we offer a valuable range of benefits on our staff flexible benefits platform, on-site nursery, free eye tests, enhanced Maternity and Paternity Pay, time out days for those experiencing menopause symptoms and time off for gender reassignment.

We also offer additional annual leave days for those with long service, with entitlements ranging from 35 to 41 days (including bank holidays) depending on your length of service.

Other benefits include free on-site parking; a staff shuttle service from Epsom and Sutton train stations to Tadworth Court, subsidised cafeteria, on-site staff accommodation (subject to availability), the ability to retain your NHS pension (where applicable), Teacher’s pension (where applicable) or the opportunity to join an alternative scheme, and the opportunity to develop your career in a supportive and collaborative environment.

Rehabilitation of Offenders

Many roles at The Children’s Trust are exempt from the provisions of Section 4 (2) of the Rehabilitation of Offenders Act 1974, by virtue of the Rehabilitation of Offenders Act 1974 (Exceptions) Order 1975 (as amended in 2013 and 2020) and as such, are subject to an Enhanced DBS check.  Successful applicants will be required to complete an Enhanced Disclosure & Barring Service (DBS) check, which will disclose all unspent convictions and adult cautions and any spent convictions or adult cautions that would not be protected.  The exceptions to this are our retail roles within The Children’s Trust shops, which are subject to Basic DBS checks which will disclose unspent convictions or adult cautions.

Equal Opportunity Employer

To help us achieve our ambition to give children and young people with brain injury and neurodisability the opportunity to live the best life possible, we want to accurately reflect the UK’s diverse population. We want equity, diversity, and inclusion to be at the heart of everything we do, and our people, services, and culture to reflect the diverse needs of all. Through our diversity and inclusion strategy, we have made a commitment to increase the diversity of our charity and create an inclusive culture. We have networks across the organisation working to ensure that these aims are met - including an LGBTQIA2S+ group, Ethnic Diversity Group, and Spark – our broad EDI group. Read more about our EDI work here. We welcome applications from all who share our ambition regardless of background. We will strive to ensure that any reasonable adjustments are made in respect of interview and working arrangements.

Online Searches

In accordance with statutory safeguarding and child protection guidance, online searches will be conducted for shortlisted candidates before interview. The online searches will be conducted by a person who is independent of the interview and selection process and will focus on relevant information returned via searches of the candidate’s name (and variations thereof). Social media searches will be limited to professional platforms such as LinkedIn. Any concerns relating to suitability for work with children and young people will be forwarded to the interview panel, for discussion during the interview.

Team: Community & Events 

Location: Homebased living in Scotland, North-East England or Yorkshire

Work pattern: 35 hours per week, flexible working options available and welcomed 

Salary: Up to £44,289.75 per annum 

Contract: Fixed term until 1st June 2027 

We are the UK’s largest cat welfare charity. All over the country, our passionate employees, volunteers and supporters are using their kindness and expertise to make life better for millions of cats and the people who care for them. 

Will you join us and make life better for cats? 

Responsibilities of our Community Fundraising Hub Manager: 

The Community Fundraising Hub Manager will manage and drive forward the delivery, growth and reach of community fundraising in a defined geographical location. The successful candidate will take ownership and responsibility for the development and delivery of a local fundraising strategy in line with the organisations broader income generation objectives.

About the Community & Events team: 

• We sit within the Marketing & Income Generation directorate

• The National Community Fundraising team at Cats Protection has recently gone through transformative change, implementing a new community hub structure in six regions across the UK. Leading and enabling community led fundraising in their area, they raise circa £3.5million income per year, making a significant contribution to Cats Protection’s work to make life better for cats. 

What we’re looking for in our Community Fundraising Hub Manager: 

• Lives in Scotland, North-East England or Yorkshire 

• Significant and extensive experience in Community Fundraising

• Line management experience with track record of developing individuals and leading a team

• Direct experience of working with volunteers

• Experience of producing reports and analysis of activity against KPIs 

What we can offer you: 

• range of health benefits 

• 26 days’ annual leave plus bank holidays, increasing with length of service 

• Salary Finance, which empowers you to take control of your financial wellbeing 

• and much more, which you can learn about

Interested? Here’s how to apply: 

• Application closing date: 20th May 2026 

• Virtual interview date: 29th May 2026 

Applications may close before the deadline, so please apply early to avoid disappointment. Please note, applications received after the closing date may not be responded to. 

If you’re enthusiastic about this opportunity but your experience doesn’t align perfectly with every requirement, we encourage you to apply anyway and demonstrate how your experience is transferrable.You may be just the right candidate.

If successful, your recruitment journey will include: 

1. Anonymised application form 

2. Virtual interview via Microsoft Teams 

Please note, the process may change slightly dependent on application numbers. We will inform you of any relevant changes. 

Please emailif you require any adjustments to be made for you to complete your application or to participate in the recruitment journey 

Are you a bold communicator who knows a great story when you see one? Do you want your work to genuinely matter - amplifying the voices of people who need to be heard, shifting public perception of social care, and putting a passionate, values-driven charity on the national map? 
 
Community Integrated Care is one of the UK's largest social care charities, supporting thousands of people with learning disabilities or mental health conditions to live the lives they choose.

​As we launch our new five-year strategy, Best Lives Bolder this is a defining moment for our organisation. We are setting out to be even more creative, courageous and influential in how we champion the people we support and drive change across the sector.

​We're looking for an exceptional PR & Media Manager to lead our media function and help us tell our story with ambition, imagination and impact - playing a pivotal role in bringing our Best Lives, Bolder vision to life through powerful storytelling and high-impact media engagement.

​This is a full time permanent, national role with hybrid working. You will be required to work from our head office at least once a week, so our ideal candidate will be based within an hour's commute of Widnes, Cheshire.

​What is "The Deal" for you?

• Flexibility: You can work your 37.5 hours over 4 days and enjoy a long weekend, or split the hours over 5 days to accommodate your other commitments.
• Pension: contributory pension scheme
• Benefits: retail discounts, holiday discounts, cycle to work scheme and travel discounts through our benefits app
• Best Lives Possible: You'll be working for an award winning charity who is passionate about ensuring our colleagues and the people we support lead the best lives bolder 
• Development: We'll work with you to develop your career or to learn and experience new things. We're passionate about developing our people! 
• Support: From our Employee Assistance Programme (available 24/7), financial support options, and wellbeing fund you'll have the support available to lead an easier (financial) life

This isn't a press office role. It's a platform for someone who wants to shape conversations, build national influence and champion the people at the heart of social care. 

What you’ll be doing:

• Developing and owning our national and regional Media & PR Strategy, aligned to our influencing and advocacy goals. 
• Proactively pitching compelling stories to secure high-quality national, regional, trade and broadcast coverage 
• Building and nurturing relationships with journalists, influencers and media contacts across care, sport, culture and nature sectors. 
• Leading crisis communications - protecting our reputation calmly and decisively when it matters most. 
• Translating complex policy and social care issues into accessible, powerful content for diverse audiences. 
• Collaborating closely with our Head of Influencing, Policy and Public Affairs to align media work with policy goals. 
• Working with our Partnerships & Communities team to turn high-profile community programmes and brand partnerships into media ready stories.
• Supporting and developing confident spokespeople at every level of the organisation.
• Monitoring coverage, producing insight-driven reports and keeping senior leaders informed on media trends and reputational risks. 

Our ideal candidate:

• ​Track record - Proven experience in a PR, media or communications role in the charity, public, health or social care sector. 
• ​Media instinct - You know a story, you know how to place it, and you know when to act fast. 
• ​Strategy - Experience designing and delivering media strategies with measurable outcomes. 
• ​Crisis management - Experience building proactive processes for reputation risks and leading calm, confident responses when issues arise.
• ​Relationships - A strong network of media contacts or the ability to build one quickly across sectors. 
• ​Storytelling - Exceptional writing, from press releases to opinion pieces to compelling human stories. 
• ​Collaboration - Proven ability to work across teams, influence senior leaders and align messaging. 
• ​Policy experience - Ability to turn complex social, regulatory or policy issues into content that lands with public and political audiences. 

Why join us

• You'll be working for an award-winning charity that’s passionate about ensuring our colleagues and the people we support lead the best lives possible.
• Flexible hours - work 37.5 hours over four days for a long weekend, or across five days to suit you. You can also work from home, with at least one day per week at our Widnes Head Office. 
• A collaborative, values-driven team where your work will be seen, valued and celebrated 
• Opportunities to travel nationally and attend sector events and media moments. 
• A contributory pension scheme to help you plan for the future. 
• Wellbeing support, including a 24/7 Employee Assistance Programme, financial support options and a wellbeing fund. Retail discounts, holiday deals, cycle to work scheme and travel discounts via our benefits app. 

If you're a bold, strategic communicator who wants to use your skills to change perceptions, influence policy and amplify the voices of people in social care - we'd love to hear from you.

​Please note, if you are interested in this role, we welcome your application as soon as possible! Depending on the volume of applications received, the vacancy may be closed before the expected advertising end date.

We’re really proud to be a Hive HR Employee Voice Certified organisation, a recognition that confirms our commitment to creating a culture where our colleagues are not only encouraged to share their thoughts, but where this feedback is actively sought and acted upon to drive positive change at every level.

In our 2025 Colleague Engagement Survey, 59% (nearly 3,800) of our people shared their feedback and insights, giving us an incredible Employee Net Promoter Score of +34.

The Employee Net Promoter Score is a measure of how willing our colleagues are to recommend us as a good place to work to their loved ones – and a score of +34 is considered a Very Good score when compared to global benchmarks set by hundreds of other organisations. 

We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer. 

Blood Cancer UK is looking for a Direct Marketing Manager to deliver innovative, insight-led direct marketing campaigns that grow supporter engagement and maximize income. This is an exciting opportunity to join a collaborative, high-performing team and help shape digital fundraising products and campaigns that make a real difference to people affected by blood cancer.

Based in London with hybrid working options (2–4 days per month in the office may increase dependent on business needs) this role offers hands-on campaign delivery, opportunities to develop new fundraising products, and the chance to contribute to strategic digital acquisition. If you enjoy using data to drive decisions, experimenting with new approaches, and delivering campaigns that really engage supporters, we’d love to hear from you.

We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives.

Harris Hill is delighted to be working with a well-established national charity to recruit a Direct Marketing Manager.

This is a fantastic opportunity for a direct marketing specialist with strong direct mail experience to take ownership of high-impact fundraising campaigns. The role is responsible for delivering at least five income-generating direct mail campaigns and appeals each year, reaching audiences of c.50,000 supporters per campaign. You’ll independently project manage activity end-to-end—from briefing and creative development through to print, fulfilment and post-campaign analysis—working closely with internal teams and external suppliers. This is a role suited to a confident ‘senior professional’ who can use their experience to shape plans, make informed decisions and continuously improve campaign performance.

This is a rolling recruitment process, with a closing date of 22nd May, however the hiring manager is reviewing applications and interviewing as they come in—so early application is strongly encouraged.

£32,861 per annum | Hybrid working (3 days in the office, including Wednesdays) | Full-time, permanent

Key responsibilities

• Lead and deliver integrated direct marketing campaigns, with full ownership of c.5+ direct mail appeals per year (c.50,000 audience per campaign)
• Manage end-to-end campaign delivery including briefing, copy development, print, data selections, fulfilment and supplier management
• Monitor, analyse and optimise campaign performance, using data and insight to improve response rates, income and ROI
• Develop and enhance supporter journeys across acquisition, retention, upgrade and reactivation

 About you

• Proven experience delivering direct mail-led campaigns end-to-end, with strong project ownership
• Confident working with data/CRM systems to select audiences, analyse results and inform future campaigns
• Strong organisational and stakeholder management skills, with experience managing budgets, timelines and suppliers
• A clear focus on income generation, with the ability to create compelling, audience-led campaign messaging

Please note: this role is not suited to candidates with a purely digital marketing background—direct mail experience is essential.

Apply to Hannah at Harris Hill on  to learn more and get the full job pack.

As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics

We are looking for a Digital Marketing Specialist to join the British Psychological Society’s friendly and professional Marketing team. In this role, you’ll support the delivery of impactful digital marketing activity that enhances the Society’s visibility, appeal and growth. It’s a great opportunity to help shape how a membership charity connects with its audiences across digital channels, as we continue to strengthen our digital capabilities.

About the Role

As Digital Marketing Specialist, you’ll play an equally important role across two core areas: paid digital advertising and email marketing, working closely with colleagues across channels. This is a hands-on role for a confident digital marketer who combines data, creativity and channel expertise to grow awareness, engagement and conversion across our products, including membership, professional registers and CPD.

You’ll own our Google Ads activity (including Ad Grants), run paid social campaigns, and manage our external agency across Meta, LinkedIn and TikTok – leading the work, reviewing performance and ensuring activity delivers against strategy.

You’ll also plan and deliver targeted email campaigns and automated journeys, writing compelling copy that drives member acquisition, retention and engagement.

Insight is central to the role: you’ll set up tracking, build reports, turn performance into clear recommendations and continually optimise activity. You’ll bring strong PPC expertise and SEO awareness (essential), solid email and copywriting skills, and an interest in using new tools - including AI - to work smarter and deliver impact.

What we’re looking for

We’re looking for an experienced digital marketer with proven hands‑on experience in paid media / PPC and email marketing.

You’ll be confident managing campaigns across Google Ads (including Ad Grants) and paid social platforms such as Meta, LinkedIn and TikTok, with a sharp eye on budget optimisation and return on advertising spend. You collaborate well with creative teams and external agencies, stay ahead of platform changes, and can translate performance data into actionable insight for a range of audiences.

You’ll bring strong working knowledge of Google Analytics, campaign tagging, conversion tracking and audience segmentation, alongside experience delivering email marketing campaigns and automated journeys. You’ll have a good understanding of SEO, landing page optimisation and GDPR best practices, and the ability to write clear, engaging copy across platforms.

Highly organised and collaborative, you’ll be comfortable owning multiple workstreams and combining analytical thinking with creativity. Formal marketing qualifications (particularly Google Ads certifications), CRM experience, familiarity with AI tools, and an interest or background in psychology would be an advantage.

Why Join Us?

We have a friendly, supportive and values led working culture with an excellent benefits package that includes:

• Agile & flexible working
• Generous leave entitlement
• Occupational pension scheme
• Cycle to work scheme / free eye care vouchers / Winter flu vaccinations
• Tailored learning & development
• Employee Assistance Programme 
• Life Assurance 
• Discounts scheme with national organisations

 How to apply

The closing date for applications is 11:59pm on Sunday 17th May 2026. To apply, please submit your CV and a covering letter detailing how you meet the criteria in the job profile. Please note that applications without a cover letter will not be considered.

The British Psychological Society is committed to a culture of equality, diversity and inclusion. We welcome applications from all sections of the community, irrespective of your background or circumstances. We are only able to accept applications that can demonstrate a right to work in the UK as we are unable to sponsor people requiring a work visa.

Due to the large number of applications we receive, it is not possible to update you on the progress of the application until after the closing date. If you have not heard from us within three weeks of the closing date, please assume that your application has not been successful on this occasion.

Role Purpose

As Head of Creative & Content, you will shape and champion the creative vision of Child Bereavement UK. You’ll lead the development of a bold, purposeful content and creative strategy that brings our mission to life, ensuring every story, campaign and asset is high-quality, evidence-based, accessible and emotionally resonant across all channels.

You’ll set the creative direction and ensure everything we produce is consistently compelling, inclusive and impactful, delivering outstanding user experiences that truly connect with our audiences.

This role leads the full content lifecycle, from strategic planning and innovative production to governance and evaluation. You’ll drive creativity that supports income generation, strengthens service delivery and grows brand awareness, making sure our content doesn’t just inform, but inspires action and change.

Main Responsibilities

1. Leadership, Team Management & Administration

• Work alongside the Director of Marketing & Communications to lead the Marketing & Communications team, ensuring there is a clear direction of travel, an understanding of purpose and exemplary culture embedded to drive future success.
• Provide clear leadership and direct line management to the Brand Lead and Content Creator.
• Build a high-performing content function with strong planning, evaluation and cross-functional collaboration.
• Support and mentor a network of volunteer content creators.
• Champion innovation, best practice and a user-centred approach to content.
• Proactively formulate appropriate, strategic and creative responses and pitch new ideas for campaigns and activities.
• Oversee the content strategy for all level 1 output, and seasonal appeals and campaigns.
• Effectively manage expenditure across all content workstreams in line with agreed expenditure budgets.
• Ensure that the recording of permissions and consents is adhered to in line with our policies and procedures and in accordance with GDPR.
• Deputise for the Director of Marketing & Communications when required.

2. Creative and Content Strategy & Governance

• Set, implement and continuously evolve the organisation-wide content strategy, ensuring alignment with strategic aims and audience needs.
• Oversee content systems, processes, policies and tools to ensure consistency, quality, accessibility and compliance.
• Develop a sensitive and safe lived-experience content strategy, ensuring safeguarding standards are met and contributors are appropriately supported in partnership with service teams.
• Identify and pursue content collaboration opportunities to enhance reach, impact and brand visibility.
• Manage the content budget and ensure effective prioritisation and resourcing.

3. Content Creation, Management & Delivery

• Lead delivery of high-quality cross-channel content, including copy, editorial, design and audio-visual assets.
• Develop and provide creative direction for content-led campaigns.
• Grow and manage a library of level 1 and evergreen content.
• Identify new and emerging content opportunities appropriate content opportunities using market insight and analytics to continuously develop Child Bereavement UK’s content position.
• Create, assign, commission and manage a diverse range of evergreen and project specific multimedia content including but not limited to video, audio, design and copy.
• Maintain a robust content production schedule to support organisational priorities.
• Quality-assure and ensure all content meets visual identity, user experience, accessibility, safeguarding and GDPR requirements.
• Support colleagues with interviewing service-users, professionals, staff and supporters and producing high-quality case studies for use across channels including the Impact Report, website, publications, social media and fundraising materials.
• Support and guide colleagues with basic content production duties as needed.

4. Brand & Information standards

• Provide line management and leadership to the Brand Lead to oversee brand (design, editorial and audio-visual) standards across all key external communications.
• Support the Brand Lead to identify and steward brand opportunities and collaborations.

5. Insight, Evaluation & Reporting

• Lead ongoing insight and research activities to assess content effectiveness and identify gaps or opportunities.
• Monitor and analyse content reach, performance and effectiveness producing regular reports for senior leadership.
• Adopt test-and-learn approaches (e.g., A/B testing and insight sharing) to drive continuous improvement.

6. Collaboration & Stakeholder Engagement

• Work closely with the Directors of Marketing & Communications, Services & Service Transformation, and Income Generation to deliver strategic content needs.
• Partner with bereavement services, income generation and participation teams to identify and maximise high-value content opportunities.
• Collaborate with brand and marketing colleagues to deliver projects aligned to the marketing strategy and comms plans.
• Liaise with creative agencies, media partners and freelance suppliers.
• Foster strong cross-charity relationships to ensure coherent messaging and shared learning.

All Staff

• Contribute to the vision and mission of Child Bereavement UK; whilst embedding the values into your daily work activities.
• Promote equality of opportunity and diversity in accordance with Child Bereavement UK policy.
• Contribute to the overall success of the charity’s fundraising needs by providing case studies, attending events and adding value to the experience of our supporters as required.
• Contribute to the brand and reach of the charity by working alongside our Marketing & Communications Team when relevant press opportunities arise or when required for social media and online content (including the use of photography).
• Work to objectives, targets and work plans agreed with your line manager.
• Undertake specific projects and other ad hoc duties agreed with your line manager, fulfilling any deadlines, reviews and reporting procedures required.
• Take an active part in the Quarterly review process and participate in training agreed with your line manager.
• Recognise and champion the lived experience of children and young people with bereavement within your work.
• Ensure the health and safety of all colleagues, volunteers and visitors in accordance with Child Bereavement UK policy.

Person Specification

Essential

Experience & Knowledge

• Proven experience developing and delivering an organisation-wide content strategy.
• Experience leading a content or editorial function in a complex organisation (charity, health, social care or similar desirable).
• Proficient in graphic design and video editing skills (e.g. Canva, Adobe, CapCut).
• Strong track record for producing and overseeing high-quality written, digital, graphic and audiovisual content.
• Experience commissioning and managing agencies, freelancers and creative partners.
• Demonstrable experience creating or stewarding sensitive or lived-experience content, including safeguarding, trauma-informed practice and GDPR compliance.
• Experience of embedding and adhering to content governance and policy.
• Experience managing a team of content specialists and/or volunteers.
• Experience working collaboratively across multiple directorates and with subject matter experts.
• Experience using insight, analytics, testing and research to evaluate content performance and inform decision-making.
• Strong project management experience, managing multiple concurrent content projects and deadlines.
• Strong understanding of accessibility, UX principles, brand management and content governance.

Skills

• Excellent copywriting, editing and storytelling skills across multiple formats and for diverse audiences.
• Skilled in producing high-quality video and audio content, including hands-on skills in filming, recording and editing.
• Ability to translate complex or clinical information into clear, engaging content. Ability to set strategic direction and translate it into actionable plans and workflows.
• Strong ability to prioritise, allocate resources and manage competing demands.
• Ability to balance creative ambition with commercial or organisational objectives.
• Skilled in coaching, mentoring and motivating individuals and teams.
• Strong interpersonal and relationship management skills, with the ability to influence internal and external stakeholders.
• Ability to interpret data, identify insights and make evidence-based recommendations.
• Excellent attention to detail and commitment to editorial quality.

Attributes & Values

• Compassion, emotional intelligence and ability to work respectfully with bereaved children, young people and families.
• Collaborative, approachable, and able to build trust across teams.
• Creative, innovative and proactive, with a solutions-focused, self-starter mindset.
• Highly organised, resilient and able to work independently in a remote environment.
• Strong commitment to equity, diversity, inclusion and ethical storytelling, including amplifying lived experience safely and respectfully.
• Willingness to undertake relevant training and development opportunities.
• Willingness to be flexible work to meet organisational need.
• Ability to undertake periodic UK travel and represent the charity at meetings and events.

Desirable

• Experience working within the charity/third sector, particularly in bereavement, mental health or social care.
• Understanding of bereavement and the needs of bereaved children, young people and parents.
• Previous experience in a Head of Content or similar leadership role.
• Experience of leading in-house and external creative teams.
• Background in storytelling, editorial or publishing environments.
• Experience of delivering large-scale content programmes across multiple channels.
• Familiarity with CRM systems such as Salesforce.
• Experience managing or supporting lived-experience contributors, ambassadors or volunteers.
• Knowledge of digital marketing principles (e.g., SEO, user journeys, content optimisation.
• Active engagement with creative or content industry networks

Recruitment Timetable

Application deadline: 27th May 2026 at midnight

First Stage Screening Interviews – on-going

You may be asked to attend a 10-minute Screening Interview on MS Teams with the Hiring Managers for the vacancy, to assess your suitability for the role. During the interview, you will be asked two skills-based questions.

Second Stage Interviews – Friday 5th June

If you are progressed to a second stage interview, you will be invited to attend a 1-hour formal interview on MS Teams with the Hiring Managers for the role. It is our policy to share the role-specific interview questions with applicants ahead of the interview, to aid their preparation. You may also be asked to complete an interview task, which will also be shared with you in advance.

We are Anthony Nolan. We unite people and science – matching stem cell donors to those in need of transplants and treatments and growing our world-leading stem cell register, so everyone can find the lifesaving match they need.

Thanks to Shirley and Anthony Nolan, our register of almost a million potential donors, our cell and gene therapy research and our expertise in stem cell transplants, we currently help four patients a day in need of a transplant, giving more people another chance to live.

Driven by patients, backed by stem cell donors, and powered by science, we won’t stop until we’ve unlocked the cures, treatments and transplants that will transform the future for more patients. And together, we can reach the remarkable day where every patient who needs us can not only survive, but thrive.

If you're inspired by this vision, and feel you have the skills and experience we need to help achieve it, we'd love you to join our lifesaving team.

We are looking for a Marketing Manager, Supporter and Youth to join our Engagement team.

Please note: We encourage you to apply as soon as possible – this advert may close early if we receive a high volume of strong applications.

Interviews are expected to take place w/c 25th May.

Title: Marketing Manager, Supporter and Youth

Salary: £39,000 per annum

Contract: Permanent

Hours: 35 per week (standard Anthony Nolan working hours)

Location: Hybrid, with head office in Hampstead, London

This role sits within the Marketing team and supports the Senior Marketing Manager in delivering audience-centred marketing to increase visibility, inspire action and nurture a growing, engaged and loyal community.

You will lead the day-to-day marketing approach for supporter and youth audiences, developing and optimising end-to-end audience journeys and delivering integrated, insight-led campaigns. This includes campaign planning, overseeing creative development, conducting audience and competitor research, executing multi-channel activity, and evaluating performance to inform continuous improvement.

Working closely with the wider Marketing team and Communications, you will provide strategic marketing support planning and advice to the Fundraising and Register Development teams to build brand awareness, drive consideration and strengthen long-term engagement. You will build impactful relationships across the organisation, managing stakeholders effectively and ensuring shared objectives and alignment on priorities.

You will have proven experience in delivering brand-led marketing campaigns, alongside strong stakeholder management skills. You will also work closely with external brand, media and creative agencies where needed, supporting the development and delivery of campaigns aligned with organisational aims.

The role is part of the wider Engagement division (which includes Communications and Register Development).

What’s in it for you?

• A competitive salary

• 27 days annual leave, pension scheme, childcare vouchers, access to counselling via a 24-hour Employee Assistance Programme

• A stimulating work environment full of opportunities to learn and develop

• Life Assurance of four times annual salary

• Travel season ticket loan, Cycle to work Scheme

• And more! (further details on our Life at Anthony Nolan page)

Please check out the full job description attached to this advert, or hyperlinked here on our careers page advert, and you can read more about what to expect on the Our recruitment process page.

Release your remarkable, join our team and give someone another chance to live.

Anthony Nolan is a Disability Confident Committed and Living Wage accredited employer. 

All applicants must be able to demonstrate the right to work in the UK.

Role Purpose

Responsible for helping to ensure the effective delivery of the Regional Fundraising strategy in relation to generating sustainable income from third parties and campaigns. You will primarily focus on recruiting support from community groups and associations, businesses and individuals across the South as well as supporting the growth and diversity of the challenge events portfolio.

You will plan, market, deliver and grow your portfolio ensuring all objectives, financial and non-financial are achieved, with an active focus on cost-effective ideas, growth and contingency plans.

Working closely with our service delivery teams across the UK to develop fundraising lead networks, building a robust and community driven income pipeline. You will build powerful, local relationships across your region, and ensure every supporter has an exceptional fundraising experience.

Main Responsibilities

• Support the development and implementation of a fundraising plan to maximise income generation across the designated area, in line with the overall fundraising strategy.
• Build knowledge of Child Bereavement UK supporters in the area and develop a community of supporters who have a tangible relationship with our work.
• Build relationships with individual supporters, community organisations, faith groups, schools and education facilities, regional corporates and challenge event participants.
• Contribute to the development of annual income and expenditure budgets, monitoring results and contributing to regular reforecasts, mitigation and contingency planning to ensure budget is achieved.
• Attract new support and nurture and develop existing support by providing excellent stewardship to maximise supporter journey, value and retention and in-turn income.
• Work alongside the Head of Regional Fundraising and Challenge Event team to develop and promote successful and engaging off-the-shelf fundraising initiatives, campaigns, and challenge events to engage and encourage potential supporters, using research to spot trends and popular initiatives.
• Work collaboratively with the Challenge Event team and Communications team to develop and implement marketing and social media plans for all events/activities.
• Analyse the potential risks and benefits of fundraising events/activities considering risk, time/cost ratios, and overall ROI, to focus effort accordingly.
• Ensure all associated activities are compliant with charity law, regulatory requirements, and best practice, including Data Protection Act and GDPR.
• Develop and follow processes and systems to ensure the effective management of all relevant information, including maintaining and assuming responsibility for accurate information on the charity’s Sales Force database and the community section of the website.
• Work with the Head of Regional Fundraising to recruit Fundraising Committees across the region.
• Support with the recruitment of Community Ambassadors.

All Staff

• Contribute to the vision and mission of Child Bereavement UK; whilst embedding the values into your daily work activities.
• Promote equality of opportunity and diversity in accordance with Child Bereavement UK policy.
• Contribute to the overall success of the charity’s fundraising needs by providing case studies, attending events and adding value to the experience of our supporters as required.
• Contribute to the brand and reach of the charity by working alongside our Marketing & Communications Team when relevant press opportunities arise or when required for social media and online content (including the use of photography).
• Work to objectives, targets and work plans agreed with your line manager.
• Undertake specific projects and other ad hoc duties agreed with your line manager, fulfilling any deadlines, reviews and reporting procedures required.
• Take an active part in the Quarterly review process and participate in training agreed with your line manager.
• Recognise and champion the lived experience of children and young people with bereavement within your work.
• Ensure the health and safety of all colleagues, volunteers and visitors in accordance with Child Bereavement UK policy.

Person Specification

Essential

• Ability to self-motivate and organise yourself to manage multiple priorities, to set and meet deadlines in order to keep projects moving forwards.
• Experience in at least one of: fundraising, sales, partnerships, business development, or community engagement.
• Confidence and experience in public speaking, both offline and online, and demonstratable ability to represent a cause to a wide range of audiences.
• Outstanding relationship-building skills and an ability to manage stakeholder relationships effectively and creatively.
• Experience of working to targets and managing budgets.
• A positive, proactive approach to problem-solving and collaboration.
• Confidence working independently and as part of a team.

Desirable

• Experience in community fundraising or charity income generation
• Experience of delivering a regional-focused role in the same geographic area
• Experience of managing and supporting volunteers.
• Familiarity with CRM systems and data management 

Recruitment Timetable

Application deadline: 27th May 2026 at midnight

First Stage Screening Interviews

You may be asked to attend a 10-minute Screening Interview on MS Teams with the Hiring Managers for the vacancy, to assess your suitability for the role. During the interview, you will be asked two skills-based questions.

Second Stage Interviews

If you are progressed to a second stage interview, you will be invited to attend a 1-hour formal interview on MS Teams with the Hiring Managers for the role. It is our policy to share the role-specific interview questions with applicants ahead of the interview, to aid their preparation. You may also be asked to complete an interview task, which will also be shared with you in advance.

About the Mercury

The Mercury creates and shares stories that are exhilarating, revelatory and relevant. Through the reinvention of classic texts and the creation of bold, new writing, we believe that the transformative power of theatre can enrich the lives of our community.

The Mercury is a significant regional developer of new talent, working with a range of partners across the arts, education and creative industries to deliver a studio programme and a learning, participation and professional development programme aimed at nurturing the next generation of theatre makers.

Everything we do is driven by our values of quality, innovation, diversity, and connection.

About your new role

Are you passionate about data and how it can inform decision-making? We’re looking for an Audience and Insights Manager, who loves connecting people with a range of shows and activities that will enrich their lives.

This new role will be instrumental in ensuring our audiences are placed at the centre of our planning, by using their information effectively to share with them the Mercury’s vision, communicate our work, and promote our organisational values. 

You will help develop a 3-year audience development strategy; create, manage and deliver audience engagement campaigns; analyse data and recommend segmentation and audience profiles; help the team interpreting post-show data to inform future campaigns; help in the creation of a community ambassadors scheme, and much more.

If you are creative in your approach to build, engage and retain audiences, we want to hear from you!

To find out more, download the candidate pack.

Applications close at 10:00am on Tuesday 19 May 2026. Interviews will take place on Tuesday 2 June 2026.

The Marketing Officer/Senior Marketing Officer (Acquisition) at CBM UK is an important role in making our life-changing work possible. Advertised at Officer or Senior Officer level (subject to experience), the role delivers direct and digital marketing communications to grow awareness, and recruit and engage with new long-term CBM supporters, through creative and impactful fundraising communications.

Key responsibilities:

The position holder is responsible for developing and delivering fundraising campaigns that will engage with CBM target individual audiences; supporting the development of the annual public fundraising plan; building supporter journeys and testing new channels and messages.

Working closely with the Head of Marketing and across the Fundraising & Communications team to plan, coordinate and deliver donor acquisition appeals to recruit new individual supporters, using a variety of direct and digital marketing channels.

Regular giving (mostly monthly Direct Debits) are a large part of CBMs donor acquisition activity, and as such, part of this acquisition role is the planning and co-ordination of regular giving conversion, recruitment, retention, and upgrade campaigns.

Donor Acquisition (30%)

1. Working alongside the Head of Marketing and external agencies to plan and deliver a supporter recruitment programme, using channels that may include, but not limited to, inserts, press adverts, and door drops. email, paid social media adverts, Pay Per Click Googe adverts, and lead generation activities.
2. Optimise the performance (traffic and income) of website fundraising pages, including appeal landing pages and donation platforms. Ensuring pages on the CBM website are engaging to existing and new audiences and utilising Search Engine Optimisation tools.
3. Plan and coordinate an off-line and online welcome journey for new supporters to CBM, that will encourage ongoing engagement and long-term support.
4. Develop excellent working relationships with existing and new agencies and suppliers, including marketing agencies, writers, designers, print suppliers and mailing houses. Source new agencies and suppliers as appropriate.

Regular Giving (20%)

1. As part of the regular giving retention plan, deliver inspiring direct and digital marketing communications and updates to monthly supporters about CBMs work and the people their gifts are supporting. This can involve creating briefs, working alongside freelance copywriters and designers, and managing print and fulfilment suppliers.
2. Working alongside our inhouse Supporter Relations team and external telephone fundraising agencies to co-ordinate regular giving conversion, upgrade and retention campaigns over the telephone.
3. Deliver, test and refine a welcome and ongoing donor journey for regular giving supporters, across digital, post and phone channels, to update and thank supporters.

Legacy and In-Memoriam Giving (20%)

1. Work alongside the Head of Marketing and Senior Supporter Relations Officer to develop marketing plans for legacy and in-memoriam giving.
2. Responsible for legacy and in-memoriam giving direct mail and email appeals, and work alongside the Communications Team to ensure the legacy and in-memoriam giving website pages inspire new and existing supporters to support CBM in these ways.

New product testing (20%)

a.  Test and develop new fundraising ideas, channels and messages to engage with and raise funds from new and existing audiences.

b.  Maintain an awareness and anticipation of charity sector trends relating to direct marketing and keep abreast of competitor activities to enable CBM to respond and adapt quickly where appropriate.

Planning and reporting (10%)

1. Analysis and reporting of appeals and projects, providing learnings that will enable informed decision making around future activity.
2. Develop a good knowledge of the CRM system (Salesforce) and ensure appropriate recording and reporting of direct marketing activity.

Other

1. Ensure the consistent implementation of CBMs brand, key messages and style guide in fundraising activities.
2. Awareness of, and compliance across direct marketing, of Fundraising Regulator and Data Protection legal requirements (GDPR and PECR).
3. Work with other teams, including the CBM Global Federation, to maximise collaboration opportunities and integrated working.
4. Help develop a culture of enthusiasm, continual improvement and success which reflects the ambitions of CBM UK.
5. Occasional out of normal office working hours. Occasional travel in the UK and possibility of travel internationally.

For full details, please download the recruitment pack.

About Us:

Stephen’s Children UK is a Christian charity dedicated to providing financial support to the existing and well developed Stephen’s Children ministries in Egypt’s garbage slums outside of Cairo.

These programs are staffed by over 1,500 dedicated and compassionate individuals ready to make a difference. Over 20% of Stephen’s Children staff members grew up in these same impoverished communities. They come back with the hope to break the cycle of poverty for others, instilling a culture of hope by nurturing hearts, training minds, and teaching our families the strength of God’s love, though the provision of schools, healthcare, home visits, summer camps and much more.

As part of our ongoing growth and efforts to expand our reach in the UK, we are looking for a dynamic, passionate, and experienced Charity Fundraiser with strong social media and digital marketing skills.

Role Overview:

As a Charity Fundraiser with Social Media and Digital Marketing experience, you will play a pivotal role in raising awareness and funds for our cause. You will leverage your expertise in fundraising, social media strategy, and digital marketing to develop and execute innovative campaigns that inspire individuals and organisations to engage and contribute. This is an exciting opportunity to make a tangible impact through creative and strategic digital campaigns.

We are in early discussions with a potential Patron which would significantly boost our profile, and we are in particular looking to develop partnerships with large corporate donors in line with their CSR obligations.

You will be reporting to the UK Trustees.

Key Responsibilities:

Although mostly working autonomously, you will be working with, and representing SCUK on the international Marketing and Communications Advisory Group to ensure a cohesive approach (the Communications and fund raising teams from the various Stephen’s Children entities in other nations): 

• Fundraising Strategy & Campaigns:
  • Develop and implement fundraising strategies that align with the charity’s mission and goals.
  • Manage and grow fundraising campaigns across multiple platforms, including social media, email, and digital channels, as well as occasionally organising and attending fund raising events.
  • Identify and engage potential donors, sponsors, and corporate CSR partners to grow the charity’s financial support base.
  • Organize and manage online and occasional in person fundraising events, appeals, and virtual initiatives.
• Social Media & Digital Marketing:
  • Create and manage engaging content across various social media platforms (Facebook, Instagram, X (Twitter), LinkedIn, etc.) to promote fundraising efforts, events, and the charity's mission.
  • Develop and execute digital marketing campaigns, including email marketing, paid ads, and influencer collaborations.
  • Build a strong online community of supporters and engage with followers through comments, messages, and interactive posts.
  • Ensure consistent messaging and branding across all digital channels.
• Donor Relationship Management:
  • Maintain and nurture relationships with current and prospective donors through regular communication, updates, and stewardship.
  • Coordinate and distribute newsletters [?] and reports for donors, showcasing the impact of their contributions.
• Content Creation & Storytelling:
  • Collaborate with the global content team to create compelling communications to a UK audience that showcase the charity’s impact and inspire action.
  • Write fundraising appeals, success stories, and content that resonates with various audiences.
• Analytics & Reporting:
  • Use digital analytics tools to measure the success of campaigns and track fundraising progress.
  • Provide regular reports on social media performance, campaign effectiveness, and donor engagement.

Key Requirements:

• Proven experience in fundraising, particularly within the charity sector or a related field.
• Demonstrated ability to engage and grow online communities and donor bases.
• Strong understanding of digital marketing, with a focus on social media and online campaigns.
• Excellent communication and writing skills, with the ability to craft compelling content for different digital platforms.
• Excellent interpersonal and presentation skills to effectively communicate when speaking in person to supporters and potential supporters, including Trust and Corporate grant applications.
• Creative mindset with the ability to think outside the box to drive engagement and fundraising results.
• Proficiency in social media management tools and digital advertising platforms.
• Familiarity with fundraising platforms (e.g., JustGiving, GoFundMe, Virgin Giving etc) and donor management tools (e.g. Raiser’s Edge etc.)
• Strong analytical skills with the ability to track, measure, and report on campaign performance.

• Strong organisational and project management skills with the ability to manage multiple campaigns at once.
• Passionate about the charity’s mission and Christian values, and committed to making a difference.
• Availability to visit the work in Cairo at least once per year (funded by the Charity).

• Ability to work independently and as part of a collaborative international team.
• Knowledge of GDPR and data protection regulations as they pertain to online fundraising and social media.

Desirable Skills:

• Previous experience working with corporate donors, Trusts or high-net-worth individuals.
• Knowledge of current fundraising trends and best practices.
• A network of contacts in the fundraising or charity sector.
• Previous experience in organizing virtual or hybrid fundraising events.
• Understanding of the UK charity landscape and fundraising regulations.

Why Join Us?

• Be part of a passionate and dedicated organisation making a real difference in people’s lives.
• Work with international counterparts in a dynamic, creative environment where your ideas and contributions will be valued.
• Flexible working hours, mostly remote.

If you are an innovative, results-driven fundraiser with a passion for social media and digital marketing, we would love to hear from you. Apply today and help us create a brighter future for those in need!

How to Apply:

Please send your CV and a cover letter detailing your relevant experience to the email shown. 

Please ensure your cover letter highlights your fundraising experience and examples of successful digital marketing campaigns and corporate sponsorship initiatives that you have led or contributed to.

Could you use your skills to help save lives across Cambridgeshire, Bedfordshire and the East of England?

Role Title: Direct Marketing Lead
Reporting to: Supporter Engagement Manager
Salary: £32,861 per annum
Contract Type: Permanent
Hours: Full time
Location: Barnwell Road, Enterprise Campus, Alconbury Weald, Huntingdon, Cambridgeshire PE28 4YF with hybrid working: 3 days in office (Alconbury Weald), 2 days from home

The Direct Marketing Lead is a newly formed role focused on planning, delivering and optimising integrated, data-driven campaigns across offline and digital channels to grow income from individual supporters—acquiring new donors, increasing the value of existing ones, and maximising return on investment.

You will take ownership of end-to-end direct response activity, using insight, segmentation and testing to improve performance, while managing budgets, suppliers and internal relationships to deliver effective campaigns that also build strong, long-term supporter relationships.

You’ll be joining a friendly, supportive and passionate team within an organisation that’s ambitious, collaborative and committed to development. If you’re proactive, strategic, and motivated by making a difference, we’d love to hear from you.

Role Summary:

• Plan and deliver direct marketing campaigns across a mix of channels, with a focus on bringing in income and growing the supporter base.
• Take campaigns from idea through to delivery, including shaping the messaging and making sure everything goes out on time and within budget.
• Keep a close eye on performance, using results and insight to tweak and improve what we do next time.
• Build and develop supporter journeys that help bring people in, keep them engaged and encourage longer-term support.
• Work closely with teams across the organisation, as well as external suppliers, to get campaigns out the door and keep things running smoothly.
• Support wider planning and budgeting, using campaign results and data to help guide future activity and priorities.

To be successful in this role you will have:

Experience & Knowledge

• Proven track record of delivering integrated direct marketing campaigns, with particular strength in postal activity and full lifecycle ownership.
• Evidence of creating and evolving user journeys that drive stronger retention and deeper engagement.
• Confidence in data, including delivery of using CRM systems or databases to make data-led decision, select data, execute campaigns, generate reports, and extract actionable insights.
• Demonstrated ability to collaborate effectively with external partners, including agencies, fulfilment providers, and other suppliers.
• Solid experience managing campaign budgets, tracking income and optimising return on investment.

Skills & Abilities

• Comfortable taking the lead on complex projects and working independently and with a strong sense of ownership.
• Highly capable organiser, able to juggle competing priorities while consistently meeting deadlines.
• Strong written communicator, skilled in producing engaging, audience-focused copy and briefs that inspires action.
• Data-literate, with the ability to analyse performance and make suggestions on findings and improvements.
• Detail-oriented with a methodical approach to ensuring accuracy and quality in all outputs.
• Solutions-focused mindset, bringing creativity and initiative to problem-solving and continuous improvement.
• Financially aware, able to plan, monitor and optimise budgets efficiently.

Personal Attributes

• Passionate delivering and achieving tangible fundraising outcomes and contributing to income growth.
• Works well both collaboratively and autonomously, adapting style as needed.
• Brings a positive, flexible approach and thrives in a dynamic, fast-moving charity setting.
• Comfortable making informed decisions within agreed strategic frameworks.

Desirable

• Educated to degree level or able to demonstrate equivalent professional experience.
• Willingness to contribute to broader organisational activities as required, including holding a full driving licence.
• Access to personal transport and ability to travel when needed.

About Magpas Air Ambulance

We operate a hybrid working policy, giving flexibility to work from home and the office while meeting the needs of the Charity. Please make sure that any application clearly demonstrates that you live or will be living within a commutable distance of the main place of work.

We offer a range of benefits including an Employee Assistance Programme, generous holiday entitlement, staff survey, access to occupational health services, flexible working, learning and development opportunities, long service awards, social events, supportive working culture and staff car parking.

Magpas Air Ambulance is committed to providing equality of opportunity and valuing diversity for all current and prospective staff, volunteers and trustees. We aim to create an environment where everyone can be the best they can be, where they feel welcome and are free from bias and discrimination.  We encourage applicants from diverse backgrounds to apply.

Magpas Air Ambulance is committed to the Armed Forces Covenant and as such welcome's members of the Armed Forces to apply.

If you are looking for a new opportunity within a supportive and exciting environment, we would love to hear from you.

Closing date: Friday 22nd May 2026
Interview date: Tbc
Please note that the right is reserved to remove this advert prior to the advertised date, dependent on the level of response received. You are therefore advised to apply at your earliest convenience.

Interested?

If you would like to find out more, please click the button to be directed to our website, where you can complete the application process.

This role is subject to a Disclosure and Barring Service (DBS) check.

If you do not hear from us in 2 weeks from the closing date after submitting a final application, unfortunately this means you have not been shortlisted to the next stage of the selection process.

No agencies please.

The Marketing Officer/Senior Marketing Officer (Retention) at CBM UK is an important role in making our life-changing work possible. Advertised at Officer or Senior Officer level (subject to experience), the role delivers direct and digital fundraising appeals to existing individual supporters, high value donors, and churches to drive donations and grow awareness, through creative and impactful fundraising communications.

Key responsibilities:

The position holder is responsible for developing fundraising campaigns for individual supporter audiences; supporting the development of the annual public fundraising plan; building supporter journeys and testing new channels and messages.

Working closely with the Head of Marketing and across the Fundraising & Communications team, the Marketing Officer/Senior Marketing Officer (Retention) is responsible for planning and delivering a significant marketing programme, carrying out fundraising campaigns to existing supporters across multiple channels, including direct mail, email, and telephone.

Cultivation appeals (60%)

a. Deliver regular and inspiring off-line direct marketing campaigns to existing supporters on time and within budget. The role holder will plan, co-ordinate and prepare fundraising appeals. This involves creating briefs, working alongside freelance copywriters and designers, and managing print and fulfilment suppliers.

1. Lead on the delivery of online appeals and updates, including the planning and coordination of mass supporter emails.
2. Optimise the performance (traffic and income) of website fundraising pages, including appeal landing pages and donation platforms. Ensuring pages on the CBM website are engaging to existing and new audiences and utilising Search Engine Optimisation tools.
3. Lead on the planning and implementation of feeding back to existing supporters on our work as part of their donor journey, through leading on CBM UK’s supporter newsletters, e-news and prayer diaries.
4. Prepare internal marketing materials for CBM UK colleagues and provide briefings for supporter facing teams ahead of each campaign.
5. Develop excellent working relationships with existing and new agencies and suppliers, including marketing agencies, writers, designers, print suppliers and mailing houses. Source new agencies and suppliers as appropriate.

High donor fundraising (20%)

1. Lead on CBM’s high donor fundraising programme, through planning and managing regular communications and fundraising asks to this segment of supporters, working towards achieving annual income growth targets.
2. Work alongside the Supporter Relations team to develop and carry out a donor journey for high donors, including personalised communications through phone, email and post.

New product testing (10%)

1. Proactively test and develop new fundraising ideas, channels and messages to engage with and raise funds from new and existing audiences.
2. Maintain awareness and anticipation of charity sector trends relating to direct marketing and keep abreast of competitor activities to enable CBM to respond and adapt quickly where appropriate.

Planning and reporting (10%)

1. Analysis and reporting of appeals and projects, providing learnings that will enable informed decision making around future activities.
2. Develop a good knowledge of the CRM system (Salesforce) and ensure appropriate recording and reporting of direct marketing activity.

Other

1. Ensure the consistent implementation of CBMs brand, key messages and style guide in fundraising activities.
2. Awareness of, and compliance across direct marketing, of Fundraising Regulator and Data Protection legal requirements (GDPR and PECR).
3. Work with other teams, including the CBM Global Federation, to maximise collaboration opportunities and integrated working.
4.  Help develop a culture of enthusiasm, continual improvement and success which reflects the ambitions of CBM UK.
5. Occasional out of normal office working hours. Occasional travel in the UK and possibility of travel internationally.

Please download the recruitment pack for full details.