Direct And Digital Marketing Manager Jobs in Home Based
Closing Date: 15 May 2024
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Save the Children UK has an exciting opportunity for a Marketing Executive (Loyalty), with direct marketing experience, who is keen to deliver effective retention and income growth marketing campaigns, to join our Public Income and Engagement team.
Please note: This role is London based with an expectation to be in our Farringdon office once a week on a Thursday, with other in person days planned throughout the year.
About Us
Save the Children UK believes every child deserves a future. In the UK and around the world, we work every day to give children a healthy start in life, the opportunity to learn and protection from harm. When crisis strikes, and children are most vulnerable, we are always among the first to respond and the last to leave. We ensure children's unique needs are met and their voices are heard. We deliver lasting results for millions of children, including those hardest to reach.
About you
As our Marketing Executive (Loyalty) in our Loyalty Squad you will play an important role in driving brilliant supporter-centric marketing campaigns to raise crucial support for Save the Children UK. Working closely with Marketing Managers, you will contribute to the development and execution of effective retention and income growth activity. Your focus will be on fostering deep connections with our supporters, prompting action, and driving income by increasing both donor volume and value.
In this role, you will:
- Collaborate with Marketing Managers to deliver compelling multi-channel campaigns that drive income and retention targets.
- Utilise various marketing channels, including Direct Mail, Email, Telemarketing and SME to create engaging communication journeys for donors.
- Take ownership of specific aspects of the supporter experience to enhance engagement and drive long-term value.
- Contribute to the creation and delivery of key marketing materials across multiple channels and propositions.
- Liaise with external suppliers to ensure smooth campaign delivery and optimise results while prioritising a positive supporter experience.
- Maintain accurate records of campaign activity and performance, generating regular performance reports.
- Incorporate customer supporter insight and data analysis into marketing strategies, utilising a test-and-learn approach to continually improve acquisition outputs.
To be successful, it is important that you have:
- Previous experience in customer/supporter loyalty and retention marketing.
- Experience working on fundraising cash appeals or other income generating campaigns.
- Proficiency in delivering marketing initiatives across various channels, most notably Direct Mail, Email, Digital.
- Some experience with Telemarketing and SMS would be desirable but not essential.
- Demonstrated ability to grow existing supporter value through communication journeys, supporter experience enhancements, or donor care initiatives.
- Project management skills with a track record of supporting the delivery of complex projects on time and within budget.
- Experience collaborating with external partners, such as creative agencies, fulfilment houses, or telemarketing agencies.
- Familiarity with developing and delivering fundraising and marketing assets both online and offline, with knowledge of both data and print processes for direct marketing.
- Ability to utilise data and insights to inform marketing strategies, track results, manage budgets, and make data-driven decisions.
What we offer you:
- Working for a charity provides one of the best benefits there is – a sense of purpose and reward for helping others. However, we understand the importance of giving back to our employees to ensure a happy and healthy working environment and work/life balance.
- To have the best (and happiest) employees we focus on flexibility, inclusion, collaboration, health, and wellbeing both in and outside of work.
- We provide a wide range of benefits which will reward your hard work, motivate you, and inspire you to work to improve the lives of children every day.
Closing date: May 15th 2024
Please note: To avoid disappointment, you are advised to submit your application as soon as possible as we reserve the right to close the vacancy early if a high volume of applications are received. This is to ensure that we can manage application levels whilst maintaining a positive candidate experience. Unfortunately once a vacancy has closed, we are unable to consider further applications.
Ways of Working:
The majority of our roles can be performed remotely in the UK, but there are likely to be times when you will be required to come to your contracted office (up to 2-4 days per month or 6-8 days per quarter). This will be agreed with your Line Manager and team and is intended to be time spent on collaborating with colleagues and relationship building.
Please note: travel costs to your contracted office will be at your own expense.
Flexible Working - We are happy to discuss flexible working options at interview.
Commitment to Diversity & Inclusion:
Save the Children UK believes in a world that is fair, inclusive and equitable where all children have the opportunity to change their world. We apply this to our workforce and we are committed to developing and supporting a diverse, equitable, and inclusive organisation where all employees have a sense of belonging and feel that they can be "Free to Be Me". We are not looking for just one type of person - we want to recruit people who can add fresh perspectives, innovative ideas or challenge that disrupts the risk of group think.
We are especially interested in people whose childhood experiences - of life on a low income, of migration, of being in a racialised community, of the care system, of being LGBT+ or in an LGBT+ family or living with (or with someone with) a disability - help us to see things we might otherwise miss. Whatever your story is we want to hear it because we know that different voices, ideas, perspectives and knowledge, working together will enable us to better the lives of children around the world. This is the reason why we are all here.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Role: Digital Marketing Manager
Hours: 30 hours per week (4 days per week)
Location: Homebased within the UK with a requirement to travel to occasional meetings, mostly held in London
Reporting to: Director of Brand and Digital
Benefits: Flexible working arrangements, 28 days of annual leave (FTE pro rata for part-time) + 1 day for your birthday, pension scheme
Key relationships: Managing external relationships with key agencies and partners
Salary: £40,000 per annum (FTE pro rata for part-time)
Contract: Fixed term with the potential to extend
About Overcoming MS
Are you a digital marketing expert, looking to make an impact at the world’s leading multiple sclerosis healthy lifestyle charity?
At Overcoming MS, we are here for everyone with MS who wants to take control of their health and wellbeing. We provide clear, practical actions for people to take and a supportive community to help people living with MS. The Overcoming MS Program uses substantial scientific evidence to show how lifestyle choices, alongside medication, benefit physical and mental health.
Knowing people with MS can reduce their risk of disease progression through lifestyle choices gives hope to us all. Our vision is a world in which living a full and healthy life with MS is possible for everyone.
Once people with MS know about the potential impact of a healthy lifestyle, they need to feel that the information is coming from a reliable source, in order to believe in it and adopt the key changes. The Overcoming MS Program is based on broad-based, high-quality scientific evidence, and lifestyle is an area that has growing interest and development.
About the role
We’re recruiting for an experienced Digital Marketing Manager to steer us in the next stage of our journey. This is an exciting development of an existing role at Overcoming MS and will allow the successful candidate to make the position their own.
The Digital Marketing Manager will be responsible for delivering an innovative new digital marketing approach, through the innovation, creation and delivery of projects and activities which increase leads, donations and engagement for Overcoming MS charity.
Key Responsibilities
The Digital Marketing Manager will work across several areas, including:
1. Conversion optimisation
· Increasing our donations and data capture - to enable us to continue the dialogue and create donations from a greater percentage of those who visit our website, or interact with other digital channels.
· Working with our agency partner to optimise key landing pages and signposting for conversion.
2. User journey optimisation
· Helping people find the right content based on data optimisations so that more people find what they need and understand what else the charity could offer them. Using HotJar for insights.
· Automated email journeys - Building customer journeys to support the Program pillars to build deeper relationships with people in our community.
3. Increasing reach and traffic generation
· Testing different low-cost digital reach opportunities.
· Including paid social, referral activities, calls to action across our channels, YouTube SEO and SEM. Working with an agency to optimise journeys from Google Grant, leading to clearly articulated actions (eg donations, sign-ups, click-throughs).
4. Testing to improve results continually
· Email AB testing - Deliver AB testing to inform future email AB tests.
· Plan AB testing for email marketing projects, for the website, and other projects as needed to improve conversion rates.
5. Digital project management
· Testing new digital versions of courses and tools. Project management of website updates.
6. Campaign support
· Leading, innovating and supporting advocacy, communications and fundraising campaigns as needed to increase reach, engagement and conversions.
7. Gathering community feedback
· Continue the plan to access regular community feedback to influence Hub improvements and other digital channel improvements.
8. Supplier collaboration
· Working with our suppliers to optimise collaboration, reduce cost and increase impact.
About you
Strong digital skills
• A proven track record of managing digital products/projects/programmes which create value for end-users.
• Strong working knowledge and experience in digital solutions.
• Experience in evaluating and improving existing digital programs.
• Significant experience working with 3rd party digital providers to create solutions that work for the target audience.
• Confident in Google Analytics and Google Search Console.
• Excellent understanding of AB testing to maximise conversion rates.
• Experience in using tools like HotJar (preferred).
• Strong analysis skills.
Project management skills
• Excellent organisational, planning, prioritisation and time management skills with an ability to work to deadlines and change priorities when needed.
• Expertise in using and implementing relevant project management methodologies and tools.
• Ability to proactively mitigate risks and overcome barriers to implementing solutions.
High work quality and passion for innovation
• Excellent eye for detail, works to deliver high-quality work.
• A passion for innovation, an open mind, and a willingness to learn and grow.
Strong interpersonal skills
• Excellent communication skills, energetic and passionate.
• Demonstrable track record of building lasting professional relationships.
Charity interest
• An understanding of the charity sector or an interest in charities would be a bonus.
• Knowledge of digital fundraising, digital income generation opportunities and digital conversion.
Working location
You are comfortable working remotely as part of a small team, and happy to travel occasionally to London or other central locations for meetings.
What can we offer you?
Our staff benefits include:
• 28 days annual leave (FTE - pro rata for part-time) plus a day off for your birthday and bank holidays
• Flexible working
• Remote working
• Pension
• Employee Assistance Programme
How to apply
Please send your CV and a covering letter.
In your application, please let us know:
- Your current salary and desired salary (if you are successful in getting the role)
- Your notice period
- Your current location.
Please respond ASAP, as we will start screening candidates as soon as we receive applications.
We are an equal opportunities employer, committed to diversity and inclusion in the workplace. We make hiring decisions based on merit. If you fill most or all of the requirements, please apply.
No agency contact, please.
The client requests no contact from agencies or media sales.
Battersea is here for every dog and cat, and has been since 1860. Our multiple award-winning Income Generation department raises around 60% of the Charity’s total income, allowing us to continue to grow to make sure we can be here for every cat and dog, now and in the future.
Our Direct Marketing Team is part of this department, and recruits and develops supporters. We are seeking a Direct Marketing Officer to join this team to manage and deliver a series of high standard direct marketing campaigns across our Regular Giving programme. This individual will be recruiting, retaining and upgrading regular donors to generate income through a variety of direct marketing methods such as direct dialogue, DRTV, digital, and direct mail. They will be encouraging regular monthly gifts or support via one of our main products such as general Regular Giving and Sponsorship, our Lottery, Value Exchange programme and other methods of committed giving as they arise.
This will be a very rewarding opportunity to play a vital role in giving the dogs and cats in our care a better life.
More about Battersea:
At Battersea, we aim to never turn away a dog or cat in need of help. We give each one lots of love and expert care and get to know their characters and quirks so we can find them a new home that’s just right for them.
All the knowledge we gather in our centres helps us to improve the lives of the animals we’ll never meet, through our work with other rescue organisations and charities. We also help people make informed choices when getting a pet, we provide training and welfare advice, and we campaign for changes in the law when we see that dogs and cats or their owners deserve better.
Join us and help us be here for every dog and cat, wherever they are, for as long as they need us.
What we can offer you:
We offer our employees a wide range of benefits to reward them for the value that they bring to Battersea, to support them in their work, to help improve their health and wellbeing, and maintain a healthy work-life balance. These include:
- 28 days of annual leave (plus 8 days paid public holidays) per year
- Generous pension contributions – up to 10% employer contribution
- Free healthcare cash plan, where you can claim for a range of treatment including dental, optical, physiotherapy, chiropody and acupuncture every year
- Annual interest-free season ticket loans
- Discounted gym memberships and cycle to work schemes
- Life insurance
- Support for your professional and career development, including access to digital and in-person training programmes, a wide range of tools and resources, leadership and management training, mentoring and much more.
Our hybrid working policy:
We operate a 50% onsite hybrid working model, with our office-based staff splitting their time between site based and home working. This enables our office-based staff to maintain the benefits of home working, while allowing for collaboration and maintaining a connection to our cause. In addition to this, our offices are in a great location within London, have modern facilities, offer great employee socialising spaces and a discounted café. Best of all, coming on site offers you the opportunity to meet our lovely rescues with lunchtime cat socialising and the occasional office dog!
Equality, diversity and inclusion at Battersea:
At Battersea, we are committed to providing equality of opportunity, and developing and supporting a diverse workforce and inclusive culture in all aspects of our organisation. We aim to ensure that this pledge, reinforced by our values, is embedded in our day-to-day working practices and our work together.
By hearing from and valuing different experiences, perspectives and contributions, we know we can provide the best expert care for every dog and cat who needs us. We particularly welcome applications from people with disabilities and from members of minority ethnic communities, who we know are currently under-represented at Battersea.
As a Disability Confident Committed employer, we're happy to discuss any support or personalisation you may need during your application and/or interview process as part of our workplace adjustments.
Closing date: 13th May 2024
Interview date(s): w/c 20th May 2024
If you think you’re a good fit for the role, and you’re passionate about dogs, cats and our work, then we’d like to hear from you.
For full details, please download our recruitment pack.
To apply for the role, please click the button below. All applications must be submitted before the closing date advertised; we reserve the right to close the vacancy early if a high volume of applications is received.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Job description
We're seeking a talented and motivated Campaigns and Marketing Manager to lead and execute innovative marketing campaigns and strategies aimed at increasing awareness, engagement, and support for Southampton Hospitals Charity. This role will involve developing and implementing compelling campaigns across various channels to drive donations, event participation, and community involvement.
About the Charity
We are a leading healthcare charity dedicated to enhancing patient care and experience at University Hospital Southampton NHS Foundation Trust by providing vital funding for innovative projects, state-of-the-art equipment, and cutting-edge research. Our work is made possible through the generosity of individuals, businesses, and community groups who share our vision of exceptional healthcare.
Main Responsibilities:
Campaign Development and Management:
- Lead the development and execution of integrated marketing campaigns that align with the Charity's objectives and resonate with our target audience.
- Conduct thorough research to understand audience demographics, preferences, and behaviors.
- Collaborate with internal stakeholders to identify key messages and stories.
- Develop creative concepts, visuals, and messaging.
- Oversee the production of marketing materials.
- Evaluate campaign performance and effectiveness, identifying areas for improvement and optimisation
Digital Marketing and Content Creation:
- Develop and implement digital marketing strategies across various platforms, including social media, email marketing, website, and digital advertising, to maximise reach and engagement.
- Design and execute email marketing and donor campaigns.
- Optimise website content and user experience.
- Implement digital advertising campaigns across platforms.
- Generate compelling stories, testimonials, and case studies.
- Develop multimedia content and write persuasive copy for marketing materials, fundraising appeals, event promotions, and donor communications.
Brand Management, Data Analysis, and Reporting:
- Develop and maintain brand guidelines, ensuring consistency in messaging, tone, and visual identity across all channels and materials.
- Monitor brand mentions and sentiment online.
- Conduct periodic brand audits.
- Champion the Charity's brand values and mission.
- Set up tracking mechanisms and analytics tools to monitor campaign performance.
- Analyse data to assess campaign effectiveness and audience engagement.
- Prepare regular reports and dashboards summarising campaign results, trends, and insights for internal stakeholders.
Please submit your CV and a Cover Letter. Your Cover Letter should be no more than 2 pages and should include a summary of your reasons for applying for the position. You should also include details of how your skills and experience meet those necessary for the role, as listed in the Job Description and Person Specification.
We are a leading healthcare charity dedicated to enhancing patient care and experience at University Hospital Southampton
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Our vision is for a world where epilepsy is irrelevant and people with epilepsy lead the lives they want to lead. We are the UK’s only charity transforming the lives of people with epilepsy through world leading research, advocacy and care. We put people at the heart of everything that we do.
It is an exciting time to join us as we embark on our strategy to raise £5m for people living with epilepsy by 2025. Epilepsy Society is an ambitious and passionate place to work. We hope you will be inspired by what we do and recognise our potential to do even more.
The role of the Senior Digital Marketing Executive is to ensure we provide a great supporter experience to any person, company or organisation who donates to the Epilepsy Society and to help the fundraising and marketing teams increase our number of supporters and fundraisers through digital acquisition.
As part of the Charity’s in-house marketing agency, you will support in responding to briefs from other departments and work closely with their teams to create and deliver marketing plans which deliver on revenue and strategic priorities. You will also work closely with multiple stakeholders, including our digital agency and the other teams within the Fundraising and Marketing Department and the wider organisation.
This role involves supporting various digital marketing initiatives, including SEO, SEM, social media marketing, email marketing, content creation, and data analytics. The postholder will be responsible for a range of tasks to support the efficient and effective running of a fundraising and marketing team dealing directly with donors at all levels to ensure they have the best donor experience. We need someone to help us to reach new people online, drive income and build an enhanced online supporter experience.
There is flexibility within the role; with a hybrid working approach of 3 days in the office and 2 days working from home. We offer a generous holiday allowance as well and training and development opportunities. There is plenty of free on-site car parking, a Café and beautiful grounds to work in and be surrounded by. We have a generous group pension scheme, an employee assistant programme (with confidential helpline with any support you might need) and Purple Rewards, a reward scheme with money-off benefits on a number of high street products and services.
The post-holder should demonstrate our people values of CAIRO (Caring, Accountable, Improving, respectful and Open).
If you have the right skills and experience and are inspired to apply, please do so by attaching your CV and covering letter detailing how you meet the person specification.
At Sightsavers, we start with sight, but we don’t stop there. We work closely with communities and local volunteers to help us carry out our work. We also partner with regional, national and international organisations, governments and non-governmental organisations in over 30 countries in Africa and South Asia, working to eliminate avoidable blindness and promote the rights of women, girls and people with disabilities, and help to improve local health services so they are sustainable. We have more than 70 years of experience, and we’re proud to be a leader in our field.
Salary: £30,000 - £35,000 per annum
Location: UK remote - with monthly travel to Haywards Heath, West Sussex
Contract: Permanent
Hours: This is a full-time or part-time role with some flexibility around hours worked.
As Digital Fundraising Executive, you will manage specific digital campaigns to drive supporter acquisition, engagement, retention, and income. You will play an important role in ensuring we provide the best possible experiences for supporters online, and that the online content and journeys are as good as they can be.
Managing specific digital fundraising projects, working with internal stakeholders and suppliers to ensure requirements are met, projects are delivered on time and on budget, and targets are achieved.
- Project Management: Oversee digital fundraising projects, ensuring they meet requirements, stay within budget, and hit targets.
- Digital Integration: Enhance offline campaigns with digital content and messaging in collaboration with fundraising teams.
- Email Campaigns: Manage the full cycle of email campaigns, from planning to analysis and feedback.
- Supporter Onboarding: Create welcoming experiences for new sign-ups to foster loyalty.
- Strategic Development: Work with the Digital Manager to grow international fundraising through various digital channels.
- Performance Monitoring: Keep track of fundraising activities, update plans, and implement optimisations as needed.
- Testing and Optimisation: Assist in A/B and multivariate testing to improve digital fundraising efforts.
- Global Efficiency: Ensure campaign activities are efficient and optimised internationally.
- Collaborative Projects: Support the Digital Managers and Head of Digital Fundraising with additional projects.
As the Digital Fundraising Executive, you will be responsible for managing projects to maximise income, plus supporter recruitment, engagement, and retention, through digital channels. Their work will include email, search, display and paid social campaigns across one or more countries where Sightsavers fundraises. Working with colleagues across fundraising and beyond to ensure digital support for the relevant campaigns is effective and optimised.
Required Skills
Essential:
• Proven experience in managing digital fundraising projects with timely delivery, adherence to briefs and budgets, and effective results reporting.
• Knowledge and experience in key digital marketing or fundraising disciplines, including CMS, email platforms, social media, search and display advertising, and GA4.
• Excellent writing skills with a background in fundraising copywriting.
• Competence in data analysis, reporting setup, and tracking progress against KPIs.
• Strong communication and interpersonal skills, capable of engaging both technical and non-technical audiences.
• Project management skills involving coordination with multiple teams and external agencies to achieve organisational goals.
Desirable:
• Experience in international fundraising.
• Understanding of various individual-giving fundraising disciplines, such as mailings, inserts, and TV advertising.
• Experience in orchestrating virtual mass participation events.
• Strong editing and proofreading abilities.
• Research skills to identify new digital and fundraising opportunities.
To apply for this exciting opportunity, please complete an application via our recruitment portal. We are particularly interested in learning of your motivations for applying.
As an equal opportunity employer, we actively encourage applications from all sections of the community. Sightsavers is a Disability Confident Leader and qualified people with a disability are particularly encouraged to apply.
Sightsavers is an employer that does not tolerate any form of harassment and has zero tolerance for sexual exploitation and abuse. All potential candidates will be subjected to rigorous background checks and controls.
In line with its commitment to safe programming and recruitment, Sightsavers participates in the inter-agency Misconduct Disclosure Scheme (MDS) administered by the Steering Committee for Humanitarian Response. Through collaboration with other MDS members, Sightsavers aims to ensure that there are no sexual exploitation, abuse or harassment issues relating to potential new hires and that we can respond systematically to checks from fellow MDS members. This ensures our work is accountable, delivered to a high standard and supports safeguarding across the development and humanitarian fields.
The client requests no contact from agencies or media sales.
Key Information:
Hours: 37.5 hours per week
Position: Marketing and Fundraising Manager
Contract: Permanent (up to two days from home per week)
Pay: £35,000-£38,000
Location: St Nicholas House, Old Churchyard, Liverpool, L2 8TX
Reports to: Chief Executive Officer
Closing date for applications: 26th April 2024
Interview date: 10th May 2024
Start Date: ASAP
About Options
At Options for Supported Living we support people with learning disabilities, autism and acquired brain injuries to live their lives to the full.
We work hard to create a better world where people with disabilities contribute to their communities as unique and valued members. Through the support we give, we enable people to make decisions for themselves and live lives full of friends, family, people they love, community, health, and purpose. The same as anyone.
And we don’t stop there. We’re committed to speaking out about the things that matter most within social care. Through our community we give people a voice, working together to create a lasting impact.
The role
It’s an exciting time to join Options as we focus on income generation to drive sustainable growth for the future. Working through a team, the Marketing & Fundraising Manager is instrumental in supporting Options vision and mission through clear strategic marketing, fundraising delivery as well as monitoring and reporting on its impact.
Key responsibilities
1.Ensure the development of a clear marketing and fundraising plan aligned with our strategic objectives and target audience to drive brand awareness, engagement, and income.
2.Work alongside agency partners to plan, execute and monitor integrated marketing and fundraising campaigns across on and offline channels.
3.Ensure brand consistency and integrity, including tone of voice across all marketing materials and communications.
4.Create engaging and compelling content including articles, blogs, videos, and graphics to promote our support and expertise and raise awareness of key campaigning topics.
5.Maintain a database of supporter, donors, and potential funders, maintaining accurate records that are kept up to date and information handled in accordance with the Data Protection Act and GDPR regulations.
6.Ensure donor effective stewardship journeys are followed.
7.Maintain online fundraising platforms, social media feeds and associated communications tools alongside the Marketing Officer.
8.Lead, motivate and support the marketing team: Marketing Officer, Fundraising Coordinator, and Social Media Apprentice.
9.Oversee website content management ensuring, blogs, stories, and events are relevant and in line with our marketing and fundraising strategy.
10.Work alongside other departments such as the Community, Recruitment, and Finance Team to ensure the organisation runs smoothly.
11.Collect feedback from people we support, families and staff to ensure the continued development of the marketing and fundraising strategy.
12.Look for opportunities to increase our network of contacts, stakeholders, and volunteers.
13.Support the Leadership Team in improving internal communication and brand alignment of all staff and people associated with Options.
14.Working alongside the leadership team to ensure that one-off projects are completed on time and accurately.
15.Remain up to date with current marketing trends to influence and remain relevant in a widely competitive third-sector market.
16.Prepare reports for the leadership team and Options trustees on project targets and outcomes.
17.Attend relevant meetings and work within Options, values and beliefs, policies, and procedures.
18.Represent Options at events as required.
Experience
1.Experience of professional fundraising, or similar experience in a marketing, sales, or business development environment.
2.Track record of setting and achieving income targets.
3.Experience of managing people.
Qualifications
It is desirable to have a relevant professional qualification – Chartered Institute of Marketing (CIM) or Chartered Institute of Fundraising (IoF) - or working towards.
Skills
·Working within the values of Options.
·Accessible language skills – it is essential that you have strong verbal and written communication skills and that our communication is accessible for the people we support and the general population; an understanding Easy Read guidance and inclusive language would be preferred.
·Relevant and up-to-date IT skills, knowledge of digital channels and how they can be used to gain and promote social care and the third sector.
·Have a good eye for design.
·Have excellent attention to detail.
·Confident and capable organiser.
·Good networking skills.
·Delegator and able to prioritise.
·Have a positive attitude and integrity.
·Able to work confidently when required.
·Have a desire to get things done proactively and purposefully.
Summary of Terms:
Salary
£35,000
Working hours
37.5 hours (with up to two days working from home)
Contract Type
Hybrid, Permanent
Annual leave
33 days (inclusive of bank holidays)
Sickness
5 days (one calendar week) full pay per year (after the first 6 months of service) and after a waiting period of 3 days.
Car
40p per mile (when additional travel is required to carry out work for Options)
Training
Options will support the post holder in pursuing their development.
Pension
5% Subject to eligibility, we will automatically enrol you into our nominated pension scheme after you have worked for us for three months. You can opt-out if you do not wish to be in Scheme. If you do not opt out, we will deduct your contributions to the pension scheme from what we pay you. Current details of the Scheme and your rights relating to it, and of your and our contributions, will be provided to you separately.
Based at
St Nicholas House, Old Churchyard, Liverpool, L2 8TX
Benefits:
- Blue Light Discount & reimbursement
- Arriva Travel Club
- Cycle to work
- Fix your bike voucher
- Learn to drive
- Health Assured (Employee Assistance Programme)
- Company pension
- Referral programme
- Sick pay
- Casual dress
- Company events
- Training paid for
- 02 Open
- Medicash
- £250 refer a friend scheme
- Company events
- Training & development
How to apply:
If you are interested in joining our team, please hit the apply button. We look forward to hearing from you!
Kindly provide a cover letter illustrating the alignment of our values with your own. Additionally, share insights into a successful campaign you've been part of, highlighting your role and impact.
All successful applicants are subject to a DBS and pre-employment checks.
We currently do not hold a sponsorship licence, therefore are not able to offer sponsorship of employment at this time.
The client requests no contact from agencies or media sales.
Are you looking for a role which gives you purpose?We are looking for an ambitious candidate who will have several years fundraising’ experience, particularly of increasing income and cultivating supporters. We need you to develop and implement our fundraising strategy by contributing to agreed objectives, income targets and other key performance indicators within the timeframe and budget specified while contributing to our purpose of helping vulnerable people to live in dignity and to achieve their potential.
The client requests no contact from agencies or media sales.
We are looking for a confident and driven marketer who is eager to join a hard-working and ambitious direct marketing team. As the fastest growing medical research charity in the UK, we’re proud that the direct marketing team is continuing to produce highly successful campaigns, driving income and acquiring the most engaged new supporters.
Working with different teams across the charity, you’ll be planning, managing and delivering direct marketing campaigns across a range of media including digital and print. You’ll also work with external agencies on our face-to-face fundraising campaigns. Activities in the acquisition portfolio are diverse; from developing the donor’s online user journey to delivering motivational training to fundraisers across the country, your campaigns will drive income and attract new, engaged supporters to the charity.
As well as running the day-to-day campaign activity, the post holder will be responsible for compiling regular reports, across a range of financial and non-financial KPIs. Alongside this, they will ensure compliance and adherence to the most recent regulations and codes of practice is top of the agenda.
The successful candidate will have a desire to learn and develop, as well as the confidence to whole-heartedly launch themselves into an energetic team with ambitious goals.
You’ll be part of a team that works across a multitude of channels; speaking to range of audiences with one theme in common – compelling people to support our work and bring about life-changing dementia treatments.
Main duties and responsibilities of the role:
Campaign Management
· Plan, manage and deliver successful campaigns across a range of channels including face-to-face, digital and print.
· Successful management of fundraising agencies and suppliers; ensuring relationships are effective and productive.
· Deliver motivational fundraiser training and develop engaging fundraiser materials with agency stakeholders to ensure high-quality fundraising.
· Ensure compliance and adherence to regulation and codes of practice is considered in all campaign activities, to include mystery shopping and call listening.
· Work closely with Data and Digital teams to ensure effective processes are worked to and full campaign evaluation is possible.
· Donation page monitoring, reporting and development, to include looking at ways in which to improve the donor’s online user journey.
· Continuous improvement through test and learn principles across all activities.
· Integration of campaigns across the charity to drive maximum value.
· Development of compelling communications and materials to support all activities.
Planning and Budgeting
· KPI tracking, trend analysis and interrogation of results at all levels.
· Live programme optimisation to ensure targets are met.
· Input to annual planning and development of individual giving campaigns.
· Assist Direct Marketing Manager with compilation of detailed income and expenditure campaign budgets.
· Work with Direct Marketing Manager in developing the Acquisition programme and strategy.
· Input to monthly forecasting and regular reporting across a range of financial and non-financial KPI’s.
Finance and Reporting
· Ensure daily campaign tracking and reporting.
· Routine end of campaign reviews and analysis.
· Ongoing reporting on long-term success measures such as attrition and ROI.
· Invoice reconciliation and processing for timely payment.
· Non-financial KPI trend reporting - such as opt-in rates and quality scoring.
What we are looking for:
· Reporting and ability to understand complex data sets.
· Understanding of compliance in fundraising.
· Campaign management.
· Briefing and working with external suppliers.
· Direct marketing across a range of media and routes to market.
· Copy writing and proof reading.
· Good organisational skills and the ability to prioritise workload.
· Focus on results and continuous improvement.
· Excellent attention to detail.
· Excellent written and verbal communication skills and the confidence to communicate with people of all levels.
· Agency management skills.
· Use of CRM or database systems.
· Strong team player and self-motivator.
· Flexibility to work some unsocial hours and willingness to travel independently.
Additional Information:
Ways of working: As part of our Agile ways of working you will be required to work approximately 2 days a week from the office, which is subject to the requirements of the role and the business needs. Flexibility on where you work can be split between working from home and our office.
Roles that are classed as part of the Agile ways of working are not able to claim any costs for Mileage/Travel on Public Transport, Accommodation and/or Meals. This includes when attending the office for various meetings/events.
Our Office: Our office is at 3 Riverside, Granta Park, Great Abington, Cambridge, CB21 6AD.
Salary: Circa £29,000 per annum, plus benefits
Please download the Vacancy Pack for more information.
The closing date for applications is the 6th May 2024, with interviews likely to be held week commencing the 13th May 2024. We would encourage you to submit your application at the earliest opportunity as the closing date may be brought forward at any time. Please indicate in your covering letter if you are unable to attend an interview on a certain date.
We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential. We actively encourage applications from people of all backgrounds and cultures, in particular those from ethnic minority backgrounds who are currently under-represented. Any offer of employment is however subject to you having the right to work in the UK.
As part of our commitment to be an inclusive employer and ensure fairness and consistency in selecting the best candidate for this role, your CV will be anonymised as part of the selection process. Should you need any adjustments at either the application or interview stage, then please do contact us via our website.
How to apply:
Please create an online account using our Online Recruitment Platform which can be accessed through our Job Vacancies page. You will be able to attach your CV to your application and track the status of your application.
About Alzheimer’s Research UK:
Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure. Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope.
There has never been a more important and exciting time in dementia research. With promising new drugs in clinical trials that slow the progression of the diseases that cause it, and revolutionary new ways to diagnose them on the horizon, we are now at a tipping point. Working with the smartest minds globally and across the UK, with industry and academia, Alzheimer’s Research UK is uniquely placed to invest in the very best research identifying barriers to a cure and knocking them down so that there are more and better treatments for everyone with dementia. For the first time in history, we can see a future where people with dementia can get a swift and accurate diagnosis, and effective treatments that could slow or even stop their disease. We stand for everyone affected by dementia. We stand for a cure.
In 2022, we were incredibly proud to be awarded a 3-star accreditation by Best Companies which recognises ‘World Class’ levels of workplace engagement and were also listed in the prestigious Best Companies lists:
• 48th in the 100 Best Large Companies to Work For in the UK.
• 19th in the 100 Best Companies to Work For in the East of England.
• 3rd in the 50 Best Companies to Work For in the Charity Sector.
In addition, we were also shortlisted for a special award recognising the work undertaken on reducing our environmental impact.
In 2021, we were awarded the HR Management award by The Charity Times for our Wellbeing initiatives throughout the pandemic.
In 2020, we demonstrated our commitment to changing the way we think and act about mental health in the workplace and signed the Time to Change Employer Pledge.
ARUK really does look after its people, where you will be able to add value and make a difference.
To view further details about working for us and the benefits we offer, please visit Alzheimer’s Research UK
The client requests no contact from agencies or media sales.
The Cherie Blair Foundation for Women is looking for an experienced and results-driven marketing professional with great know-how in marketing opportunities and managing agencies, and a commitment to women’s economic empowerment to join our team as Programme Marketing Manager for 12 months.
Please note, applications without a covering letter will not be considered. All applicants must have the full legal right to work in the UK as the Foundation does not offer sponsorship at this time.
General information
Start date: Mid to end of June dependent on notice period required
Contract: Temporary – 12 months
Hours: Part time: 21 hours per week, ideally over 4 or 5 days but 3 days considered.
Salary: £34,176 - £37,024 per annum (£20,506 - £22,214 pro rata)
About the role
Becoming the Programme Marketing Manager at the Cherie Blair Foundation for Women is a fantastic opportunity to help drive progress for women entrepreneurs in low and middle income countries by engaging more people in our work.
The key purpose of this role is to effectively market our programmes to participants – chiefly our HerVenture business skills microlearning app and our sector-leading Mentoring Women in Business programme.
This will span three main projects:
· to successfully manage a marketing agency to effectively market the HerVenture app to women in South Africa (as part of a fixed-term project with active marketing ongoing until Mar ‘25);
· to successfully manage the same marketing agency to promote the app in Nigeria (as part of a separate fixed-term project with active marketing ongoing until Dec ‘24); and
· to effectively promote the opportunity to become a mentor to a woman entrepreneur through our Mentoring Women in Business programme to paying professionals worldwide. Your objective will be to secure 18+ paid mentors for the Nov ’24 programme intake and 20+ for the May ’25 intake.
Following the completion of the two HerVenture marketing projects, you will also lead other programme marketing initiatives in 2025. These will be determined in late 2024.
Following the May ’25 Mentoring intake you will deliver a strategy, harnessing your learning and analysis to outline an approach for marketing the programme to paying mentors in future.
You will also be called on to support other forms of programme marketing on an ad hoc basis, for example advising on development of corporate pitch decks, or co-designing materials for fundraising events.
This position reports directly to the Head of Communications and Marketing, however this is a highly collaborative role and you will also work closely with the Entrepreneurship programmes team and the Programme Funding team to develop and deliver plans and manage projects.
Our ideal candidate will be a knowledgeable and motivated marketer with experience in ‘selling’ professional development / online volunteering opportunities, and in managing agencies and contractors to deliver on fixed projects as aligned to good marketing practices. You should be highly organised and goals-driven, with a collaborative approach, a growth-oriented mindset, and a strong desire to harness the power of marketing to support women’s economic empowerment.
We are open to applications from consultants.
For full information on this role, please download the job pack
What the Foundation can offer you
· A fantastic package of 28 days of annual leave (which includes three that must be taken during the festive break).
· An organisation that values you. As a smaller organisation, we value everyone’s individual perspective and voice and all team members are able to contribute to our strategic planning.
· Professional development, with career growth built into each staff member’s annual plan and a wide range of skills-building and learning opportunities provided. Each staff member has an annual £1,000 training budget.
· A positive, supportive and collaborative culture and leadership style. We encourage teamwork and open and honest communication, while maintaining a friendly and relaxed atmosphere where everyone can thrive.
· A focus on personal wellbeing and happiness, with regular team-building activities and line manager meetings that as well as your personal wellbeing.
About the Foundation
The Cherie Blair Foundation for Women exists to create a future where women everywhere enjoy equal economic opportunities so they can thrive. Together with partners around the world, we work with women in low and middle income countries so they can start, sustain and grow successful enterprises. We collaborate to create fairer business environments so women are not constrained by gendered barriers and can reach their potential on their terms.
Since 2008, our training and mentoring services have supported more than 250,000 women to build successful micro, small and medium enterprises in over 100 countries. By blending insights from research, strong partnerships and pioneering technology we open doors for women entrepreneurs to skills, confidence, networks, finance and markets. We press for change to stop millions of women being held back from having the choice and opportunity to thrive.
Our gender transformative approach means women can achieve their own economic objectives. They create a better future for themselves, their families, and their communities. They contribute to thriving, fair economies, and global economic justice.
To find out more about our work, you can read our latest annual report here, and read our 2023-2026 organisational strategy ‘Ready for Business’ here.
How to apply
To apply, please download the job pack and send us the following:
· Covering letter addressing relevant experience for the role (one A4 page maximum). When writing your cover letter, please refer to the job description, focussing on the essential and desirable criteria.
· Current CV (two A4 pages maximum).
All applicants should have the legal right to work in the UK prior to applying.
Please send your application by 11:59 BST, Tuesday 14 May.
First round interviews will be held on 22 and 23 May.
The Foundation is an equal opportunity employer and actively encourages candidates of all backgrounds to apply for this position. Please let us know if you have any access requirements that you would like us to be aware of during this process.
Due to the large number of applications we receive, please note that you will only be contacted should we wish to invite you to interview.
Thank you for your interest in the Cherie Blair Foundation for Women. We look forward to receiving your application.
We work with partners to eliminate barriers to entrepreneurship for women, enabling global economic gender justice.
The client requests no contact from agencies or media sales.
About the opportunity
As our Digital Marketing Officer, you will play a pivotal role in supporting the Marketing Manager and broader team in volunteer and school recruitment efforts, while managing our social media presence. Your primary responsibilities will include managing and curating content for Action Tutoring's social media platforms, including Facebook, Instagram, LinkedIn, Twitter, and TikTok.
In addition to social media management, you will contribute to the creation of diverse content, such as graphics, videos, and photography, with occasional visits to our school programmes and events. You will also monitor and report on the impact of our social media campaigns, staying abreast of industry trends to optimise our digital presence.
If you're creative, passionate about education, and thrive in community engagement, we'd love to have you on board.
Closing date: Sunday 19th May 2024
Interviews: 28th and 29th May 2024
Start date: June 2024
Location: This role is remote. The candidate can be based anywhere in the UK. Occasional travel to London is required.
We use anonymised applications for our shortlisting process.
Duties and responsibilities
• Responsibility for managing Action Tutoring’s social media channels (Facebook, Instagram, LinkedIn, X, TikTok and YouTube). Plan content (in collaboration with wider Marketing and Communications team) in line with the charity’s wider campaigns, volunteer recruitment rounds and key messages, ensuring regular diverse posting.
• Work with the Marketing Manager to develop engaging content which encourages the recruitment of high quality volunteer tutors, enquiries from potential partner schools and raises awareness of the charity to potential fundraisers, donors and employees.
• Promote the breadth of Action Tutoring’s activities and projects on social media, working across the whole team to gather content to raise brand awareness (including Programme, Philanthropy, Operations, Policy and Impact).
• Contribute to the development of content for social media channels including graphics, video and photography, with the occasional visit to school programmes and other charity events.
• Regularly analyse and report on the impact of Action Tutoring’s social media content through weekly analysis, quarterly reporting and campaign analysis.
• Monitor social media trends and industry developments to ensure we’re maximising content across all channels.
• Lead on blogger, influencer and community outreach (e.g. Facebook community groups, Next Door) to help raise awareness of Action Tutoring's volunteering opportunities and encourage applications.
• Manage our national digital adverts (such as Indeed, CharityJobs, Do-It). Respond to any direct enquiries sent through these and other digital platforms, including the Volunteer Facebook Group and Google business.
• Identify national digital advertising opportunities for volunteer and school marketing, and support with content for regional adverts. Work with the Marketing Manager to analyse impact and decide where our budget is best spent.
• Support the day to day management of Action Tutoring’s website, editing content with updates upon request. Support with creating high quality, engaging content for the Action Tutoring website to ensure it’s optimised.
• Create external marketing materials on request and support with ad-hoc visual design work.
• Support with the attendance at volunteering promotion events, mainly university fairs.
• Any other duties deemed reasonable by the Chief Executive Officer.
Person specification
Qualifications criteria:
• Right to work in the UK.
We are looking for some of the following attributes, though you might be more experienced in some areas than others:
• Excellent knowledge of social media platforms such as Facebook, Instagram, LinkedIn, Twitter and TikTok.
• Copywriting skills: able to interact with a range of audiences and have outstanding verbal and written communication skills. The role involves representing our brand on various channels and you will need to be able to adapt your communication style to different audiences and inspire them to engage with the charity.
• Able to work independently and use initiative in a range of situations.
• Able to think creatively and generate content to effectively convey messages and motivate audiences.
• Adaptable and open to learning. You will need to be willing to adapt and to grow and develop with the organisation.
• Efficient and able to work under pressure when required, able to multi-task and juggle a varied workload.
• Committed to equality, diversity and inclusion.
• Committed to the mission and values of Action Tutoring.
• Committed to promoting and safeguarding the welfare of children.
The client requests no contact from agencies or media sales.
Salary: £47,950 Pro Rata
Location: London
Job Type: Freelance - 9 months
WANTED! Senior direct marketing manager for a busy global charity.
THE COMPANY
Our client is a much loved and admired global youth charity that helps transform communities, ensuring all young people have a sense of belonging and a place where they can thrive.
THE ROLE
As the Senior Direct Marketing Manager (Retention) you're responsible for driving the retention strategies including the cash appeal and stewardship programmes. You'll also manage the major donor and mid level retention programmes.
On a day-to-day basis you will
- develop and deliver direct marketing campaigns for a range of direct marketing campaigns
- optimise the mix of direct marketing channels, appeals/ products and audiences
- manage a team of 4
YOU
You be successful in the job of Senior Direct Marketing Manager you MUST have
- an in-depth experience of direct marketing or individual giving
- a proven track record of developing and delivering direct marketing campaigns
- significant experience of devising and managing large income and expenditure budgets
- experience of line management
- native level English skills
Apply Now!
Salary: £47,950 Pro Rata
Location: London
Job Type: Freelance - 9 months
NB: You must be eligible to work in the UK
If this role isn't what you are looking for, don't worry. At Stopgap we cover a wider range of freelance and permanent positions with dedicated sector specialists. It is worth checking our website for all our latest jobs and registering to receive job alerts so you are the first to know about a new opportunity.
Marketing, Digital and Creative Recruitment
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Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Join us in Making a Difference!
Are you passionate about using your marketing and digital skills to uplift communities and create lasting change? If so, YMCA Leicestershire is looking for a dedicated individual to join our team as a Marketing and Digital Content Creator.
Benefits include: A generous 33 days of annual leave, including bank holidays, Birthday Leave, Service Leave, Pension and Health Cash Plan, Company Sick Pay Scheme, Blue Light Discount Card, Free Gym Access and Complimentary Y theatre tickets.
About the role:
As a Marketing and Digital Content Creator, you will play a vital role in elevating YMCA Leicestershire’s brand and engaging our supporters through captivating digital content.
Marketing and communications make an important contribution to the growth and success of the organisation, with impactful stories and campaigns increasing our visibility in the local community. In 2022 we joined the YMCA national brand, but we’re the same independent local charity. This gives us access to many resources and helps us have a stronger voice on young people’s issues
This new Marketing and Digital Content Creator role will work alongside the Fundraising and Communications Manager and Partnerships and Events Fundraiser. The work is varied with different events and projects arising throughout the year and the team works collaboratively to achieve targets.
Key responsibilities will include:
- Developing and implementing digital plans to grow audience engagement and brand awareness.
- Creating exciting content for campaigns, emails, social media, and our website.
- Coordinating marketing projects and print materials across different service areas.
- Leading digital marketing efforts for fundraising campaigns, including regular giving and tailored communications.
- Maintaining supportive team working and building effective relationships with staff, service users, and supporters
About you
We are looking for someone who is:
- Passionate about the charity sector and committed to understanding YMCA Leicestershire’s work.
- Highly organised with the ability to plan and manage workload independently.
- Experienced in marketing, digital, with strong digital marketing skills.
- Proficient with digital tools and platforms, including social media and Google Analytics.
- A team player with excellent interpersonal skills and the ability to build rapport with diverse stakeholders.
To succeed in the role of Marketing & Digital Content Creator, your key skills will include:
- A recognised formal qualification in Marketing/Digital
- Minimum level 2/GCSE in Maths and English
- Proven & relevant suitable experience in a Marketing/Digital content role
- Strong digital marketing skills, including content creation, scheduling and monitoring. Familiarity with paid digital advertising and social media platforms
- Experience of designing print and digital assets using Adobe Creative Suite, Canva or similar design programmes
Interviews will take place for this role as suitable applications are received and the role may close before the closing date upon a successful candidate being appointed.
The client requests no contact from agencies or media sales.
Salary: £46,698 - £50,000 (London) / £42,373 – £43,419 (National) per annum
Hours: Full time
Contract: Permanent
Benefits:
- 27 days annual leave + statutory holidays + 3 closures days over the Christmas period;
- Flexible working for all staff including working from home / hybrid working, and flexi-time/TOIL scheme;
- Attractive family friendly policies;
- Private healthcare cover;
- Season ticket loans;
- Employee awards, and training and development opportunities.
For more information about our benefits please visit our website.
Location: London/Bristol - employees are able to work from home on an arrangement agreed with their line manager
An exciting opportunity has arisen at the National Housing Federation (NHF) for an innovative, dynamic and data-led Marketing Manager to promote our sector-leading conferences and services to our sector. Our growing event portfolio is second to none in the housing world, with the Prime Minister previously addressing our headline event. We also offer a diverse range of services and benefits that help our members do their vital work in communities around the country.
The NHF is the voice of housing associations in England. We are the trade body to almost 600 housing associations, who have grown from philanthropic roots to provide 2.6 million homes to around 6 million people. You can find further information about the NHF on our website.
Could you lead our dynamic marketing team that promotes events and services with social purpose?
Please scroll down to the bottom of the page to download the full job profile and person specification for this role.
Key elements of the role:
- Direct and digital marketing experience, including in B2B environments.
- Planning and delivering marketing strategies that meet and exceed incoming targets.
- Analysing and interpreting data to make data-led marketing decisions.
- Managing, motivating and developing staff.
Experience of marketing events is desirable, but not essential.
The successful candidate:
The successful candidate will be able to demonstrate:
- Creating and delivering high-quality marketing campaigns.
- Leading, motivating and managing four people in the Marketing team.
- Shaping messaging and new brands with real autonomy.
- Manipulating and analysing data to inform marketing campaigns and product development.
- Working closely with the Head of Events and Head of Business Development to identify and develop new partnership opportunities, pricing models and income streams that support our social purpose and the long-term sustainability of the NHF.
Equality, diversity and inclusion
The NHF has published its equality, diversity and inclusion strategy, which was co-created with staff. We are proud to be an equal opportunity workplace and we value the contribution each individual makes to our work.
We are committed to equality, diversity and inclusion and are working to increase the diversity profile of our workforce. We are currently under-represented by ethnic minorities, people with a disability or disabilities and LGBT+, and would particularly welcome applications from people in these groups.
Disability confident committed employer
We are a disability confident committed employer and if you are a disabled person who demonstrates you meet the skills and experience we consider essential for the role, we will offer you an interview.
We are happy to consider reasonable adjustments to our recruitment process if you have a disability or have a condition that you feel may affect your performance during the recruitment process. Please contact Stephanie Green, People Manager with your request or to arrange a time to discuss in more detail.
Our role profile and job advert can also be requested in large print or in accessible format via this email address.
Uploading your CV and cover letter
If you decide to apply for this role, when requested, please upload a version of your CV that does not include any personal details, such as name, gender, age etc. You should also ensure that you do not add your name at the end of the cover letter. This will help us to shortlist candidates for interview based solely on their knowledge, skills and experience.
Right to work in the UK / UK VISA Sponsorship
You must have the right to work in the UK and it is important to note that the NHF does not sponsor individuals to work in the UK.
Closing date for applications: 2 May 2024
Interview date: 13 and 14 May 2024
The purpose of the role is to drive and deliver our ambitious fundraising strategy in order to support the work of Life. The Individual Giving Manager is responsible for shaping and delivering the end-to-end experience of existing supporters as well as attaining new supporters.
Reporting to the Director of Income Generation and leading the Individual Giving Team, the post holder will work closely with colleagues across the fundraising and marketing teams to; create, test, monitor and evaluate appeals and campaigns, lead on Legacy (and in-memoriam giving) lottery and raffle and other income streams associated with individual giving. The post holder will be working to and reporting on ambitious income and expenditure targets and ensuring that supporters have a positive experience of the charity.
The postholder will lead a Donor Administration Manager to deliver on a positive donor/supporter experience with the aim of retention of current supporters for the long term as well as acquisition of new donors, maximising the potential of all of our supporters. It forms a central part of the overall fundraising strategy, with the ultimate aim of growing our individual giving income to increase the impact of the charity and benefit those needing support in pregnancy, pregnancy loss or in the early years of a baby.
Key Responsibilities:
· Design, develop and implement a cohesive supporter journey strategy focussed on supporter needs and continuous re-engagement
· Champion best practice and stewardship with individual supporters
· Grow one-off donations and regular gifts and maximise the acquisition of new supporters through direct mail and digital marketing
· Co-ordinate all communications and messaging targeted at existing supporters
· Measure performance against campaigns and appeals
· Lead on marketing and communications around Legacy giving and the Legacy and In-Memoriam supporters journey
· Lead on other forms of individual giving income streams such as the lottery or raffles, horizon scanning for new opportunities
· Ensure that CRM data is used effectively across the charity
· Ensure that GDPR policies and procedures are regularly reviewed and updated and adhered to across the organisation
· Support data benchmarking, prospect research and audits as required
· As part of a new organisation-wide approach, identify and embrace new digital opportunities, trends and technologies in relation to supporter experience and direct marketing
Individual giving, core fundraising activity
· Plan, organise and deliver a broad range of ongoing and specific fundraising campaigns and activities
· Regularly review campaign deliverables to ensure targets are on track or adjustments are put in place to mitigate any shortfalls etc
· Regularly report back to the Director of Income Generation on plans and activities
· Lead and manage the Supporter Journeys mapping and implementation programme across a range of channels and products
· Identify and develop key audience segments, in conjunction with the marketing team
· Proactively keep up to date with new trends, technologies and opportunities in relation to supporter experience and direct marketing
· Develop peer networks across the sector
· Responsible for budget management and financial approvals
· As part of ongoing annual operational planning, monitor income and expenditure and draw up relevant departmental budgets
Research & Service Development
· Identify individual giving trends and use this knowledge to continually develop new products for the charity
· In line with GDPR and complying with all legislation and the Code of Fundraising Practice: ensure fundraising and campaigns are insight-led and focused on long-term growth
· Oversee the compliance of third party agencies to ensure activity is carried out in line with the values of Life, the Fundraising Code of Practice and the law
· Input fully into the wider fundraising strategy by working closely with fellow managers and the team as a whole
Information Management
· Ensure data and information systems are up to date and provide an accurate picture of supporter segmentation, communications, preferences, permissions, requests, gifts and pledges
· Create regular and detailed reports to monitor individual giving performance against campaigns and targets
· Support the maintenance of the database to ensure records are updated, procured and implemented.
Personal and People Development
· Ensure personal continuing professional development is maintained, including attending relevant internal and external development training and workshops.
· Ability to manage own objectives and areas of responsibility within charity projects to ensure deadlines and financial targets are met.
· The post holder will be expected to liaise within the team and with key stakeholders as well as supervising specific projects and campaigns.
Line management responsibility for the Fundraising Insight & Database Officers, providing day to day management support, appraisals and objective setting, as well as working with these postholders on their own personal and career development.
The client requests no contact from agencies or media sales.